The travel and tourism issue of our PR magazine features thought leadership from travel PR experts on subjects such as AI’s effect on consumer travel, making sure your copy can pass an authenticity test and coming to grips with the fact that travelers now begin their trip planning not by searching Google or thumbing through a travel magazine, but with a query on ChatGPT.
Don’t forget to check out our rankings of the top agencies specializing in travel PR.
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View interactive printed Jul./Aug. '26 Travel & Tourism PR Magazine |
How to Let Luxury Hotels Speak for Themselves: Affluent travelers want to do more than just follow surface-level hospitality trends. To connect with them, spotlight the details that make a property extraordinary. -- Jennifer Hawkins, FINN Partners
Luxury Travel by Design, Not Definition: Luxury travel looks a little different to each traveler. To capitalize on those differences, each destination needs to come up with its own unique recipe for success. -- Elly van Os, CIIC PR
Influencer Marketing Has Grown Up -- And Execution is Now the Competitive Advantage: Creator marketing has become a standard part of the marketing equation—with one-off relations being replaced by established norms and expectations. -- Monica Caponigro, Mng. Dir., The Bobbie Agency & Kyle Hjelmeseth, Founder & CEO of G&B Digital
Travel PR Has a New Destination: The Answer Box: Consumers are increasingly looking to GEO to give them answers about travel destinations. How do you make sure your brand comes up as one of those answers? -- Lauren Mackiel, Coyne PR
The Authenticity Tax: What travel brands need to do differently when overproduced content stops working. -- Michelle Rodriguez, 360View
AI is Changing How Consumers Discover and Plan Travel: How landing detailed, focused stories in respected publications can be a key part of increasing a travel brand’s visibility throughout the GEO cycle. -- Candice Eley, Padilla
Why Travel Publicists are Listening More Guessing Less: The Rise in Reactive PR: Reporters are becoming more transparent about the stories they are covering, which gives travel publicists a new way to contribute to the media conversation. -- Lindsey Stein, Decker/Royal
Sports Tourism Is No Longer a Niche - It's the New Battleground for Destination Marketing: Sports tourism has become a major player on the travel landscape. The industry needs to keep its eye on the ball to make sure its effect extends past game time. -- Matthew Levison, HUNTER
Fundamentals Matter More Now: Personalization in Travel PR: As AI-generated outreach grows and newsrooms shrink, personalized pitching can make the difference between opening a door and getting ignored. -- Kayla Atwater, Hemsworth
Making Travelers Smile: The Strategic Role of Humor in Travel Marketing: Travel brands are discovering that joy, playfulness and a well-placed wink can help them create stronger emotional connections and engagement with potential travelers. -- Mike Rush, 360PR+
Community Engagement Is the Secret to Successful Celebrations: Why increasing the participation of local communities and business in major events can help increase awareness and visitation. -- Andrea Braunstein, MMGY
2BPR
251 South Lake Ave.,
Suite 800
Pasadena, CA 91101
626/379-2381
Instagram.com/2bprinc
Facebook.com/2BPRInc
www.2bprinc.com
Jessica Bradford, President
Brooke Jennings Roe, Sr. Associate
With offices in New York and Los Angeles, 2BPR is a full-service boutique public relations firm specializing in luxury and lifestyle clients in the travel, wellness, beauty and fashion industries. As a unique consortium of senior-level marketing and communications experts, we combine the experience of large agency talent with the energy, personal involvement, and
careful attention of a small agency.
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We pride ourselves on developing superior integrated marketing and communications strategies at an affordable cost while providing reliable hands-on service. Most importantly, we focus our time & resources on the creation and distribution of valuable, relevant, and consistent messaging to attract and retain a clearly defined audience for every client, ultimately driving brand loyalty, profitable customer action and industry awards.
360PR+
60 Charlton Street
New York, NY 10013
212/729-5933
www.360PR.plus
Mike Rush, Partner, [email protected]
Kristen Thompson, SVP, kthompson@ 360pr.plus
At 360PR+, travel is a daily adventure we all look forward to. That’s because we’ve represented some of the most innovative and beloved names in all corners of the industry, among them Virgin Atlantic, Trainline, Omni Hotels, Legoland New York, Trek Travel, VRBO, Avis Car Rental, Zipcar, and Travelpro luggage. From launching new AI-powered booking tools to elevating the human touch that makes a travel experience more memorable, our work for clients in travel and hospitality reflects our deep understanding of today’s travelers and how to tap into the cultural zeitgeist.
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Our relationships with the travel tastemakers run deep across editorial outlets and digital platforms, from wide-reaching top-tier media to targeted Substack newsletters and, of course, social media influencers. We start with a story that’s built to breakthrough and pull that through with earned media, expert content, influencer activation, events and more. Our creative campaigns have been recognized with a long list of awards and, more important, have driven positive, measurable business outcomes for our clients.
360view
4450 W. Lakeside Dr. Ste. 225
Burbank (Los Angeles), CA 91505
[email protected]
www.360viewPR.com
Michelle Rodriguez, Principal & Founder
360view is a bi-coastal strategic public relations agency dedicated to elevating tourism and hospitality brands through a holistic, results-driven approach. We take a comprehensive view of each client’s business, delving into every touchpoint from operations to brand voice, to uncover distinct positioning and opportunities that drive both visibility and revenue.
Specializing in travel, tourism, and hospitality, our core services include media relations, influencer marketing, press trips, content creation, media and consumer events, celebrity and brand partnerships, and social media strategy. Each program is tailored to not only create buzz but convert interest into bookings and long-term brand equity.
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Our client roster features premier names such as Tahiti Tourisme, EVA Air, and Rocks Resort, along with a diverse portfolio of globally recognized tourism brands. In the past year alone, several of our hotel clients were featured in prestigious rankings by Travel + Leisure and Condé Nast Traveler, highlighting our ability to secure top-tier exposure in competitive markets. From curated press experiences to headline-generating campaigns, our work consistently delivers measurable impact.
We’re proud of our industry accolades, but prouder still of the tangible results we generate. These include a 46.1% increase in tourism tax revenue for one destination client and a 159% sales lift for a hotel brand. These outcomes speak to our deep understanding of media dynamics and consumer behavior.
Headquartered in Los Angeles with an office in New York and team members embedded across key U.S. markets, 360view has become a trusted partner for brands seeking to grow share of voice, visitor volume, and bottom-line performance. We don’t just build awareness, we move the needle.
