Lori Dicker & Mark BookWeber Shandwick has added digital and savvy social media pros Lori Dicker and Mark Book in the Chicago office

Dicker takes the executive VP/digital title. Most recently, she held that title at Social@Ogilvy. She spent a decade in Los Angeles, starting her own digital shop and leading Moxie’s office in that city.

Book is director of brand content, Creative. He is a  Digitas alum, who has worked with clients such as MillerCoors, Virgin Mobile and Sprint.

Susan Howe helms WS/Chicago.