Brand USA, the large-scale, public-private campaign to promote travel and tourism to the United States, wants to hear from agencies to guide global media relations in the face of declining international travel.
The Washington-based organization released an RFP on Sept. 30 for domestic and international media relations to pitch the US as a destination and make the business case for travel's positive impact on the economy at various levels.
Brand USA reports that the US share of the international travel market has decreased significantly over the past decade with around 60M visitors in 2010.
Proposals are due Oct. 20 but a notice of intent to bid must be submitted by Oct. 13.
View the RFP (PDF).
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