The Abbi Agency
1385 Haskell Street
Reno, NV 89509
theabbiagency.com
Abbi Whitaker, President
The Abbi Agency (TAA) is a full-service marketing and public relations agency that builds brands, shifts perceptions and inspires action. Working with world-class travel destinations, national health initiatives and Fortune 500 heavyweights, TAA generates movements that cannot be ignored. The agency is proudly headquartered in Nevada with offices in Las Vegas, Reno, Albuquerque, New Mexico and Helena, Montana, powered by a team that hails from around the globe. As a certified B Corporation, TAA is guided by the foundational mission of “Be Bold. Be Boundary Breaking. Be Big Hearted.” Since the company’s early days, each team member has thought differently, acted differently and believed that an agency can reach higher by moving beyond the tired practices of the past. TAA works in a variety of industry sectors, from travel and tourism to education, nonprofits, healthcare and beyond. Recently named Advertising Agency of the Year by the American Advertising Federation’s (AAF) Western Region Best of the West Media Awards and Bulldog PR’s Midsize Agency of the Year, the agency excels in creating award-winning integrated marketing campaigns for clients, including Aramark Destinations, Nevada Health Link, Carnival Cruise Lines, Google, New Mexico Tourism Department, The Life You Can Save, Edgewood Tahoe, the Nevada Mining Association, Visit Big Bear and many more. Learn more at theabbiagency.com.
CIIC PR
New York | Miami | Los Angeles
845/358-3920 x11
[email protected]
www.ciicpr.com
Carolyn Izzo, CEO & Founder
Amy Sedeño, Vice President & Partner
Jennifer Barry, Managing Director
CIIC PR is an award-winning, full-service public relations and social media agency specializing in strategic communications for the travel & tourism, hospitality, real estate, food & beverage, and lifestyle sectors. With offices in New York, Miami, and Los Angeles, the agency’s team of highly connected communications professionals brings more than 45 years of combined experience from some of the nation’s leading PR firms.
Celebrating 30 years in business, CIIC PR has built a reputation for delivering strategic public relations campaigns and measurable results for clients across the hospitality, tourism, and real estate industries. The agency has represented leading hotel and resort brands, management companies, and independent properties throughout the U.S. and internationally, including Marriott International, Crescent Hotels & Resorts, Palladium Hotel Group, Curator Hotel & Resort Collection, Wyndham Hotels & Resorts, Select Registry, Savoy Signature Hotels (Portugal), Bless Hotel Madrid, Novotel Miami Brickell, The Norman Estates at Rancho San Lucas, Aliz Hotel Times Square, Mexico Grand Hotels & Residences, Casa de la Playa, Casa Kimberly, Casa Carolina, and Cala Luna Hotel & Spa in Costa Rica.
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As destination marketing specialists, CIIC PR has extensive experience promoting destinations including Barbados, Nevis, Los Cabos, Baja California Sur, the Mexican Caribbean (Quintana Roo), and Surfside, Florida, among others.
Known for its strategic, creative, and results-driven approach, CIIC PR has earned industry recognition from PR Daily, PR News, and HSMAI, receiving more than 20 hospitality marketing awards. The agency and its leadership have also been honored with accolades, including PR News’ Top Women in PR, PR News’ Top 100 Agency, and The PR Net 100. CIIC PR is proud to be a certified Women’s Business Enterprise (WBE) as a woman-owned company.
Coyne Public Relations
5 Wood Hollow Road
Parsippany, NJ 07054
973/588-2000
coynepr.com/industry/travel-tourism/
1350 Broadway, Suite 810
New York, NY 10018
212/938-0166
Thomas F. Coyne, CEO
John Gogarty, President
Jennifer Kamienski, Executive Vice President
Jennifer DeNick, Senior Vice President
Lauren Mackiel, Senior Vice President
As travel evolves in a more connected, tech-enabled and experience-driven world, Coyne PR stands as a leader in the industry. With a roster of iconic clients and award-winning work, our Travel & Tourism practice blends insight with creativity to help destinations and brands break through.
Even amid economic headwinds, demand for meaningful, memorable travel remains resilient. Coyne understands the landscape and builds programs that deliver long-term value for clients. From earned media to influencer engagement, social storytelling and integrated campaigns, we help brands connect with travelers in ways that resonate.
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We stay ahead of emerging trends - from purpose-driven travel and live tourism to sustainability, AI-led discovery and the growing role of data in shaping traveler decisions. Our team helps clients lead conversations, evolve messaging and align with changing consumer values.
AI is reshaping the travel experience, from trip planning and personalization to how consumers discover and compare destinations, hotels and experiences. Coyne leverages these tools to better understand audiences, identify opportunities, optimize storytelling and deliver measurable results.
From luxury cruise lines to hospitality, destinations and travel tech, our portfolio spans the industry. With global reach and boutique-agency attention, we bring senior-level counsel and passion to every partnership.
At Coyne, we believe in travel's ability to connect, uplift and transform. We're proud to help destinations and brands stand out in the moments that matter.
The Decker/Royal Agency
New York, NY
646/650-2188
[email protected]
www.deckerroyal.com
Twitter: @deckerroyal
Instagram: @deckerroyal
LinkedIn: linkedin.com/company/the-decker-royal-agency
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Additional Offices: London and Toronto
Cathleen Decker, Stacy Royal, Partners
At Decker/Royal, travel isn't a category. It's our calling.
Since 2014, we have partnered with destinations, hotels, resorts, cruise lines, tour operators and travel brands to build visibility, shape reputation and support business growth through strategic communications. Our work is built on a simple belief: effective public relations requires a deep understanding of how travel is experienced, marketed and sold. That insight informs everything we do.
Known for our senior-led approach, we serve as an extension of our clients' teams, providing counsel that goes far beyond media relations. Agency leaders are trusted collaborators, helping clients navigate opportunities, challenges and moments of change. That partnership-driven approach has resulted in long-standing relationships with many of the travel industry's most respected brands.
With team members across North America and the United Kingdom, Decker/Royal combines strategic insight with hands-on execution to deliver work that advances brand reputation, strengthens relationships and supports business objectives.
Development Counsellors International (DCI)
600 5th Avenue, 2nd Floor
New York, NY 10020
212/725-0707
www.aboutdci.com
Toronto
647/276-1917
Los Angeles
818/688-3010
Karyl Leigh Barnes, President
Daniella Middleton, Partner
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Our passion is places. Established in 1960, Development Counsellors International (DCI), is focused on elevating the lives of people living, traveling and working in the places we serve. During the last half century, we have worked with more than 700 cities, regions, states, provinces and countries to help them attract visitors, business investment and talent. Our Tourism Practice partners with destinations, hotels and tour operators/DMCs to increase sustainable leisure, corporate and association arrivals and spending which helps create and sustain jobs for local residents. How? By winning the support of key influencers—media, digital influencers, meeting planners and the travel trade. We combine smart strategy with the right tactics to deliver powerful tourism results that advance communities and local businesses. DCI is Certified as a Women’s Business Enterprise by WBENC.
Edelman
250 Hudson St., 16th Floor
New York, NY 10013
212/768-0550
Fax: 212/704-0117
www.edelman.com
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Intelligence (research) and United Entertainment Group (entertainment, sports, lifestyle).
