New York State is soliciting pitches to review its account to promote investment and business development to European markets.

empireThe New York State Dept. of Economic Development has put out an RFP for economic development marketing covering eastern and western Europe.

The three-fold goals of the work are: promote increased exports by Empire State companies; promote increased investment in New York, and trade show, trade mission and other business development promotions.

The state runs the nylovesbiz.com website to aid with trade promotion.

In addition to Europe (currently based in the U.K.), New York has trade/econdev reps for South Africa and Israel.

IBDG Group, London, is the incumbent.

Proposals are due Sept. 4. View the RFP (link, PDF).