The University of New Mexico has issued an RFP for agencies that can market its multimedia rights for intercollegiate athletics programs as well as various athletic and special events.
The Albuquerque-based institution wants an agency that can implement a multimedia rights strategy for UNM’s athletic facilities in an attempt to drive revenue and improve fans’ experiences.
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The envisioned plan will include multimedia rights deals for radio broadcasts, TV shows, corporate sponsorships of athletic and entertainment facilities, as well as on-premise marketing such as signage, video features, promotions and web advertising, athletic event promotions, game programs and sponsorships.
Deadline for proposals is 2:00 P.M. (MT) on March 7.
All proposals must be submitted via the UNM Supplier Portal sourcing system. Those interested in submitting can register as a vendor in UNM’s Supplier Portal here.
Contact are senior contracts specialist Ryan Dean Mortensen, [email protected]; contracts specialist Albert Valdez, [email protected]; and purchasing team lead Brett Hoyt Sletten [email protected].
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