Evins Communications
600 Fifth Avenue, Suite 200
New York, NY 10020
212/688-8200
[email protected]
www.evins.com
Linkedin.com/company/evinspr
Instagram.com/evins.pr
Facebook.com/EvinsPR
Mathew L. Evins, Chairman and Founder
Louise R. Evins, CEO
Jacqueline Long, President
David Harrison, Head of Data and Insights
David Abrams, Head of Media and Development
Evins is an independent integrated communications agency with nearly 40 years of experience helping hospitality, travel, wine and spirits, culinary, and luxury lifestyle brands build awareness, inspire action, and create lasting cultural relevance.
Rooted in insight, sharpened by strategy, and powered by data, technology, and creativity, we develop communications programs that spark discovery, build communities, and drive meaningful business impact. Our work is guided by a deep understanding of human behavior, an obsession with emerging cultural shifts, and a belief that the strongest brands don't simply react to change, they help shape it.
Headquartered in Manhattan with regional teams and resources around the world, our collective of strategists, storytellers, creators, and communicators is deeply immersed in the industries we serve. We speak the language of hoteliers, restaurateurs, winemakers, distillers, travel advisors, and tastemakers because we live within their world and understand how to translate expertise into stories that resonate with modern audiences.
Our approach blends the relationship driven craft of communications with the intelligence of modern data and technology. Through Yardstick Insights, our proprietary data and analytics platform, alongside advanced AI and Generative Engine Optimization capabilities, we help clients uncover opportunities, identify emerging trends, sharpen audience targeting, and measure cultural relevance in real time. The result is smarter strategy, stronger storytelling, and greater business impact.
In today's fragmented media landscape, we bring together earned, owned, shared, paid, experiential, influencer, and executive visibility programs into integrated campaigns designed to meet audiences where they are and move them to act. Every idea is rooted in insight, aligned with business objectives, and built to deliver measurable results.
Over the past year, Evins has continued to expand its roster of leading brands and organizations, welcoming clients including Duckhorn Vineyards, Sentient Jet, Berry Bros. & Rudd, FORA, JW Marriott Hotel Tokyo, Patina Group’s Lincoln Ristorante, and Boveda. These additions complement a portfolio of long-standing partnerships that average more than eight years in tenure, with several client relationships extending beyond two decades.
Our client roster includes some of the world's most respected and influential brands, among them AVE by Korman Communities, Berry Bros. & Rudd, Bronco Wine Company, Champagne Nicolas Feuillatte, Chenot Palace Weggis, Duckhorn Vineyards, Forbes Travel Guide, FORA, Halekulani Hotel, Halekulani Okinawa, HOTEL THE MITSUI KYOTO, Inspirato, Jet Linx Aviation, JW Marriott Hotel Tokyo, Royal Hawaiian Center, Sentient Jet, CraftCo, Tres Agaves, and many more.
Recent work reflects both the breadth of our expertise and the depth of our impact. From helping launch Duckhorn Vineyards' 50 Stories for 50 Years campaign to supporting Sentient Jet's leadership positioning across business and broadcast media, we continue to create programs that connect brands with audiences in ways that are culturally relevant, commercially meaningful, and built for long term growth.
Our leadership team remains actively engaged in shaping the future of the industry. Chairman Mathew Evins and President Jacqueline Long regularly contribute to conversations surrounding luxury hospitality, brand authenticity, emerging technology, AI, and the evolving role of communications in culture and business. Their perspective, combined with our agency's collaborative "One Team, Always" philosophy, ensures that clients benefit from senior strategic counsel and integrated thinking across every engagement.
We are proud to have been recognized among the industry's leading specialty agencies, including being named to The PR Net 100 and O'Dwyer's rankings of top hospitality, food, beverage, and travel communications firms.
Above all, we believe that great communications begins with curiosity, collaboration, and shared discovery. We lead with intelligence, create with purpose, and partner closely with our clients to build brands that earn attention, inspire loyalty, and shape what comes next.
FINN Partners
1675 Broadway
New York, NY 10019
212/715-1600
www.finnpartners.com
Jennifer Hawkins, Managing Partner, NY Travel Practice Leader
Debbie Flynn, Managing Partner, Global Travel Practice Leader
The agency’s global travel portfolio includes clients in lodging, destinations, airline and cruise, design, health and wellness, attractions and travel-related services. Destinations include: Destination New South Wales, Bahamas, San Francisco Tourism, Visit Oakland, Hong Kong Tourism, Virginia Beach, Belize, Destin-Fort Walton Beach, Greater Palm Springs, Michigan Economic Development Corporation/Pure Michigan, Orlando, Colonial Williamsburg, Oman Tourism, Travel Alberta, Tourism Ireland, Iceland, Malta, Jersey and more. Hotels include: Accor, St. Regis Aspen, Carillon Miami Wellness Resort, Evermore, Gstaad Palace, Iberostar, Rixos, Baros Maldives, Royalton, Puente Romano, Santo Collection, Soho House, The Inn at Rancho Santa Fe, Virginia Guesthouse, a&o Hostels, Westin Grand Cayman, Milaidhoo, and Turtle Bay in Fiji, Cliff House, Harborvale, La Tourangelle. Airlines include: Delta Air Lines, Turkish Airlines, Air India and Korean Air. Cruise services include Seabourn (USA), Starboard Cruise Services (USA) and Galataport Istanbul (USA). Travel Services include City Experiences. Tour Operators include: APT, Nomadic Expeditions, Intrepid Travel and Wilderness Safaris. Luxury travel brands include: Montage Hotels & Resorts, Mandarin Oriental Hotels, Pan Pacific Hotels, Oberoi Hotels & Resorts, Sina Hotels, Sublime Hotels, Beckons, The Langham, Blue Lagoon, Songtsam, Silversea (UK). In addition to communication strategies, FINN Travel & Lifestyle offers Trade Representation for clients such as Belize, Greater Palm Springs, Nassau and Paradise Island Promotion Board. The agency also specializes in Responsible Tourism, Cruise Marketing Services, Multi-Cultural Marketing and Economic Development.
Our commitment to our clients is to be an extension of their brands —a true partner who works hard, plays nice, respects and encourages diversity and collaborates across global offices and practices.
French|West|Vaughan
112 East Hargett St.
Raleigh, NC 27601
919/832-6300
www.fwv-us.com
Rick French, Chairman & CEO
David Gwyn, President / Principal
Natalie Best, Chief Operating Officer/ Principal
Leah Knepper, SVP, Travel & Tourism Practice
French|West|Vaughan (FWV) is the Southeast's largest public relations, public affairs, advertising and digital media agency, a distinction it has held since 2001. Headquartered in Raleigh, N.C., and founded in April 1997, FWV has received 40 Global or National Agency of the Year honors over the past 29 years. Its Travel & Tourism practice is ranked 10th in the country.
