Our annual healthcare PR issue hits on issues such as eliminating silos in healthcare PR, how lifestyle stories are reshaping health coverage, clarifying purpose in public health communications, and the messaging healthcare leaders must adopt in 2026. Don’t forget to check out our rankings of the top agencies specializing in healthcare and medical PR >>
|
View interactive printed Oct. '25 Healthcare & Medical PR Magazine |
Clarity Requires Capacity: Why healthcare must prioritize more strategic communications integration. -- Chelsea D'Amore, Emily Hirsch & Marjani Williams, G&S Business Communications
Clarifying Purpose in Public Health Communications: How the rules of the game are being rewritten in today’s turbulent health advocacy communications environment. -- Joy Burks, Sarah Hamilton & Susan Spencer, Avoq
Mastering the J.P. Morgan Healthcare Conference: A PR and IR playbook for navigating the world’s largest annual investor meeting for life sciences companies. -- Fern Lazar & David Carey, FINN Partners
When To Speak Out: Organizations navigating today’s health ecosystem face an increasingly difficult challenge: knowing when to speak publicly and when to stay silent on contentious cultural and political issues. -- Kevin Davidson, JPA Health
The Case for Coupling Awareness and Demand: Why trust is the byproduct of integrated marketing strategy. -- Zareen Fidlon, PAN
AI Insights Are Pointless Without Action:How healthcare communicators can protect both patients and reputations in an AI-first world. -- Jennifer Paganelli, Real Chemistry
A New Language of Care: The urgent messaging shift that healthcare communications leaders must make now as they plan for 2026. -- Shannon Murphy, V2 Communications
The Wellness Turn: How a shift toward lifestyle narratives is reshaping today’s healthcare coverage. -- Mary Erangey, Public Comms. Inc.
What Boards Really Mean When They Demand 'Awareness': When your board says it wants to gain awareness, what they’re usually looking for amounts to much more than public relations. -- Terri Clevenger, Waterhouse
Eliminating the Public Relations Silo: Why integration is the keystone of strategic healthcare communications. -- Mark Corbae, ICR Healthcare
Data Breaches and the First 48 Hours: How communications can save or sink your reputation. -- Alexis Odesser, The Bliss Group
Short-Term Moves, Long-Term Vision: Strategic communications planning in an uncertain healthcare climate. -- Jen Dobrzlecki, Padilla
The Left and the Right Deserve Each Other: Events in the last month have revealed stunning displays of hypocrisy among the left and the right, demonstrating that both groups are now caricatures of themselves operating outside of reality. -- Jon Gingerich, O'Dwyer's Sr. Editor
5W Public Relations
3 Park Ave., 19th Flr.
New York, NY 10016
212/999-5585
Fax: 646/328-1711
[email protected]
www.5wpr.com
IG: @5wpr
Linkedin.com/company/5w-public-relations
Facebook.com/5WPublicRelations
TikTok: @5wpr_
Blog: www.5wpr.com/new
Additional Office: Miami, FL
Matthew Caiola, CEO
Ronn Torossian, Founder & Chairman
Ilisa Wirgin, Managing Partner, EVP, Health & Wellness
Robyn Ungar, EVP, Health & Wellness
5W Public Relations (5WPR) is a top independently owned PR firm based in New York City. Since 2003, 5W Public Relations has partnered with public and private companies, healthcare and medical institutions, and high-profile individuals to deliver strategic communications that drive real business results.
The agency’s dedicated Health and Wellness PR and Health and Wellness digital marketing Practice specializes in integrated communication campaign builds inclusive thought leadership, brand storytelling, digital media strategies all tailored to the complexities of the health sector. With deep expertise in the space and strong media relationships, 5W crafts compelling narratives that translate science into uptake across key stakeholders and the broader public.
Beyond Health and Wellness, 5WPR serves a broad range of industries, including Consumer Products, Food & Beverage, Beauty, Apparel & Accessories, Home, Travel & Hospitality, Technology, Entertainment & Sports, Nonprofit, Corporate and Crisis Communications, and Digital & Social Media. With 200+ professionals, the agency offers an integrated, results-driven approach across PR, digital, and branding, helping clients connect with their audiences and grow their bottom line.
5WPR’s notable industry clients include GoHealth Urgent Care, Newport Healthcare, Staar Surgical, Iovate Health Sciences, Spring Health, among many others. 5W was honored as one of Ragan’s Top Places to Work in Communications and recognized on Digiday’s WorkLife Employer of the Year list. The agency’s campaigns have also earned top distinctions, including Consumer Product PR Campaign of the Year, Business-to-Business Campaign of the Year, and Travel & Tourism Campaign of the Year, among others.
Avoq
1201 New York Ave. NW
Suite 900
Washington, D.C. 20005
202/544-8400
teamavoq.com
Steve Elmendorf, Eric Sedler, Paul Frick, Dan Sallick, Jimmy Ryan, Co-Founders & Managing Partners
Locations: Washington D.C., Chicago, New York, New Jersey, and Miami
Amid political uncertainty, cultural tension, and rising reputation risk, Avoq has been a trusted advisor at the intersection of business, policy, and culture. From Fortune 500s to nonprofits, we help clients understand the forces shaping their world and navigate with impact. As a trusted partner in healthcare, we help organizations drive patient advocacy, expand access to care, advance public health initiatives, and promote groundbreaking innovation. For our health clients, we elevate institutions and leaders to shape conversations and deliver impact that improves lives.
Our 200+ team of media relations pros, lobbyists, digital strategists, advertising creatives, writers, engineers, researchers, and data analysts all work together as one team, providing the attention you expect of a boutique firm with the resources of a national agency.
The Bliss Group
230 Park Ave., Second Floor West
New York, NY 10169
212/840-1661
Fax: 212/840-1663
www.theblissgrp.com
Cortney Stapleton, CEO
Michael Roth, Managing Partner
Alexis Odesser, Greg Hassel, Keri Toomey, Reed Handley, EVPs
Bill Smith, Megan Tuck, Miles Hill, SVPs
Adam Schwartzman, Alana Gold, Meghan Busch, Meghan Powers, GVPs
Ben Davis, Courtland Long, Janice Miller, Jean Logerfo, JP Letourneau, Marisha Chinsky, Sarah Dougherty, Sarah Eisler, Emma Skultety, VPs
The Bliss Group is an insights-driven marketing communications agency that blends data science with the art of storytelling to target priority audiences with precision, empathy, and purpose. Grounded in our cross-sector expertise, our healthcare practice spans consumer health and wellness, the business of health, and life sciences, with deep experience reaching patients, caregivers, providers, payers, and physicians. Our differentiation lies in our connectivity and understanding of how healthcare is delivered, managed, and financed in today’s complex healthcare ecosystem. By blending analytics with compelling human narratives, we target priority audiences with the right messaging at the right moment, ensuring every campaign resonates with empathy and purpose. Recognized as PR Week’s Outstanding Corporate Agency of the Year, PRovoke Best Agencies in the U.S. and PRovoke Best Agencies to Work For, we continue to set the standard for innovative marketing solutions that drive results for our clients.
Client Sample: CVS Health and Aetna, DaVita and Vibrant Emotional Health.
Bospar
Serving 15 locations, including: San Francisco, New York, Los Angeles, Washington, D.C., Chicago and Austin.
844/526-7727 (844/5-BOSPAR)
[email protected]
www.bospar.com
@BosparPR
Youtu.be/sF2XaYkmwyw
Chris Boehlke, Curtis Sparrer, Tom Carpenter, Principals
Paula Bernier, Chief Content Officer
Denyse Dabrowski, Senior Vice President
Sarah Dray, MPH, Content Director, Healthcare
At Bospar, we are privileged to collaborate with disrupters across healthcare, biotech, fertility, mental health and health sciences education dedicated to driving real, positive impact on patient outcomes. Our clients are advancing life-saving therapies, expanding access to inclusive care and training the next generation of providers to address critical workforce shortages. We ensure that the healthcare industry —and the world—recognize and understand these critical contributions.
|
With a proven track record of successfully helping healthcare innovators tell their stories, Bospar stands at the forefront of health communications. We make complex science and policy accessible, credible and compelling to the audiences that matter most. Our healthcare practice spans media relations, thought leadership, crisis communications, digital engagement and reputation management.
