Edelman has hired Martin O'Reilly, who was chief information officer at Burson-Marsteller, as its global CIO and technology officer.
He looks forward to enhancing the "operational delivery" of the No. 1 independent firm's tech systems and using them to benefit clients.
At B-M, O'Reilly developed martech platforms, analytics and strategic technology partnerships.
Prior to B-M, he was CEO of WPP Group Technology Services, where he consolidated technical infrastructure structures.
At Edelman, O'Reilly reports to Matt Harrington, Edelman's global COO.
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