Our Issue On Healthcare Public Relations

Our annual healthcare PR issue provides the latest insights into public relations for the healthcare industry. Don’t forget our rankings of agencies that specialize in healthcare PR.

O'Dwyer's magazine, now in its 34th year, is the #1 publication for PR and marketing communications pros.

Oct. '20 Healthcare & Medical PR Magazine (PDF)

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5W Public Relations

299 Park Ave., 10th flr.
New York, NY 10171
info@5wpr.com
www.5wpr.com

Ronn D. Torossian, Founder & CEO
Dara Busch, Matthew Caiola, Presidents

Since 2003, New York City-based 5W Public Relations (5WPR) has worked with widely known and emerging brands, corporations and high-profile individuals. Our practice areas include Consumer Products & Brands, Food & Beverage, Health & Wellness, Beauty, Apparel & Accessories, Home & Housewares, Travel & Hospitality, Entertainment & Sports, Corporate, Technology, Public Affairs & Government Relations, Nonprofit, Crisis Communications, Events, Digital Marketing & Social Media. We have a 360-degree approach to PR, social media, branding and digital marketing that delivers game-changing results to our clients.

Our 150+ tenacious and creative communications practitioners develop and execute creative campaigns that connect our clients with their target audiences in memorable ways. Every aspect of our programs are designed to impact our clients’ bottom line, bringing leading businesses a resourceful, bold and results-driven approach to communication.

5WPR’s diverse client experience includes Sparkling ICE, It’s a 10 Haircare, jane iredale, Bowlmor AMF, CheapOAir, L’Oreal, SAP NS2, VIZIO, The Trade Desk, CareerBuilder, Santa Margherita, Topps, Retro Fitness, Welch’s, LifeStyles, SodaStream and Zeta Global, among others. Our innovative programs have received recognition and we have won many awards including PR Agency of the Year, PR Executive of the Year, Product Launch of the Year and Business to Business Program of the Year.



Agency Ten22

1595 Peachtree Parkway
Suite 204-224
Cumming, GA 30041
678/956-9680
www.ten22pr.com
info@ten22pr.com

Agency Ten22 founder and CEO Beth Friedman.Agency Ten22 founder and CEO Beth Friedman.

Beth Friedman, President and Founder
678/956-9680, beth@ten22pr.com

Erin Wabol, Partner and Chief Marketing Officer
727/599-7876, erin@ten22pr.com

About Us: Agency Ten22 is an award-winning, full-service, healthcare IT public relations, content management and digital marketing services firm. Ten22’s proven techniques deliver compelling messages, maximize exposure and strengthen market share for healthcare IT and service vendors. Founded in 2005, Agency Ten22 is the most respected media relations agency for small to medium-sized healthcare companies.

Expertise: Our team has over 30+ years of healthcare marketing and public relations experience and has worked for healthcare organizations in the past. At Ten22, we have expertise in population health, health information management, payers, hospitals, revenue cycle management, information security, patient experience, telemedicine and more. We build integrated plans to exceed client goals and we adapt quickly to the ever-changing healthcare landscape. From content strategy to media relations and digital marketing, Agency Ten22 is a boutique health IT firm with a customized, hands-on approach. Visit www.ten22pr.com.



Ball Consulting Group, LLC

One Gateway Center, Suite 406
Newton, MA 02458
617/243-9950
david@ballcg.com
www.ballcg.com

David Ball, President & Founder
Greg Turner, Vice President

Ball Consulting Group, LLC is an award-winning, full-service strategic communications firm that specializes in health care, providing proactive public relations services, marketing communications, and crisis planning and management.

Located in the “medical mecca” and “biotech supernova” of Greater Boston, our clients include a broad array of health care organizations, including academic medical centers, biotechnology companies, health IT businesses, pharmaceutical manufacturers, physician organizations, and home health and long-term care providers. We have worked with some of the nation’s biggest brands just as we have many startups comprised of smart entrepreneurs bringing a new product to market.

In over 16 years of business, we have built a reputation for providing highly strategic guidance. We support clients through our mastery of media relations, skillful media training, broad thought leadership capabilities, and development and execution of multi-faceted communications plans. We are adept at handling sensitive and complex matters, and we are called upon to deliver valuable counsel and actionable insight, often during the most difficult time in an organization’s life cycle.

Getting in our clients’ DNA enables us to tell their stories. We serve as a trusted partner that helps organizations to build awareness, strengthen standing, and position themselves for future success.