For nearly three decades, FWV’s dedicated T&T practice has worked with and helped grow a number of destinations, resorts, municipalities, attractions, museums, historic regions and event properties. We start by translating a client’s assets into meaningful and emotional storylines and follow that up with meticulously crafted, research-driven campaigns that have been successful at increasing awareness, driving visitation and creating uniquely sharable visitor experiences. We tap into our expansive network of influencers across the country to build authentic buzz and drive meaningful word-of-mouth, leveraging these creators as trusted voices on behalf of our clients.
Current travel and tourism industry clients include City of Durham, NC; Concord Hospitality; Downtown Raleigh Alliance; Eastern Band of Cherokee Indians; NC Dept. of Transportation; Omni Hotel Raleigh; Raleigh Economic Development; Regional Transit Authority of Southeast Michigan; the Wilmington and Beaches Convention & Visitors Bureau (Wilmington, Carolina Beach, Kure Beach and Wrightsville Beach, N.C.); Visit Greenville, NC and Play Greenville, NC Sports.
Prior travel and tourism work includes campaigns for America’s Historic Triangle (Williamsburg, Va.); Andrew Jackson’s Hermitage; cooperative marketing campaigns for the tourism organizations of Aruba, Bonaire, Curacao, St. Croix (U.S.V.I. Dept. of Tourism) and St. Maarten; Branson, Mo.; Cabarrus County, N.C., home to NASCAR’s Lowe’s Motor Speedway; Caesars Virginia; City of Durham, NC; Concord Hospitality; Cary, NC; Divi Resorts and its nine Caribbean properties; Dorothea Dix Park, a 308-acre destination park in Raleigh, N.C.; the Dude Ranchers’ Association; Gatlinburg, Tenn.; the Greater Raleigh CVB (N.C.); the National Cowboy Hall of Fame & Western Heritage Center; the North Carolina Museum of Natural Sciences, the state’s most-visited attraction; Oakland County, Mich.; Old Salem Moravian Village (N.C.); Oliver Hazard Perry Shipyard; the Rock & Roll Hall of Fame + Museum; Trailways Transportation System (Fairfax, Va.); Tweetsie Railroad (N.C.); and the Washington Tourism Development Authority (N.C.).
FWV is the parent company of fashion and lifestyle PR firm AMP3 (New York City); pet and animal health practice Fetching PR; and Prix Productions, a feature and documentary film production company. FWV employs more than 140 public relations, public affairs, social media, advertising and digital marketing experts between its Raleigh, N.C., headquarters and offices around the country.
Hemsworth
Atlanta * Charleston * Fort Lauderdale * New York City * Tampa
954/716-7614
www.hemsworthcommunications.com
Instagram.com/HemsworthPR
Facebook.com/HemsworthCommunications
LinkedIn.com/Company/Hemsworth-Communications
Samantha Jacobs, Founder/President
Michael Jacobs, Chief Operating Officer
Lacey Outten, Associate Vice President
Kayla Atwater, Associate Vice President
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Hemsworth is a top-ranked, award-winning agency that partners with both emerging and iconic brands in travel, tourism, hospitality, culinary, wine, spirits, lifestyle and franchising to drive buzz and business. With strategic communications experts across the United States – including Atlanta, Charleston, Fort Lauderdale, Miami, New York City and Tampa – as well as a network of vetted freelancers in other top media markets globally, Hemsworth is known for crafting tailored programs that encompass brand strategy, media relations, social media, influencer marketing, event programming, thought leadership, digital marketing, crisis communications and more. Companies partnering with Hemsworth gain access to a team with unprecedented passion, insight and connections, dedicated to surpassing client expectations, delivering personal service and garnering powerful results.
HUNTER
One World Trade Center, Floor 68
New York, NY 10007
212/679-6600
www.hunterpr.com
Other Offices in: Los Angeles, London and Chicago
Samara Farber Mormar, [email protected]
Grace Leong, Global CEO
Gigi García Russo, President
Samara Farber Mormar, CMO
Matthew Levison, Managing Director, Travel & Hospitality
HUNTER, a Stagwell agency, is a leading integrated marketing communications partner committed to earning attention and elevating corporate reputation for some of the world’s most beloved companies and brands. Born from a foundation in traditional PR, HUNTER has evolved with clients’ needs and staff’s passions to offer a wide range of scalable solutions across channels and verticals, including Food + Beverage, Home + Lifestyle and Travel + Hospitality.
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HUNTER partners with leading brands in travel, hospitality, and entertainment to drive awareness, buzz and cultural relevance. With a strategic approach, refined editorial sensibility, and deep understanding of the global landscape, we shape narratives that earn attention, affinity, and impact across channels. Our portfolio includes iconic hotels and resorts, global hospitality groups, private aviation leaders, luxury tour operators, trusted household names in travel guidance, and more. We bring nuanced expertise, deep media relationships, and a hands-on approach to every brand we represent.
J/PR
530 7th Ave., #502
New York, NY 10018
212/924-3600
[email protected]
www.jpublicrelations.com
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530 7th Ave., #502, New York, NY 10018
212/924-3600
2341 Fifth Ave., San Diego, CA 92101
619/255-7069
123 Buckingham Palace Rd., Victoria, London SW1W 9SH, UK
+44 (020) 3890 5838
10250 Constellation Blvd., Office #02-170, Los Angeles, CA 90067
310/722-7066
600 California St., Floor 11, San Francisco, CA 94108
818 18th Ave. South, 10th Flr., Nashville, TN 37203
310/722-7066
1615 Platte St., Office 127, #200, Denver, CO 80202
4250 N Drinkwater Blvd., Suite 300, Scottsdale, AZ 85251
Jamie O’Grady and Sarah Evans, Partners
Ali Lundberg, President
Owned by Jamie O’Grady (California) and Sarah Evans (New York), J/PR is a global communications agency specializing in luxury travel, tourism, hospitality, lifestyle, and real estate. With offices in New York City, London, Los Angeles, San Diego, San Francisco, Toronto, Denver, and Nashville—and a presence in Atlanta, Chicago and Arizona—J/PR is one of the largest independent travel, tourism and hospitality agencies, with a signature boutique service model and deeply engrained focus on longevity.
J/PR continues to scale, creating long-term impact with a multifaceted expertise and strategic lens, and clients across the U.S. and UK, offering a full scope of PR, social media and photography services. In the past year, the agency welcomed marquee clients including Saint-Barth Tourisme, Destination Toronto, Visit Austin and Visit Carmel-by-the-Sea, Castiglion del Bosco, A Rosewood Hotel, Ted Turner Reserves, White Desert, ROKU Kyoto and German luxury hotel management company, Kempinski—reinforcing its leadership in the destination marketing and global luxury hospitality spaces.
The agency’s roster includes some of the most iconic hospitality brands in the world, such as Dorchester Collection, Hilton Luxury Brands, Grand Hotel Tremezzo, Hotel del Coronado, Waldorf Astoria New York, Relais & Châteaux, Pendry Hotels & Resorts, Vail Resorts Hospitality, and Under Canvas.
