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Park City is looking for a PR firm interested in handling a three-year effort to pitch Utah's premier ski location to US and Canadian media outlets.
The city's Chamber of Commerce/Convention and Visitors Bureau has issued an RFI to gather information about the history of prospective firms, total staff, staff bios of those expected to handle the account, summary of media "hits" in US and Canada and client lists.
The Zimmerman Agency currently handles a $9K monthly effort. That fee excludes expenses involved in managing fam trips and deskside media visits to at least six target cities per year.
Dan Howard, director of communications at the Park City Bureau told O'Dwyer's that Zimmerman is eligible and expected to re-pitch the business.
Deadline to respond to the RFI is Oct. 15. Agencies with strong demonstrated national media capabilities will be asked to respond to a formal RPP by Jan. 10.
Finalists will present in Park City on Feb. 12/13.
Howard is collecting electronic responses to the RFI at [email protected] and by mail at Park Chamber/Bureau, 1850 Sidewinder Drive, Park City UTAH 84060.
His phone number is 435/658-9609.
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