Our annual healthcare PR issue provides the latest insights into public relations for the healthcare industry. Don’t forget our rankings of agencies that specialize in healthcare PR.
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5W Public Relations
230 Park Ave., 32nd Floor
New York, NY 10169
Ronn D. Torossian, President & CEO
Since 2003, New York City-based 5W Public Relations (5W) has worked with world-class and emerging brands, corporations, consumer companies, technology companies of all shapes and sizes, healthcare interests, regional businesses, non-profits, and high profile individuals to help them achieve their strategic public relations and marketing objectives across a broad range of interests.
5W practice areas include consumer brands, food & beverage, health & wellness, travel & hospitality, technology, beauty, entertainment, nonprofit, corporate communications and reputation management, public affairs, crisis communications, and digital strategy. Resourceful, innovative, and nimble, 5W works hard, thinks big, and delivers successful, game-changing results.
5W’s team of over 160 knowledgeable, tenacious, and passionate professionals understand how to leverage any story, and direct the conversation to the client’s best advantage. Furthermore, 5W develops and executes novel and fresh ways for clients to connect with their target audiences in memorable ways. As a result of this meticulous approach, the teams measurably increase the positive results of their communication efforts. 5Ws diverse roster of client experience includes Sparkling ICE, Medifast, Walgreens/Duane Reade, DigitalOcean, KRUPS, Anheuser-Busch, Camp Bow Wow, L’Oreal, AEROSOLES, Jane Iredale, T-Fal, GoHealth, Zeta Interactive, and other publicly traded companies, consumer brands, technology companies, start-ups and personalities.
5W’s programs lead to award winning recognition, including PR Agency of the Year, PR Executive of the Year, Product Launch of the Year, Business to Business Program of the Year and Digital/Social Media Campaign of the Year, among others.
1595 Peachtree Parkway
Cumming, GA 30041
Beth Friedman, President and Founder
Erin Wabol, Partner and Chief Marketing Officer
(From left): Erin Wabol, Partner and Chief Marketing Officer; and Beth Friedman, Agency Ten22 President and Founder.
About Us: Agency Ten22 is an award-winning, full-service, healthcare IT public relations, content management and digital marketing services firm. Ten22’s proven techniques deliver compelling messages, maximize exposure and strengthen market share for healthcare IT and service vendors. Founded in 2005, Agency Ten22 is the most respected media relations agency for small to medium-sized healthcare companies.
Expertise: Our team has over 30+ years of healthcare marketing and public relations experience and has worked for healthcare organizations in the past. At Ten22, we have expertise in population health, health information management, payers, hospitals, revenue cycle management, information security, patient experience, telemedicine and more. We build integrated plans to exceed client goals and we adapt quickly to the ever-changing healthcare landscape. From content strategy to media relations and digital marketing, Agency Ten22 is a boutique health IT firm with a customized, hands-on approach. Visit www.ten22pr.com.
A Syneos Health Company
200 Vesey Street, 39th Floor
New York, NY 10281
Jessica Birardi, Lead, Allidura
Who we are: On the shelf or at the pharmacy counter, today’s consumers are demanding more. They are socially savvy, and health-, safety- and environmentally-minded. They expect brands to be the same, and that’s where Allidura can help. Through our niche focus on health with diverse backgrounds in consumer, pharma and sustainability, we work with some of the world’s largest brands and guide them through an ever-changing landscape.
Expertise: Allidura takes an integrated approach to communications with capabilities spanning public relations, digital and social media, marketing and branding, graphic design and multimedia, and research and analytics. Our meaningful insights and creative know-how have been tapped by a full range of consumer product and nutritional supplement brands, over-the-counter and beauty products, and food and beverage companies.
Allidura Consumer is part of Syneos Health Communications, the only healthcare communications network on the frontlines of healthcare. Our advertising, public relations, medical communications, digital, data science, research and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.
A Syneos Health Company
200 Vesey Street, 40th Floor
New York, NY 10281
Shauna Keough, Managing Director
Who we are: Biosector 2 (B2) is a global healthcare communications agency that partners with visionary clients to deliver groundbreaking programs and improve the health of people’s lives. B2’s experience as an agency spans virtually every category in the industry and drives strategic solutions for their clients.
Expertise: B2 builds brands and grows markets for companies driving innovation across a variety of disease states, and our main goal is to create measurable behavior change for our clients’ most important stakeholders. Our capabilities to deliver against this goal go beyond traditional public relations, incorporating issues management, digital & social media, corporate branding, research & analytics, advocacy, patient relations and more. Our dynamic, insightful approach allows us to solve today’s problems while uncovering tomorrow’s opportunities.
Biosector 2 is part of Syneos Health Communications, the only healthcare communications network that is part of a company on the frontlines of healthcare. Our advertising, public relations, medical communications, digital, data science, research and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.
Bliss Integrated Communication
Member of The Worldcom Public Relations Group
500 5th Ave., #1640
New York, NY 10110
Michael Roth, Partner & Healthcare Practice Leader
Vicky Aguiar, Senior Vice President
Alexis Odesser, Senior Vice President
Liz DeForest, Vice President
The Bliss Healthcare Practice represents a mix of Fortune 500, established industry players and true disruptors that span the national and global healthcare industry — from healthcare services, health insurance, life sciences, medical and platform technology companies to industry consortia, patient advocates, health educators, third party administrators, and consumer health organizations. Bliss offers end-to-end communications and marketing solutions that help our clients connect with stakeholders and influencers in the healthcare supply chain, and deliver compelling stories about the science, strategy or technology behind their company or product.
Bliss understands that every client has its own DNA — a unique culture and approach to working with its core constituencies and delivering critical messages in its own way. Bliss works directly with C-suite, marketing, medical and communications executives to gain alignment on their aspirations, identify solutions that create measurable behavior change for critical stakeholders and deliver tangible results. Our clients trust Bliss as a long-term partner to set a strategic communications path and execute new, creative ways to address their business challenges.
