Jamie Parker, former Weber Shandwick Cambridge chief who heads marketing and communications for top public broadcaster WGBH, has been named president of Boston agency Greenough, which is led by her husband, Phil Greenough.

Jamie ParkerParker departs the VP/marketing and comms. slot at WGBH, a key content supplier for national PBS TV, producing programs like "Masterpiece," "NOVA" and "Frontline."

Greenough CEO Phil Greenough said Parker will take over operations and develop a new practice serving mission-based non-profits, using her background in creative and communications. The firm recently picked up Boston's professional theater company Huntington Theatre.

“After meeting the challenges of big companies, big agencies and WGBH, Jamie is set to play the leading role in developing creative services that will appeal to businesses and non-profits alike," said Greenough.

She was previously senior VP of brand communications at Arnold Worldwide and president of WS/Cambridge and its technology practice in 10 years with that Interpublic firm.