J/PR’s digital division continues to be one of the fastest growing and counts social media clients such as White Elephant Resorts, Alila Ventana Big Sur, The Ritz-Carlton O’Ahu, Turtle Bay, The New York EDITION and Shou Sugi Ban House among its portfolio, which now includes service offerings like 24/7 community management and full-service TikTok and LinkedIn offerings.
J/PR’s commitment to longevity can be seen in the more than 40 members of the 130-person agency who have been with the company for over five years, and 16 who have worked at J/PR for more than a decade. That commitment to people extends to the agency’s clients as well—over 50 clients have worked with J/PR for five years or more, and 20+ clients have relied on the agency for a decade or more.
LDPR
232 Madison Avenue, Suite 1100
New York, NY 10016
212/696-0660
www.ldpr.com
Laura Davidson, CEO & Founder
Gina Jevic, Chief Operating Officer
LDPR is a leading voice in travel and lifestyle public relations headquartered in Manhattan with staff in Chicago, Miami, and Los Angeles. For the past 25+ years, the agency has been at the forefront of integrated initiatives for destinations, international hotel companies, independent boutique resorts, luxury tour operators, and lifestyle products. Agile, intelligent, and strategic, the agency achieves remarkable results by listening to clients, the marketplace, and the media—pairing experienced counsel with AI-enhanced research and insights to deliver smarter, forward-looking strategies. LDPR is a sweet spot of PR firms: big enough to offer a range of integrated services, and small enough to provide senior-level leadership and personalized service that fosters long-term relationships with clients, media, and industry colleagues.
In addition to numerous industry awards, LDPR has been named on The Observer’s “PR Power List 2026,” and “The PRNet 100, 2025.”
Our clients include Aman; Abercrombie & Kent; Orient Express (Hotels, Trains, Yachts), Windstar Cruises; VisitScotland; Melbourne/VisitVictoria, Australia; The Boca Raton, Florida; Castle Hill Inn, RI; The Exclusive Collective (Exclusive Resorts, Inspirato, onefinestay); Four Seasons Naples Beach Club, Florida; Lizard Island Resort, Great Barrier Reef, Australia; Hilton Aruba; Paws Up, Montana; The Ritz Paris; The Ritz-Carlton South Beach and Bal Harbour; Octant Hotels, Portugal; Royal Sonesta Boston; The Tryall Club, Jamaica; Grand Hotel Excelsior Vittoria, Sorrento, Italy; Grand Hotel Fasano, Lake Garda, Italy; One Aldwych, London; Sea Island, Georgia; Sundance Resort, Utah; Windjammer Landing, St Lucia; among others.
Lou Hammond Group
12 E 49th Street,11th Flr., New York, NY 10017
212/308-8880
[email protected]
www.louhammond.com
Lou Hammond, Founder/Chairman
Stephen Hammond, CEO
Lou Hammond Group (LHG) is a celebrated, integrated marketing communications firm with offices in New York, Colorado, Florida, Georgia, South Carolina, Texas and Utah. LHG has built a legendary reputation celebrating its four decades as the leading mid-sized agency serving the travel industry. A few things to know:
• Independent: known for boundless creativity and enthusiasm
• Operates differently: no time sheets — clients get the attention they need when they need it
• Founder of the PR World Network, 17-year organization, 27 global members
• Proud to have extensive client retention among the highest in the industry; some 30% of destination clients have partnered with LHG over ten years+ with one, two decades.
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Sampling of new travel accounts— Destinations: Discover Lancaster, PA; Discover West Virginia; Johnston County CVB, NC; Peru Tourism; St. Augustine, Ponte Vedra & The Beaches, FL; Visit St. Petersburg/Clearwater, FL; Visit Tuscaloosa, AL; Other: Atlanta Beltline, GA; Dali Museum, FL; Pyramid Global Hospitality; SC250 Charleston; Viva Cruises. Following a mandatory and competitive RFP process, TOURISM Santa Fe and South Dakota Dept. of Tourism remain clients.
Keys to success - results and creative outreach:
• Jamaica Tourist Board—Leading Caribbean Destination
Implemented a multi-phase recovery program from unprecedented Category 5 Hurricane Melissa:
- Developed NBC’s “TODAY Show” partnership delivering two remote episodes. Hosts Jenna Bush Hager + Sheinelle Jones highlighted Jamaican food, music and celebrities to show destination was open for business
- Coordinated multi-market radio + TV station remote broadcasts
- Implemented mega-fam trip with 30+ journalists/influencers
- Created consumer activations, including NYC’s Hard Rock Café
Results 500+ million impressions as Jamaica achieved faster-than-expected business recovery.
• Bringing Mississippi to the Mainstage: The Birthplace of America's Music
With the partnering of Visit Mississippi and Morgan Freeman's Symphonic Blues Experience (MFSBE), LHG's goal was to maximize and enlighten one undeniable truth — that Mississippi is the birthplace of America's music. A private NYC engagement with Freeman drew 50+ journalists from top-tier outlets and resulted in coverage on “Good Morning America” and the “TODAY Show,” with additional DMA amplification across New York City, Chicago, Atlanta, Nashville, and Memphis. The campaign generated 97.9 million impressions and more than $800,000 in earned media value.
• Launching MSC Cruises’ First Alaska Sailing
MSC Cruises debuted in Alaska from Seattle in 2026, marking the brand’s West Coast launch and introducing travelers to the newly refurbished MSC Poesia. An integrated PR campaign included media events, press sailings, broadcast outreach, a Seattle Times partnership, and a conservation-focused collaboration with ORCA. Coverage generated more than 2.2+ billion media impressions and established MSC Cruises as a new player in the Alaska market.
• Reintroducing Lodi: From Underrated Wine Region to America’s Favorite Small Town
Lodi has lived in the shadow of Napa and Sonoma for years. Visit Lodi partnered with Lou Hammond Group to change that. Through a sustained earned media campaign, LHG showcased Lodi’s distinctive strengths. The campaign elevated Lodi’s culinary renaissance, including features in Travel + Leisure and AllRecipes. It rallied community support behind Lodi's nomination for Parade's America’s Favorite Small Town contest. Lodi claimed the national title in 2026, turning a year-long effort into a powerful story. The campaign generated 515 million+ impressions.
• Providence Tourism Council
Strengthened position as one of nation’s top LGBTQIA+ destinations by amplifying Rhode Island PrideFest, the largest Pride celebration in New England. Secured top content creators to experience Providence and PrideFest firsthand and delivered more than 19 million media impressions. Secured feature story in USA Today on Providence’s Mayor Brett Smiley, who is a member of the LGBTQIA+ community.
• 250 Charleston—Celebrating History
Charleston’s commemoration of the American Revolution is one of four Congressionally designated cities celebrating this historic milestone. To build awareness, a PR campaign was launched, engaging local and national audiences. Coverage, including the NY Times and USA Today, elevated Charleston’s role in the celebration, while sustained local media outreach bolstered community engagement. Earned media to date has generated 6.1+ million impressions, with coverage continuing through July 4th.
