January would not be complete without our annual PR Services & Products Buyer’s Guide and special issue on Crisis Communications. We examine 2018’s biggest winners and as well as the top PR blunders of the past year.
O'Dwyer's magazine, now in its 33rd year, is the #1 publication for PR and marketing communications pros.
Profiles of Crisis Communications Firms:
5W Public Relations
The Helmsley Building
230 Park Ave., 32nd Flr.
New York, NY 10169
Ronn Torossian, Founder & CEO
5W Public Relations, a Top 10 Public Relations firm based in New York City, specializes in high profile issues and crisis management for companies and individuals faced with the unanticipated challenges in the marketplace.
5WPR has worked across the spectrum of crisis issues from IPO’s to business and personal litigation, from product recalls and trade disputes to environmental problems, warranty and product liability claims, executive related scandals, misinformed publics, sexual harassment and sexual discrimination cases, labor issues, criminal indictments and a variety of sensitive domestic and international political issues.
In addition to traditional crisis communications, we are also skilled at navigating a digital crisis. Leveraging our experience in Online Reputation Management, we can craft a comprehensive SEO rich program to positively impact your reputation to quickly mitigate a negative story’s impact on Google search results.
Our crisis clients trust our expert counsel, as well as the confidential way in which we handle their communications.
15 Maiden Lane
New York, NY 10038
Jonathan Rosen, Partner and Co-Founder
Valerie Berlin, Partner and Co-Founder
Andrew Friedman, Senior Vice President
BerlinRosen is an award-winning, full-service strategic communications firm with top-tier legal affairs and crisis communications practice offering high-level strategy, external relations (media, regulators, etc.) and internal/stakeholder management, digital strategy and public affairs services for law firms, corporations and institutions. We are currently ranked #1 on NY Observer’s PR Power 50.
BerlinRosen’s Legal Affairs and Crisis Communications practice provides high-level strategy and communications guidance to law firms, companies, nonprofits and high-net-worth individuals. Recently, we have guided an international consumer technology company through a worldwide recall, handled reputation management for a national nonprofit ensnared in a USDOJ investigation into a sitting governor and advised the Board of Directors of a major media company contending with multiple cases of employee harassment. For law firms, we also provide both proactive, case-specific media strategy and firm- and attorney-profile building. Drawing from the firm’s political and advocacy roots, BerlinRosen brings a unique campaign-style approach to legal and crisis communications, combining seasoned strategists and media professionals with the creativity, agility and speed needed to manage a crisis.
Our Legal Affairs and Crisis Communications practice is led by Jonathan Rosen, Principal and Co-Founder and Andrew Friedman, Senior Vice President. Friedman was Deputy Communications Director to the New York Attorney General and, before that, was an Emmy-award winning broadcast journalist.
Our areas of crisis expertise include:
• Executive-level strategic guidance
• Message development and materials
• Media strategy and media relations
• Media training and interview prep
• Media monitoring and sentiment tracking (social and traditional)
For plaintiffs’ law firms, our expertise includes:
• Case-specific media strategy
• Thought leadership and profile building
• Institutional communications
• Video production (exhibits, etc.)
Boardroom Communications Inc.
1776 N. Pine Island Road
Fort Lauderdale, FL 33322
Orlando-Tampa-Miami-Fort Lauderdale-West Palm Beach-Aspen
Don Silver, Chief Operating Officer
Todd Templin, Executive Vice President
Crisis Management: Preventing and Preparing for Potential Problems
BoardroomPR is one of Florida’s top PR agencies offering statewide coverage. The firm’s experienced staff of public relations and crisis management professionals routinely handle high-profile crisis projects and public affairs campaigns each year. Examples include: investigations, hostile takeovers, litigation, product recalls, criminal charges, safety compliance issues, accidental deaths, project approvals, bid objections and legislative campaigns.
Whether you’re pre-developing a crisis communications plan or responding to an urgent threat, Boardroom’s trusted and respected team will help you evaluate the situation, mitigate the risks and deal with your most important audiences, including media, social media, employees, stakeholders, customers, government and others. We immediately consult with your executives to assess the situation and develop an appropriate strategy and plan. Our team monitors traditional media, blogs and social networking sites and handles all inquiries. Call or email us if you are faced with a situation where a capable, seasoned crisis management team can help guide you to a satisfactory resolution.