Whether guiding organizations through sensitive issues or positioning leaders as trusted voices, we help healthcare innovators reach the right people, in the right places, with results they can see and feel. We understand the profound shifts underway in healthcare, pharma and medtech, driven by breakthroughs in AI, machine learning and digital technologies. These innovations go beyond mere buzzwords—they deliver concrete advancements in biomedical research, diagnostics, treatment planning and patient engagement.
We also recognize the challenges that come with these shifts, from an aging population and provider burnout to barriers in care accessibility. Yet, alongside these challenges are remarkable technological advancements and groundbreaking drug therapies that aim to improve efficiency, enhance care quality and alleviate provider burnout.
What sets Bospar apart is our ability to give healthcare innovators a bigger voice than their size alone might suggest. As a remote-first agency, we compete, and succeed, against firms many times larger. Our work has sparked national conversations about health and told stories that helped new therapies and technologies reach the people who need them most.
At Bospar, healthcare is a commitment to helping organizations shape the future of medicine, patient care and public health by making sure the right people are paying attention.
What can we do to help you get known fast, accelerate adoption and drive impact?
BRG Communications
201 N. Union Street, Suite 110
Alexandria, VA 22314
703/739-8350
[email protected]
www.brgcommunications.com
Facebook.com/BRGcommunications
Instagram.com/BRGcommunications
Linkedin.com/company/brg-ommunications
Jane Barwis, President & CEO
Michael Sloan, COO
BRG Communications is a full-service agency partnering with Fortune 500 companies, national nonprofits, trade associations, and medical societies-all committed to improving lives through safety, health, and wellness.
For more than 20 years, our clients have trusted us to create memorable platforms that go beyond simply telling a brand’s story. Through our comprehensive service offerings ranging from executive positioning and campaign development to effective and consistent earned media coverage and compelling influencer programs, we are proud of our work that has driven public awareness, sparked positive behavior change.
|
BRG approaches all endeavors operating from our mission—Communications for Better Living™. Together with our clients, we are:
• Advancing the power of medical technology to save lives.
• Building awareness of how to keep schools, homes, and workplaces healthy.
• Generating support for military members and their families.
• Providing communities substance abuse awareness and prevention programs.
• Educating on the lifesaving power of preventive medicine.
BRG has been named one of the fastest growing private companies in America as an honoree on the Inc. 5000 lists for 2024 and 2025, as well as a Great Places to Work workplace for the fourth consecutive year.
CG Life
657 W. Lake St.
Chicago, IL 60661
781/608-7091
[email protected]
cglife.com
Erik Clausen, Managing Director, Strategic Communications Group
Bill Berry, Blair Ciecko, Karen Sharma, Senior VPs, Public Relations
Adam Daley, VP, Social Media
Jenna Urban, VP, Public Relations
|
CG Life leverages over 20 years of experience to offer a wide range of capabilities that help life science and biopharma companies transform care for patients with rare and hard-to-treat diseases. CG Life’s Strategic Communications Group features centers of excellence in corporate, scientific, and medical communications, social media, patient advocacy, and crisis communications advisory. The CG Life team’s knowledge and expertise make the agency a key partner for its clients throughout pre-clinical, clinical, and commercial stages. Offices: San Diego, Chicago, New York.
Key Clients: Avidity Biosciences, GRIN Therapeutics, Intelliguard, ITF Therapeutics, KBI Biopharma, Roche, Salk Institute, Sionna Therapeutics, TriLink Biotechnologies
Communications Strategy Group (CSG)
44 Cook Street, Suite 710
Denver, CO 80206
wearecsg.com
Steven Shapiro, Founder and President
Kayla Weimer, Vice President, Healthcare
At CSG, we believe healthcare marketing and PR should reflect the people it serves. As a full-service PR and intent marketing agency, we partner with small-to-midsize healthcare teams to deliver scale, sophistication and specialization. Our approach emphasizes the human side of healthcare marketing, transforming “how it’s always been” into “how it should be.” With decades of proven experience, we help clients build trust, strengthen brands and navigate an industry defined by regulation and change. Grounded in realism and relevance, we create precise strategies that resonate with audiences on a personal level. Our nuanced insight allows us to simplify complexity and communicate with clarity, while our track record demonstrates success in connecting organizations to patients, providers and communities.
Coyne Public Relations
5 Wood Hollow Road
Parsippany, NJ 07054
973/588-2000
www.coynepr.com/industry/healthcare
501 7th Avenue
New York, NY 10018
212/938-0166
Kelly Dencker, Executive Vice President, Director of Healthcare, [email protected]
Kevin Lamb, Senior Vice President, [email protected]
Linda Bernstein Jasper, Senior Vice President, [email protected]
Erin Drelick, Senior Vice President [email protected]
|
There is nothing more precious in life than health. And there is perhaps nothing more personally rewarding than helping someone in need. Parents, caregivers, volunteers, medical professionals, researchers, advocates—they all share a common purpose: to help people. We embrace that purpose and believe we can make a difference by connecting people in need to a treatment, service, or solution that in some way helps improve their lives.
In partnership with our clients, we embrace the opportunity to change lives by guiding health journeys through information, insights, and inspiration. Data tells you what’s happening, stories tell you why it matters. Insights inform new conversations, frame new perspectives, and inspire people to think differently. Storytelling brings them to life through compelling narratives and inspirational tales of triumph that turn data and content into meaningful connections. That’s why we get up in the morning.
From navigating FDA approvals to ushering in the next generation of digital therapeutics, we help brands break through—not just in media, but in mindsets. With award-winning work in pharmaceuticals, biotechnology, consumer health and beyond, our team knows how to simplify the complex, build trust, and drive action.
Because when it comes to health, everything else comes second.
Crosby
705 Melvin Avenue
Annapolis, MD 21401
410/626-0805
www.crosbymarketing.com
Raymond Crosby, President & CEO
Denise Aube, EVP, Healthcare Practice Leader
Anna Zawislanski, EVP, Government Practice Leader
Suresh John, EVP, Digital Strategy & Analytics
Pam Atkinson, EVP, Director of Connection Planning
Rob Schnapp, Executive Creative Director
The Crosby team is passionate about helping clients Inspire Actions That Matter™—actions that positively impact people’s lives and contribute to the greater good.
Now in its 51st year, Crosby helps clients make powerful connections with their customers, constituents, and communities to shape attitudes, inspire behavior change, and motivate action. The firm’s award-winning campaigns, which integrate paid, earned, shared and owned media, have touched the lives of virtually everyone in America and people across the globe.
|
The firm has specialized practices in Healthcare, Government, Nonprofits and Causes, and Military and Veterans. Clients include the American Board of Internal Medicine (ABIM), Agency for Healthcare Research and Quality (AHRQ), DAV (Disabled American Veterans), Dave Thomas Foundation for Adoption, Dept. of Defense/Military OneSource, Kaiser Permanente, Peace Corps, Shriners Hospitals for Children, Social Security Administration, Substance Abuse and Mental Health Services Administration (SAMHSA), U.S. Dept. of Agriculture (USDA), U.S. Dept. of Health and Human Services, and USAA Educational Foundation.
Crosby is a Google Premier Partner, #23 on O’Dwyer’s list of national communications firms, #1 for nonprofits and #11 for healthcare, and a member of the PR Council, and American Association of Advertising Agencies (4As). The firm has offices in Maryland’s state capital of Annapolis and in Washington, D.C. To see case studies and capabilities, visit www.crosbymarketing.com.
Crowe PR
2869 Historic Decatur Road
San Diego, CA 92106
[email protected]
www.crowepr.com
@crowepr
Anna Crowe, Founder and CEO
Natalia Barclay, Vice President of Communications
Janine Warner, Integrated PR Director, Healthcare & Tech
Crowe PR is an ROI-focused integrated public relations agency specializing in brand awareness and reputation management within the healthcare technology industry, including medical devices, genomics, B2B tech, wellness supplements and more.
Headquartered in San Diego with a global client base, Crowe PR elevates brands through strategic storytelling, earned media, influencer relations, social media and partnerships. The agency blends creativity with data-driven insights to deliver measurable results that build visibility, credibility and lasting connections in today’s crowded marketplace.
Crowe PR’s strategic approach, creative mindset and focus on positively impacting humanity has resulted in numerous accolades, including PRSA San Diego Bernays Awards, PR News’ 2025 Agency Elite Top 120, Ragan’s Top Women in Communications 2025 and more. The company has also been named to the esteemed Inc. 5000 list of the fastest-growing, privately-owned companies in America for three consecutive years. For more information visit www.crowepr.com.