Bliss Integrated Communication is truly “integrated.” Not just in name. What sets Bliss apart from other agencies and consultancies? They are both horizontally and vertically integrated and excel at creating the best thought leadership campaigns, with deep understanding of highly regulated subject matter like Medicare, Medicaid, drug and device recalls and warning letters, clinical trial monitoring and information sharing. Bliss’s creative, proprietary approaches to strategic communications allows them to problem solve for our clients, while discovering unique and untapped opportunities. Capabilities include: Drug, diagnostic and medical device launches, corporate communications and C-suite thought leadership, brand and visual identity, clinical trial recruitment/support, content marketing, crisis and issues management, internal communications, data publication support, digital/social media strategy, disease awareness campaigns, measurement/CRM support, media relations and publicity, medical meeting support, online community management (including social), SEO/SEM strategy, stakeholder and influencer mapping, website launches and website maintenance.
Buchanan Public Relations LLC
Anne A. Buchanan, APR, President (firstname.lastname@example.org)
Nancy Page, EVP (email@example.com)
Founded in 1998, Buchanan Public Relations LLC is an award-winning, dog-friendly, national communications agency based in Philadelphia. We specialize in media relations, digital, and crisis communications, with expertise in a variety of categories including healthcare, life sciences, financial services, professional services, not-for-profit, real estate and consumer goods.
With excellence and integrity as guiding principles, we help brands find and share stories that matter. Our storytelling tools include graphics and video, in addition to writing. We pride ourselves on solid, long-term relationships with our clients.
Our client experience in the healthcare space includes hospitals and healthcare systems, pharmaceutical and scientific testing and trial companies, legal healthcare representation, mental health and addiction centers, medical marijuana institutions, healthcare apps and business productivity tools, medical licensing and testing boards, and insurance companies.
A founding member of the Public Relations Global Network (PRGN), we offer clients access to 50 top-tier, independent PR firms around the world.
320 North Larchmont Blvd.
Los Angeles, CA 90004
Hal Dash, CEO, Principal
Steve Bullock, CFO, Principal
In an ever-changing sociopolitical climate impacting all sectors of the healthcare industry, Cerrell Associates has delivered award-winning communications results for some of the nation’s largest healthcare providers, as well as clients in pharma and biotech. As a one-stop shop, our clients have access to a diverse team of strategists with experience navigating the complexities of the industry.
Whether it’s policy advocacy, community relations or thought leadership, Cerrell has designed and deployed strategies that have a lasting impact. And our healthcare experts know industry trends and developments to ensure we are telling the stories that matter.
With more than 30 years of experience in the healthcare industry, we understand there is no “one size fits all” approach. We work with our clients to develop local, regional or national programs with the ultimate goal of improving the health of our communities.
Expertise includes mergers and acquisitions, campaigns, labor issues, crisis communications and issues management, and positive public relations.
657 West Lake Street
Chicago, IL 60661
5501 Oberlin Drive
San Diego, CA 92121
Erik Clausen, Managing Partner
Steve Johnson, Managing Partner
CG Life is an award-winning and integrated marketing and communications agency focused on life science and healthcare. Since 2003, they’ve helped organizations think through some of the toughest communication challenges imaginable and tell their stories in unique and compelling ways. CG Life’s team of experts does this by creating smart strategies that integrate inspirational creative, insightful content, clever communications and digital platforms. The agency’s public relations, brand strategy, market intelligence, creative, content marketing, digital marketing and paid advertising services elevate brands, create lasting relationships and drive results.
CHAMBERLAIN HEALTHCARE PR
A Syneos Health Company
200 Vesey Street, 40th Floor
New York, NY 10281
Jeanine O’Kane, President, US Public Relations Group, Syneos Health
Who we are: Chamberlain Healthcare Public Relations (CHPR) is a dynamic group of savvy and forward-thinking professionals who champion creativity and deliver powerful and impactful communications solutions for our clients. For more than 25 years, CHPR has partnered with a range of clients across the globe committed to improving health and well-being, ranging from large pharmaceutical companies to small biotechs.
Expertise: CHPR simplifies the complex in order to shift behaviors and mindsets. We thoughtfully uncover insights and bring a fresh perspective that allows our clients to seize opportunities and overcome challenges. Our team provides clients with strategic programs—including public relations, digital & social strategy, issues management, research & analytics, and more—designed to break through marketplace noise to reach and inspire stakeholders. Ultimately, our approach delivers results that meet and exceed client objectives and expectations.
CHPR is part of Syneos Health Communications, a communications company on the frontlines of healthcare with a clear view into the everyday complexities of life and health. Our advertising, public relations, medical communications, digital, data science, research and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.
CHANDLER CHICCO AGENCY
A Syneos Health Company
1315 Lincoln Blvd.,
Santa Monica, CA 90401
Andrea Dagger, Managing Director, CCA NY
Lisa Waters, Managing Director, CCA LA
Who we are: Chandler Chicco Agency (CCA) is a global team of healthcare communications specialists dedicated to helping clients solve their most complex challenges. Integrating an unmatched breadth of resources that enables a comprehensive, 360-degree approach, CCA serves clients that span the spectrum of healthcare from large pharmaceutical companies focused on treatments for major disease areas to emerging specialty companies researching cures for rare diseases; from biotech to devices and diagnostics; as well as healthcare technology, hospitals, non-profits and academic centers.
Expertise: CCA sets the standard in delivering best-in-class communications in a collaborative, flexible environment where creativity reigns and clients come first. For more than 20 years, we have achieved this by bringing the right people to the table – innovators, healthcare professionals, thought leaders, advocates, patients, and loved ones and then building alliances, communities, and champions motivated to act.
CCA is part of Syneos Health Communications, the only healthcare communications network on the frontlines of healthcare. Our advertising, public relations, medical communications, digital, data science, research, and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.
705 Melvin Avenue
Annapolis, MD 21401
Raymond Crosby, President & CEO
Denise Aube, Executive Vice President, Healthcare Practice Leader
Joel Machak, Executive Creative Director
Crosby’s healthcare practice leadership: Joel Machak, Executive Creative Director; Denise Aube, Executive VP & Healthcare Practice Leader; and Raymond Crosby, President & CEO.
For more than 40 years, Crosby has helped healthcare clients Inspire Actions That Matter™ — actions that positively impact people’s lives and make a real difference for individuals, families, and communities.
Crosby’s Healthcare Practice serves hospitals and health systems, health plans, physician groups, technology and service providers, seniors housing, health advocacy groups and federal government agencies.
Services include marketing research and planning, brand development, integrated communications programs, public relations, social media, community and multicultural outreach, digital marketing, content marketing, PSAs, and behavior-change campaigns.
