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| Philippe Krakowsky |
Interpublic CEO Philippe Krakowsky reports 2Q net revenues fell 2.0 percent to $2.3B as the lagging tech sector and revenue shortfalls in the US and European markets hurt IPG’s financial results.
Organic net revenues fell 1.7 percent from last year’s period, which enjoyed a 7.9 percent increase.
Krakowsky called IPG’s organic revenue performance “inconsistent with our expectations and our long-term track record of strong growth.”
He reduced full-year organic revenue growth guidance to between 1.0 percent and 2.0 percent compared with the prior 2.0 percent to 4.0 percent projection.
IPG saw “solid growth” in the PR and experiential solutions offerings, according to Krakowsky.
That unit, which includes Weber Shandwick, Golin, Current Global, R&CPMK, DeVries Global, Jack Morton, Momentum, and DXTRA Health, posted 3.1 percent growth to $359M. It was up 3.7 percent on an organic basis.
Despite IPG's lackluster financial showing, Krakowsky said the company enjoyed an “exceptionally strong” new business performance, which “speaks to the strength of our offerings, underpinned by our foundational data and technology infrastructure.”
He expects those wins “will provide strong tailwinds as we move into the back half of this year and even more so in 2024.”
Stagwell registered an eight percent rise in Q1 revenues to $670M and a $1.3M net loss compared to a $1.4M profit last year.
WPP reported a 5.5 percent decline in Q1 PR revenues to $292M as its BCW and Hill & Knowlton units suffered the loss of Pfizer assignments, and cutbacks in client spending due to the economic uncertainty.
Interpublic CEO Philippe Krakowsky said the firm is off to a “solid start to the year” as its flat $2.2B net revenues are in line with 2024 financial targets.
Why financial planning always plays a crucial role in every PR firm’s success.
Omnicom CEO John Wren reports Q1 revenues jumped 5.4 percent to $3.6M, powered by a solid 7.0 percent rise in its advertising & media segment.
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