Our March edition covers topics such as the messaging battle over alcohol’s health risks and the trend of many Americans to opt for home-cooked meals with food costs continuing to rise. Don’t forget to check out our rankings of the top agencies specializing in food & beverage PR as well as those firms focusing on PR for restaurants >>
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View interactive printed Mar. '25 Food & Beverage PR Magazine |
The Role Female Athletes Play in the Food PR Playbook: Why partnering with female athletes can bring new, valuable perspectives and visibility to food and beverage campaigns. -- Victoria Renwick, 360PR+
Small-Town Food Scenes Are Becoming Tourism Drivers: The culinary scene is moving beyond big cities, with small-town dining no longer seen as an afterthought but now a reason to visit. -- Lacey Outten, Hemsworth
How Lesser-Known Wine Regions Can Break Into U.S. Market: While the U.S. wine market is fiercely competitive, it’s also full of opportunities for brands willing to take a creative approach. -- Amy Sedeño, CIIC
Nurturing Consumer Curiousity About Food's Journey: As curiosity grows regarding where our food comes from and how it’s produced, food producers and brands now have an unprecedented opportunity to educate, engage and connect with consumers in meaningful ways. -- Steve Halsey, MorganMyers
Chef Collaborations in Powerhouse PR Campaigns: From trend to table: Why communications agencies are the critical ingredient in connecting the right brand partnerships with foodservice operations. -- Danielle Pesce, Padilla
Navigating Uncertainty Through Leadership: How a shifting political climate creates new opportunities for food and beverage companies in the private sector to step up and adopt a leadership role. -- Lauren Hoffman, FoodMinds
Timing Really is Everything: How brands can create lasting impact and achieve cultural relevance by strategically aligning with trending topics, current consumer behaviors and timely opportunities. -- Tim Schramm, Coyne PR
The Messaging Battle Over Alcohol's Health Risks: As the nation awaits the latest updates to the Dietary Guidelines, alcohol industry advocates are repeating claims from a scientific review that informed this government policy statement to suggest that moderate drinking is safe. The science, however, says otherwise.-- Jon Gingerich, O'Dwyer's Senior Editor
5WPR
3 Park Ave., 19th Flr.
New York, NY 10016
212/999-5585
www.5wpr.com
Leigh Ann Ambrosi, Managing Partner & Executive Vice President, Consumer Lifestyle
Matthew Caiola, CEO, 5WPR
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5WPR is a full-service PR agency known for cutting-edge programs that engage with businesses, issues, and ideas. Founded in 2003, 5W has been named a top US and NYC PR Agency by leading industry publication O’Dwyer’s and continuously brings leading businesses a resourceful, bold, and results-driven approach to communication. The agency has more than 250 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and Digital Marketing (Social Media, Influencer, Paid Media, SEO). In addition to its business accolades, 5W was named to the 2024 Digiday WorkLife Employer of the Year list and brings leading businesses a resourceful, bold, and results-driven approach to communication.
360PR+
60 Charlton Street
New York, NY 10013
212/729-5833
Additional offices:
Boston, Philadelphia
www.360PR.plus
Linkedin.com/company/360PRplus
Jenni Brennan, SVP,
Food & Beverage Practice, [email protected]
Victoria Renwick, EVP and Partner, Food & Beverage Practice, [email protected]
Laura Tomasetti, CEO,
[email protected]
At 360PR+, you could say that food and beverage is our bread and butter given our proven success representing brands spanning every aisle of the grocery store, not to mention food service, food media, countertop appliances and more. We’re passionate about helping home cooks, foodies and other consumers eat, entertain and celebrate.
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Our Food & Beverage team members are in constant contact with the tastemakers and experts shaping the food and beverage landscape, including editorial decision-makers, social media influencers, chefs, sommeliers, restaurateurs, nutritionists, cookbook authors and others. With a winning combination of breakthrough, integrated campaigns, thought leadership in areas such as nutrition and sustainability, and always-on storytelling, we build brands and drive success for our clients.
It’s why some of the most beloved and innovative food and beverage brands have chosen 360PR+ as their partner—America’s Test Kitchen, Bob’s Red Mill, Little Leaf Farms, Louis Latour, Nasoya, Vermont Creamery, Milo’s Tea Company, SUNNYD, Juicy Juice, Salad and Go, Primo Hoagies and Yogurtland, to name a few. Invite us to your table and see what we can do for your brand.
360PR+ is an award-winning, certified women-owned business and PROI Worldwide partner, offering clients reach and expertise in 100+ cities across the U.S. and globally.
Artisan Production House
347/351-4804
www.artisanproductionhouse.com
vimeo.com/artisanproductionhouse
Erin Lahey Schwitter,
Producer/Partner,
[email protected]
Kara Leibowitz, Producer/Partner, [email protected]
Artisan Production House is a full-service production house specializing in food & lifestyle publicity as well as publishing and health. We create brand content that resonates with your audience and keeps them engaged. Our innate understanding of story relevance and personal relationships with TV producers and media influencers throughout the country gets your story heard. We’ll help you deliver your messages seamlessly and with style.