Edelman
250 Hudson St., 16th Floor
New York, NY 10013
212/768-0550
Fax: 212/704-0117
www.edelman.com
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Intelligence (research) and United Entertainment Group (entertainment, sports, lifestyle).
FINN Partners
1675 Broadway
New York, NY 10019
212/583-2791
www.finnpartners.com/sectors/health.html
Instagram: @FinnPartners
LinkedIn: @Finn Partners
Fern Lazar, Managing Partner/ Global Health Practice Lead
Julian Tyndale-Biscoe, Senior Partner/UK Health Group
Jason Cao, Managing Partner / Head of Health and Corp. Comm., China
David Carey, Senior Partner/Health Investor Relations Lead
Mark Chataway, Managing Partner, Global Health Impact
Nicole Cottrill, Managing Partner/ Health Provider Services Lead
Beth Friedman, Senior Partner/ Atlanta Health Information Group Lead
Joe Foster, Partner/ West Coast Health and Lifestyle Health Group
Richard Hatzfeld, Senior Partner/ Global Health Impact Lead
Aman Gupta, Managing Partner/Health Practice Asia Lead
Shivani Gupta, Managing Partner/Culture & Brand Reputation Health Asia
Glenn Jasper, Managing Partner/ Jerusalem and Health Innovation Lead
Tom Jones, Managing Partner/ NY Health and US Biopharma Lead
Christopher Nial, Senior Partner, Global Health Impact
Ryan O’Grady, Partner, Global Health Social Media and Influencer Strategy Lead
Sophie Taylor-Roberts, Managing Partner, UK Health Group Lead
Mina Volovitch, Senior Partner/ Paris Health Group
Nate West, Partner/Southeast Health Group
Gil Bashe, Chair Global Health and Purpose
FINN Partners champions innovation across the health ecosystem. Our clients include the world’s leading pharmaceutical companies, hospitals, payer systems, and bold innovators in digital health, life sciences, medical devices, and health IT.
|
Ranked among the largest independent health practices worldwide, the FINN Global Health Practice brings together more than 300 specialists across nearly 100 countries. O’Dwyer’s ranks FINN among the top health agencies, and both PRovoke and HITMC have honored us as “Healthcare Agency of the Year.” With one of the industry’s strongest client-retention records, we are proud to be long-term partners helping organizations navigate complex challenges and achieve lasting impact.
FINN delivers value across the communications spectrum: product and brand launches, clinical-trial patient recruitment, digital marketing, investor relations, issues management, scientific publication support, thought-leadership strategy, and earned and social media.
What sets FINN apart is knowledge and results. We help clients introduce new medicines and technologies that improve and extend life, unite patient communities through advocacy platforms, advance groundbreaking science, raise awareness of unmet health needs, and elevate the work of provider systems.
FINN is consistently ranked among the industry’s “Best Places to Work.” Our culture of collaboration and purpose attracts and retains top talent—ensuring clients benefit from passionate teams dedicated to their success.
Across the industry, FINN is recognized for helping clients make a measurable difference—transforming people’s lives by championing health innovation.
French/West/Vaughan
112 East Hargett St.
Raleigh, NC 27601
919/832-6300
www.fwv-us.com
Rick French, Chairman & CEO
David Gwyn, President / Principal
Natalie Best, Chief Operating Officer / Principal
French/West/Vaughan (FWV) is the Southeast’s leading public relations, public affairs, advertising and digital media agency, a distinction it has held since 2001. FWV has received 39 Global or National Agency of the Year honors over the past 28 years, including being named the nation’s Best PR Agency of 2024 by a jury of the country’s top journalists. Its professional services practice area is ranked 14th in the country.
FWV’s category acumen includes private and clinical practices, research labs, health IT companies, laboratory and medical device manufacturers, drug development firms, weight loss centers, medical schools and large pharmaceutical manufacturers. The agency specializes in helping its healthcare clients increase brand awareness among key decision makers for their product lines and services through targeted media outreach, advocacy marketing campaigns, public affairs, special events, trade show support, emerging media applications and crisis communications.
FWV’s healthcare and medical marketing experience includes work done on behalf of: A4 Health Systems, American Addiction Centers, Amgen, Arrivo BioVentures, Avmacol, bioMérieux, Campbell University School of Osteopathic Medicine, Cardinal Health, Catalyst Clinical Research, CeNeRx, Eat Well, EpiPen, Ester-C, Flywheel, Foresight, GlaxoSmithKline, Isagenix, Istari Oncology, Locus Biosciences, MDeverywhere, Medcryption, New Hope Fertility Center, Nutramax Laboratories Consumer Care, Inc., O2 Fitness, Octapharma Plasma, One Medical, Ontex, Pfizer, Proctor & Gamble (Prilosec), Quest Diagnostics, Ride for Mental Health, Southtech, Sterling Healthcare, Structure House, TFS HealthScience, The V Foundation for Cancer Research, University of North Carolina Institute for Pharmacogenomics and Individualized Therapy, WakeMed and Wellspring.
In addition to its diverse range of healthcare and medical marketing clients, FWV’s passionate team of expert storytellers works with many of the world’s leading companies and brands, including Wrangler, ABB, Proximo, Melitta, Teen Cancer America, and the N.C. Department of Transportation, just to name a few. FWV is the parent company of fashion and lifestyle PR firm AMP3 (New York City), pet and animal health practice Fetching PR; and Prix Productions, a feature film and documentary production company. FWV employs more than 140 public relations, public affairs, social media, advertising, digital marketing and content creation professionals across its five offices nationwide.
G&S Business Communications
111 West 33rd Street, 22nd Floor
New York, NY 10001
212/697-2600
www.gscommunications.com
Locations: New York, Chicago and Raleigh
Steve Halsey, Chief Growth Officer,
[email protected]
Anne Green, CEO
Some view healthcare through a single lens. At G&S Business Communications, our lens is a prism.
We support a rainbow of players: physicians and patients, hospitals and health systems, providers and payers, technology platforms and healthcare services, system strategists and policy professionals working in every setting. This kaleidoscope of care drives our passion and impact.
We pair years of healthcare sector experience with critical knowledge gained across other industries like professional and financial services. This generates new avenues of insight to help our clients tell the right story, in the right way, to the right audience.
We are part of the G&S Integrated Marketing Communications Group, where media strategists, storytellers, marketers, analysts and creatives help engage audiences and inspire action, resulting in business growth.
Our clients are Fortune 500, mid-market companies and innovative start-ups that fuel transformation across six key industries. This includes: Advanced Manufacturing & Energy; Agribusiness; Financial & Professional Services; Healthcare & Wellness; Home & Building; and, Landscaping & Outdoor Living. We offer a range of specialized services including: Strategy & Insights; Branding; Public Relations; Social Media; Marketing & Analytics; Content; Advertising; and, Web.
We are proudly independent and midsized. This keeps us nimble and able to provide the senior counsel our clients need. We are a hybrid operation with three main offices in Chicago, Raleigh, and our headquarters in New York City. As a decades-long partner in PROI Worldwide, we also offer our clients a global network of in-language and in-time zone support across 60 countries and 165 major cities including London, Hong Kong, Frankfurt, Rio de Janeiro and Tokyo.
Learn more at www.gscommunications.com.
GAVIN
50 East 4th Avenue
York, PA 17404
717/848-8155
[email protected]
evolving-influence.com
Serena Spiezio, Executive Vice President
Amanda Peterson Martin, Senior Director, Public Relations
Jennifer Kendall, Senior Account Director, Public Relations
GAVIN is a nationally ranked brand strategy firm with an award-winning public relations team specializing in health and human services. We partner with hospital systems, community health centers, associations, departments of health, and specialty rehabilitation providers to strengthen reputation, drive engagement, and advance health outcomes across diverse communities.
Our expertise spans both public and private sectors, guided by a leadership team actively serving on health system boards. We understand the complex challenges facing healthcare organizations today—workforce shortages, policy shifts, health equity, and community trust—and deliver communications strategies that meet them with clarity and impact.
From research-driven messaging and Spanish-language campaigns to reputation management, crisis communications, digital strategy, and media relations, we help health organizations evolve their influence and expand access to care. Our work has improved awareness, shifted behaviors, and built resilience in urban, rural, and suburban communities nationwide.
As part of The YGS Group family of companies, GAVIN offers end-to-end communications support—including branding, creative, digital, and public relations —helping healthcare leaders navigate change and lead conversations that matter.
