Nevada is searching for proposals to handle tourism PR and travel trade representation in China.
The state's Division of Tourism released an RFP on Dec. 22 to handle the work. The state was the first in the US to be granted a license to open an official tourism promotion office in China, which it did in 2004. But the office closed "due to a number of factors" in 2015, although the DOT contends Nevada "retains a high level of commitment to the Chinese market."
The firm must have a strong understanding of working with the Chinese government and its travel and tour agencies, as well as ability to operate in markets including Beijing, Shanghai, Guanzhou, Chengdu, Xian and Hong Kong.
Proposals are due Jan. 21, 2016.
View the RFP (link).
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