Gregg Spratto |
Marketing software giant Cision today announced that it has appointed Autodesk veteran Gregg Spratto as the company’s global chief operating officer.
Spratto was stationed at CA-based software/services company Autodesk for 20 years, joining in 1998 as a materials manager before later serving as M&A integration director, global product operations director and senior director before ultimately being named vice president of operations.
Cision in a statement said Spratto's appointment was borne out of a focus to integrate its recently-acquired technologies into its signature Cision Communications Cloud platform, which integrates earned media with paid and owned channels into a single platform, allowing communication pros better insights and the ability to establish a stronger multichannel content strategy.
Spratto will be based in Cision’s New York office.
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