Global Gateway Advisors
7 WTC / 250 Greenwich Street
New York, NY 10006
212/710-8104
globalgatewayadvisors.com
Linkedin.com/company/global-gateway-advisors
Instagram.com/gg_advisors/
Matthew Doering, CEO + Founder
Carol Harrison, President, Sr. Partner + Head of Health
David Fishman, COO + Senior Partner
MaryJo Fitzgerald, Partner + Head of West Coast
Strategic Communications for a Healthier, More Connected World
At Global Gateway Advisors, we see strategic communication as a catalyst that turns potential into progress. We translate health challenges into narratives that engage, educate, and motivate—driving awareness, shifting perceptions and supporting decisions that improve lives.
What Sets Us Apart: Our proprietary Gateway Insights Framework guides strategic planning by aligning narratives with stakeholder priorities, business goals, and the lived experiences of patients and providers. Each engagement is led by senior strategists with expertise across pharma, biotech, medtech, payors, providers, healthtech, and advocacy groups, and who anticipate and leverage regulatory, cultural and systemic developments.
What We Offer: We help C-suite executives and scientific leaders define their voice with clarity, ensuring their message is understood, trusted, and acted upon from boardrooms to frontlines. We focus on amplifying executive thought leadership while making complex research accessible across all audiences. We secure top-tier media coverage for groundbreaking research and activate advocacy for vulnerable populations.
Goodman Media International, Inc.
600 Fifth Avenue, 2nd Floor
New York, NY 10020
Contact: Maryellen Mooney, Senior Vice President
212/576-2700, x7225 or
631/704-6102
www.goodmanmedia.com
Tom Goodman, Founder, President & Chief Executive Officer
Marie Vogliano, Chief Financial Officer
Sabrina Strauss, Chief Operating Officer
Liane Ramirez Swierk, Executive Vice President
Maryellen Mooney, Senior Vice President
Edwige Buteau, Vice President
Goodman Media International (GMI) is a strategic communications agency with an outstanding record of successfully raising the visibility of its clients. For more than 25 years, GMI has helped elite clients stand out through integrated campaigns that move the needle, drive business development, and exceed expectations.
|
GMI Health is Goodman Media’s health care practice that seamlessly bridges the gap between the evolving health care landscape and effective communications. With deep understanding of the intricate nuances within the industry, we design impactful communications campaigns, create targeted messaging, orchestrate advocacy initiatives, position thought leaders, and offer perspective on impactful regulatory developments and industry leadership trends.
Our clients have included: RWJBarnabas Health; Centers Health Care; ArchCare; Guthrie; Intermountain Health; Hospital for Special Surgery; Atrium Health; Sanford Health; Valley Health System; Spectrum Health; The Hebrew Home at Riverdale; Arthur Ashe Institute for Urban Health; Institute for Healthcare Improvement; Joe Torre Safe At Home Foundation; Lustgarten Foundation for Pancreatic Cancer Research; Mental Health Association of New York City; The Buoniconti Fund; Scope; Allergy Standards; U.S. News & World Report’s “Best Hospitals” rankings; and Columbia University Mailman School of Public Health.
Reach out to us at [email protected].
The Hoyt Organization
2370 W. Carson Street, Suite 265
Torrance, CA 90501
310/373-0103
www.hoytorg.com
@thehoytorg (Instagram)
@The Hoyt Organization (LinkedIn & Facebook)
Leeza Hoyt, President
Andrew King, Associate Vice President
The Hoyt Organization (THO) is one of Los Angeles’ top independent PR firms, known for helping companies connect with the right audiences, at the right time, with the right message. For more than 25 years, THO has delivered growth-driven communications strategies for start-ups, public and private companies, and non-profits across multiple industries.
Healthcare is a core strength. From supporting mental health providers and major medical institutions to introducing breakthrough medical tests, THO has shaped campaigns that drive awareness and impact.
What sets THO apart is strategy. Our integrated communications programs are built on precise, targeted plans that cut through the noise and position clients at the forefront of their industries. With expertise spanning earned media, digital and social platforms, and crisis management, we build awareness, trust, and measurable results that amplify your brand.
As the Los Angeles partner of the Public Relations Global Network (PRGN), THO combines the resources of an international agency with the specialized, hands-on service of a boutique firm. This dual strength enables us to successfully serve clients locally, nationally, and internationally—helping brands grow, thrive, and stand out in competitive markets.
HUNTER
One World Trade Center, Floor 68
New York, NY 10007
212/679-6600
www.hunterpr.com
Grace Leong, CEO
Gigi García Russo, Chief Transformation Officer.
Melissa Rooney, Managing Director
Contact: [email protected]
Samara Farber Mormar, CMO
HUNTER is an award-winning integrated marketing communications firm with offices in New York, Los Angeles, Chicago and London and partnerships that extend our reach globally. Beginning with research-driven insights, HUNTER executes strategic, integrated programs that build brand equity, increase engagement and drive measurable business results for OTC products and healthcare services. The 300+ person firm employs a powerful blend of marketing solutions including strategic planning, corporate communications, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach, and content creation and distribution across all platforms and channels to earn attention and drive positive reputation for some of the world’s best known and most beloved brands.
Today more than ever, consumers’ mindsets about overall wellness have shifted and they are focused on finding ways to proactively prioritize their health. Our HUNTER: Health and Wellness team is on a mission to ensure that consumers find brands and products that help them live healthier, happier lives. By collaborating with experts and influential voices, like-minded partners and identifying target-right media outlets, we ensure that brand messages get to the right audience in the places consumers are looking for wellness information.
In partnership with some of the most respected consumer health companies including KENVUE, Church & Dwight, Reckitt, New Chapter and Merck Animal Health, HUNTER’s work has covered the medicine cabinet from oral care, allergy, sanitary protection, pain and pregnancy, to digestive health, vitamins, supplements, weight-loss, heart health and COVID safety.
ICR Healthcare
685 Third Avenue
New York, NY 10017
www.icrinc.com
Mark Klausner, Managing Partner
[email protected]
ICR Healthcare has established itself as one of the leading global providers of strategic communications and advisory services for startups and mature public companies alike. The group specializes in integrated Public Relations and Investor Relations services for healthcare companies and has complementary expertise in digital branding, capital markets advisory, IPO advisory, crisis communication, and corporate governance advisory. ICR Healthcare’s team of over 80 professionals works with more than 200 clients across all sectors of healthcare, including life sciences, medical devices/diagnostics, healthcare services and digital health.
Whether the emphasis is on corporate, scientific or marketing communications, patient education and advocacy, preparing for an IPO or raising additional capital, we understand that every client is different, and so is their story. With an innate understanding of the many complex dynamics and influencers within the healthcare ecosystem and a clear focus on the financial impact of all communications, ICR Healthcare takes a hands-on approach to understand your unique corporate story, ensuring that your message is clear and memorable to make a lasting impression with the audiences that matter most.
JPA Health
1101 Connecticut Ave., NW,
Suite 600
Washington, DC 20036
202/591-4000
www.jpa.com
Carrie Jones, CEO
Chris Sousa, CFO
Colleen Carter, Head of Life Sciences
Adam Pawluk, Head of JPA Labs
Tish Van Dyke, Exec. VP, Purpose Practices
JPA Health is a health innovation agency with a powerful mission: help people live healthier lives. Established in 2007, the independent, woman-owned agency brings together flexible solutions in public and investor relations, brand marketing, medical communications, and patient advocacy across Life Sciences, Health Tech & Services, and Public Health.
Leveraging our proprietary, AI-driven GRETEL® insights engine, our data-driven communications and campaigns amplify real stories, bringing clarity to complex health challenges and inspiring meaningful progress. With offices in Washington, D.C., New York, Boston, Philadelphia and London, JPA professionals work seamlessly together to deliver innovative solutions to clients around the globe.
In January 2025, JPA Health announced the launch of its Investor Relations (IR) practice, led by SVP Sarah McCabe. Sarah partners closely with 2025 hire Kevin Davidson, EVP Communications & Advocacy, on an integrated communications approach that goes beyond traditional life sciences PR, offering clients the ability to build stronger connections across multi-stakeholder audiences that include financial audiences and strategics. Carol Patel also joined JPA as EVP Omnichannel Engagement, adding to the agency’s ability to deliver audience-centric and data-driven solutions across all channels.