245 Park Avenue
New York, NY 10167
Nik Deogun, CEO of the Americas and U.S. Senior Partner
Crises are leadership tests. We believe effective leaders draw on experience, rely on data, and constantly prepare for crises to empower appropriate action by their organizations. By supporting that action with a tailored communications strategy, Brunswick helps companies move through a crisis more effectively, telling a clear, evidence-based story to the stakeholders that matter most. Brunswick’s unique approach helps clients recognize — and seize — the moment in a crisis when the story can shift and our client can pivot toward restoring their business.
Our global network of advisors have experienced corporate crises of every description and from every possible vantage point. We have learned that preparation pays dividends. We help our clients build crisis-leadership muscle memory in advance of an incident. When a crisis strikes, we understand the importance of gathering the right people in the room. We serve as partners, walking alongside our clients to help them successfully navigate challenges. Brunswick takes pride in the clients we represent and in the trust and responsibility they place in us, particularly during times of crisis.
250 Hudson St., 16th Flr.
New York, NY 10013
Edelman is a leading global communications marketing firm that partners with many of the world’s largest and emerging businesses and organizations, helping them evolve, promote and protect their brands and reputations. Edelman owns specialty firms Edelman Intelligence (research) and United Entertainment Group (entertainment, sports, experiential), a joint venture with United Talent Agency.
530 Bush Street, Ste. 403
San Francisco, CA 94108
Consistently recognized as one of the nation’s top public relations firms, Fineman PR — founded in 1988 and headquartered in San Francisco — specializes in crisis communications, brand messaging, community relations and digital and social media marketing.
Fineman PR’s high-profile crisis communications work is nationally renowned. In today’s fast-paced culture of instant media exposure, online defamation and quick-draw lawsuits, the agency’s battle-tested team and strategic resourcefulness guide clients through rough waters. Agency President Michael Fineman is ranked among the nation’s top crisis counselors.
Fineman PR works extensively on reputation building, crisis preparedness, crisis communications and reputation recovery with a wide range of organizations, from law firms, schools and government agencies to food companies, Fortune 500 corporations and startups.
Fineman PR’s successful, high-profile crisis work includes helping our client respond to and recover from a national public health crisis, managing consequences from charges of sexual harassment and discrimination; initiating client-community relations after a tragic fire; putting a juice company on firm public footing immediately after an E. coli crisis; setting the record straight after media slander of packaged salads; addressing labor disputes; and working for so many other clients whose names were successfully kept out of the news.
200 N. Broadway
St. Louis, MO 63102
Chris Nelson, America’s Crisis Lead
FleishmanHillard maintains the world’s largest and most geographically diverse crisis management practice. Crisis counselors understand today’s paradigm and guide clients through some of their biggest public challenges handling diverse issues, including workplace accidents, data breaches, management-labor disputes, litigation, executive changes, government investigations, product failures and recalls, natural disasters, workforce reductions and activism.
Crises provide the ultimate test of organizations and management teams, but FleishmanHillard’s proprietary crisis management approach — the A.R.C.™ (Assess, Resolve, Control) methodology — guides clients through the high-stakes situations. Through our industry-leading training program, developed with the input of crisis management veterans and educators, FleishmanHillard certifies each member of its global team of senior crisis counselors to use the A.R.C.™ methodology to manage the most challenging situations.
If you’d like to learn more, please contact Chris Nelson, America’s crisis lead: Chris.Nelson@fleishman.com.
685 Third Ave., 2nd Floor
New York, NY 10017
Thomas Ryan, CEO
Don Duffy, President
Established in 1998, ICR partners with companies to develop and execute strategic communications programs and advisory services that achieve business goals, build credibility, and enhance the long-term value of the enterprise. The firm’s highly differentiated service model, which pairs capital markets veterans with senior communications professionals, brings deep sector knowledge and relationships to clients in more than 20 industries. Today, ICR is one of the largest and most experienced independent advisory firms in the world maintaining offices in Boston, Connecticut, Los Angeles, New York, San Francisco, Hong Kong and Beijing.
