Mary Cullinane, executive VP-corporate affairs and social responsibility at Houghton Mifflin Harcourt, has been named the first chief content officer at the Boston-based publisher.

Mary CullinanePrior to joining HMH, Cullinane served as head of innovation at Microsoft's education unit, where she developed programs such as its school of the future initiative in Philadelphia.

At HMH, Cullinane will lead the team dedicated to the creation of new products and education services across multiple platforms geared to K-12 education.

Her goal, according, to CEO Linda Zecher, is to make sure that HMM remains "at the forefront of product innovation at this tipping point of our industry."

Cullinane, co-author of "What’s Next?", retains her corporate affairs duties.

HMH calls itself a "global learning company" that serves the needs of "passionate, curious learners" in 120 countries.