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Category: Corporate CommunicationsReturn to Latest News
Fri., Dec. 2, 2016
Customer Loyalty Up, Impulse Buying Suffers
By Editorial Staff
 
rbb Breakout Brands SurveyThe latest brand study by rbb Communications shows that for 43% of those surveyed no amount of money is enough to bribe them away from their favorite product.
Category: Corporate Communications
Wed., Nov. 30, 2016
Kavanagh Serves Communications for Bacardi
By Editorial Staff
 
K.C. KavanaghGlobal communications chief for hotel titan Starwood Hotels & Resorts Worldwide  is moving to Bermuda-based liquor purveyor Bacardi Limited as senior VP and global chief communications officer.
Category: Corporate Communications
Tue., Nov. 29, 2016
Delta Releases CEO Memo After Viral Video
By Editorial Staff
 
delta air linesDelta Air Lines has released a memo from CEO Ed Bastian to employees after a video of an unruly passenger aboard a Delta flight went viral last week and drew criticism of the carrier. (1 reader comment)
Category: Corporate Communications
Mon., Nov. 28, 2016
Corporations Look to White House for Top Communicators
By Nick Kalm
 
Nick KalmWhat are the qualities companies are looking for when they tap former White House spokespeople?
Category: Corporate Communications
Tue., Nov. 22, 2016
College Housing Operator Recruits Ray for Communications
By Editorial Staff
 
Dawn RayEdR, the publicly traded real estate investment trust that owns and runs collegiate housing, has brought in Dawn Ray as VP of corporate communications and marketing.
Category: Corporate Communications
Thu., Nov. 17, 2016
Apple Has Top U.S. Corporate Rep
By Editorial Staff
 
AppleApple continues as the most economically effective corporate reputation in the S&P 500, according to the latest Reputation Dividend report.
Category: Corporate Communications
Thu., Nov. 17, 2016
Uber's MacGann Rolls to VimpelCom
By Editorial Staff
 
Mark McGannMark MacGann, who led public policy for Uber in the EMEA region, has moved to global telecom giant VimpelCom as group chief external affairs officer.
Category: Corporate Communications
Thu., Nov. 10, 2016
Apple PR Execs Shift to Ford
By Greg Hazley
 
Michaela JohndrowMichaela Johndrow, a global PR strategist for Apple, has moved to Ford Motor Company to manage communications for its electric vehicles.
Category: Corporate Communications
Wed., Nov. 9, 2016
CCOs Play Diminished CEO Advisory Role
By Jon Gingerich
 
APCOFewer than a third of chief communicators consider themselves key advisors to their organization’s CEO, according to a survey released today by APCO Worldwide.
Category: Corporate Communications
Wed., Nov. 9, 2016
Spain Exits Koch Industries
By Editorial Staff
 
Ken SpainKen Spain, managing director for corporate communications and exernal affairs for Koch Industries, has moved to Washington lobbying and public affairs shop CGCN Group to handle strategic communications assignments.
Category: Corporate Communications
Mon., Oct. 31, 2016
Eyerly Leads Marketing, Communications at Lafayette
By Editorial Staff
 
mark eyerlyMark Eyerly, a top higher education communications executive for Temple and the Univ. of Pennsylvania Law School, has enrolled at Lafayette College to lead marketing and communications as VP.
Category: Corporate Communications
Fri., Oct. 28, 2016
Petrikin to Exit Top Communications Slot at 20th Century Fox
By Editorial Staff
 
20th Century FoxChief communications officer for studio giant Twentieth Century Fox will step down at the end of the year to start his own firm.
Category: Corporate Communications
Wed., Oct. 26, 2016
Harpo's Reinglass to Tell United's Story
By Editorial Staff
 
Dana Brooks ReinglassDana Brooks Reinglass, a veteran producer for Oprah Winfrey's Harpo Studios, has joined United Airlines in the new role of chief storyteller.
Category: Corporate Communications
Tue., Oct. 25, 2016
Finnerty Enrolls in Illinois Tech
By Editorial Staff
 
Bob FinnertyChief communications officer for Rochester Institute of Technology is shifting to Illinois Institute of Technology as VP of external affairs in early December.
Category: Corporate Communications
Thu., Oct. 20, 2016
Leggio Logs On as CMO of Flashpoint
By Editorial Staff
 