Clients: Boot Barn, Chunghwa Telecom Co. Ltd., Cobalt Int’l Energy, Dave & Busters, FleetCor Technologies, Inc., Fossil, Inc., Freshpet, Genuine Parts Co., Gildan Activewear, Harman, Herbalife Ltd., HubSpot, lAC, Jarden Corp., Lazard Freres & Co. LLC, La Quinta Holdings, Inc., Legg Mason & Co. LLC, lululemon athletica, Mobileye, Michaels, Michael Kors, New Relic, Ocwen Financial Corp., Pandora Media Inc., Paramount Group Inc., Planet Fitness Inc., Red Hat Inc., Shake Shack, Starwood Property Trust, VF Corp., Williams-Sonoma, Inc., Wingstop, Workiva and Zoës Kitchen.
205 E. 42nd St., 14th Floor
New York, NY 10017
Additional offices: San Francisco, Chicago, London
Jamie Diaferia, Founder & CEO
Zach Olsen, President
Infinite Global is an award-winning communications agency, providing PR, Branding and Content to the professional services market, with a particular emphasis on the legal sector. Led by seasoned media professionals and top creative directors, we help knowledge-intensive businesses convey their unique expertise and point of view with power, immediacy and precision.
Joele Frank, Wilkinson Brimmer Katcher
622 Third Avenue, 36th Floor
New York, NY 10017
One Sansome Street, Suite 2800
San Francisco, CA 94104
Joele Frank, Managing Partner
Matthew Sherman, President
When an unexpected, out-of-the-ordinary event threatens a company’s operations or reputation, a fast and intensive response is essential to prevent or mitigate serious damage.
We have extensive experience in delivering unique solutions for unique situations, including earnings surprises; short attacks; accounting irregularities; regulatory actions and government investigations; management changes; facility closures and workforce reductions; labor disputes; facility disasters and workplace violence; data security breaches; sensitive workplace issues, including accusations of discrimination and sexual misconduct; consumer boycotts; and product recalls.
We are immediately available to our clients during all phases of crisis planning and response. And when a client is in the spotlight, we help determine how best to control the dialogue, take the initiative, fix what’s broken and gather support. We give our clients the training and tools necessary to hit the ground running when a crisis strikes.
437 Madison Avenue, 37th Floor
New York, NY 10022
Jeremy Fielding, Co-Chief Executive Officer
Bernhard Meising, Co-Chief Executive Officer
Many companies or institutions will confront unforeseen events that could alter their future, pose unprecedented challenges, and potentially define their reputation for years to come.
What is required in these circumstances is an expert, experienced strategic communications partner to work with senior management and a Board of Directors to develop and execute the necessary integrated communications strategies to gain the confidence of key stakeholders in this era of accelerated change.
Kekst CNC is ideally equipped to help global business and institutional leaders address these challenges and opportunities. For nearly 50 years, our team of more than 250 experienced professionals, located in 12 offices around the world, has partnered with leading organizations of all sizes to: articulate new business strategies and a vision for success; explain an enterprise-transforming event and its significance; help navigate complex business challenges or crises; build trust and support among key stakeholders; and, work to strengthen credibility, reputation, and brand.
As trusted advisors, Kekst CNC brings high energy and expertise on such high stakes matters as: M&A, shareholder activism and governance, crisis communications, restructurings, regulatory investigations / resolutions, litigation support, investor relations, IPO communications, issues and reputation management, change management and employee engagement, as well as digital and social communications — counsel supported by objective insights, based on access to proprietary research, data and analytics capabilities.
Marx Layne & Company
31420 Northwestern Hwy., #100
Farmington Hills, MI 48334
248/855-6777 Ext. 105
Michael Layne, Managing Partner
Marx Layne professionals have years of experience handling crisis communications issues. We are frequently retained by leading national law firms to help them guide their clients through the media frenzy that often erupts during a company’s most trying times.
Critical issues from industrial accidents, death on the premises, food-borne illness and environmental pollution, to boycotts, strikes and corporate fraud have all been expertly handled by our senior executives.