In April 2025, JPA was named Med Comms Agency of the Year at the 2025 Manny Awards, hosted by MedAdNews in New York. The award marks a major milestone in JPA’s growth—a powerful validation of the way JPA is redefining excellence by responding faster, solving more complex challenges, and delivering deeper solutions for clients. JPA Health was also named one of the “16 Best PR Agencies in North America” by PRovoke Media and is a finalist for Medical Marketing & Media Midsize Healthcare Agency of the Year.
Clients: Alexion Pharmaceuticals, Alnylam, America’s Poison Centers, American College of Obstetricians and Gynecologists, American Kidney Fund, AstraZeneca, Bayer, Bristol Myers Squibb, Centers for Disease Control and Prevention (CDC), Glaukos, GlaxoSmithKline, Johnson & Johnson, Kroger Health, Living Beyond Breast Cancer, Merck, National Health Service UK, National Institutes of Health (NIH), RxBenefits, Sanofi, Society for Women’s Health Research, Substance Abuse and Mental Health Services Administration (SAMHSA), and Takeda Pharmaceuticals.
LaVoieHealthScience
10 Post Office Square, Suite 800
Boston, MA 02109
617/374-8800
[email protected]
www.lavoiehealthscience.com
Donna L. LaVoie, President & CEO
Lisa DeScenza, SVP, New Business & Marketing
Nina Gill, SVP, Public Relations & Communications
Paul Sagan, VP, Investor Relations & Financial Communications
LaVoieHealthScience partners with emerging, commercial, and government organizations across the health and science ecosystem to protect reputation and advance mission-critical goals. With hubs in Boston and South Florida, we specialize in translating the complexity of science, medicine, and technology into clear narratives that resonate in highly regulated industries. Our expertise spans messaging and positioning, investor relations, corporate communications, marketing, and public relations.
For more than 24 years, we have earned the trust of our clients by developing over 450 communications plans that connect them seamlessly with key stakeholders including media, investors, advocacy, and KOLs. Our award-winning work, recognized with more than 60 public relations, marketing, and investor relations honors, has also placed us in the Inc. 5000 Hall of Fame.
As a certified healthcare communications firm, we serve pre-commercial and commercial clients worldwide, along with U.S. government agencies. Through alliances with Omnicom Public Relations Group and IPREX, we offer clients access to more than 3,000 health experts globally. Our domain expertise is broad and deep, spanning animal science, autoimmune diseases, CAR-T, cell and gene therapy, diagnostics, digital health, generational AI, CNS, CRISPR, immuno-oncology, lysosomal diseases, medtech, neurodegeneration, oncology, ophthalmology, precision medicine, rare diseases, regenerative medicine, pharma/biotech services, industry organizations, and government.
At LaVoieHealthScience, our purpose- and values-driven approach keeps us ahead of industry change, ensuring our clients are positioned to meet tomorrow’s needs with clarity, confidence, and impact.
MediaSource
Serving healthcare brands nationwide
1800 W 5th Ave.
Columbus, OH 43212
614/932-9950
[email protected]
www.mediasourcetv.com
Lisa Arledge Powell, CEO and Founder
Kevin Volz, Principal and Senior Vice President of Strategy
Shannon McCormick, Principal and Vice President of PR
Lyn Tolan, Director of Storytelling
|
MediaSource is a certified women-owned healthcare communications agency that helps organizations meet business goals by combining storytelling with strategy. With a 27-year history of elevating healthcare brands across the U.S., our team believes that uncovering and curating compelling stories has the potential to change and save lives.
There’s a reason why we were named 2025’s Best Boutique Agency by the Public Relations Society of America. We understand the realities of the healthcare industry and know how to garner results that drive patients, recruitment, reputation and business. Our award-winning collection of veteran public relations experts, producers and strategic analysts have the expertise to take your projects to the next level.
Let’s get to work discovering and creating stories that will help you reach your goals. To learn about our PR, thought leadership content, video storytelling and other specialties, visit mediasourcetv.com or reach out to the team here: [email protected].
Padilla
1101 West River Parkway
Suite 400 (Headquarters)
Minneapolis, MN 55415
612/455-1700
PadillaCo.com
Jen Dobrzelecki, Senior Vice President, Health
Padilla is a full-service integrated agency transforming brands and organizations through strategically creative communications. Our omnichannel work across health, agriculture, technology, financial services, food and beverage, and nutrition is consistently recognized with industry honors such as PRWeek Awards, PRovoke SABRE/IN2 SABRE Awards, and PRSA Anvil Awards, among others. Padilla operates in seven cities in the U.S. through its family of brands, which includes SHIFT (performance communications), FoodMinds (food and nutrition affairs), and Joe Smith (brand strategy).
Health clients include Abbott, Blue Cross and Blue Shield of Minnesota, Hackensack Meridian Health, IQVIA, Lupus Foundation of America, Mayo Clinic, Medtronic, Miracle-Ear, National Committee for Quality Assurance, NMDP, Sanofi and Thea Pharma.
Padilla’s best-in-class Health team consists of highly experienced health specialists that blend data, technology and creativity with human empathy to inspire action that matters across the health care and patient ecosystem, including: Associations & Nonprofits, Consumer Health & Wellness, Health IT & Digital Health, Hospitals & Health Systems, Med-tech, Device & Diagnostics, Payers & Managed Care, Pharma & Biotech, Public Health, and Supply Chain & Distribution.
As an AVENIR GLOBAL company and a founding member of the Worldcom Public Relations Group, the agency provides services to clients through 115 offices worldwide. Transform with purpose at PadillaCo.com.
PAN
125 High St., 2nd Floor
Boston, MA 02110
617/502-4300
[email protected]
www.pancommunications.com
LinkedIn.com/company/pan-communications
Philip A. Nardone, President & CEO
Mark Nardone, Chief Marketing Officer
Elizabeth Famiglietti, Chief People and Culture Officer
Darlene Doyle, Chief Client Officer
Megan Kessler, Chief of Integrated Marketing & Strategy
Gary Torpey, Chief Financial Officer
Mendy Werne, Managing Director, PANBlast
Catherine Coffey, Managing Dir., UK
PAN is the brand-to-demand agency that empowers possibility for B2B tech and healthcare companies worldwide. Forged from PR, we are storytellers at heart with deep industry experience and a strategic, data-driven mindset. We move ideas across media, people to action, campaigns to results, and brands to the next stage of their journey. Our special sauce is a mix of dedicated senior leaders, creative makers, everyday superstars, and analytical minds that turn data intelligence into key insights. In practical terms, that means uncovering and deploying breakthrough tech, like AI/automation, to maximize the value of client investments. We don’t just work harder; we work smarter.
After 30 years in business, we are specialists in the art of telling brand stories, and experts in the science of marketing and driving demand. Recognized as a 2x Tech Agency of the Year, Data-Driven Agency of the Year, and (most recently) Outstanding Tech Agency of the Year, we thrive at the forefront of disruption and help global brands navigate their most critical transformational moments.
Today, PAN supports the full lifecycle of a brand, from Series A rounds to IPOs and beyond. Wherever you are in your journey, PAN is here to help you grow.
Clients Include: Algolia, Amdocs, Aurora Solar, BitDefender, Certera, Cornerstone, DISCO, eClinical, Extreme Networks, Genpact, iCIMS, Locus Robotics, Mimecast, Mission Cloud, ObjectFirst, PAR Technology, Solera, Thales, The Predictive Index, Toshiba/Americas, UPS Capital and Vertex.
Perry Communications Group
980 9th Street, Suite 1480
Sacramento, CA 95814
[email protected]
www.perrycom.com
Twitter: @perrycomgroup
LinkedIn: @perry-communications
Facebook: @PerryCommunications
Kassy Perry, President/CEO
Kaitlin Perry, Managing Partner
Megan Yee, Vice President
Perry Communications Group is a California-based public affairs firm that operates at the local, statewide, and national levels. We work at the center of issues that matter and give new perspective to the causes and events making headlines today, as well as those that will in the future. We shape ideas, opinions, decisions, and social change. PCG tackles pressing health care issues including those dealing with public health, health care reform, health care disparities, and chronic diseases. The bottom line for us is always the same—we’re invested in the cause and our clients’ work.
PCG’s current health care clients include Alignment Health, Bleeding Disorders Council of California, California Association of Nurse Anesthesiology, California Chronic Care Coalition, Center for Inherited Blood Disorders, Chronic Care Policy Alliance, Community Access National Network, Pharmaceutical Research and Manufacturers of America, Plasma Protein Therapeutics Association, Porosome Therapeutics, and the Sickle Cell Disease Foundation.
