Edelman engineered Emaar of Dubai's promotion of King Abdullah Economic City in Saudi Arabia in conjunction to a visit to the Kingdom from of a US delegation led by President Obama.
Emaar is owner and master development of KAEC, the commercial and industry center.
Under the one-month pact, Edelman’s message was to elevate and drive KAEC’s value to business leaders in the US and overseas in advance of Obama’s March 28 appearance in Saudi Arabia.
Staffers from the No. 1 independent firm coordinated activities with Penny Pritzker, US Secretary of Commerce.
Edelman pre-billed Emaar $50K for professional fees and $3K for expenses.