Clients include Kaiser Permanente, Shriners Hospitals for Children, Centers for Disease Control and Prevention (CDC), the Agency for Healthcare Research and Quality (AHRQ), Health Resources and Services Administration (HRSA), Military OneSource, Qlarant, Sagepoint Senior Living, Substance Abuse and Mental Health Services Administration (SAMHSA), U.S. Preventive Services Task Force, and Veterans Health Administration.
Crosby ranks among the top health communications agencies in the country and is a member of the PR Council and American Association of Advertising Agencies (4As). The firm has offices in Maryland’s state capital of Annapolis and in Washington, D.C. To see case studies and capabilities, visit www.crosbymarketing.com.
Crosswind Media and Public Relations
506 W. 12th St.
Austin, TX 78701
Thomas Graham, President & CEO
Karen Johnson, Vice President
Thomas Goff, Senior Advisor
Crosswind Healthcare Capabilities: Crosswind Media and Public Relations helped Texas win the largest research contract in the state’s history, has introduced one of the world’s newest biotech brands to Texas and the world, and is helping other companies, startups, care providers and public agencies bring some of the world’s most complex biotechnologies to global markets.
Some highlights: Defense against bioterrorism: When the second-largest university system in Texas decided to form a team and go after a new Federal biodefense, pandemic response, and influenza center, it turned to Crosswind. The bid received feature coverage in top-tier global media. The Texas team was awarded that prestigious grant, making Texas, almost overnight, one of the nation’s major hubs of vaccine production and bioterrorism preparedness.
A biotech boom: Crosswind was engaged to represent a Fortune Global 500 company from Japan that was entering the biopharmaceutical market by acquiring a Texas-based start-up aligned with this new federal bio-defense center. Global media covered the acquisition. Crosswind was then asked to take on communications work across the new owner’s entire bio-pharmaceutical division.
Hacking medicine: When the world’s top-ranked university decided to bring its biotech-centric “Hacking Medicine” workshop to the South by Southwest, the event leaders in Boston immediately contacted Crosswind in Austin. They needed a communications partner that understood a mission to use advanced digital strategies in solving worldwide health problems. Crosswind led an influencer and media-outreach campaign that resulted in extensive coverage and standing-room-only attendance.
Connect with us and see what we can do for you.
250 Hudson St., 16th Floor
New York, NY 10013
Susan Isenberg, Health Chief
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Intelligence (research) and United Entertainment Group (entertainment, sports, lifestyle). For more information please visit: www.edelman.com
252 West 37th Street
New York, NY 10018
David Kyne, CEO
The Evoke KYNE Team.
Evoke KYNE is an award-winning, health communications and public relations agency. We are part of Evoke — a leading marketing, media and communications agency bound by a common purpose, Health More Human™. We work with some of the world’s leading biotech and pharmaceutical companies, non-profits and foundations, offering a robust set of services including disease-state educational programming, data and brand communications, cross-sector partnerships, patient advocacy relations, influencer engagement, internal communications, and reputation and responsibility programming. We have global reach with offices in New York City, Philadelphia, Los Angeles, Dublin and London. Our team lives by the genuine belief that communications can be a powerful health intervention.
Gil Bashe, Managing Partner/Global Health
Alex Borisov, Partner/DC
Chantal Bowman-Boyles, Managing Partner/London
Cathy Chon, Managing Partner/Hong Kong
Nicole Cottrill, Senior Partner/Nashville
Joe Foster, Partner/West Coast
Glenn Jasper, Managing Partner/Jerusalem
Kristie Kuhl, JD, Managing Partner/New York
Fern Lazar, Managing Partner/Lazar Partners/New York
Arielle Bernstein Pinsof, MPP, Partner/Chicago
Mina Volovitch, Senior Partner/Paris
Yeap Yin Ching, Managing Partner/Singapore
Lazar Partners has joined the global FINN Partners community, creating one of the largest health integrated communications practices in the world. Pictured (L to R) is Gil Bashe, Managing Partner, leading FINN’s global health practice; Kristie Kuhl, Managing Partner, FINN Health; Peter Finn, Founding Partner, FINN Partners, and Fern Lazar, CEO, Lazar Partners.
Finn Partners offers a bold vision and expertise that delivers creative communication solutions for payer, provider, patient advocacy, health policy and product-innovation clients.
Named “Healthcare Agency of the Year” and one of the top five global health agencies by The Holmes Report, we leverage our collaborative spirit to advance client goals — to improve health and wellbeing. With 750+ PR professionals across 19 offices and three continents, we offer health-sector depth in brand support, corporate thought-leadership, sustainability, public affairs, market research, and digital, social and traditional media.
FINN now includes Lazar Partners, one of the nation’s leading Health PR/IR agencies offering communication services including clinical trial recruitment, investor relations, media relations, patient advocacy and scientific editorial support. The combined agency now includes one of the industry’s largest independent health groups with more than $31M in fees.
The agency is best known for its work in changing the lives of people with pressing health challenges — from introducing new medicines and technologies that improve and extend life, to rallying patient communities around access to care, to raising awareness of global public health challenges, to building health product brands that transform people’s lives.
Finn Partners’ more than 150 health clients include some of the boldest innovators and game-changers across the health ecosystem, including several top-20 pharmaceutical companies, some of the nation’s largest hospitals and payer systems, and many of the world’s boldest companies in artificial intelligence, health/technology and medical devices. From medical innovations to breakthrough health/tech to services that improve care, all our clients focus on the most important part of the health system — patients.
200 N. Broadway
St. Louis, MO 63102
Anne de Schweinitz, Global Managing Director, Healthcare
Whether the imperative is to maintain or grow a business, or to defend it in the face of an ever-shifting policy environment and intense competition, clients from across the healthcare spectrum turn to FleishmanHillard for deep industry expertise, powerful insights and effective strategies that deliver real results.
FleishmanHillard’s 300+ healthcare specialists work alongside experts in reputation and brand marketing, earned and paid media, digital and social, public affairs, issues and crisis, and change management, forming seamless teams that deliver the diverse communications counsel and bold creative approaches that today’s healthcare organizations need to succeed. Our team is stacked with scientific, regulatory and behavioral change experts, including PhDs and credentialed health professionals, who form the technical backbone of our global healthcare practice.
Using data-driven insights and deep knowledge of today’s most effective communications channels, FleishmanHillard works across a broad range of therapeutic categories and the full care continuum, from public education and prevention to acute care and chronic disease management, supporting our clients to educate, influence and drive action with health professionals, patients and consumers, health systems, payers, and policy makers at home and around the world.