BIOSECTOR 2
a Syneos Health Company

200 Vesey Street, 40th Floor
New York, NY 10281
212/845-5600
biosector2.com
Linkedin.com/company/biosector-2

Shauna Keough, Managing Director
shauna.keough@syneoshealth.com

Who we are: Biosector 2 (B2) is a global healthcare communications agency that partners with visionary clients to deliver groundbreaking programs and improve the health of people’s lives. B2’s experience as an agency spans virtually every category in the industry and drives strategic solutions for their clients.

Expertise: B2 builds brands and grows markets for companies driving innovation across a variety of disease states, and our main goal is to create measurable behavior change for our clients’ most important stakeholders. Our capabilities to deliver against this goal go beyond traditional public relations, incorporating issues management, digital & social media, corporate branding, research & analytics, advocacy, patient relations and more. Our dynamic, insightful approach allows us to solve today’s problems while uncovering tomorrow’s opportunities.

Biosector 2 is part of Syneos Health Communications—we are a healthcare company that does exceptional communications, not a communications company that happens to do healthcare. Our advertising, public relations, medical communications, digital, data science, research and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.



Bliss Integrated Communication
Member of The Worldcom Public Relations Group

500 5th Ave., #1640
New York, NY 10110
212/840-1661
Fax: 212/840-1663
www.blissintegrated.com

Michael Roth, Partner & Healthcare Practice Leader
Alexis Odesser, Senior Vice President
Liz DeForest, Vice President
Megan Tuck, Vice President

The Bliss Integrated Communication team.The Bliss Integrated Communication team.

The Bliss Healthcare Practice represents a mix of Fortune 500, established industry players and true disruptors that span the national and global healthcare industry—from healthcare services, health insurance, life sciences, medical and platform technology companies to industry consortia, patient advocates, health educators, third party administrators, and consumer health organizations.

Bliss offers end-to-end communications and marketing solutions that help our clients connect with stakeholders and influencers in the healthcare supply chain, and deliver compelling stories about the science, strategy or technology behind their company or product.

Bliss understands that every client has its own DNA—a unique culture and approach to working with its core constituencies and delivering critical messages in its own way. Bliss works directly with C-suite, marketing, medical and communications executives to gain alignment on their aspirations, identify solutions that create measurable behavior change for critical stakeholders and deliver tangible results. Our clients trust Bliss as a long-term partner to set a strategic communications path and execute new, creative ways to address their business challenges.

Bliss Integrated Communication is truly “integrated.” Not just in name. What sets Bliss apart from other agencies and consultancies? They are both horizontally and vertically integrated and excel at creating the best thought leadership campaigns, with deep understanding of highly regulated subject matter like Medicare, Medicaid, drug and device recalls and warning letters, clinical trial monitoring and information sharing. Bliss’s creative, proprietary approaches to strategic communications allows them to problem solve for our clients, while discovering unique and untapped opportunities. Capabilities include: Drug, diagnostic and medical device launches, corporate communications and C-suite thought leadership, brand and visual identity, clinical trial recruitment/support, content marketing, crisis and issues management, internal communications, data publication support, digital/social media strategy, disease awareness campaigns, measurement/CRM support, media relations and publicity, medical meeting support, online community management (including social), SEO/SEM strategy, stakeholder and influencer mapping, website launches and website maintenance.



Boardroom Communications Inc.

1776 No. Pine Island Rd., #320
Ft. Lauderdale, FL 33322
954/370-8999
donsil@boardroompr.com
www.boardroompr.com

Services: Public relations; crisis management; social media; website development; online marketing; branding; public affairs; events; media training.

Boardroom Communications (BoardroomPR) is a full-service public relations and integrated marketing agency, leveraging the skills of our staff of journalists, PR and marketing professionals and multimedia specialists to provide visibility across numerous platforms. Our creative solutions increase awareness and understanding, establish credibility and ultimately improve the brands and businesses of the healthcare companies and brands we have served for three decades.

Representative healthcare clients include hospital systems, physicians practices, surgery and imaging centers, ACOs, physician networks, nursing homes and ALFs, medical societies, surgical device and software companies.

With offices in Miami, Fort Lauderdale, West Palm Beach, Orlando, Tampa and Naples, we’ve got Florida covered for you.



Cerrell

5900 Wilshire Blvd., Ste. 2150
Los Angeles, CA 90036
323/466-3445
www.cerrell.com

Hal Dash, CEO, Principal
Steve Bullock, CFO, Principal
Trevor Daley, President
Brandon Stephenson, Chief Strategic Officer
Tori Chica, Vice President
Marc Mitchell, Vice President
Amy Rosenfeld, Vice President

Cerrell shares our clients’ commitment to making people healthier and communities stronger. We work with organizations across the healthcare spectrum to develop winning strategies and innovative solutions to tackle complex problems. As the healthcare industry evolves at an increasingly rapid pace, Cerrell continues to deliver results for some of the nation’s largest healthcare organizations, including Providence Health, Dignity/CommonSpirit, PhRMA and Biocom.