During crisis events, Marx Layne crisis counselors are on call 24/7/365. Our team members are eeperienced in working with legal advisors, police departments and municipalities while keeping company executives apprised at all times of the crisis situation as it unfolds.
We also train company spokespersons in the development of key speaking points and delivery of messaging. Using the latest media technology, our executives tap into the power of social media to monitor sentiment and provide direction on how to protect and manage the client’s brand. Additionally, we understand how to leverage social media tools as part of an arsenal to respond rapidly, whether the crisis occurs in Detroit or in any other region of the nation.
From privately held entities to Fortune 500 companies, Marx Layne has a 30-year history of successfully developing proactive, comprehensive crisis communications plans that are in place before, during and after a crisis.
The Montgomery Strategies Group
2001 L St., NW
Washington, D.C. 20036
Michael W. Robinson, Chairman & CEO
The Montgomery Strategies Group is an elite consulting firm with deep expertise at the intersection of crisis communications, public affairs & public policy, the capital markets, and reputation management.
We draw on decades of collective experience as trusted counselors and strategists to global C-Suite executives, Boards of Directors, marketplace executives, private equity investors, and trade association officials — with a team that includes former senior communications leaders from the SEC, The White House, Departments of Justice and Treasury, Federal Reserve, FINRA, NASDAQ, the Wall Street Journal, the New York Times, CNBC, and a host of Fortune 500 companies and global consultancies.
The breadth of our award-winning team includes expertise across all types of criminal and civil litigation, regulatory actions, Congressional investigations, -regulatory & legislative approvals for transactions, data breaches, product recalls, executive transitions, proxy contests, and environmental crises. The solutions we put in place are customized to meet the needs of all our client’s stake-holders from Wall Street to Capitol Hill to traditional and social media.
We maintain an alliance of consultancies with offices in: New York, Chicago, San Francisco, Austin, Nashville, London, and Zurich.
Montieth & Company
155 E 44th Street
New York, NY 10017
1 Fore Street
London, EC2Y 5EJ
Montieth Illingworth, CEO and Global Managing Partner
Montieth & Company is a global specialist communications consultancy dedicated to enabling organizations to seize opportunity and meet their greatest challenges. We operate through six practice groups: Marketing Communications, Corporate and Financial Communications, Litigation Communications, Issues and Crisis Management, Global Content Services, and Public Affairs. We operate through centers of excellence in New York, London, Frankfurt, Paris, and Washington D.C. and are expanding into Hong Kong. Montieth & Company projects its cross-border solutions across multiple money and media center markets throughout North and South America, Europe, the Middle East, Africa, and Asia Pacific.
1101 West River Parkway
Suite 400 (Headquarters)
Minneapolis, MN 55415
Brian Ellis, Executive Vice President
Bob McNaney, Senior Vice President
Padilla is an independently operated, globally resourced public relations and communication company with offices across the United States. The agency builds, grows and protects brands and reputations worldwide by creating purposeful connections with the people who matter most through public relations, advertising, digital and social marketing, investor relations and brand strategy. Padilla includes the brand consultancy of Joe Smith, the food and nutrition experts at FoodMinds, and the research authorities at SMS Research Advisors. Padilla is an AVENIR GLOBAL company and a founding member of the Worldcom Public Relations Group, a partnership of 132 independently owned partner offices in 115 cities on six continents.
Crises can come from any direction, and each one represents a moment of truth for your brand and your reputation. Fortunately, the Crisis + Critical Issues Team at Padilla is prepared to shepherd our clients through the storm with a thorough, rapid response protocol and our 24-hour emergency hotline (1.877.PR ER 911). We help our clients remain clear, coherent and credible, and emerge with their reputations intact.
Measure your level of crisis preparedness with Crisis IQ at PadillaCo.com/Crisis-Critical-Issues.
