Marx Group (marketing communications) has merged with Eisbrenner PR to form Marx Buscemi Eisbrenner Group to bolster its strong position in the Midwest automotive, trucking, mobility, technology, consumer products sectors.
Frank Buscemi will be CEO/chief creative officer of the firm headquartered in Bloomfield Hills, Mich. Tom Eisbrenner will serve as president and Tom Marx will take the chairman/chief strategy officer position.
Buscemi and Eisbrenner began merger talks in October to join Marx's advertising, branding, digital and research savvy with Eisbenner's PR capabilities.
(L to R) Tom Marx, Frank Buscemi, Tom Eisbrenner
Eisbrenner PR has repped BorgWarner, Tula Technology, Clear Wave Technologies, Detroit Jazz Festival, Dara Auto, Michigan State University's College of Engineering and Dana Inc.
"The foundational principles of both companies will continue here: being an extension of our clients' teams, providing great work and solid strategy and always continuing to learn," said Eisbrenner. "We will continue to strive to be people who others want to work with."
His team will relocate from Royal Oak, Mich. To Bloomfield Hills later this spring and launch its new branding and website soon
MBE Group, which is in the process of creating branding and website, will be part of the IPREX PR network.