Guillaume Herbette, vice chairman of FleishmanHillard, will take the helm at MSLGroup on Aug. 24.
He'll succeed Olivier Fleurot, who slides into a senior VP position at Publicis Worldwide.
Herbette, who also becomes executive VP at PW, will work with CEO Arthur Sadoun to create partnerships with Publicis Groupe units such as Leo Burnett, Saatchi & Saatchi, BBM and Starcom Mediavest.
Sadoun said in a statement that Herbette's "rich knowledge of the US market, global strategic vision, and valuable professional services experience are key assets that will contribute to MSLGroup's growth."
Herbette, who began his career at PwC's Paris office, joined FH is 1998 worked in Europe, Middle East, Africa and the US (COO for US eastern, western and Canadian regions).
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
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