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Artisan’s in-studio & on location satellite junkets include quality bookings that are actually seen, spot-on custom craft services and a fresh, modern design aesthetic ... because taste matters. Additional services include stunning branded content food videos, original book promotional videos and select matchmaking between celebrity talent and brands.
Our clients include Food Network, Penguin Random House, The Wonderful Company, and commodity boards ranging from the National Onion Association to Grapes from California.
Avaans Media Public Relations
Los Angeles, CA
www.avaansmedia.com
Tara Coomans, Principal
Justin Simon, VP, Strategy
Anu Kher, VP, Client Relations
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Avaans means advantage. Inc. Power Partner Avaans Media Public Relations is the home to the PR Sprints, the high-impact, low commitment PR campaign exclusively for consumer products.
The 3-month PR Sprints are offered in the Spring and Fall only and are ideal for product launches or seasonal offerings.
For brands with more tailored PR requirements, our team of 100% executive-level PR experts work with companies with the most ambitious goals including IPO and mergers and acquisitions.
Clients love working with the Avaans Media team, our 5-star rating on Clutch and the Inc. Power Partner awards are both the result of independently confirmed client reviews. Work with the team who is big enough to be connected and small enough to care. avaansmedia.com.
BLAZE PR
1427 Third Street Promenade,
Suite 201
Santa Monica, CA 90401
310/395-5050
[email protected]
www.blazepr.com
Matt Kovacs, President
BLAZE is the go-to PR agency for lifestyle brands hungry for a real piece of the marketshare. Fresh and seasoned, our boutique agency is comprised of veteran practitioners who stay one step ahead of trends and will not rest on the laurels of past successes. Our media strategies are meaty, creative and on-point because they are backed by a thoughtful process that considers the particular world of each brand.
Recent Awards: PR Week, Best Places to Work; LA Business Journal, Best Places to Work; Inc., Best Places to Work.
Clients include: Boxed Water is Better, Bushwick Kitchen, Clark Foods, Electrolit, Golden West Food Group, Mary’s Gone Crackers, NadaMoo!, Pickle Juice and Skinny Butcher.
Carolyn Izzo Integrated Communications (CIIC PR)
NY + Miami + LA
845/358-3920 x11
www.ciicpr.com
Carolyn Izzo-Feldman, Founder & CEO
Amy Sedeño, Vice President & Partner
PR & Social Media for the food & beverage, travel & tourism, hospitality, and lifestyle industries.
CIIC PR is an award-winning, full-service public relations, social media and communications firm specializing in creating dynamic campaigns for the food & beverage space. For over 28 years, our agency has been dedicated to servicing some of the top food & beverage brands with dynamic public relations campaigns and award-winning results.
CIIC got its start by putting Krispy Kreme Doughnuts on the map when they first launched in the Northeast. Since then, our agency has represented many leading F&B brands, including Jove Water, Stadacone Gin, Barton & Guestier Wines of France, Sovány Beverage Company, Florida Wine Academy, 305 Wines, The Original Soupman, Opal Apples, Bibigo Foods, Morton’s The Steakhouse, Kona Red Beverages, Coney Island Brewing Company, New Leaf Beverages, California Pizza Kitchen, Bohlsen Restaurant Group, and more.
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We are adept at launches, openings, and franchisor relations, and are known for our networking expertise and extensive contacts in the trade, media, and influencer categories, which we leverage to increase the level of reach, media coverage and access for our clientele. From working with key influencers and A-list media, to arranging appearances on network television shows, managing product sampling, and planning top-level events in your key markets, our goal is to strategically and creatively deliver the best results at the best value.
CIIC is a woman-owned & operated business (WBENC Certified) and a proud member of latamPR, furthering our reach in Mexico and Latin America for brands looking to expand their footprint.
For more information or to inquire about new business opportunities, contact 845/358-3920 x11 or email [email protected].
Learn more about us at www.ciicpr.com.
Champion
4621 Ross Ave., Suite 110
Dallas, TX 75204
972/930-9933
www.championmgt.com
Ladd Biro, Founder & Principal
Eric Spiritas, Principal
Courtney Mazzella, Vice President, Client Services
Adam Reed, Vice President of Strategy
Carrie Layne, Vice President, Digital Marketing
Restaurant brands looking to ignite their stories, dominate the headlines, captivate through content, amp up franchise sales and drive traffic—both on-premise and online—partner with Champion.
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Established in 2002 and proud to be the leading PR agency in the restaurant space, Champion is a fully integrated, omni-channel marketing firm providing best-in-class public relations, local restaurant marketing, franchise development lead generation, organic social and paid digital media, influencer/NIL marketing and crisis communications support to a blue-chip roster of brands from our centrally located offices in Dallas. (By the way, we love New York and California, but our calls, texts and emails get to producers and editors there just as quickly as the high-priced agencies based on the East and West Coasts.)