Public Communications Inc. (PCI)
Founding Partner of Worldcom Public Relations Group
161 N. Clark St., Suite 2050
Chicago, IL 60601
312/558-1770
[email protected]
www.pcipr.com
Jill Allread, APR, Fellow PRSA, CEO
Craig Pugh, APR, President
Public Communications Inc. (PCI) is a team of experts passionate about healthcare and healthy communities. More than 60 years after our founding, healthcare communication strategies that deliver client solutions and results remain at the core of our national, independent agency. Healthcare is complex and deeply personal. PCI’s Healthcare Practice works across the continuum of care to champion real stories and create space for voices that often go unheard. Whether you need to reach patients, physicians, allied health professionals, policymakers or other stakeholders, we know how to make your messages move audiences to act. PCI’s Healthcare Practice connects the science and practice of healthcare to create understanding.
Healthcare represents more than half of PCI’s client work. Our clients include medical and dental associations, start-ups looking for communications and marketing strategy and visibility, and university health systems. We launch products and manage lifecycle communications; run consumer awareness and screening programs on a turn-key basis; develop professional relations campaigns designed to draw referrals; and develop digital media strategies, campaigns and platforms including efficient online newsrooms and content-rich websites.
PCI’s philosophy is to build client programs on a foundation of thoughtful, strategic counsel. Our job is to help clients communicate what they have to say so it is heard, believed and leads to positive action. We take pride in our reputation for delivering creative, strategic and well-executed programs on time, within budget and to the satisfaction of our clients, exceeding expectations at every level.
Pugh & Tiller
1997 Annapolis Exchange Parkway, Suite 300
Annapolis, MD 21401
410/972-4622
[email protected]
www.pughandtillerpr.com
Jessica Tiller, Co-Founder and Partner
Matthew Pugh, Co-Founder and Partner
Pugh & Tiller is an award-winning public relations and integrated marketing firm that helps B2B companies reach, engage, and influence the right audiences in order to achieve their business goals. Staffed with senior-level executives only, our services include public relations, branding and identity development, website and application design and development, integrated marketing, crisis communications, and graphic design. Since launching nearly 20 years ago, our focus is, and has always been, about creating programs for clients that are built on well-conceived strategies that generate exceptional, award-winning results.
In addition to serving a range of industries, Pugh & Tiller has deep experience in healthcare communications—working with providers, health systems, specialty practices, and healthcare technology companies to strengthen reputation, elevate thought leadership, and reach key stakeholders.
We also help international companies establish and build brand awareness and visibility in the U.S. Our work in this area has included clients from Australia, Canada, Germany, Iceland, Israel, New Zealand, the U.K., and more.
Racepoint Global
Headquartered in Boston, MA
75 State Street, Suite 100
Boston, MA 02109
617/624-3200
[email protected]
www.racepointglobal.com
Larry Weber, Founder and Chairman
Bill Davies, CEO
Phil Chadwick, Chief Financial Officer
Ben Haber, Executive Vice President, Client Services
Allison DeLeo, Senior Vice President, Client Services
Jen Filleti, Senior Vice President, Client Services
Stacey Forman, Senior Vice President, Agency Operations
Racepoint Global is an earned-first creative agency built on the belief that technology has the power to transform industries and change lives. From embedded tech and semiconductors to healthcare, agriculture, and generative AI, we thrive at the intersection of innovation and storytelling. For more than two decades, we have partnered with entrepreneurs and global leaders alike to craft breakthrough narratives, build credibility with media and influencers, and deliver measurable impact.
Founded by communications pioneer Larry Weber, Racepoint carries forward a relentless focus on using communications to amplify innovation for positive change. Our healthcare expertise spans digital health, biotech, and provider networks, helping clients navigate complex ecosystems and engage audiences with clarity and trust. With a refreshed brand, expanded leadership, and award-winning campaigns, Racepoint is poised to continue setting the standard for what modern PR can achieve.
Raffetto Herman Strategic Communications
601 Union St Ste 2404
Seattle, WA 98101
206/264-2400
1301 K St. NW., Ste. 220W
Washington, D.C. 20005
202/379-0545
rhstrategic.com
Linkedin.com/companies/raffetto-herman-strategic-communications
Instagram.com/rh_strategic
John Raffetto, CEO
David Herman, President
Danielle Ruckert, VP, Healthcare Practice Lead
Raffetto Herman Strategic Communications (RH Strategic) was founded on the belief that tying great communications work to business objectives delivers transformative results. Our team brings the network and expertise to make your voice heard when and where it matters.
Healthcare is deeply personal, and the way it’s communicated can shape how it’s experienced. We partner with organizations across the healthcare ecosystem, from global leaders to Series A disruptors. Our clients include providers, insurers, health IT innovators, life sciences companies, medical devices, educators, advocates, and digital health platforms.
With award-winning strategies, deep sector expertise, and a commitment to precision, adaptability, and impact, RH Strategic turns innovation into influence—and ensures tomorrow is healthier than today.
Real Chemistry
www.realchemistry.com
199 Water St.
12th Floor
New York, NY 10038
212/301-7200
With a Global Presence in: Boston | Carmel, IN | Chicago | Edinburgh | London | Manchester | Zurich |
Shankar Narayanan, CEO
Wendy Carhart, Chief Communications, Culture and Purpose Officer
Jennifer Gottlieb, Global President
Suzanne Jacobs, Group President, Medical Communications
Kevin Johnson, Group President & Managing Partner
Madeline Malia, Chief Client Officer
Frank Mazzola, Chief Creative Officer
Real Chemistry is an independent and trusted partner to the world’s most successful life sciences and healthcare companies.
Backed by a culture of innovation and creativity, Real Chemistry’s 2,000+ experts bring together deep scientific fluency, advanced technology and expert storytelling to solve complex challenges across the healthcare ecosystem. The company’s integrated capabilities span analytics and insights, advertising, activation, integrated communications, and medical communications—delivering data-driven strategies that solve complex business problems and help therapies reach and impact patients.
Real Chemistry delivers uncommon solutions to healthcare’s most persistent problems—an orchestration of moving from data to meaning, insight to impact and complex science to meaningful stories. It’s how the company helps life-changing innovations break through the noise, accelerate progress, and ultimately, make healthcare more human.
Rosica Communications
2-14 Fair Lawn Ave.
Fair Lawn, NJ 07410
[email protected]
www.rosica.com
Chris Rosica, CEO & President
Founded in 1980, Rosica Communications is a proven “leader in thought leadership.”
A strategic, integrated PR and digital marketing agency specializing in the healthcare, animal health, nonprofit, and health education, Rosica creates and executes award-winning PR and communications programs driven by our clients’ goals and strategic imperatives.
Rosica’s healthcare PR agency services include KOL programs, thought leadership development, positioning and messaging, earned media, crisis communications, corporate communications, publication planning, B2B social media, media/KOL training, content marketing, online reputation management, and advisory board formation.
Rosica offers such digital marketing services as SEO, online reputation management, and SEM (paid search and social). This enables us to effectively measure the impact of our clients’ PR and comms. programs. One key metric we monitor is the number of inbound links our work generates that markedly impacts SEO.
Primary Agency Differentiators:
• A hands-on senior leadership team that serves our clients daily, with an average tenure of more than 15 years at the firm.
• Creators of the PR industry’s most dynamic and comprehensive thought leadership measurement platform, the Thought Leadership Measurement MatrixTM. An unparalleled indicator of thought leadership performance, the Thought Leadership MatrixTM is a series of weighted measures and algorithms that considers 20 metrics and activities that reflect on an organization’s influence and that of its executives.
• Our ability to strategically repurpose and leverage earned media and other PR content to impact SEO, stakeholder communications, fundraising, advocacy, sales, reputation management, government relations, and partnership development.
Rosica’s healthcare communications team quickly assimilates to our clients’ needs, handily tackling complex and technical subjects and creating authentic positioning and key messaging, vital communications differentiators, stakeholder engagement strategies, and consistent, high-quality earned media results.
Clients, past and present, include Easterseals, Exergen, Johnson & Johnson, Merck, NJ Sharing Network, Parker Laboratories, Pfizer, Suveto, PDI Healthcare, Dynarex, Moore Medical/Mckesson, ENT & Allergy Associates, Health Monitor Network, National Vision Administrators, and other mission-driven healthcare partners.
Please visit www.rosica.com for case studies and additional information.