470 Park Ave. South, Fifth floor
New York, NY 10016
Steve Cody, CEO and Founder
Ann Barlow, Partner and President, West Coast
Deborah Brown, Partner and Chief Marketing Officer
Jacqueline Kolek, Partner and General Manager, New York Office
Maggie O’Neill, Partner and Chief Client Officer
Peppercomm is an award-winning strategic, integrated communications and marketing agency headquartered in New York City with offices in San Francisco and London. The firm connects brands, messages and people through data-driven insights, cross-channel communications and brilliant customer experience. Employing an omni-channel approach, the company uses customer insights to determine the right mix of tools and platforms to help clients reach, engage and influence customers along their path to purchase.
Founded in 1995, Peppercomm has received numerous accolades, including The Holmes Report’s North American Corporate/B2B Agency of the Year and Bulldog Reporter’s Midsized Agency of the Year. The agency has been listed as one of Fortune’s 10 Best Workplaces in Advertising and Marketing, 100 Best Workplaces for Women, 50 Best Small and Medium Workplaces and 50 Best Workplaces for New College Grads.
Services include Branding, Content Strategy & Development, Creative Services, Crisis Management, Digital Solutions, Experiential, Insights & Strategy, Licensing, Public Relations & Social Media and Research & Measurement.
For more information, visit www.peppercomm.com
Public Communication Inc.
One East Wacker Drive, 24th Floor
Chicago, IL 60601
Jill Allread, APR, CEO
Pamela Oettel, CFO & COO
Craig Pugh, President
Protesters are attracting media crews outside your gates, your board chair has been accused of harassment, a new study questions your company’s miracle drug, you have been hacked, business is halted due to a cyber security incident. Each situation could be your organization’s undoing.
With experienced, senior counsel Public Communications Inc. helps clients manage crises online, in the news, on the air and in the C-suite. The core principles remain the same. Assess the situation. Communicate clearly and honestly. And do it quickly to protect the client’s reputation. Those first few hours can make the difference between a crisis that is contained and soon forgotten, and one that becomes part of your media boilerplate. Our counselors bring strategies and calm. And we continually adapt crisis management principles to a world in which good news and bad, fact and rumor, travel at lightning speed, disseminated by anyone with a laptop, cell phone, blog or Twitter account.
We are always on call to counsel clients in crisis. And, when things are calm, we help our clients avoid, anticipate and prepare, so that if a crisis does strike, it becomes the type that is soon forgotten. We can help. Let’s talk.
1201 Connecticut Av NW
Washington, D.C. 20036
Rich Masters, Executive Vice President
Crisis communications is generally thought of as rapid response when a crisis hits. At Qorvis Communications, we believe that if you wait to handle a crisis until after it hits, you are too late. Based in Washington, our crisis experts come from the world of political campaigns in which crisis is a part of everyday life. Successful political campaigns can handle crisis because they have done opposition research and know their opponents’ vulnerabilities and potential issues as well as their own. Rarely if ever do major multinational corporations undertake a full-scale vulnerability assessment to predict potential future communications challenges. Because of our extensive political experience, we approach crisis with a holistic, methodical and 4-stage plan; PREDICT potential crises ahead of time, PREPARE to deal with them as they arise, PUSH BACK when the time comes, and then PIVOT seamlessly back to your brand positives. We believe the bottom line is: If you do not predict and then prepare for negative issues and crisis, there is little chance of success at pushing back and pivoting back to the brand narrative. At Qorvis, we help our clients win at all four stages.
209 10th Avenue South, Suite 214
Nashville, TN 37208
Offices in Minneapolis, Santa Barbara, and Boston
Brandon Edwards, Founder & CEO
Joanne Thornton, Founder & President
Phil Stone, COO
We are a full-service agency focused on the intersection of healthcare delivery, finance, and innovation. Recognized by Black Book as 2016 and 2017 Crisis Communication Agency of the Year, we have unmatched depth and breadth of capabilities, experience, and knowledge to protect reputations and build brands.
We help brands assess, prioritize, and prepare for vulnerabilities that cause negative impact to a company’s brand and business performance. Our team can handle any issue, from data security and litigation support to labor issues and M&A. We also offer the industry’s first and only dedicated group focused on payor/provider relations. Our team has worked on complex issues both at a national level and in 48 states, delivering strategic counsel, breakthrough creative, and integrated campaigns that align all communication with business objectives and needs.