Jennifer LeggioJennifer Leggio brings 20 years of experience in security and tech marcom to Flashpoint's team of "white hat hackers and intel geeks" specializing in business risk intelligence.
Category: Corporate Communications
Tue., Oct. 18, 2016
Time Inc Reorgs Top Financial, Communications Roles
By Editorial Staff
 
Greg GiangrandeIn an upper management shuffle, Time Inc. has shifted its chief communications officer role to executive VP and human resources chief Greg Giangrande.
Category: Corporate Communications
Thu., Oct. 13, 2016
Pharoah Molds Corporate Affairs for Mars
By Editorial Staff
 
Pharoah & KamenetzkyAndy Pharoah, who has led corporate affairs for Wrigley for the past seven years, has moved up to parent company Mars as VP of corporate affairs and strategic initiatives.
Category: Corporate Communications
O'Dwyer's Poll:
Jill Stein
What will be the end result of the recount campaign being waged by Jill Stein's & Hillary Clinton's lawyers?
Clinton gains the White House
More fuel for Trump backers
Waste of time & money
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Nov. 28, 2016
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O'Dwyer's Oct. Healthcare & Medical PR Magazine O'Dwyer's Oct. Healthcare & Medical PR Magazine
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Commentary &
Prof. Development:
Fri., Dec. 2
Wearing Blinders: The Sports Sponsors Playbook
By Arthur Solomon
Arthur Solomon

Thu., Dec. 1
A Vote is Only the Beginning of Democracy
By Joe Honick
Joe Honick

Tue., Nov. 29
Taxes and Identity Theft
By Richard Goldstein
Richard Goldstein

Tue., Nov. 29
Storyshowing 2.0: Catering to Instantaneous Need
By Rory Schaff
Rory Schaff

Mon., Nov. 28
Anti-Trump Journalist Group Has Banquet Sans Humble Pie
By Jack O'Dwyer
Ronn Torossian

Mon., Nov. 28
The Art of Trump’s Failed NYT Deal
By Eric Starkman
Eric Starkman

Mon., Nov. 28
Lufthansa Flies Into PR Nightmare
By Ronn Torossian
Ronn Torossian

Mon., Nov. 28
Matching the Vision of PR Buyers with PR Sellers
By Rick Gould
Rick Gould

Mon., Nov. 28
Corporations Look to White House for Top Comms. Pros
By Nick Kalm
Nick Kalm

Wed., Nov. 23
Double Spaces Are Dead. Here’s Why You Should Care
By Rachel Thomas
Rachel Thomas

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

 
PR RFPs:

Mon., Nov. 28
Rhode Island Issues RFPs
Rhode Island Commerce Corporation

Tue., Nov. 22
BK Navy Yard Wants Site Redesign
By Jon Gingerich
Brooklyn Navy Yard Development Corporation

Fri, Nov. 11
Barbados Tourism Looks for Agency of Record in US
Barbados RFP

Fri., Nov. 4
Vidalia Onion Committee Requests Marketing Proposals
Vidalia Onion Committee

Thu., Nov. 3
Wiki Education Foundation Wants Communications Help
Wiki Education Foundation

Fri., Oct. 28
AR Dept. of Parks and Tourism Seeks AOR
Arkansas Department of Parks and Tourism

Thu., Oct. 20
Santa Monica Seeks Marketing Help
Santa Monica

Mon., Oct. 17
Redmond, WA Wants Creative Services
City of Redmond

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP
archive

 
Edelman Trust Barometer Edelman Trust Barometer 2013
5WPR NYC Public Relations Firm
 
Mediaco by Weber Shandwick
 
O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. APCO Worldwide, D.C. - $119,858,300
2. WE, Wash. - $98,782,000
3. W2O Group, San Fran. - $95,010,000
4. Ruder Finn, NY - $74,000,000
5. Finn Partners, New York - $71,481,000
6. LEWIS, San Fran. - $68,585,000
7. ICR, CT - $56,208,757
8. Zeno Group, New York - $47,343,821
9. PadillaCRT, New York - $34,813,666
10. Global Strategy, New York - $31,000,000
Full ranking of firms >>
Become an O'Dwyer's Ranked PR Firm
 
Edelman - Show Up Differently Edelman - Show Up Differently
 
Peppercomm
 
 

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2016-17 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
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March, Food & Beverage PR
April, Broadcast Media Svcs. & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
 
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
 
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