Ruder Finn
425 E 53rd Street
New York, NY 10022
212/593-6400
[email protected]
RuderFinn.com
LinkedIn.com/company/ruder-finn
Instagram.com/ruderfinn/?hl=en
Tiktok.com/@ruderfinn
Facebook.com/ruderfinn
Kathy Bloomgarden, Chief Executive Officer
Peggy Walsh, Chief Operating Officer
Michael Schubert, Chief Innovation Officer
Ian Glover, Chief Financial Officer
Tejas Totade, Chief Technology Officer and Head of RF TechLab
Christie Anbar, Head of Healthcare
Chris Montemurro, EVP, Healthcare
Leah Peyton, Co-Head of Healthcare, Ruder Finn UK
Sarah Brennan, Co-Head of Healthcare, Ruder Finn UK
Kate Hardin, EVP, Corporate Healthcare
Monica Marshall, Head of D.C and RF Relate, Crisis and Social Impact
Maryam Ayromlou, Managing Director, Corporate Reputation & Media
Eric Petersen, EVP, Digital
Tera Miller, MD, Creative Planning
John Nolan, EVP, Brand Marketing
Lauren Sugarman, EVP, Strategic Planning
At Ruder Finn, we partner with forward-thinking healthcare companies—from leading biopharmas to next-generation health techs—to transform how clinicians, patients, and brands connect. Today, AI and large language models are shaping a new era of precision and presence in healthcare communication:
• Helping clinicians better understand the patient experience
• Empowering patients to take ownership of their health
• Enabling brands to connect and personalize at scale
By harnessing AI to identify, listen to, and activate voices that resonate across the healthcare ecosystem, we map patient journeys to meet people where they are, create compelling content that turns data into meaning, and build communities that inspire action. From elevating awareness of health conditions to shaping how brands show up in the world, our work makes complex science accessible and human health personal.
Spark Public Relations
548 Market St., Suite #44541
San Francisco, CA 94105
775/813-0285
[email protected]
[email protected]
sparkpr.com
Donna Burke, Chris Hempel, Co-Founders
Ellen Edelman, Amy Packard Berry, Executive Vice Presidents
Cameron McPherson, Chief Financial and Operating Officer
|
Celebrating 25 years of excellence, Sparkpr is a leading global communications agency with deep expertise in healthcare, biotech, and technology. Co-founder Chris Hempel, a rare disease advocate who helped develop a compassionate use FDA-approved drug, brings unmatched insight to our healthcare practice. Our team leverages this perspective to navigate complex medical landscapes, craft compelling narratives, and deliver results that matter. With 50+ professionals across major U.S. hubs, Sparkpr provides integrated PR, digital marketing, social media, and content strategies for clients ranging from disruptive biotech startups to Fortune 1000 leaders. Recognized by Newsweek and Forbes among America’s Best PR Agencies, Sparkpr is the trusted partner for innovators driving change in healthcare and beyond.
Stanton
909 Third Avenue
New York, NY 10022
212/366-5300
www.stantonprm.com
Tom Faust, Charlyn Lusk, Managing Directors
Liam Collopy, Matthew Conroy, Joshua Greenwald, Scott Lessne, Katrin Lieberwirth, SVPs
Stanton is a strategic communications partner to global enterprises, mid-size leaders and entrepreneurial businesses in sectors including financial services/insurance, healthcare, professional services, and technology. Within healthcare and life sciences, we work with a wide variety of organizations, from providers and management organizations to services and insurance, treatments, technologies and devices. Growing healthcare organizations turn to Stanton because we excel at helping healthcare innovators grow by raising company profiles, building reputations and capturing mindshare.
With teams in New York and the San Francisco Bay Area, Stanton supports clients through strategy, media relations, content development and marketing, design, executive visibility, thought leadership, crisis management, analyst relations, social media and more.
Our healthcare clients & experience includes: AavantiBio, Autism Learning Partners, Beacon Health Options, Cereval, Summit Health/CityMD, Clear Choice, CRC Health, EDAP, Essenlix, Fullscript, Health Advocate, John MuirHealth, JDRF, LeanTaaS, Lighthouse Guild, MarinHealth, National Hemophilia Foundation, Northwell Health, Paige, PCI Pharma, Simplura Health Group, Surgery Partners, Wellbridge and Zelis.
The Sway Effect
Chrysler Building
405 Lexington Ave., Floor 8
New York, NY 10174
[email protected]
theswayeffect.com
Jennifer Risi, Founder and President
The Sway Effect is an award-winning global network of independent marketing and communications agencies focused on driving reputation while putting diversity, inclusion, and equity at the center of everything they do. In 2019, The Sway Effect’s Founder Jennifer Risi set out to change how the industry works by establishing a new kind of model—one that breaks down barriers and assembles the best and brightest talent in the industry to answer a brand’s challenge. Our team has deep PR expertise and specializes in corporate communications, global media relations, investor relations and issues management. Notably, within the healthcare space, our team supports BD [Becton Dickinson and Company].
The agency has been awarded the below and more:
• PRNews 2023 Women Owned Agency of the Year
• PRovoke Media 2024 North American Boutique Agency of the Year
• PRovoke Media 2024 North American Capital Markets Campaign of the Year
• PRovoke Media 2024 North American Diamond Award Winner —Superior Achievement in Reputation Management
• PRNews 2024 Agency Elite Top 100
• PRovoke Media 80 Top Agencies in the U.S. 2025
• PRDaily’s Top Agencies 2024 and 2025
• PRNews Agency Elite Top 120 in 2025 and 2026
Tier One Partners
129 South Street
Boston, MA 02111
617/918-7060
209 W. Jackson Blvd.
Chicago, IL 60606
708/421-0083
www.tieronepr.com
Marian Hughes, Co-Founder, Managing Partner, Chicago
Kathy Wilson, Co-Founder, Managing Partner, Boston
|
Tier One Partners is an award-winning integrated marketing agency. We offer a comprehensive range of PR, content, and digital marketing services to propel B2B and B2C companies in healthcare, financial services and fintech, AI and other disruptive technologies, and energy tech into category leadership.
Recognizing that modern organizations require marketing partners that offer a variety of services, we’ve strategically built our agency around complementary practice areas. This integrated approach ensures all aspects of a client’s marketing strategy work in harmony, positioning us as a valuable, long-term partner for brands seeking sector leadership.
Our Communications services help elevate and protect brand awareness and include earned media, executive thought leadership, corporate and product launches, customer success programs, industry analyst relations, media training, crisis communications, and more.
Our Content Studio serves as a one-stop shop for content and digital marketing needs. Our talented team comprises copywriters, editors, digital marketers, and graphic and UX/UI designers who collaborate to help clients think and act like powerhouse publishers.
Our differentiator is keeping our clients one step ahead. Our Agile Insights & Analytics practice uses proprietary AI-driven methodologies and advanced listening tools to predict emerging business and cultural trends. Armed with these insights, we help clients cut through noise, connect dots, and share meaningful viewpoints through strategic media relations, thought leadership, and marketing campaigns that resonate with target audiences.
Co-headquartered in Boston and Chicago, we’re a certified women-owned business. We’ve successfully built awareness and category leadership for healthcare leaders including GHX, Reveleer, Omada, Level Ex, Medisafe, Hospital IQ, GI Supply, Ventricle Health, and many others.
TogoRun
New York, NY
646/651-4001
[email protected]
www.togorun.com
Facebook.com/togorun
Instagram.com/togorun
Linkedin.com/company/togorun
Gloria “Glo” M. Janata, JD, Chief Strategic Officer, President, CEO & Owner
Dr. David Canty, Chief Scientific Officer & Medical Writer
Sheetal Davitt, Chief Digital Marketing Officer, COO & Partner
Jason Farrell, Creative Director, Chief Quality Officer & Partner
Joe Gorelick, Chief Creative and AI Transformation Officer & Partner
Suzanne Haber, Chief Integrated Communications and Global Media Officer
Yolanda Aguilar, Chief People Officer, Global Finance Manager & Partner
|
TogoRun is a woman-owned, award-winning, full-service strategic communications, marketing, and public affairs agency focused on global health and well-being and telling the untold story. Inspired by the 1925 hero sled dog Togo, TogoRun works in partnership with clients committed to advancing innovative solutions that save and improve lives, close health disparity gaps, support a healthier planet, and embrace a vision of equitable abundance.
