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The California Film Commission, which administers a film and tax credit program to attract producers/production companies to work in the Golden State, is looking to hire a PR firm.
Launched in 2009, the credit program is designed to compete with financial incentives offered by more than 40 states and dozens of countries in an effort to stem the “erosion of motion picture production in California,” according to the CFC’s RFP.
The desired PR firm will create a comprehensive communications program to generate positive awareness of the tax credit program among production companies in the US and overseas, inform California lawmakers and government officials about the benefits of a robust film industry and the impact that it has on the state’s economy and expand public knowledge of the CFC’s services and programs.
The firm will develop messaging, conduct media outreach, draft press releases/op-ed pieces, arrange speaking engagements and provide a cost/benefit analysis and recommendations of advertising and sponsoring opportunities in trade publications, production directories, film festivals and other industry events.
CFC plans to award a two-year contract.
Responses are due RFP Oct. 11. Selected firms will be required to present their pitches at CFC's Hollywood office. The contract will be awarded around Oct. 25.
Click here for the RFP.
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