Please contact Anne de Schweinitz, Global Managing Director, Healthcare: firstname.lastname@example.org.
FTI Consulting Strategic Communications
88 Pine Street, 32nd Floor
New York, NY 10005
Mark McCall, Global Segment Leader
As a leading global communications consultancy with more than 30 years of experience advising management teams and boards of directors, FTI Strategic Communications has an extensive track record of helping clients engage with their key stakeholders in order to protect their freedom to operate and advance their business interests.
Our communications professionals provide an unparalleled combination of deep sector expertise, local market knowledge, and broad capabilities. We approach each situation with a focus on foundational message development along with disciplined and nimble scenario- based planning that draws on our prior experience, but is unique to the situation at hand, to anticipate various contingencies and potential outcomes, while ensuring coordinated and consistent communications.
The FTI Healthcare & Life Sciences team integrates experience in corporate communications with deep knowledge of investor relations, capital markets, public affairs and government relations to enhance and safeguard our clients’ reputations. We take a holistic and global view of clients’ communications needs and develop unique solutions that help them effectively engage stakeholders and achieve business objectives in a complex and dynamic environment.”
200 Fifth Ave., 7th Floor
New York, NY 10010
Wendy Lund, CEO
GCI Health is an award-winning integrated communications agency designed for and inspired by the ever-changing face of healthcare. We are known for our deep, far-reaching knowledge of the healthcare environment, unrelenting client service, unrivaled talent, forward-thinking capabilities and a passion to drive transformation in healthcare delivery through communications. With a deep focus on multichannel marketing, we help clients breakthrough with powerful stories that build brands and engage customers — all while using the channels that are best suited to reach and resonate with various target audiences. Our approach is rooted in looking at all stakeholders as people and what motivates, influences and resonates with them in their daily lives. For more information, visit https://gcihealth.com/.
Greenough Brand Storytellers
Phil Greenough, Founder and CEO
Scott Bauman, EVP and General Manager
Greenough Brand Storytellers builds storytelling platforms for clients across health care, from hospitals and health systems to companies that are disrupting medicine with new health information technology (HIT), medical devices, diagnostics and therapeutics. Our unique brand journalism approach is predicated on in-depth and constant interaction with health system leaders, physicians, technology experts, regulators, policy makers and, of course, patients.
Whether our client is a hospital looking to establish a new specialty, an HIT provider addressing medication adherence or a medical robotics company building brand awareness among consumers, we focus on authentic, highly relatable stories that move audiences. We also know that context makes stories more powerful, and we’ve made it our business to track the evolving stories shaping healthcare today, from policy-making inside Washington to how those policies impact patients across rural America. Each day, we strategically deliver these stories to audiences and influencers across earned, owned and paid media.
111 Fifth Ave.
New York, NY 10003
Timothy Bird, Global CEO
Karen O’Malley, Global Practice Leader, Public Health and Policy
Susan Duffy, Chief Strategy Officer
Julia Jackson, Practice Leader, US Public Relations and Marketing Communications
Health Unlimited is a global health consultancy and communications agency built by specialist agencies with a legacy of advancing landmark developments in challenging, hard to treat health conditions. For more than 25 years we have been driving results for companies and organizations invested in solving the world’s most complex and challenging health issues.
We offer full-service communications for pharmaceutical, health & wellness, medical, biotechnology, diagnostics and devices, strategic marketing, media strategy, corporate counsel, issues management, product marketing, patient/consumer education and professional/advocacy relations.
41 Madison Ave, 5th Floor
New York, NY 10010
Grace Leong, CEO
Jonathan Lyon, Partner
Donetta Allen, Partner
Gigi Russo, Partner
Erin Hanson, Partner
Samara Farber Mormar, Executive Vice President, Business Development
To raise awareness of LACTAID® as the 100% real milk solution that allows people with sensitivities or lactose intolerance to enjoy dairy without discomfort, appeal to the Millennial mom and make milk a staple in her household again, HUNTER partnered LACTAID® with Sesame Street and celebrity spokesperson Sutton Foster.
HUNTER is an award-winning consumer marketing communications firm with primary offices in New York and London and a footprint across North America. Beginning with research-driven insights, Hunter executes strategic, integrated programs that build brand equity, increase engagement and drive business results for OTC products and healthcare services.
Today’s health brands have to find bold, breakthrough ways to earn consumer attention. Enter HUNTER: Health & Beauty, where helping consumers look and feel their best is all in a day’s work. Our practice identifies unique insights to spark creative health campaigns that garner stand-alone media headlines for our brands and seamlessly integrate into consumer lifestyles, earning their attention and loyalty, while helping them look and feel great from the inside out. To do so, Hunter employs a powerful blend of marketing solutions including strategic planning, social and digital media, talent and influencer engagement, media relations, experiential, multicultural, and content creation and distribution for all platforms and channels.
In partnership with some of the world’s most respected consumer health companies and retailers including Johnson & Johnson, Church & Dwight, and The Vitamin Shoppe, Hunter’s work has covered the medicine cabinet from oral care, allergy, sanitary protection, pain and pregnancy, to digestive health, vitamins, supplements, weight-loss and heart health.
761 Main Avenue
Norwalk, CT 06851
Following its acquisition of Westwicke Partners, ICR has established itself as one of the leading providers of integrated Public Relations and Investor Relations services for healthcare companies. Operating under the Westwicke brand, ICR’s healthcare practice works with more than 100 clients across life sciences, medical device/diagnostics, services and healthcare IT. With complementary services in digital branding, capital markets advisory, IPO advisory, and crisis communication and corporate governance advisory, ICR/Westwicke offers a full suite of strategic communications and advisory services for startups and mature public companies alike. Whether the emphasis is on corporate, scientific and marketing communications, preparing for an IPO or raising additional capital, we understand that every client is different, and so too, is their story. With a clear understanding of the many complex dynamics and influencers within the healthcare ecosystem, Westwicke takes a hands-on approach to understand both the science and the sentiment behind your business, ensuring that your message goes beyond simple clarity to resonate and make a lasting impression with the audiences that matter most.