We win plenty of awards for our work, but Champion’s true measure of success is the long-term partnerships we’ve forged with extraordinary brands like Raising Cane’s Chicken Fingers, Twin Peaks, Bar Louie, Golden Corral, Dog Haus, FreeRange Concepts, SPB Hospitality and JINYA Ramen Bar—to name only a few.
Don’t know Champion? Ask around. Our stellar and scrappy team has built a reputation for excellence marked by principal-level attention to every client, an outstanding network of national and local media relationships spanning the country, innovative social media content, traffic-driving digital advertising and high-quality lead generation for our franchised brands.
Find out why We Are the Champions, my friend …
Coyne Public Relations
5 Wood Hollow Road
Parsippany, NJ 07054
973/588-2000
www.coynepr.com
501 7th Avenue
New York, NY 10018
212/938-0166
Thomas F. Coyne, CEO
Rich Lukis, President
Tim Schramm, Executive Vice President
Jackie Peskin, Vice President
The food and nutrition space has been a cornerstone of Coyne PR since the agency’s inception more than thirty years ago. We are makers and strategists obsessed with creativity, leading with imagination and enthusiasm, and refining with the discipline of predictive outcomes. Our team of 140+ culturally diverse minds includes developers, producers, writers, designers, animators, social specialists, and communication experts who utilize best-in-class research, measurement, and AI tools to perfect each element.
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We convert consumers from brand loyalists to evangelists through culture tapping, newsjacking, and creating meaningful connections through purpose-driven and inspirational programming. We capture audience attention with powerful earned storytelling and socially informed strategies. We recognize that it is no longer enough to communicate through single-channel approaches. In today’s multi-screen society, we reach your target precisely where they find information and discover inspiration.
Our depth of knowledge in the industry and forward-looking strategies successfully positions brands in the food and beverage space.
Edelman
250 Hudson St., 16th Floor
New York, NY 10013
212/768-0550
Fax: 212/704-0117
www.edelman.com
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include PRWeek’s Global Agency of the Year (2023); PRovoke’s Global Agency of the Year (2022); Cannes Lions Grand Prix awards for PR (2016) and the Entertainment Lions for Sport (2021); a Gold Lion in the Brand Experience & Activation category (2023); a Gold Lion in the Sustainable Development Goals category (2022); Cannes Lions Independent Agency of the Year for the Entertainment Track (2021); Cannes Lions Co-Independent Agency of the Year for the Good Track (2022); and Advertising Age’s 2019 A-List. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data x Intelligence (research, data), Edelman Smithfield (financial communications), Edelman Global Advisory (advisory), and United Entertainment Group (entertainment, sports, lifestyle).
Evins Communications
600 5th Avenue, Suite 200
New York, NY 10020
212/377-3590
[email protected]
www.evins.com
Mathew L. Evins, Chairman
Louise R. Evins, CEO
Jacqueline Long, President
David Harrison, Executive VP
David Abrams, Head of Media and Development
Michelle Kelly, VP
Evins is an independent PR and marketing agency that champions an integrated approach to communications. For lifestyle brands that seek to inspire the world, Evins delivers disruptive creativity and personalized experiences, informed by technology.
Evins has a track record for providing consequential business, marketing and promotional strategies for leading luxury, beverage, lifestyle, hospitality and spirits brands. We transform market data into intelligence, insights and programming for clients, pairing blue sky thinking with bottom line accountability. Since our founding, we’ve forged enduring client partnerships, with an average tenure of more than eight years and several in excess of three decades.
FoodMinds
404 South Wells, 2nd Floor
Chicago, IL 60607
312/258-9500
foodminds.com
Andrea Carrothers, MS, RD,
Senior Vice President, Group Lead
Allison Mikita, MS, Senior Vice President, Group Lead
FoodMinds is a leading global food and nutrition agency, providing strategic science, policy, and influencer communications programs that achieve clients’ business goals while also doing good for public health, people and the planet.
We put passion into practice across health & wellbeing, global food and nutrition affairs, and sustainable food systems, to affect change and impact behaviors. FoodMinds is a destination where talented food, nutrition, public health and sustainability experts come together to leverage science & insights, stakeholder relationships, consumer values and multi-dimensional communications to produce meaningful results. FoodMinds employs nutrition experts, policy wonks, trend watchers and storytellers—and is the only agency with 15+ registered dietitians and a Global ExpertBench™ of nutrition science, policy, and communication professionals—to help our clients tell a better story.
FoodMinds works with food, nutrition & wellness companies, leading brands, commodity boards and associations globally, including several Fortune 500 companies. FoodMinds is a division of Padilla, a full-service agency that transforms brands and organizations through strategically creative communications, advertising, digital and social marketing, investor relations and brand strategy. Contact us at foodminds.com to get started.