Sachs Media Group
114 S. Duval St.
Tallahassee, FL 32301
Michelle Ubben, Sachs Media Group Partner and President; and Ron Sachs, Sachs Media Group Founder and CEO.
For nearly a quarter-century, Sachs Media Group has helped diverse sectors navigate the treacherous waters of high-profile crises with unwavering guidance, support, and a seasoned crisis management team. The key to weathering any crisis is preparation; that’s where Crisis Defense™ comes in. Sachs Media Group’s Crisis Defense™ service will help you prepare, train and develop a plan to help ready your organization in advance of a crisis and all through it.
Sitrick And Company
Los Angeles: 310/788-2850
New York: 212/573-6100
San Francisco: 415/369-8470
Washington, D.C.: 443/977-7215
Michael S. Sitrick, Chairman and CEO
Sitrick and Company is not a traditional public relations firm. Our practice has a specialized focus. We concentrate in corporate, financial, transactional, litigation and crisis communication. Although best known for our work in sensitive situations, we have an extensive and successful practice in each of the following areas.
Since our firm’s founding 30 years ago, we have been consistently ranked among the top crisis and strategic communications firm in the nation. The New York Times called us “The City’s Most Prominent Crisis Management Firm.” Chambers & Partners this year initiated a ranking of litigation support firms. We were one of four chosen to be in the highest-ranked “Band 1” category.
The majority of the firm’s senior executives are former editors and reporters from news organizations that include the Wall Street Journal, the New York Times, Bloomberg, Los Angeles Times, Forbes, CBS News, ABC News and NBC News. We also have former practicing attorneys and business executives.
Matter with which we have been involved include litigation support of all kinds; intellectual property matters, allegations of stock manipulation, wrongful termination, contract disputes, allegations of fraud and fraudulent inducement, wrongful death claims, allegations of illegal drug use, SEC matters, and a variety of other white-collar crimes. We have also handled criminal and civil cases against companies and their executives for such things as price fixing, insurance fraud, options backdating, antitrust violations, race and sex discrimination, sexual harassment, racism and #MeToo matters. We have a significant mergers and acquisitions and corporate governance practice and have done extensive work combatting short sellers and dealing with data breaches. Other issues include sensitive environmental matters, racketeering cases, family disputes, and high-profile divorces.
Sloane & Company
7 Times Square, 17th flr.
New York, NY 10036
Darren Brandt, Whit Clay, co-CEOs
Sloane & Company is an industry-leading strategic communications firm that provides a range of crisis-focused services around situations including: shareholder activism; litigation; unforeseen management changes; Board issues; employee issues; cybersecurity; natural disasters; product integrity; regulatory and legislative issues; bankruptcies / restructurings; environmental issues; and corporate governance. More broadly, we provide strategic counsel and support around corporate and financial public relations; transactions; strategic insights; messaging, analytics and measurement; public affairs; and investor relations — to public and private companies as well as investors, associations and individuals.
We are experts at assisting clients when unforeseen events threaten to impact their business or damage their reputation. We are known for our intelligence, intensity, creativity and focus on getting results. Whether the situation calls for developing and delivering the right messages to the audiences that matter or advising on high-stakes deals or crises, our goal is the same — to drive winning outcomes for our clients.
We have become a go-to firm when these crises and special situations occur by listening to our clients, understanding the situation, determining the risks to their business and delivering candid advice to management teams, boards, executives and organizations when they need it most. Clients have the benefit of working with senior executives with decades of experience who offer professional counsel in all phases of crisis planning and response, leading to immediate results.
Beyond specific crisis situations, we develop effective and actionable contingency plans in close coordination with a client’s legal, financial, marketing, communications and government relations/lobbying advisors. Our approach provides best-practices and enhances client procedures and appropriate training of personnel before and during a crisis. When the unexpected happens, we actively manage and support implementing the appropriate communications tactics. After the crisis subsides, we help clients restore their credibility and reputation in the marketplace.
Solomon McCown & Company Inc.
