On the Move: Kinetic Names Clay Fisher CMO

Clay Fisher

Kinetic, a broadband, entertainment and security services company, names Clay Fisher CMO. Fisher previously worked as senior VP of consumer marketing and revenue at the New York Times. Prior to that, he was vice president of the digital media group for DIRECTV, and he has also held marketing leadership roles at Travelocity and Monster.com. “Clay’s success in customer acquisition, retention and revenue growth will bring an added level of sophistication to our marketing efforts that will elevate the Kinetic brand,” said Kinetic president Jeff Small.

Larry Thomas

UNICEPTA, a provider of media, marketing & corporate intelligence, names Larry Thomas vice president sales. Thomas most recently served as head of alliances, Americas at SaaS platform Talkwalker. He has also held management positions at PR Newswire, Bulletin Intelligence and CISION. “Welcoming Larry on board feels naturally right, as he is going to be a key figure for UNICEPTA’s future growth in the US and the Americas,” said UNICEPTA Americas CEO Timo Thomann-Rompf. “He has proven expertise in various global industries and thanks to his customer-experience driven focus he is aware of the needs and pain points of industry leaders.” UNICEPTA has offices in Berlin, Cologne, Krakow, London, Shanghai, São Paulo, Washington DC, and Zurich.

Cathy Siciliano

Nikkl, a minority business enterprise that provides equity financing to the employees of unicorn companies, appoints Cathy Siciliano as CMO. Most recently, Siciliano was director of channels at Silicon Valley Bank, where she helped develop the SVB brand, implemented client acquisition strategies and created digital experiences. She previously served as VP of marketing at LawLogix Group and held executive positions at Minted and eBay. At Nikkl, Siciliano is responsible for creating and executing an integrated marketing strategy and rapidly scaling awareness of Nikkl's technology platform and investment fund. "She has tremendous experience executing successful go-to-market strategies for leading technology companies and platforms, knows the unicorn company landscape, and understands the unique market dynamics that will be critical to accelerating our ambitious growth plans,” said Nikkl CEO and co-founder Dan Siciliano.