Headquartered in New York, with seasoned teams in Washington, D.C., Los Angeles, and virtually everywhere via a network of global partners, TogoRun specializes in integrated marketing and communications, branding and positioning, advocacy and government affairs, issues and crisis management, and corporate communications. Areas of expertise include pharma/biotech, life sciences, health information technology, medical devices, health insurance, hospital, non-profits/associations, medical aesthetics, consumer packaged goods, and beauty.
TogoRun is part of the GMJ Global network of companies and a proud signatory of the UN Global Compact. The TogoRun Team has collectively been responsible for more than 240 industry awards, including 6 prestigious Inc. awards: 2025 & 2023 Inc. Best Workplaces, 2024 Inc. Best in Business in Public Relations & General Excellence, 2023 Inc. Best in Business in Public Relations, and 2022 Inc. Best in Business in Marketing, and donates at least 11% of time each year in pro bono services to non-profits that share our values.
For more information, contact [email protected], visit www.togorun.com, and follow us on Facebook (Facebook.com/togorun), Instagram (Instagram.com/togorun), and LinkedIn (Linkedin.com/company/togorun).
Trevelino/Keller
1042 Northside Drive, Suite 960
Atlanta, GA 30318
404/214-0722 X106 and X105
[email protected]
[email protected]
www.trevelinokeller.com
Dean Trevelino, Founder & Co-CEO
Genna Keller, Founder & Co-CEO
Ranked #2 in Healthcare in Atlanta, #4 in the Southeast, Trevelino/Keller has been experiencing a movement back to its balance of healthcare, health-tech and wellness. For more than 20 years, it has developed a base of diverse experience with emerging and established brands in biotech, government healthcare, health IT, telehealth, wellness, fitness, supplements and plant-based foods.
Its CDC work was notable during outbreaks including Ebola, Zika and other health crises and of course, it was sought after for COVID-19 communications at the state and county level throughout Georgia.
|
Its long-standing relationship with insurance leader United Healthcare is a testament to its media relations capabilities throughout the region. Beyond healthcare, the firm has always been sought after for its depth and creativity in the wellness space, from its success with scaling Stretch Zone, work with MOSSA, and Pritikin Longevity Center to its current work with emerging brands like Dr. Noze Best and sleep performance company, InactiveCo who recently appeared on the Paul Finebaum Show during SEC Media Days given the company’s focus on athletes and the importance of sleep and performance.
Heading into 2026, the agency forecasts increased demand for its integrated services, particularly among middle market companies who understand the advantages of a single source solution—public relations, growth marketing and creative services. Its other market segments include technology, financial services, franchising, manufacturing, energy, transportation & logistics, environment and lifestyle. Additionally, the agency continues to showcase the industry’s leading talent retention, having lost two people to agencies in 22 years. For more information, visit trevelinokeller.com.
V2 Communications
500 Harrison Ave., Suite 401R
Boston, MA 02118
617/426-2222
[email protected]
www.v2comms.com
LinkedIn: @v2comms
X: @v2comms
Jean Serra, CEO and Founder
Katelyn Holbrook, Chief Client Officer
Jen Plimpton, Chief Operating Officer
Shannon Murphy, Exec. VP, Healthcare Lead
Melissa Mahoney, Exec. VP, Crisis, Corporate Comms and Climate Tech Lead
Kristen Leathers, Exec. VP, B2B Tech Lead
V2 Communications is an integrated communications firm with deep expertise at the intersection of healthcare and technology. The agency partners with organizations ranging from emerging growth companies to publicly traded leaders that are transforming how care is diagnosed, delivered, coordinated and paid for. V2’s healthcare practice spans multiple sectors such as behavioral health, care coordination, digital diagnostics and health IT, where the team designs and executes tailored PR and communications strategies that break through media noise, elevate brand awareness and build credibility with the audiences that matter most.
|
V2 has a proven track record of securing influential media coverage, creating compelling narratives and positioning healthcare innovators as trusted authorities. The firm’s client portfolio includes Ascend Learning, Best Buy Health, CarePort (acquired by WellSky), Cedar Gate Technologies, Health Gorilla, Neura Health, Nuance (acquired by Microsoft) and Veeva Systems. A recent national campaign supported InStride Health, a pediatric anxiety and OCD treatment provider, in amplifying its mission to help families manage back-to-school anxiety, resulting in a featured segment on “Good Morning America.” Through strategic counsel, creative storytelling and integrated execution, V2 helps healthcare brands shape conversations, influence policy and practice, and achieve measurable business success.
Waterhouse Brands
300 Drakes Landing Rd.
Suite 170B
Greenbrae, CA 94904
www.waterhousebrands.com
[email protected]
Kim Kraemer, Founder, CEO & Chief Brand Strategist
David Mickle, Chief Client Officer
Terri Clevenger, Head of Integrated Communications
Paula Gitis, Group Director
Waterhouse Brands, LLC is a brand reputation agency dedicated to helping life sciences companies create Reputational Pull™ among investors, talent and industry partners. Using its time-tested ALIGN Methodology™ as a tool to articulate competitive advantage, Waterhouse fuses strategy with creative brand activations and communications programs across the full ecosystem of market awareness. Since its inception, Waterhouse has built brands and helped scale culture for some of the fastest growing companies in the industry, proving the power of authentic positioning to en-gage stakeholders and drive enterprise value. Waterhouse was founded in 2017 by Kimberly Kraemer, a 2025 Ragan Communications Top Women in Communications Honoree.
Bospar summit for our 10-year anniversary.
The BRG Communications team gathered for our quarterly Collaboration Day, bringing together cross-functional expertise to align on strategic initiatives across health, wellness, and medical communications. These sessions are key to driving meaningful, results-oriented work for our clients in the healthcare space.
CG Life Strategic Communications Group Managing Director Erik Clausen.
To help bridge the mental health treatment gap, Coyne supported the national award-winning launch of Rejoyn™—the first prescription digital therapeutic of its kind cleared by the FDA for major depressive disorder. Leveraging a blend of science-backed storytelling, data visualization, and expert-driven media relations, Coyne generated more than 245 placements and 1.6 billion impressions in the first week post-clearance, including CNN, NPR, and STAT News. The launch positioned Rejoyn as a transformative option for patients—and a breakthrough moment in digital health.
Crosby’s leadership team includes (L-R): Anna Zawislanski, EVP, Government Practice Leader; Pam Atkinson, EVP, Director of Connection Planning; David Butler, EVP, Multimedia Production; Denise Aube, EVP, Healthcare Practice Leader; Raymond Crosby, President & CEO; Amy Hitt, EVP, Director of Operations; Suresh John, EVP, Digital Strategy & Analytics; and Rob Schnapp, Executive Creative Director.
The FINN Partners Health Practice and industry friends stand proudly with The Jed Foundation and other NGOs to sustain lives. JED has a vital mission to protect emotional health and prevent suicide for our nation’s teens and young adults, echoing FINN’s commitment to ensuring every voice is heard and every life matters.
Goodman Media International Senior Vice President Maryellen Mooney.
The leadership team at MediaSource, a healthcare communications agency named 2025’s Best Boutique Agency by PRSA. From left: Lisa Arledge Powell, CEO & Founder, Shannon McCormick, VP of Public Relations, Principal, and Kevin Volz, SVP of Strategy, Principal.
Sparkpr Co-Founder Chris Hempel, who also leads the agency’s Healthcare and Biotech Practice Group. 
Tier One, founded and led by Managing Partners Marian Hughes and Kathy Wilson, is an award-winning woman-owned integrated marketing agency serving healthcare innovators. (Left to right) Tier One Co-Founders and Managing Partners, Marian Hughes and Kathy Wilson.
Gloria “Glo” M. Janata, JD, Chief Strategic Officer, President, CEO & Owner, TogoRun.
During SEC Media Days, Trevelino/Keller secures an appearance on the Paul Finebaum show for The Inactive Company Co-Founders, Lori Oliver and Jill MacRae, highlighting the importance of quality rest in pursuit of peak college athletic performance. Paul tried on The Inactive Company’s Inactivators sleep mask during the 10-minute interview. Jill and Lori were interviewed immediately before SEC Commissioner Greg Sankey on the last day of SEC Media Days, leading to maximum visibility and increased product demand.
A recent national campaign by V2 Communications for InStride Health, a pediatric anxiety treatment provider, resulted in a “Good Morning America” segment on August 28, 2025, on how to help families manage back-to-school anxiety. Shown (left to right) Mona Potter, M.D., Co-Founder & Chief Medical Officer, InStride Health, and ABC’s Rachel Scott, Deborah Roberts, Will Reeve and Sam Champion.