177 Milk Street, Suite 610
Boston, MA 02109
205 Hudson Street
New York, NY 10013
Helene Solomon, CEO
Ashley McCown, President, firstname.lastname@example.org
With offices in Boston and New York, Solomon McCown (SM&) supports clients that face complex, mission-critical issues at the intersection of public policy and business. The firm works within education, healthcare and real estate sectors, and with corporations and non-profit organizations to deliver integrated communications strategies that include: messaging, media relations & training, government relations, digital and social campaigns, and development of creative content that helps clients achieve their goals.
We believe that at the core of advancing an organization’s mission is protecting it. Crisis planning and management is a defining strength of our organization. Our nationally-recognized senior team of crisis managers comes from journalism and politics. We have developed crisis plans for corporations, institutions, and mission-focused organizations, and have played a key role in many sensitive and complex issues including data breaches, public health issues, labor negotiations and strikes, bankruptcies and business failures, accusations of sexual harassment and abuse, Title IX complaints, regulatory investigations, workplace violence and natural disasters. We excel at working with both in-house and outside legal and communications teams to devise strategies that dovetail with the legal strategy.
880 Third Ave.
New York, NY 10022
Alex Stanton, CEO
Tom Faust, Charlyn Lusk, Pat Harden, Managing Directors
George Sopko, Katrin Lieberwirth, Liam Collopy, SVPs
Stanton provides a full range of senior-level counsel to protect corporate reputations before, during and after a crisis hits, when critical issues arise, and through major transitions. Our expertise helps clients prevent crises through thoughtful planning and oversight. In the event a crisis does occur, we help contain the situation by managing media coverage and executing proactive communications to offset reputational damage and repair relationships with key constituents.
Stanton works with senior leadership teams, corporate task forces, outside counsel and other advisors to develop comprehensive communications strategies that ensure our clients are fully prepared. We apply our decades of experience to create the right strategy and put the right support behind it to control the narrative from the start and stay focused on your priorities.
Our experience spans a variety of situations including corporate litigation, executive changes, consumer and special interest boycotts, workplace violence, employee misconduct, financial improprieties, environmental issues, product tampering and many others. Stanton’s efforts help clients minimize negative attention and prevent escalation of vulnerabilities during crisis situations. That’s why you’ve never heard of some of our best crisis work.
Clients: 3i, Aberdeen Standard Investments, Albright Capital Management, Allianz Global Corporate & Specialty, Assurant, Bain Capital, Carl Marks Advisors, Conning Asset Management, CSAA, CVC Capital Partners, DFin, Great Hill Partners, FFL Partners, HGGC, Makena Capital, Marin General Hospital, One Equity Partners, Pine Brook, Sun Capital, Tanenbaum Center for Interreligious Understanding, TD Ameritrade, THL Credit, Ushur, Vertical Bridge and VSS.
Weiss PR, Inc.
101 North Haven Street, Suite 301
Baltimore, MD 21224
Celebrating 10 years in business, Weiss PR, Inc. helps organizations to reach, engage, and influence the right audiences in order to achieve their communications and business objectives.
In addition to its ongoing work for clients in five key industries — technology, commercial real estate, professional services, healthcare and employee benefits, and non-profits — Weiss PR has extensive experience handling crisis communications for government agencies, major corporations, developers, construction firms, and healthcare organizations, among others.
In crisis situations, Weiss PR applies its full resources to rapid response and management of the communications function. Often working in conjunction with a team of attorneys, corporate officers, risk managers, and human resource professionals, we create and implement a program that enables clients to gain control of the situation, provide key audiences with timely and accurate information, and maintain (or restore) their reputations.
Weiss PR also helps organizations to prepare crisis response communications before problems arise. Through strategic planning, media training, development of response protocols, and crisis scenario building, Weiss PR prepares management and internal communications teams to recognize, assess, and deal swiftly and effectively with a crisis by creating a system of procedures which enables clients to better understand and respond to the special risks and demands a crisis presents.
Regardless of whether it is dealing with a crisis or handling proactive public relations, though, Weiss PR always stays true to its vision to provide clients with ideas built on strategy — not egos — from a team of senior professionals committed to providing exceptional service, great work, and measurable results.