LHG clients know they are working with the most trusted, go-to media and influencer resource in the industry with a singular commitment to delivering quality, measurable results.
McGuckin
Entertainment PR
Austin, TX
Heidi Labensart, [email protected]
512/698-2621
mcguckinpr.com
McGuckin Entertainment PR is a boutique public relations firm specializing in strategic storytelling for artists, events, and brands across travel, music, lifestyle and entertainment industries. With a focus on authenticity and impact, the company crafts tailored campaigns that elevate visibility while staying true to each client’s voice. From album releases and tour announcements to festival launches, brand partnerships and press trips, McGuckin Entertainment PR blends media relations, digital strategy, and creative positioning to deliver measurable results.
Rooted in a deep understanding of the evolving media landscape, the firm maintains strong relationships with key press outlets, tastemakers, and industry gatekeepers.
MMGY
360 Lexington Ave., 10th Floor
New York, NY 10017
212/228-1500
mmgy.com/what-we-do/public-relations
Julie Freeman, EVP, Public Relations
Lauren Kaufman, Mng. Dir.
Andrea Braunstein, SVP & Director of Crisis Communications
Maggie LaCasse, SVP & Director of Brand Partnerships
Julie Cuesta, EVP, Global Representation Services
Natalia Dowling-Kennedy, SVP, UK
At MMGY we are global connectors, storytellers and curators of travel experiences. Wherever you want to go, we’ve been there. With more than 45 years representing the biggest brands in the travel, tourism and hospitality industry, we know how to get you there. Rooted in data, analytics and insights, our integrated approach and long-standing media and influencer relationships are harnessed to creatively tell your story and land marquee coverage. We forge an emotional connection to reach our audiences where they live, work and play.
We offer expertise in consumer and trade media relations, social media, corporate and brand positioning, experiential and event marketing, strategic partnerships and promotions, influencer engagement and crisis communications.
Industry innovators and thought leaders, MMGY is the author of the widely acclaimed Portrait of American Travelers® annual research study. With offices in New York City, Los Angeles, Kansas City, Austin, Chicago, Miami, Detroit, Denver, San Francisco, Vancouver, Whistler, Washington, D.C., London, Brussels, Paris, Frankfurt, Munich, Rotterdam and New Delhi and an international partner network, MMGY Global Travel Marketing Collective, we serve many of the world's premier travel and tourism brands. Other MMGY areas of expertise include integrated marketing, data & analytics, international marketing & communications and research & insights.
A selection of clients includes Amtrak, Arkansas Tourism, Apple Leisure Group, Bermuda Tourism Authority, Concord Hospitality, Costa Rica Tourism, HSMAI, I Love New York, Illinois Office of Tourism, LATAM Airlines, Los Angeles Tourism, Oceania Cruises, Sensei, Fort Myers - Islands, Beaches and Neighborhoods, Scandinavian Airlines, The British Virgin Islands, Travel & Adventure Show, Travel Texas, Visit California, Visit Dallas, Visit Santa Barbara, Visit Williamsburg.
800 Corporate Pointe, Ste. 150
Culver City, CA 90230
www.wagstaffmktg.com
Julie Freeman, EVP, Global Public Relation
Nadia Al-Amir, Mng. Dir.
Tori Katz, VP, PR
Amanda Hathaway, VP, PR (Wine & Spirits)
Tara Schroetter, VP, Social, Influencer & Digital Marketing
For the last 25 years, the Wagstaff team has created award-winning public relations and marketing campaigns that champion and advocate for the hospitality, culinary, travel, and wine and spirits industries' talent, products, and experiences. We strategically leverage the relationships and leads of our expert teams in Los Angeles, San Francisco, Chicago, New York, and beyond, as well as the overall network of MMGY Global. The team embraces our passion and curiosities for dynamic lifestyle and hospitality brands to create customized, multi-channel, innovative and impactful programs that share our clients’ stories and secure results that matter.
The agency is part of MMGY Global and its North American practice specializing in public relations, social media and experiential marketing. Our boutique services are rooted in our dedication to uplifting the talent and voices in the industries that we serve, from a Michelin-star chef-owned restaurant, to a family-owned domestic hotel group, an award-winning craft spirit, or an international luxury resort with its own culinary and arts festival.
We all share a common passion for these industries, while at the same time we come to the table with diverse professional backgrounds with experience in entertainment, sports, art & design, and journalism, enabling us to bring fresh and creative storytelling angles, strategic partnerships, and compelling content to our strategic plans.
Other MMGY Global areas of expertise include research and insights, strategic communications planning and implementation, brand marketing, traditional and social media buying, digital/social media strategy, website development and management, e-CRM, travel industry relations and international destination representation.
A selection of clients includes Eataly, Fun Lab, Holey Moley, Gérard Bertrand, Grand America Hotel, Hotaling & Co., Irvine Company, Jackson Family Wines, James Beard Foundation, Laguna Cliffs Marriott Resort & Spa, Noble House Hotels and Resorts, Nobu Chicago, The Jay Hotel, Thompson Seattle, Viceroy Chicago, Visit Dallas, Visit Williamsburg, Westin Hilton Head Island.
P-22 Agency
Los Angeles | New York
323/807-7333
www.p-22agency.com
Ty Bentsen, CEO & Founder
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In just over a year since its launch on April 22, 2025, P-22 Agency has quickly established itself as one of the travel industry's firms to watch. The bicoastal boutique doubled its client portfolio in the first quarter of 2026 alone with recent wins including El Encanto, Explora, Four Seasons Hotel Bangkok at Chao Phraya River, Cachasol Tequila, and JJUIN - a travel-inspired luxury home brand in East Hampton. These appointments join a growing roster that includes The Maybourne Beverly Hills, The Sun Rose West Hollywood, Conrad Punta de Mita, and Mission Craft Cocktails. With an integrated approach spanning public relations, social media, influencer marketing, paid media, and creative strategy, P-22 Agency has become a trusted partner for luxury and lifestyle travel brands seeking culturally relevant storytelling tied to tangible outcomes.
P-22 is a challenger agency that boldly entered the chat to deliver a striking new breed of founder-led, strategic communications for leading luxury and lifestyle travel, tourism, aviation, and spirits clients. Women-owned and
driven by passion, P-22 Agency is a bi-coastal agency operating in Los Angeles and New York City bringing big, brand-level thinking to clients at scale. Agile, tenacious, and deeply committed to its craft with an ethos that prioritizes high-touch service over ego, P-22 Agency is dedicated to aligning with brands that share its values and strive for excellence. The agency was purpose-built to offer working parents, risk takers, and people who love the hospitality industry a vibrant, supportive workplace where they can create, inspire, and thrive.