Jarrard Phillips Cate & Hancock
The Horse Barn at Maryland Farms
219 Ward Circle, Suite 3
Brentwood, TN 37027
Jarrard Phillips Cate & Hancock, Inc. is a top-10 strategic communications consulting firm devoted to helping the nation’s health systems and health services companies navigate confidently through change, challenge and opportunity. With offices in Nashville and Chicago, Jarrard Inc. has guided leaders at more than 500 healthcare organizations across the country through high-stakes moments, including leading communications and political strategy for more than $60 billion in announced M&A. Our team of former journalists, political operatives and healthcare executives works alongside every client to build a custom strategy that delivers measurable results in the areas of M&A, issues and crisis management, strategic positioning opportunities and systemic change management. For more information, visit jarrardinc.com or follow us @JarrardInc
JPA HEALTH COMMUNICATIONS
1101 Connecticut Ave., NW, Suite 600
Washington, DC 20036
Carrie Jones, Principal
Michael O’Brien, Stephen Piotrowski and Diane Wass, Managing Directors
JPA Health Communications is an independent agency offering PR, marketing and patient advocacy services. Our exclusive focus on health means that our life science, nonprofit and federal clients can count on a team with experience and perspective to deliver results. Our approach incorporates a proprietary tool that enables us to understand how conversations take place within the health sector. JPA’s GretelTM, brings together news media, organizations and individual influencers to show precisely how they intersect, revealing insights for reaching and engaging audiences. Importantly, at JPA, we share our clients’ commitment to improving and protecting lives. This ideology inspires our work. We invite you to learn more by contacting one of our offices: Washington, DC; Boston; and London.
1388 Sutter St., #901
San Francisco, CA 94109
Named America’s #1 Healthcare PR Agency (Ragan’s Ace Awards) and called “the Bay Area’s consumer/B2B PR and marketing communications experts,” San Francisco-based Landis Communications Inc. (LCI) is celebrating nearly 30 years in business. LCI is a Bulldog Award winner for social media and media relations and has been named the #1 Social Media Agency in the U.S. by TopPRAgencies.com. LCI is a full-service public relations, digital/social media and marketing communications agency that specializes in healthcare, consumer, consumer technology and B2B programs. LCI’s Promised Results© return-on-investment program provides tangible metrics addressing clients’ identified goals. Healthcare clients include: Sutter Health/CPMC, Frontier Medicines (biopharma), On Lok Senior Health Services, Lucile Packard Children’s Hospital Stanford, University of California at San Francisco, PRC, Global Alzheimer’s Platform Foundation, Brain Health Registry, Merck, Johnson & Johnson, Planned Parenthood, Crestwood Behavioral Health and more. LCI is the San Francisco member of the Public Relations Global Network, with 50 affiliate agencies worldwide.
One Thompson Square, Suite 503
Boston, MA 02129
Donna L. LaVoie, President & CEO
Douglas Russell, SVP and General Manager
Sharon Correia, EVP and Chief Strategy Officer
Sharon Choe, SVP, Investor Relations and Business Development
Paul Sagan, AVP, Investor Relations & Corporate Communications
Lisa DeScenza, AVP, Integrated Communications
LaVoieHealthScience provides integrated communications including public and investor relations as well as marketing and digital communications to build recognition, sales, and value for health science innovations. Our team of specialized thinkers design and execute strategic communications programs that make our clients’ technologies, products and services known, understandable, and approachable. We help emerging companies arrive, development stage companies emerge, and commercial companies grow. Our vision is to apply industry-tested counsel and pragmatic execution through our highly experienced and trained professionals. The agency has received over 30 awards in recognition of the work it has done for emerging and established industry leaders in life sciences, pharmaceuticals, health, and government. We bring 18 years of case studies and over 300 proven strategies to our clients. We are focused on building trust and long-term relationships based on the quality of the work that we deliver. Many of our client relationships are a decade or more long. Clients are public and privately-held health and science innovators in cell and gene therapy, ophthalmology, CNS, inflammation, oncology, microbiome, Alzheimer’s, rare diseases, drug delivery, accelerators, and industry organizations/service providers.
A Finn Partners Company
420 Lexington Ave.
New York, NY 10170
Fern Lazar, CEO
Chantal Beaudry, Managing Director
David Carey, Managing Director
Thomas Vickery, Managing Director
At Lazar Partners, we don’t just deliver your message; we catalyze the connections that drive business results and enhance your reputation. Our clients count on us to deliver proactive strategic recommendations as well as flawless execution. For the last 18 years, private and public companies have benefited from our proven approaches to strengthening relationships with healthcare professionals, patients, third-party organizations, the financial community, the media and business partners. Our commitment to clients is to forge trusting connections that build brand equity, increase goodwill and grow shareholder value. Companies with great reputations sometimes face challenging situations that can harm brand equity. We stand with you to manage and overcome crisis situations.
Lazar Partners is now part of Finn Partners, among the world’s leading integrated marketing communications agencies. FINN complements Lazar’s focus in life science and brings to our clients its award-winning creative, digital, research and social media strength. Together, the combined team offers clients expertise across the corporate and brand lifecycle.
Rosemary Plorin, President and CEO
Rebecca Kirkham, Senior Vice President
Dana Coleman, Vice President
Robin Embry, Vice President
Susanne Powelson, Vice President
Lovell Communications’ strategic public relations work has received hundreds of national, regional and local awards over the past three decades.
Lovell Communications protects health care brand reputations and supports providers and the companies that serve them with award-winning communication strategy and stakeholder engagement.
For more than 30 years, Lovell Communications has served as strategic counsel and trusted partner to health care providers and suppliers across the country.
Publicly traded companies, not-for-profit systems, early-stage and mature companies draw upon our vast communications expertise to support them through phases—or just moments—when it’s crucial to persuade audiences or influence decision makers.
We help organizations optimize opportunities, manage challenges and navigate changes and crises of all size. Our in-depth, results-oriented communications strategies focus on business-to-business marketing, consumer engagement, internal communication programs and stakeholder persuasion campaigns.
We specialize in:
• Transaction Support
• Crisis Communications
• Thought Leadership
• Internal and External Communications
Our firm—and the talented individuals who make it remarkable —has been recognized with hundreds of national, regional and local awards.
197 Portland Street,
Boston, MA 02114
Matter is a Brand Elevation Agency unifying public relations, social media, creative services, and search and digital marketing into strategic, content-rich communications campaigns that inspire action and build value. Founded in 2003, with six offices spanning North America, Matter works with the world’s most innovative companies across healthcare, high-technology, consumer technology and consumer markets.