French/West/Vaughan
112 East Hargett St.
Raleigh, NC 27601
919/832-6300
www.fwv-us.com
Rick French, Chairman & CEO
David Gwyn, President / Principal
Natalie Best, Chief Operating
Officer / Principal
French/West/Vaughan (FWV) is the Southeast’s leading public relations, public affairs, advertising and digital media agency, a distinction it has held since 2001. Headquartered in Raleigh, N.C., and founded in April 1997, FWV has received 36 Global or National Agency of the Year honors over the past 28 years. Its food & beverage practice area is ranked among the 15 largest in the country.
FWV specializes in creating maximum brand exposure through integrated campaigns that include earned media, promotional partnerships, celebrity endorsements, sponsor relations, event management, social media, influencer marketing, experiential activations and trade shows. The firm has vast experience with product launches in B2C and B2B channels, as well as in strategic counsel on issues related to environmental topics, supply chain, manufacturing and product recalls.
This broad range of expertise, including the evolving communications and content technologies utilized by consumers and the industry, has enabled FWV to support some of the most sought-after F&B brands in the world, including Melitta Coffee, Moe’s Southwest Grill, BurgerFi, Certified Angus Beef, The Coca-Cola Company (NESTEA, Gold Peak, Minute Maid, DASANI, Simply Orange), 3 Loves, ConAgra (Slim Jim, Pemmican Beef Jerky), Nabisco Foods, Brinker International (Maggiano’s Little Italy restaurants), Elevation Burger, Community Coffee, Steakhouse Elite, House-Autry, Atlantic Natural Foods, Lidl, Whole Foods Market, Smithfield Chicken ‘N Bar-B-Q, the N.C. Pork Council and North Carolina SweetPotato Commission. Our past and present client roster in the beer, wine and spirits category includes Proximo (Pendleton Whisky), Brown-Forman (Jack Daniel’s), Diageo North America (Bulleit Bourbon), Deutsch Family Wine & Spirits (Josh Cellars, Yellow Tail, The Calling), BRAND Napa Valley, Grain and Barrel Spirits, Mother Earth Brewing, St. Michelle Wine Estates and the N.C. Beer and Wine Wholesalers Association. The agency has also produced award-winning campaigns for celebrity chefs Christine Hazel, Jeff Mauro, Lorena Garcia and Aliya LeeKong, among many others.
FWV is the parent company of fashion and lifestyle PR firm AMP3 (New York City); mobility and transportation practice FWV Detroit; pet and animal health practice FWV Fetching and feature film development imprint Prix Productions. FWV employs more than 140 public relations, public affairs, social media, advertising and digital marketing experts between its Raleigh, N.C., headquarters and offices around the country.
G&S Integrated Marketing Communications Group
New York | Chicago | Raleigh | Waukesha | Waterloo
www.gsimc.com
www.gscommunications.com
www.morganmyers.com
Steve Halsey, Chief Growth Officer, [email protected]
Anne Green, CEO
G&S Integrated Marketing Communications Group fuels transformation for innovative brands through our two agencies, G&S Business Communications and MorganMyers, a G&S Agency. We provide strategic communications, public relations, branding, digital marketing, creative and advertising, and reputation management solutions for businesses shaping the future.
G&S Business Communications specializes in B2B storytelling, simplifying complex topics to engage audiences. The agency serves Fortune 500, mid-market, and start-up companies across six key industries: Advanced Manufacturing & Energy, Agribusiness, Healthcare & Wellness, Home & Building, Landscaping & Outdoor Living, and Professional & Financial Services.
MorganMyers builds, promotes, and protects food and agriculture brands, fostering demand and trust from “field and farm to food and fork.” With deep category expertise, the agency moves companies from where they are to where they want to be.
As an independent, midsized group, we remain agile while delivering senior counsel and deep strategic insights. Our PROI Worldwide partnership provides global reach with in-language and in-time zone support across 60 countries and 165 cities, including London, Hong Kong, Frankfurt, Rio de Janeiro, and Tokyo.
Learn how we help brands tell their stories and drive business growth at www.gscommunications.com and www.morganmyers.com.
Hemsworth
[email protected]
954/319-1787
HemsworthCommunications.com
Instagram.com/HemsworthPR
Facebook.com/HemsworthCommunications
Linkedin.com/company/hemsworth-communications
Samantha Jacobs, Founder & President
Michael Jacobs, Chief Operations Officer
Cathy Angel, Vice President
Lacey Outten, Associate Vice President, Food, Wine & Spirits
Kayla Atwater, Associate Vice President, Travel & Hospitality
Celebrating a decade of award-winning PR and social media innovation, Hemsworth is a top-ranked agency that specializes in partnering with chefs, restaurants, food/wine/spirits brands and leading global franchises to drive buzz and business. With locations in Atlanta, Charleston, Chicago, Fort Lauderdale, New York City, Philadelphia and Tampa, as well as a network of vetted freelancers in other top media markets globally, Hemsworth crafts tailored programs that encompass brand strategy, media relations, social media, influencer marketing, event programming, thought leadership, crisis communications, strategic alliances, and more. The Hemsworth team is comprised of experts from across the industry—including former restaurant owners, operators, brand marketers, restaurant franchising professionals and top PR and social media strategists – who share unprecedented passion, insight and connections to surpass client expectations, delivering personal service and powerful results.
