nsticA sweeping private sector initiative working in concert with the federal government to foster confidence in online transactions wants to hear from PR agencies.

The Identity Ecosystem Steering Group, with a wide range of members from PayPal and IBM to the American Civil Liberties Union and several universities, released an RFP for communications services, including media relations, internal comms., social media and marketing.

The steering group was formed as the private sector partner of the federal government under the National Strategy for Trusted Identities in Cyberspace, an initiative announced by President Barack Obama in 2011 to improve security in cyberspace and e-commerce.

Proposals are due Oct. 3. View the RFP (PDF)