With more than 180 professionals across offices in Boston and Newburyport, MA, Providence, RI, Pittsburgh, PA, Boulder, CO, and Portland, OR, Matter is one of the fastest-growing public relations, social media, creative and digital marketing firms in the country. Matter has won 12 “Agency of the Year” accolades in the past three years and has been recognized as a best place to work.
McCabe Message Partners
1825 Connecticut Ave, NW,
Washington, DC 20009
Patrick McCabe, President
Mike Warner, Senior Vice President
Becky Watt Knight, Senior Vice President
Paul Skowronek, Senior Vice President
Amy Martin Vogt, Vice President
Jennifer Chu, MPH, Vice President
Bethany Hardy, Vice President
Like a stone meeting water, effective communications expand to reach and motivate many audiences. Washington, DC-based McCabe Message Partners helps clients create their own ripple effect. Focusing solely on health and issues that affect it, agency leaders bring experience in journalism, market research, public policy, consumer advocacy, corporate communications, and non-profit management.
Clients include a who’s who of national and regional health philanthropies, government agencies, academic institutions, clinician organizations, industry associations, patient organizations, and corporations. Individually and together, team members have won the biggest awards in the PR business. McCabe Message Partners offers the expertise and professionalism of a large agency with the warmth and passion of a small business.
MCS Healthcare Public Relations
110 Allen Road, Suite 303
Basking Ridge, NJ 07920
Joe Boyd, CEO
Eliot Harrison, President
Chad Hyett, Exec. VP
Jennifer Silvent, Sr. VP
Karen Dombek, VP
Laura de Zutter, VP
For more than three decades, MCS has remained a constant fixture in an ever-changing media marketplace by adapting and innovating as rapidly as the science itself. As an independent specialty shop solely focused on healthcare, we think of ourselves as a swift boat among battleships: small but sturdy; nimble and reliable; and best-suited for operations that are difficult, demanding and unique.
Together, we turn strategy and creativity to action, resulting in solutions that specifically, comprehensively and robustly address your current needs.
We are experts in all facets of communications, including digital; social media; and paid, owned and earned channels. As your partners, we will bring new integrated ideas and real solutions to the table, and feel empowered to raise our hand when we have an idea on how to improve your business.
We take measurement seriously. We evaluate impact and proactively answer the questions, “so what?” and “what now?”
We are a highly collaborative bunch that believes in the pollination of ideas across all brand communications. We welcome the opportunity to partner with your creative agencies, co-marketers and cross-functional colleagues to deliver results more efficiently and with a holistic vision of the brand’s success.
8251 Greensboro Drive, Suite 600
McLean, VA 22102
Alisa Valudes Whyte, CEO, Senior Partner
Thomas Rice, EVP, Partner
John Conrad, EVP, Partner
Jayson Schkloven, EVP, Partner
Shahed Ahmed, SVP, Partner
Merritt Group is an award-winning, women-owned agency specializing in Public Relations, Content, Performance Marketing and Creative. We live at the intersection of market expertise and technical proficiency to help our clients reach their goals and dominate their markets. With offices in D.C. and San Francisco, our team of 50+ professionals works hand-in-hand with clients ranging from Fortune 500 industry leaders to early-stage health technology startups to deliver measurable, high-impact campaigns that reach, influence and activate decision-makers.
Our healthcare expertise spans health IT and life science innovators, providers, insurance networks, not-for-profits, academic institutions and advocacy groups. For more than 10 years, we have worked with leading and emerging brands including GoHealth Networks, Avizia, MedGenome, Innovation Health, Amazing Charts, Heritage Provider Network, MAXIMUS and more. We sit at the intersection of healthcare and IT and understand the significant impact technologies such as big data, analytics, AI, IoT, and cybersecurity bring to the healthcare industry.
Betsy Merryman, President and Managing Partner
Ashley Cadle, Account Director
Joni Ramirez, Account Director
Merryman Communications works closely with healthcare clients ranging from start-ups to Fortune 500 companies as a strategic partner in integrated marketing, communications, public relations and digital marketing. We are a full-service agency, and we offer a wide range of capabilities and special expertise to ensure we have all a client’s needs covered. The Merryman Communications team has worked across virtually all healthcare industry categories and therapeutic areas, including medical devices and diagnostics, biotech and pharmaceuticals, health IT, health plans, hospitals and physician groups/IPAs and nonprofits. We’re based in Los Angeles and have team members around the country. We’re all seasoned veterans of global advertising and PR agencies, so we offer “big agency” know-how but with a boutique, specialty agency touch. Our virtual model helps your budgets go further, and you can rely on us to help you flourish.
1101 West River Parkway
Suite 400 (Headquarters)
Minneapolis, MN 55415
Fred Lake, Senior Vice President/Health Lead
Padilla is an independently operated, globally resourced public relations and communication company with offices across the United States. The agency builds, grows and protects brands and reputations worldwide by creating purposeful connections with the people who matter most through public relations, advertising, digital and social marketing, investor relations and brand strategy. Padilla includes the brand consultancy of Joe Smith, the food and nutrition experts at FoodMinds, and the research authorities at SMS Research Advisors.
Health clients include 3M, Be The Match, Blood Centers of America, Blue Cross and Blue Shield of Minnesota, Hackensack Meridian Health, Hennepin Healthcare, Mayo Clinic, Medtronic, Sanofi Pasteur and others.
Padilla’s Health team consists of seasoned health and science strategists spanning the health care ecosystem, specializing in:
• pharmaceutical and biotechnology companies
• device makers, vaccine manufacturers
• hospital and health systems
• insurers, payor groups
• nonprofits, government
Padilla is an AVENIR GLOBAL company and is a founding member of the Worldcom Public Relations Group, a partnership of 132 independently owned partner offices in 115 cities on six continents. Connect with purpose at PadillaCo.com.
255 State St., 8th Floor
Boston, MA 02109
Philip A. Nardone, President & CEO
Mark Nardone, Executive Vice President
Elizabeth Famiglietti, Executive Vice President, Human Resources
Darlene Doyle, Executive Vice President, Client Relations
Gary Torpey, Executive Vice President, Finance
Lisa Astor, Senior Vice President & Managing Director, North America
Gene Carozza, Dan Martin, Nikki Festa O’Brien, Meg Kessler, Senior Vice Presidents
Gareth Thomas, Managing Director, UK
PAN Communications is a leading integrated marketing and PR agency servicing B2B tech and healthcare brands. With office locations in Boston, San Francisco, New York, Orlando and London, PAN supports customer growth journeys and helps B2B brands effectively scale by moving ideas that create compelling stories, drive intent and influence markets across all forms of media.
