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Ruder Finn acquires Pandan Social, a digital marketing agency based in Malaysia and serving the Asia market. The Pandan Social team will be seamlessly integrated with Ruder Finn’s digital arm, RFI Asia. Pandan will continue to provide a suite of comprehensive digital services, including social media management, web production, graphics, video production and influencer marketing. With the acquisition, Ruder Finn Asia now has 26 offices across the region. “By harnessing the creative energies and expertise of both our teams, we are set to redefine the standards of digital marketing and communications, offering unprecedented value to our clients, and setting a new benchmark for our competitors,” said Elan Shou, global chief growth officer, and managing director of Ruder Finn Asia.
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Dolphin Entertainment picks up Special Projects, an agency specializing in talent booking, creative content, and event production. Special Projects will continue to operate under its own name, with founders Andrea Oliveri and Nicole Vecchiarelli remaining as co-CEOs. Its entire senior leadership team will also stay with Dolphin, which includes PR firms 42West, Shore Fire Media and The Door, influencer marketing agency The Digital Department, and content studio Viewpoint Creative. Among the agency’s clients are A24, the Academy Museum of Motion Pictures, Apple TV+, the Apollo Theater, Amazon, Bumble, Bustle Digital Group and Chanel. "Ideating and executing world-class events is a big part of Dolphin's future, and adding Special Projects immediately catapults us into the industry-leading position,” said Dolphin Entertainment founder and CEO Bill O'Dowd.
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| Eric Cavoli, Amanda Mueller, Tony Cashman |
CashmanKatz, a Glastonbury, CT-based digital and marketing communications firm, marks its 30th anniversary. Led by original founding CEO Tony Cashman, the firm has increased its revenue by an estimated 25 percent annually over the last three years, offering services that include advertising, public relations, digital and social media, media planning and buying, research and branding, content creation and video/audio production services from a 15,000-square-foot facility. In addition to Cashman, current agency principals are partner and SVP creative director Eric Cavoli, and partner and SVP of client service Amanda Mueller. The agency’s clients have included CT Department of Transportation, BIC, Mylanta, Yankee Candle and Foxwoods Resort & Casino.
CG Life brand The Market Element is relaunched as Element CG... Gateway Group, a financial communications and digital media advisory firm, is bringing back its annual Gateway Conference... Firebrand launches what it says is an industry first: an integrated Account-Based Marketing and PR service.
RVD Communications, a New York-based PR, influencer marketing and brand building agency, is acquired by Band of Insiders... An NCSolutions consumer sentiment survey finds that 55 percent of respondents would be more likely to try a product if it’s marketed as being aligned with a healthier and more sustainable lifestyle... IPG Mediabrands launches its Climate Action Accelerator Program.
If your firm took part in O’Dwyer’s 2024 Rankings, there’s still time for it to appear in the profile section of our big May Rankings Issue.
Crowe PR is forming a strategic alliance with brand consultancy Movetic... SKDK founding partner Bill Knapp is inducted into the Association of Political Consultants Hall of Fame... SixSpeed, an independent creative marketing agency, acquires KC Truth, a media and creative shop.
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