PR pros and marketers have a new media venue to pitch: Bloomberg Gadfly.
The website, which launched this past weekend, provides takeaways on markets, finance, companies and technology. Editors both from within Bloomberg and from other news organizations contribute to the website.
The Gadfly team will tap into Bloomberg's global network of 2,400 journalists as well as the data and analytics on the Bloomberg terminal.
Gadfly is an expansion of opinion section, Bloomberg View, and is led by Timothy L. O'Brien in New York with assistance from Edward Evans in London, Paul Sillitoe in Hong Kong and Beth Williams in New York.
While Bloomberg reporters and editors have highly discerning tastes for what would make a good story pitch, the launch of Bloomberg Gadfly bucks the normal trend among media companies to eliminate staff members and cut back resources.
Trump Media & Technology Group today reported a $58.2M net loss on $4.1M in 2023 revenues, a disclosure that drove its stock price down 22.6 percent to $47.96.
Barry Pollack, an attorney at Wall Street’s Harris St. Laurent & Wechsler, has registered Julian Assange as a client with the Justice Dept. “out of an abundance of caution.”
Paramount Global to slash 800 jobs in what chief executive Bob Bakish calls part of an effort to “return the company to earnings growth"... Rolling Stone editor-in-chief Noah Shachtman is exiting at the end of the month due to disagreements with chief executive Gus Wenner over the direction the magazine is taking... The New York Times broke the $1 billion barrier in annual revenue from digital subscriptions in 2023... Press Forward is investing more than $500 million to strengthen local newsrooms.
The majority of news articles are read within the first three days of publication, according to a recent report.
The Los Angeles Times gives pink slips to 115 people or 20 percent of its newsroom staff... TIME is also laying off about 30 employees, which is approximately 15 percent of its editorial staff... The Baltimore Banner, which was launched by Stewart Bainum in 2022 after he failed to buy the Baltimore Sun, added 500 subscribers per day in the three days following Sinclair Broadcast Group's deal to purchase the Sun.
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