PAN’s acquisition of UK-based Capella PR in July 2019 has allowed the firm to expand its international presence, while continuing to offer the agility and personalized service of a mid-sized agency. With a staff of 150+ strong, PAN strives to help today’s modern marketers by integrating a combination of services to better engage with target audiences and move markets for brands such as SAP, AppDirect, 8x8, Radial, MediaMath, Actian, Cogito and Maestro Health.
Connected Content—Creative Storytelling—Results that Matter!
Clients Include: 8x8, Acquia, App Annie, Bazaarvoice, Citrix, CloudBees, Everbridge, GetWellHealth, GreatCall, Health Dialog, Maestro Health, MediaMath, Nice, Outsystems, Phononic, Quanterix, Quorom Software, Radial, SAP, Sift, Toast and WhiteOps.
195 Broadway, 17th Floor
New York, NY 10007
Maura Bergen, Executive Vice President, U.S. Health Lead
Porter Novelli is a global public relations agency born from the idea that the art of communication can advance society. Over 45 years ago, we opened our doors—and people’s eyes and minds—for brands driven to make a positive impact. Today, we are a global agency with the entrepreneurial spirit of boutique specialists. We continue to build that bridge between purpose and business imperatives, and believe that a healthy bottom line can also make a remarkable impact.
We are passionate people, driven by purpose and grounded in health. We believe in the power of collaboration and connection in shaping the future. Our integrated process and bold approach drive impact across policy, public health, advocacy, and products.
Our health practice comprises over 200 experts in more than 30 cities worldwide. We are the agency that launched the first Anti-Tobacco campaign. We have been working on the HIV/AIDS crisis for decades. We are experts in aging and its effect on society. We work across the entire health ecosystem for patients. We share knowledge across borders, apply the best worldwide talent to client problems and manage business seamlessly across geographies. Our extensive knowledge about developed and developing markets allows us to create programs that are globally relevant and locally sensitive.
For more information, contact Maura Bergen, Executive Vice President, U.S. Health Lead: Maura.Bergen@Porternovelli.com.
Public Communications Inc.
Partner in The Worldcom Public Relations Group
One E. Wacker Drive, 24th Floor
Chicago, IL 60601
Jill Allread, APR, CEO
Craig Pugh, President
Pamela Oettel, COO/CFO
Team members at Public Communications Inc. are passionate about healthcare. We create communication solutions for national and international healthcare clients in every sector. Healthcare communications is at the core of our national, independent agency, which boasts nearly five decades of healthcare experience.
PCI consistently delivers award-winning programs and campaigns for clients ranging from advocacy organizations and medical and allied health associations to Fortune 100 corporations; device manufacturers, biotechs and hospital suppliers; hospitals and health systems; retail; accrediting agencies; payers and consultants. PCI also knows healthcare audiences first-hand. We understand what makes them tick, how to reach them, and know the words that will resonate and prompt engagement.
Healthcare represents more than half of PCI’s business. Our clients include more than 25 medical and dental associations, start-ups looking for visibility and university health systems. We launch products and manage lifecycle communications; run consumer awareness and screening programs on a turn-key basis; develop professional relations campaigns designed to draw referrals; and develop digital media strategies, campaigns and platforms including efficient online newsrooms and content-rich websites.
More than a third of our healthcare clients have stayed with us 10 years or more with some exceeding 20-year partnerships. Our success grows from truly listening to, and talking with, our clients. We then create solutions and deliver quality service and results that meet or exceed our clients’ goals.
2 Center Plaza, #210
Boston, MA 02108
Larry Weber, Chairman & CEO
RJ Bardsley, Chief Strategist, Global Technology Practice & EVP
Dan Carter, Managing Director & EVP
Racepoint Global is an independent communications agency specializing in technology, healthcare and innovation. Whether an enterprise brand or emerging category disruptor, companies partner with Racepoint for its strategic, earned-first approach to building brands and reputation. The agency helps clients define their authentic brand story and builds channel agnostic communications strategies that are meaningful to the audiences most important to their businesses—to own the conversations and coverage that matters. Racepoint is headquartered in Boston, Massachusetts, with 8 additional offices across the U.S., U.K. and Asia. More info: http://www.racepointglobal.com
Clients include: A-LIGN, ACD/Labs, Case Farms, Consumer Technology Association, CorTechs Labs, Current by GE, DailyPay, Dassault Systèmes, E Ink, Huawei, Lattice Semiconductor, MediaTek, NantHealth, NeuroBo Pharmaceuticals, New Balance, NormaTec, Orion Labs, Panasonic, Progress Software, Project Management Institute (PMI), Qlik, RISC-V, Semtech, Sermo, SiOnyx, SpotOn, Southland Industries and Tineco.
The Reis Group
1300 19th St., N.W., Suite 600
Washington, D.C. 20036
Sharon Reis, Principal
Tamara Moore, Senior Vice President
Lauren Musiol, Senior Vice President
Beth Casteel, Senior Counselor
Peter Pearl, Senior Counselor
The Reis Group is a Washington-DC based public relations agency focused on health and social causes. We are passionate about our clients’ issues and believe in the power of communications to transform lives.
Working closely and collaboratively with our clients as a cohesive team, we develop tailored campaigns that produce measurable and meaningful results—every time. Representing leading foundations, associations, research institutes, health systems, corporations, and universities, we offer clients a team of talented, experienced communications experts who provide a depth of knowledge, and proven successes in health, healthcare, and science communications.
Our services include: media relations, thought leadership, issues management, science promotion, social media, web sites, message testing, clinical trial recruitment, market research, stakeholder engagement, and advocacy promotion.
Our goal is to provide every client with the skills and capabilities of a highly specialized agency, along with the commitment and dedication of a small business.
Partial client list includes:
American Gastroenterological Association, Banner Alzheimer’s Institute, Blue Shield of California Foundation, Digestive Disease Week, 10.27 Healing Partnership, Health Care Cost Institute, Nemours Children’s Health System, National Association of Chronic Disease Directors, Society for Healthcare Epidemiology of America, and the Society of Interventional Radiology.