Padilla
1101 West River Parkway
Suite 400 (Headquarters)
Minneapolis, MN 55415
612/455-1700
PadillaCo.com
Candice Eley, Senior Director
From technology-driven services and sustainable practices to authentic connections with local cultures, today's consumers crave personalized and immersive experiences. To capture their attention, travel and hospitality brands must demonstrate they can deliver in creative ways that inspire action.
We help you stand out and make meaningful connections.
Cutting through the noise requires staying ahead of the trends and an agile, omni-channel approach. At the core of our strategy is the power of storytelling, brought to life through a nimble, multi-faceted campaign that resonates across the entire media landscape.
Clients in the travel and hospitality sectors have included Air New Zealand, Cambria Suites Hotels/Choice Hotels International, Meet Minneapolis, Rentyl Resorts, Richmond Region Tourism, Saudia Airlines, Science Museum of Virginia, the Valentine, Tru by Hilton, Virginia Department of Rail and Public Transportation/Amtrak Virginia, and Winnebago Industries.
Padilla is a full-service agency that transforms brands and organizations through strategically creative communications. As an AVENIR GLOBAL company and a founding member of the Worldcom Public Relations Group, the agency provides services to clients through 115 offices worldwide. Transform with purpose at PadillaCo.com.
Pineapple
1954 Airport Rd., Suite 121
Chamblee, GA 30341
404/237-3761
[email protected]
www.pineapple-pr.com
Deborah Stone, President
TRAVEL. TOLD DIFFERENTLY.
PINEAPPLE is a strategic communications agency born from a love of travel and the belief that powerful storytelling can inspire it. Our tagline isn't fluff. It’s the intentional way we tell your destination’s story so it lives beyond the headlines. We bring our passion, expertise, and connections to help you share the right story with the right audience, in the right places. We build trust that turns into real results you can see in visitation, awards, and community impact.
We create a custom mix of PR, community, digital, social, content, crisis comms, and industry partnerships assembled with clear intent, so every message has a job to do, and every channel works together.
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Our award-winning team orchestrates the full marketing experience that builds trust with your audiences and drives the visitation that creates economic impact for your community.
We are former DMO leaders, ex-reporters, media strategists, creative directors, influencer experts, and content creators who live in this world every day.
You have a story worth telling. Let us help you tell it differently. Let’s build a strategy that drives visibility, recognition, and lasting impact.
Redpoint Marketing PR, Inc.
85 Broad Street
c/o WeWork
New York, NY 10004
212/229-0119
[email protected]
www.redpointmarketingpr.com
Christina Miranda, Principal & Co-Founder
Victoria Feldman de Falco, Principal & Co-Founder
Ross Evans, Vice President
Gina Dolecki, Vice President
Founded in 2002, Redpoint is a full-service public relations agency with deep roots in travel, tourism, and hospitality. We seek, craft, and share compelling stories with media and social influencers to engage audiences that matter most to hotels, resorts, cruise lines, destinations, tour companies attractions, travel services, associations, and more.
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We maintain deep relationships with top journalists and influencers, and our curiosity and imagination fuel ideas to catch (and hold) their attention. Several of our clients have been with us for more than 10 years, and they say the reason for this is simple: we bring fresh ideas to their business each year, we never get stale or fall into predictable patterns, and we never – ever – just do the minimum. From global cruise ship launches and high-profile hotel launches to revenue-generating seasonal programs and SEO-driven digital PR campaigns, our talented group of entrepreneurial, resourceful professionals has a passion for delivering meaningful results.
A sampling of clients we’ve represented includes Cunard Line, United States Tour Operators Association, Kintetsu Railway, Tourism Nova Scotia, Newfoundland & Labrador Tourism, Tourism New Brunswick, Prince Edward Island Tourism, Atlantic Canada Agreement on Tourism, Nocturne Luxury Villas, First Hospitality, Princess Cruises, MSC Cruises, Tauck, Perillo Tours, St. Hilda Sea Adventures, Snake River Sporting Club, Loews Hotels, Oceania Cruises, Regent Seven Seas Cruises, Woodstock Inn & Resort, Kennebunkport Resort Collection, Brenton Hotel, Saint Lucia Tourist Board, Visit Bath County, Miramichi River Tourism Association, Taste of Nova Scotia, Briggs & Riley Travelware, Ensemble Travel Group, The Principality of Monaco, SBM Hotels & Resorts, New England Inns & Resorts Association, Ripley’s Believe It or Not! Times Square, Morey’s Piers & Beachfront Water Parks, Offshore Sailing School, Raffles Hotels & Resorts, Tropicana Resort & Casino, and many more.
The Sway Effect
Chrysler Building, 405 Lexington Ave.
Floor 8
New York, NY 10174
[email protected]
www.theswayeffect.com
Jennifer Risi, Founder & President
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The Sway Effect is an award-winning marketing and communications agency founded by agency veteran Jennifer Risi in 2019. As its name suggests, the firm specializes in swaying opinions and shaping outcomes while putting diversity, equity and inclusion at the center. Headquartered in New York City, the agency has a global network of 50+ independent partners with a specialization in public relations and influence, brand marketing, creative, social impact, nation branding, data and analytics, research and measurement, and DEI programming. Notably, the core team has deep expertise in corporate communications, executive visibility and crisis communications across a diverse mix of industries, including travel through their work with Kindred. Most recently, the agency was named PRNews 2025 Women Owned Agency of the Year and PRovoke Media 2024 North American Boutique Agency of the Year.
TJM Communications
1170 Tree Swallow Dr., #346
Winter Springs, FL 32708
407/977-5004
[email protected]
www.tjmcommunications.com
Facebook.com/TJMCommunicationsInc
Instagram.com/tjmcommunications
Linkedin.com/company/tjm-communications-inc-
TJM Communications is a global travel and lifestyle public relations and social media firm. We provide strategy, media and influencer relations, content creation and social media services for leading hospitality brands domestically and globally.
Our agency is distinguished by a committed team of passionate professionals who develop genuine long-standing relationships with media and clients and thrive on exceeding expectations. We don’t believe in PR for the sake of PR. We believe in public relations as a creative, strategic approach aligned with sales and marketing goals. Clients Include: Cirque du Soleil, Walt Disney World Swan and Dolphin Resort, Evermore Orlando Resort, Conrad Orlando at Evermore, Sawgrass Marriott Resort & Spa; restaurants: Four Flamingos: A Richard Blais Florida Kitchen; Bourbon Steak by Michael Mina, Rosa Mexicano; Todd English’s bluezoo and Il Mulino.
Zapwater Communications
118 North Peoria, 4th Floor
Chicago, IL 60607
312/943-0333
www.zapwater.com
[email protected]
1460 4th Street, Suite 306
Santa Monica, CA 90401
310/396-7851
95 Merrick Way, Suite 505
Coral Gables, FL 33134
305/444-4033
David Zapata, CEO
Mayra Bacik, CFO
Jennifer Lake, Chief Strategy Officer
Holly Zawyer, Managing Director, Miami
Stephanie Poquette, SVP, Social Media and Influencer Programming
Zapwater Communications is more than a communications agency. We are storytellers, strategists, and connectors for some of the world’s most inspiring travel and lifestyle brands.