HUNTER
One World Trade Center, Floor 68
New York, NY 10007
www.hunterpr.com
Grace Leong, CEO
Gigi García Russo, Chief Innovation and Growth Officer
Julie Sternberg, Managing Director, CPG Food and Beverage
Contact: [email protected]
Samara Farber Mormar, CMO
HUNTER is an award-winning consumer marketing communications firm with a rich history of working with globally recognized food + beverage brands. With offices in New York, Los Angeles, Chicago, and London and partnerships that extend our reach globally, we’ve earned recognition as a “Best Place to Work” and “Consumer Agency of the Year.” Our 380+ team serves renowned brands including Danone, Smithfield, Post, Pompeian, and TABASCO Brand Pepper Sauce—our first client 36 years ago and still a client today.
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Frequently ranked among the top three food & beverage practices in the US, our firm employs a powerful blend of marketing solutions including strategic planning, social and digital media, talent and influencer engagement, media relations, experiential and multicultural marketing, and content creation and distribution for all platforms and channels to earn consumer attention and corporate reputation.
From mouthwatering chef collaborations to exclusive first taste events to #FoodTok, food and beverage is in our DNA. Eating, drinking, cooking and dining are critical parts of every consumer’s pursuit of family connection, entertainment, self-care and happiness. Through a powerful blend of our staff’s passion for food culture, relationships with food and bev influencers, and prowess for strategic consumer marketing, we help brands show up in the cultural conversations, trends, and events that matter most to consumers when choosing what to eat and drink today.
In addition to our core competencies, we offer specialized services tailored to food and beverage clients, including recipe development and photography, strong relationships with bartenders, mixologists, chefs, and celebrity food influencers across both social and traditional media, and strategic partnerships with government and non-profit organizations that are shaping today’s food and beverage conversations.
ICR
685 Third Ave., 2nd Flr.
New York, NY 10017
646/277-1200
www.icrinc.com
Established in 1998, ICR partners with public and private companies to execute strategic communications and advisory programs, and manage complex transactions and corporate events to enhance long-term enterprise value and corporate reputation. The firm’s highly-differentiated service model, which pairs capital markets veterans with senior communications professionals, brings deep sector knowledge and relationships to hundreds of clients across more than 20 industry groups. With more than 400 team members, ICR is one of the largest and most experienced independent communications and advisory firms, maintaining offices in New York, Connecticut, Boston, Baltimore, San Jose, London, and Beijing. Learn more at icrinc.com. Follow us on LinkedIn and on X at @ICRPR.
Clients: Shake Shack, Authentic Restaurant Brands, Potbelly, Dutch Brothers, Fogo de Chao, Tom’s Watch Bar, Panera, Burger King, Portillo’s, The ONE Group (STK, Kona Grill, Benihana, etc.), California Pizza Kitchen, Katz’s Delicatessen, P.J. Clarke’s and Thompson Hospitality.
Ink Link Marketing
4846 Sun City Center, #262
Sun City Center, FL 33573-6281
305/631-2283
www.inklinkmarketing.com/services
Linkedin.com/company/ink-link-marketing
Kim Miller, CEO & Founder
Brianne Barbakoff, Vice President, Client Services
Kampi Chaleunsouk, Vice President, Client Services
Ink Link Marketing began around a table, as all the best things do. Led by visionary Kim Miller, this small, women-owned venture has blossomed over the past 13 years into a thriving medium-sized firm that caters to multimillion-dollar corporations. Operating in Florida, Georgia, New York, Texas, California, and Spain, Ink Link Marketing’s success is based on 75 years of combined senior-level experience, effectively blending industry knowledge with innovative ideas that push creative boundaries.
Our team is deeply engaged in local communities, actively participating on boards and maintaining valuable media contacts. This scrappy approach empowers us to source nearly any element needed for grand openings or event management at preferred rates. We focus on generating traffic and sales while ensuring our budgets are constructed with a keen eye toward a positive return on investment.
It’s why some of the most loved food brands and food adjacent have chosen Ink Link Marketing as their partner: Perkins American Food Co., Handel’s Homemade Ice Cream, Huddle House, Krispy Krunchy Chicken, Atlanta Community Food Bank, and The Dairy Alliance, to name a few.
Inspire PR Group
6120 South Sunbury Road
Columbus, OH 43081
614/532-5279
www.inspireprgroup.com
Linkedin.com/company/inspire-pr-group
Instagram.com/inspireprgroup
Facebook.com/inspireprgroup
Hinda Mitchell, Founder & President
Hana Bieliauskas, Senior Vice President & Partner
Diane Hurd, Senior Vice President & Partner
Katie Lundy, Vice President
Inspire PR Group (Inspire) is a multi-service, public relations and marketing communications firm serving clients nationwide. We know how to make food, agriculture, restaurant and retail clients stand out.