209 10th Ave., South, Suite 214
Nashville, TN 37203
ReviveHealth, a Weber Shandwick company, is a full-service agency focused on the intersection of healthcare delivery, finance, and innovation. ReviveHealth exists to help healthcare brands thrive. The agency’s work and culture are perennially recognized by peers and industry leaders, including Healthcare Agency of the Year Finalist (The Holmes Report), Crisis Communications Agency of the Year (Black Book), and Boutique Agency of the Year and Best Agency to Work For (The Holmes Report). ReviveHealth is a national agency, headquartered in Nashville with other locations including Boston, Santa Barbara, and Minneapolis. Explore and follow ReviveHealth at thinkrevivehealth.com and on Twitter at @ThinkRevive.
Clients include: CareCentrix, Cincinnati Children's Hospital, Franciscan Missionaries of Our Lady Health System, Lumeris, Omnicell, Onduo, Penn State Health, Teladoc, The Christ Hospital, UC Davis, VCU.
2-14 Fair Lawn Ave.
Fair Lawn, NJ 07410
201/843-5600, Ext. 202
Chris Rosica, President
Rosica Communications is an integrated PR and digital marketing agency specializing in thought leadership, corporate and brand positioning/messaging, marcom strategy, and content and influencer marketing. Our marcom and PR capabilities include earned media, social media management, crisis communications, issues management, corporate communications, cause marketing, direct marketing, and media training. Founded in 1980, the firm serves a diverse healthcare clientele including healthcare delivery, insurance, medical device, B2B healthcare, medtech, nonprofits, industry trade associations, and animal health.
Rosica’s social media services include strategy, social management, branding, content development/optimization, and follower acquisition. Our online marketing team is a Google Agency Partner specializing in SEO, online reputation/reviews management, SEM (PPC plus social and display ads), website development, WordPress security, and cyber security training and awareness.
As a “thinking partner” focused on achieving our clients’ objectives, Rosica creates and executes thought leadership programs with clearly defined KPIs/metrics. We craft compelling, authentic stories and messaging then effectively disseminate our client-partners’ good news while supporting their sales and communications goals.
Our process includes:
• Strategically identifying our clients’ business and marketing goals/objectives
• Identifying target audiences, influencers and key opinion leaders
• Honing the positioning, story and key messages, tailoring messages to each audience
• Training KOLs to deliver memorable messages
• Developing measurable, integrated and creative PR, social media and internal/external communications programs
• Proactively communicating with clients
• Aggressively securing results, evaluating against pre-determined strategic objectives and metrics
• Repurposing and leveraging content and PR coverage to augment SEO, sales activities, online reputation, tradeshow/conference marketing, analyst relations and direct marketing
Healthcare clients include: BeneCard PBF, Easterseals NJ, ENT and Allergy Associates, Exergen, Health Monitor Network, National Vision Administrators, NJ Sharing Network, PALM Health, and Transplant Games of America.
Please visit www.rosica.com for case studies and additional information.
Sard Verbinnen & Co
909 Third Ave., 32nd Floor
New York, NY 10022
George Sard, Chairman & Co-CEO
Paul Verbinnen, Co-CEO
Sard Verbinnen & Co (SVC) is a leading strategic corporate and financial communications firm recognized for its work in M&A, corporate positioning and profile raising, shareholder activism, restructurings, corporate governance, public affairs, executive changes, crisis communications, special situations, litigation support, IPOs and cybersecurity.
With more than 200 employees across its eight offices in New York, Chicago, Boston, Washington D.C., San Francisco, Los Angeles, London, Houston, and Hong Kong, SVC’s highly experienced senior professionals are uniquely positioned to provide high quality, objective advice and execution support to clients across a broad range of industries. SVC professionals draw on deep experience in finance, law, media, public affairs, corporate governance, and investor relations.
Founded in 1992, SVC’s services and capabilities include media relations, investor relations, market intelligence, perception studies, brand awareness, creative digital content production, video production, social media and online communications, customer and partner communications, employee communications and issue advocacy.
1610 Des Peres Rd., Suite 200
St. Louis, MO 63131
Today, healthcare companies face many pressures: to deliver great patient outcomes at reduced cost and maintain profitability in an uncertain political environment. The need to engage effectively with all stakeholders and carry out marketing strategies that drive business growth has never been higher.
Standing Partnership understands today’s healthcare challenges and has a proven track record of nearly 30 years helping national and regional healthcare organizations — from hospital systems and provider groups to health plans, healthcare IT companies and foundations — meet their goals.
We provide an integrated approach that helps organizations tell their story in a way that is consistent and compelling to build public will, educate their various audiences and grow their business. We simplify the complexity of communicating about issues such as privacy, data, insurance, trust, measurement and legislation with important stakeholders. As a trusted partner, our services span strategic counsel to implementation support.
50 Francisco Street
San Francisco, CA 94133
W2O is a healthcare-focused marketing communications firm built on marketing science. W2O incorporates Insight Integration, a strategic approach based on unearthing transformative insights from data/analytics and integrating them—across all marcom disciplines—to arrive at a precise solution for clients’ business needs. W2O applies proprietary analytics models, methodologies and approaches in a digital world to design precise communications and marketing strategies to deliver sustained business results. The firm employs nearly 800 people in 15 offices across the United States and in Europe.
909 Third Ave.
New York, NY 10022
Laura Schoen, President, Global Healthcare Practice
Weber Shandwick’s fully integrated, 360-degree approach makes us uniquely qualified to help clients navigate the ever-evolving healthcare marketing landscape. With wide-ranging experience and expertise working with healthcare companies, associations, medical devices, pharmaceuticals, over-the-counter medications, biotechnology, insurance and health maintenance organizations, health systems and hospitals, and consumer health product, it’s fair to say that we understand the healthcare sector like no one else. Our team of 800+ is well versed in regulations and restrictions related to healthcare specific content in the U.S. and across the globe. Weber Shandwick is the nation’s first communications and marketing services firm fully certified in promotional regulatory compliance using the training and testing standards of The Center for Communications Compliance (CCC).
Weber Shandwick’s Element Scientific Communications practice is our “GPS System,” helping our team and clients stay grounded in scientific data and supporting each claim with the strongest evidence backed by relevant studies. Supporting clients with data publications and regulatory milestones are just a few of the core capabilities we offer all of our medical device, pharmaceutical, and biotech clients. It’s just one of our many differentiating strengths as an agency.