Since our founding in 2005, Zapwater has redefined what it means to be a modern creative agency. With deep expertise in travel, hospitality, and destination marketing, we have grown into one of the leading agencies in the United States, earning recognition as one of the Top 5 Most Creative Agencies in North America and, in 2026, one of the Top 50 Agencies in the U.S. by a leading industry publication.
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With offices in Chicago, Los Angeles, and Miami, our team is united by a culture of imagination, collaboration, and relentless curiosity. We combine bold creative thinking with strategic execution to help brands stand out, connect with audiences, and drive meaningful results in an ever-evolving marketplace.
Our integrated approach brings together earned media, digital innovation, influencer engagement, social storytelling, and immersive experiences to create impactful campaigns that deliver measurable business outcomes. The industry has taken notice: Zapwater has earned more awards than any agency of our size worldwide, including many of the highest honors in travel and lifestyle communications.
Our reach extends well beyond U.S. borders. As a founding member of the Travel Lifestyle Network (TLN), we represent the United States within a global collective of leading independent agencies. Through this partnership, we provide clients with international insights, creative collaboration, and on-the-ground expertise across key markets worldwide.
Zapwater has also been shortlisted seven times for Agency of the Year in the United States, a recognition that reflects the passion of our team, the strength of our partnerships, and our commitment to excellence.
Our travel portfolio features a curated collection of destinations, hotels and resorts, airlines, and tourism organizations, including:
Airlines—Air Tahiti Nui, COPA Airlines.
Cruise—Ayana Cruises and Private Charters, Havila Voyages.
Destinations—Discover Baja Sur, Discover Dominica Authority, Explore Oak Park and Beyond, Hollywood Partnership, Jungfrau, National Tourism Board of Serbia, Panama Tourism Authority, Travel Manitoba, Visit Finland.
Hotels & Resorts—Banyan Group, Melia Hotels International, Ayana Group.
Individual Properties - Alaia Resort and Spa Belize, Andaz Mexico City Condesa, Andaz West Hollywood, Ayana Bali, Borgo San Vincenzo, Cayo Espanto, Dreams Bahia Mita Surf & Spa Resort, El Cielo, Frangipani Beach Resorts, Hacienda del Mar, Hamak Hotels, .Here, Hilton Sandestin, Hotel Zachary, Hyatt Regency Salt Lake City, Hyatt Regency San Francisco, lebua Hotels, Mamula Island, Ocean Club Resorts, Secrets Bahia Mita Surf & Spa Resort, Seaside Finolhu Baa Atoll Maldives, The Brando, Thompson Zihuatanejo, World Equestrian Center.
The Zimmerman Agency
1821 Miccosukee Commons
Tallahassee, FL 32308
850/668-2222
[email protected]
www.zimmerman.com
Curtis Zimmerman, Kerry Anne Watson & Cole Zimmerman, Principals
For almost four decades The Zimmerman Agency has been among the leading hospitality and travel public relations firms in North America.
Today, the firm offers a highly creative and contemporary approach to public relations that includes the support of full-service social media, a 360-degree approach to digital channels, predictive analytics and a powerful platform of AI tools.
The Zimmerman Agency teams utilize Momentum Planning, a proprietary planning methodology to drive creativity, strategy, and technology to deliver relevant and timely content and communications for clients.
The firm generates measurable results through public relations for extraordinary travel clients including Atlantis Dubai, Aurora Anguilla, Discover The Palm Beaches, Visit Park City, Visit Belize, Visit Rhode Island, Bryce Canyon Country, Sixt Rent a Car, Little Palm Island, Delaware North and the Kessler Collection. The firm's consumer division represent major brands including Domino Sugar, First Watch, Wonder Bread, Jazzercize, Pilot Pens, Timbuk2, the New York Mavericks and Tastykake.
Marion Walsh-Hédouin, Global Head of PR & Communications at Minor Hotels, with Jessica Bradford, Founder & President of 2BPR, and her team at a media event in Beverly Hills, Los Angeles.
360PR+ helped Trainline spur summer bookings with The Reading Route, a train travel-themed take on the summer book club. Curated by Emma Roberts, co-founder of the viral book club BELLETRIST, each Reading Route selection was inspired by one of Trainline's top European destinations.
360view handled media relations for EVA Air's inaugural DFW–TPE route launch, packing the terminal event with press and generating the coverage that put this new nonstop between Dallas/Fort Worth and Taipei on the map.
CIIC PR's Luxury Division continues its global growth with the addition of Kemetale in Egypt. Director Elly van Os is pictured exploring the destination during a recent immersion trip.
As Hilton's AOR, Coyne PR elevated the brand's cultural relevance through integrated storytelling, generating buzz with the Wicked-inspired Stay Like suite and securing high-impact media coverage that drove billions of impressions worldwide.
Decker/Royal is proud to represent Royal Champagne Hotel & Spa, the first hotel in France's Grand Est region to receive the coveted Palace distinction. Reserved for a select group of exceptional properties, the designation is considered the highest honor in French hospitality.
DCI connected sports fans with travel experiences through partnerships with teams and athlete ambassadors across the PGA, MLB, NFL, NBA and WNBA.
Hemsworth Associate VP Kayla Atwater.
HUNTER launched Fairmont Hotels & Resorts “Wellness Without Walls Program” in partnership with soccer superstar Kylian Mbappé.
J/PR Partners Sarah Evans (left) and Jamie O’Grady.
Left to right: Jamaica’s Minister of Tourism, The Hon. Edmund Bartlett, award-winning actress Sheryl Lee Ralph and “TODAY” show Executive Producer Talia Parkinson-Jones during a break in the “TODAY with Jenna & Sheinelle” show’s live remote broadcast from the island, coordinated by Lou Hammond Group.
Founder and CEO Ty Bentsen brings 22 years of culturally-attuned, experience-led PR strategy to P-22 Agency, earning the year-old challenger agency a spot on The PR Net Next Gen Awards 2026 list.
Pineapple celebrating the award-winning work that draws on forward-thinking strategies with a visionary approach to create measurable impact for our clients. Taking home the hardware for campaigns that increased bookings at Nantahala Outdoor Center’s new elevated accommodations and drove off-season visitation for Discover Dahlonega.
Redpoint has helped countless brands of all sizes find their voice, shape their brand, and attract guests. And we’re known in the industry for creating revenue-generating, guest-enticing, and newsworthy programs, like the Passion Pursuits program at longtime client Woodstock Inn & Resort, which includes falconry (also featuring owls!) among its offerings.
Sway Effect Founder & President Jennifer Risi (R) and Kindred Co-Founder & CEO Justine Palefsky.
Zapwater has represented Dominica since 2022, helping drive double-digit growth in U.S. visitation and expanded airlift.
CREDIT: DDA DOMINICA