With nearly 100 years of combined experience working directly with farmers, state and national commodity organizations, food brands and agribusiness organizations, our firm has developed unparalleled agriculture experience. We know how to tell food and farming stories in an honest, compelling and relevant way.
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Inspire also has decades of experience working with both full-service and quick-service restaurants, and we support respected regional restaurant brands and leading independent restaurants.
We have strong relationships with top culinary and food media and influencers, which we regularly leverage to provide value to clients.
Our commitment to our clients is unmatched. We firmly believe in the importance of relationships, and that’s why most of our clients have relied on the Inspire team for more than a decade. That kind of loyalty only occurs when the firm evolves with its clients, continues to deliver fresh and innovative thinking, and becomes more than just a vendor to serve as a trusted partner.
JPR Group, LLC Public Relations & Social Media Marketing
330 Passaic Avenue
Fairfield, NJ 07004
973/980-0100
[email protected]
www.jprgroup.com
Jeanine Genauer, Founder and Principal
For over a decade, JPR Group Public Relations has established itself as a powerhouse in the supermarket and food retail industry. Our expertise shines in our long-standing partnership with Allegiance Retail Services and the co-op members, where we have celebrated store openings, shared the journeys of company leaders, and highlighted community initiatives that enrich and unite local neighborhoods throughout New Jersey, New York, and Pennsylvania.
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As a certified Women Business Enterprise led by seasoned PR professional Jeanine Genauer, we bring a boutique agency’s personal touch with enterprise-level impact. Our team excels in crafting authentic narratives that resonate with local media, turning everyday moments into meaningful connections that build lasting relationships and positively impact the communities.
JPR Group’s comprehensive services include strategic media relations, community-focused storytelling, event management, and award submissions while also supporting conference events for the restaurant supply chain industry. Recognized as a Leading Brand Builder by Leading Women Entrepreneurs and honored with the Great Oak Award in New Jersey Monthly Magazine, we continue to strengthen the bonds between food retailers and the communities they serve through compelling communication and timely media engagement.
Padilla
612/455-1700
PadillaCo.com
Erin DeSimone, Executive Vice President
Padilla’s Food, Beverage + Nutrition Practice is one of the strongest and most experienced in the country. Balancing deeply rooted expertise with cutting-edge insights and technology, Padilla’s team navigates complex challenges and delivers impactful solutions.
Located in the world’s media capital—we represent beloved brands and marketing cooperatives for all audiences: consumer, foodservice, retail and beyond.
Our award-winning team of credentialed culinary, beverage and nutrition experts, food and lifestyle media specialists, and business pros are skilled in making the consumer’s decision easy by leveraging data and insights to capture the rational and emotional “why” that defines your unique value proposition.
Padilla is a full-service agency that transforms brands and organizations through strategically creative communications. Padilla operates in seven cities in the U.S. through its family of brands, which includes SHIFT (performance communications), FoodMinds (food and nutrition affairs) and Joe Smith (brand strategy). As an AVENIR GLOBAL company and a founding member of the Worldcom Public Relations Group, the agency provides services to clients through 115 offices worldwide. Transform with purpose at PadillaCo.com.
Pollock Communications
450 Lexington Ave., Floor 4
New York, NY 10017
212/941-1414
www.lpollockpr.com
Instagram.com/pollockpr
Linkedin.com/company/pollock-communications
Louise Pollock, Founder & President
Christina Deecken, Vice President
Pollock Communications is a full-service public relations agency specializing in food, beverage, nutrition and wellness. With over 25 years of experience, we partner with brands, commodity boards and industry organizations to navigate the evolving media landscape. Through science-based communications, influencer engagement and strategic storytelling, we create meaningful impact and drive consumer action.
What sets us apart is our proven ability to translate complex nutrition science into compelling, consumer-friendly messages that resonate with media, health professionals and consumers alike. Our annual “What’s Trending in Nutrition” survey, conducted with Today’s Dietitian, polls hundreds of RDNs to uncover emerging food and health trends, positioning us at the forefront of industry insights.
Our expertise extends beyond communications to public policy efforts that shape the food and nutrition landscape. We have experience working with the USDA and FDA on key nutrition initiatives, providing clients with strategic guidance on policy development and advocacy efforts.
From securing top-tier media coverage to developing innovative digital activations, Pollock Communications stays ahead of industry trends to help clients build credibility, grow awareness and drive demand. Whether launching a new product, advocating for health benefits or engaging key opinion leaders, we deliver measurable results that place your product front and center with key target audiences.
RF|Binder
950 3rd Ave., Floor 8
New York, NY 10022
212/994-7600
www.rfbinder.com
[email protected]
[email protected]
LinkedIn: @rfbinder
Instagram: @rfbinder
Amy Binder, Founder and CEO
Atalanta Rafferty, Co-Founder and Head of Food, Drinks & Nutrition Practice
Craig Blakaitis, Senior Managing Director, Food, Drinks & Nutrition Practice
Rebecca Binder, President
At RF|Binder, we don’t just build buzz—we drive measurable impact. From sparking social media conversations to driving headlines in top-tier outlets, our creative campaigns transform food and beverage brands into pantry staples and cultural icons. Every program we design is grounded in strategy and fueled by insight, tapping into influencers, social communities and cultural moments to spark authentic engagement and deliver real business results.
