RLM Finsbury partner and president Michael Gross will succeed CEO and co-founder Walter Montgomery later this month.
The 68-year-old Montgomery will remain an active partner of the firm following the transition on April 15.
The former Robinson Lerer Montgomery merged with Finsbury in 2011 in a move by parent WPP. Montgomery took the CEO slot at the time, while Finsbury chief Roland Rudd was named chairman.
“With Roland and Michael at the helm, I couldn’t be more optimistic about the continuation of RLM Finsbury’s heritage and the prospects for its future," Montgomery said.
Gross is a 25-year veteran of RLM and RLM Finsbury, joining RLM in 1989 from a managing director slot at Adams & Rinehart. He has counseled Toyota, Blackrock and Moody's, among other clients at RLM Finsbury.
The firm said the CEO transition was announced internally last year.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
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