burnThe air quality and pollution entity for California's San Joaquin Valley is reviewing its marketing communications account with an RFP process this month.

The San Joaquin Valley Air Pollution Control District, covering central California cities including Fresno, Kings, and Madera, among others, runs public health campaigns, fire prevention and other emission-related efforts aimed to improve air quality in the region.

The area was plagued by high levels of pollution for decades before making some inroads in recent years. In 2015, the Valley recorded three weeks of "healthy" air readings for the first time in 20 years.

Budget for the account is about $900K per year supporting its in-house staff. Jaime Holt is chief communications officer and overseeing the RFP process. Questions regarding the RFP are being solicited through a LinkedIn Group at https://www.linkedin.com/groups/Valley-Air-District-Advertising-RFP-7036758/about.

Proposals are due Feb. 26. View the RFP at https://www.valleyair.org/RFPs/RFP.htm