Our award-winning work spans the entire food and beverage landscape—from CPG, QSR and restaurant brands to retail, B2B ingredients, wine, beer, and spirits, as well as country trade groups and industry associations. As the industry faces supply chain resiliency concerns and inflationary prices, we specialize in supporting category disruptors, emerging innovators in food tech, and brands rooted in heritage and authenticity. Whether it’s reputation-building or a crisis response, our team has deftly managed everything from product recalls and in-store incidents to customer complaints and activist campaigns. When you partner with RF|Binder, you tap into a powerhouse of expertise that drives growth, shapes culture, and protects your brand.
RF|Binder is a fully integrated communications and consulting firm—powered by strategy, creativity, analytics and purpose. We are independent, entrepreneurial, and woman-owned.
SPM Communications
2332 Irving Blvd., Ste. 110
Dallas, TX 75207
214/379-7000
[email protected]
www.spmcommunications.com
Suzanne Parsonage Miller, President and Founder
Loren Rutledge, General Manager
For over 25 years, SPM has helped build and protect food, beverage and restaurant brands, including national household names like Chuck E. Cheese, innovative better-for-you chains like DIG and Clean Juice, hot-again franchise systems like Shipley Do-Nuts and legacy CPG brands like Utz.
SPM was Whataburger’s first PR agency of record, helping the legacy brand define and leverage their place in the burger landscape for over a decade. We went on to launch Chipotle in Texas, got lines out the doors to 500-plus bakeries to celebrate a Nothing Bundt Cakes brand milestone, introduced the nation to Chuck E. Cheese’s $350 million fun center refresh and generated buzz to bolster Zapp’s first-ever line expansion in brand history.
We dig deep to create innovative campaigns that move the needle for our clients, integrating media relations, influencer partnerships, executive positioning, franchise development and social media strategy. Through our robust crisis communications and issues management, we’ve helped our clients navigate through over 7,000 crises, and our media protocol is currently deployed in restaurant locations nationwide.
Current food, beverage and restaurant brand clients include Chuck E. Cheese, DIG, Clean Eats, Clean Juice, Karbach Brewing Co., la Madeleine, Little Woodrow’s, Nothing Bundt Cakes, The Melting Pot, Miller’s Ale House, Peter Piper Pizza, Philz Coffee, Pollo Campero, Shipley Do-Nuts and Utz Brands.
Taylor
101 Greenwich, #404
New York, NY 10006
212/714-5700
www.taylorstrategy.com
Tony Signore, Chairman
Maeve Hagen, CEO & Mng. Partner
Mike Costabile, Chief Client Officer & Mng. Partner
Christina Merritt, Chief Strategy Officer
Brad Mancuso, EVP, Creative
As “Shapers of Possibility,” Taylor helps the world’s leading brands lean into the edge of their purpose to unlock opportunities for growth. Named “Consumer Agency of the Decade” by The Holmes Report, Taylor is headquartered in New York. The agency provides a full array of services including: consumer insights; brand planning; creative; digital strategy and social media; strategic media relations; measurement and evaluation; event creative and production; and talent procurement and media training.
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For more than 40 years, Taylor has developed and executed marketing communications programs for category-leading food and beverage brands, including Diageo, a global leader in beverage alcohol. Via social campaigns, content production, and strategic media relations, Taylor has successfully launched new products, reinvigorated iconic brands, and sustained momentum in the marketplace for Diageo adult beverage favorites such as Crown Royal, Guinness, Captain Morgan, and Smirnoff, among others.
Most recently, Taylor expanded its food and beverage portfolio by taking on the Chobani social business, further reinforcing its expertise in driving engagement and brand affinity through compelling storytelling and digital-first strategies.
The agency also partners with leading consumer packaged goods brands under P&G for a wide range of services, including sports sponsorship activations for brands such as Gillette, Head & Shoulders, Old Spice, and Tide.
Trevelino/Keller
Interlock Tower
1042 Northside Drive, Suite 960
Atlanta, GA 30318
404/214-0722
[email protected]
[email protected]
www.trevelinokeller.com
Dean Trevelino, Founder & Co-CEO
Genna Keller, Founder & Co-CEO
Trevelino/Keller continues to be a one-shop solution for its food, beverage, restaurant and franchise clients, leveraging all practices—public relations, growth marketing and creative services—to serve some of the most iconic and recognizable brands in the industry. Leading the way is the company’s franchise area of expertise which includes brands like Nathan’s Famous, Roy Rogers, Frisch’s, Steak ‘N Shake, Bad Ass Coffee of Hawaii and more. The agency is often sought after because of its ability to support both b2b [franchise sales in the case of franchise brands] as well as consumer engagement at the grassroots level driving loyalty, delivery and in-store sales.
With a long-standing experience base in food-tech with brands like Tillster, Naranga, Humrun and more, clients benefit from having the team at the table to negotiate promotional programming with the likes of Uber Eats, Door Dash and Grubhub. Beyond restaurant and franchise concepts, the firm has a base of experience with wine and spirits, having introduced the first Spotify-enabled wine label in the US, one of the first modern art distilleries and the oldest operating distillery in Georgia since prohibition. The firm is also known for its long-running Winepreneurs club which brings entrepreneurs together throughout the year to connect over some of California and Europe’s finer wines.
Trevelino/Keller’s sweet spot is emerging brands having launched and scaled brands like Moe’s Southwest Grill, Shane’s Rib Shack, Planet Smoothie, Mama Fu’s, Boneheads, Original Hot Chicken, Doc Green’s as well as its work refreshing concepts like Johnny Rockets, Steak ‘N Shake, TCBY, Paris Baguette, Roy Rogers and Corner Bakery Café.
WordHampton Public Relations
512 Three Mile Harbor HC Rd.
East Hampton, NY 11937
631/329-0050
www.wordhampton.com
Nicole Castillo, President
WordHampton Public Relations is an award-winning boutique PR firm located in the Hamptons servicing the NY metro area. Specializing in signature hospitality, lifestyle, real estate and Hamptons businesses, WordHampton has been building client reputations and revenues for over 30 years. Our team creates a customized approach for every client utilizing strategic and creative thinking, deep media and community relationships and social media expertise.
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WordHampton’s robust client roster includes several signature restaurants in the Hamptons including Nick & Toni’s, Rowdy Hall, Almond, Lulu Kitchen, Duryea’s, The Clam Bar, Arthur & Sons, Navy Beach and The Beacon as well as signature restaurants on Long Island including Mirabelle Restaurant and several Lessing’s Wedding properties. The firm is the driving force behind the award-winning tri-annual event Long Island Restaurant Week coordinating all elements of the event. WordHampton has represented several beverage brands including Origen Holistic Spirits, Bedell Cellars winery and Diplomatico Rum among others.
Known as Hamptons Insiders, WordHampton has developed lifelong relationships with the media, government and community offering a deep knowledge of the unique seasonal market. The firm has launched countless businesses, pop-ups, products and more, resulting in success. The team is spirited, progressive and determined, the ultimate recipe for success.
5W partnered with BERO, a premium non-alcoholic beer brand founded by actor Tom Holland, to support its U.S. launch and upcoming expansion into the U.K. BERO is a 5W client.
360PR+ helped Little Leaf Farms launch its salad kit line, enlisting TikTok star Corporate Natalie to flip office workers’ lament about the “sad desk salad” to a happy lunchtime moment, spurring conversation, coverage and sales.
This fall, Artisan Production House, in collaboration with Breville, helped with the publicity launch around the publication of Tieghan Gerard’s new best-selling cookbook “Half Baked Harvest: Quick & Cozy.” Artisan produced a multi city Satellite Media Tour in top 50 media markets across the country.
Avaans Media PR Sprints for Consumer Products.
CIIC PR & the BGPL USA team celebrate a successful launch at the Grand Tasting at South Beach Wine & Food Festival (SOBEWFF) in Miami. 
Champion regularly places our clients on national and local TV programs, like Fox & Friends, to build brand awareness and promote traffic-driving messaging.
StarKist’s “Flex with StarKist” campaign, featuring Emmy Award-winning celebrity Derek Hough and over 100 diverse influencers, successfully reinforced the brand, a Coyne client, as a leading protein company. This integrated campaign resonated with health-conscious audiences and generated over 2 billion impressions, solidifying StarKist’s presence in the protein space.
HUNTER helped introduce King’s Hawaiian’s first-ever snack with the ultimate snack break. In collaboration with New York football legend Eli Manning and the nonprofit organization Street Vendor Project, we took over hundreds of street carts across New York City for the day, swapping out the usual pretzels with King’s Hawaiian Soft Pretzel Bites.
As a full-service agency integrating public relations, marketing and digital expertise, Inspire PR Group is nationally respected by clients for its food, agriculture and restaurant expertise.
JPR Group Public Relations are experts in promoting grocery and allied industries, delivering strategic communications that drive success! Turn to JPR Group for all public relations, social media and marketing communications needs.
Taylor client, Crown Royal, in its fourth year as the NFL’s official whisky sponsor, closed out the season with the Crown Royal Rig Tour, culminating at Super Bowl LIX in New Orleans. The campaign generated 4.6 billion PR impressions—a 206% year-over-year increase—with major coverage in Forbes and Billboard. Key moments included the launch of the exclusive Crown Royal x Starter NFL Super Bowl LIX Satin Jacket at the Starter House, highlighted by a performance from Mannie Fresh and Juvenile. NFL legend Drew Brees amplified the brand’s presence on Radio Row and at a local bar appearance, engaging fans around Crown Royal’s generosity.
Award-winning boutique PR firm WordHampton Public Relations, located in The Hamptons.