Strategy. Action. Results. With more than 30 years of experience in healthcare, our diverse team of strategists know how to navigate the complexities of the industry. Cerrell has won statewide ballot measures, facilitated the nation’s largest nonprofit hospital merger and secured multimillion-dollar contracts. We manage advocacy coalitions to impact legislation at all levels of government and navigate our clients through crises to protect their brand.

Healthcare related expertise includes: community outreach, crisis communications and issues management, government relations, labor issue management, lobbying support, mergers and acquisitions, and positive public relations.



CHAMBERLAIN HEALTHCARE PR
a Syneos Health Company

200 Vesey Street, 40th Floor
New York, NY 10281
212/884-0650
chamberlainpr.com
Linkedin.com/company/chamberlain-healthcare- public-relations
Instagram: @Chamberlain_Healthcare_PR

Bob Josefsberg, Managing Director
bob.josefsberg@syneoshealth.com

Who we are: Chamberlain Healthcare Public Relations (CHPR) is a dynamic group of savvy and forward-thinking professionals who champion creativity and deliver powerful and impactful communications solutions for our clients. For more than 25 years, CHPR has partnered with a range of clients across the globe committed to improving health and well-being, ranging from large pharmaceutical companies to small biotechs. Through a personalized approach that includes customized teams of industry veterans, we make every client, regardless of size, feel as if they are our only client.

Expertise: CHPR simplifies the complex in order to shift behaviors and mindsets. We thoughtfully uncover insights and bring a fresh perspective that allows our clients to seize opportunities and overcome challenges. Our team provides clients with strategic programs—including public relations, digital & social strategy, issues management, research & analytics, and more—designed to break through marketplace noise to reach and inspire stakeholders. Ultimately, our approach delivers results that meet and exceed client objectives and expectations.

CHPR is part of Syneos Health Communications—we are a healthcare company that does exceptional communications, not a communications company that happens to do healthcare. Our advertising, public relations, medical communications, digital, data science, research and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.



CHANDLER CHICCO AGENCY
a Syneos Health Company

200 Vesey Street, 39th Floor
New York, NY 10281
212/229-8400
ccapr.com

Linkedin.com/company/chandler-chicco-agency/
Instagram: @ccapr_

1315 Lincoln Blvd., Suite 270
Santa Monica, CA 90401
310/309-1000

Andrea Dagger, Managing Director, CCA NY
andrea.dagger@syneoshealth.com

Lisa Waters, Managing Director, CCA LA
lisa.waters@syneoshealth.com

Who we are: Chandler Chicco Agency (CCA) is a global team of healthcare communications specialists dedicated to helping clients solve their most complex challenges. Integrating an unmatched breadth of resources that enables a comprehensive, 360-degree approach, CCA serves clients that span the spectrum of healthcare from large pharmaceutical companies focused on treatments for major disease areas to emerging specialty companies researching cures for rare diseases; from biotech to devices and diagnostics; as well as healthcare technology, hospitals, non-profits and academic centers.

Expertise: CCA sets the standard in delivering best-in-class communications in a collaborative, flexible environment where creativity reigns and clients come first. For more than 20 years, we have achieved this by bringing the right people to the table—innovators, healthcare professionals, thought leaders, advocates, patients, and loved ones and then building alliances, communities, and champions motivated to act.

CCA is part of Syneos Health Communications—we are a healthcare company that does exceptional communications, not a communications company that happens to do healthcare. Our advertising, public relations, medical communications, digital, data science, research and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.



Coyne Public Relations

5 Wood Hollow Road
Parsippany, NJ 07054
973/588-2000
www.coynepr.com/industry/healthcare

1400 Broadway
36th and 37th Floors
New York, NY 10018
212/938-0166

Kelly Dencker, Executive Vice President, Director of Healthcare kdencker@coynepr.com
Kevin Lamb, Senior Vice President klamb@coynepr.com
Linda Bernstein Jasper, Senior Vice President lbjasper@coynepr.com
Janet Schiller, Vice President jschiller@coynepr.com
Ann Smith, Vice President asmith@coynepr.com
Chris Vancheri, Vice President cvancheri@coynepr.com

GATEWAY, which looks at how overprescribing of opioids can lead to downstream consequencesThe opioid epidemic is the deadliest drug crisis in U.S. history, killing 130+ Americans daily. While the epidemic continues to dominate headlines, the conversation neglects to address the surgical gateway to addiction and dependence. Pacira and Coyne PR set out to find real people with real stories who humanize this issue. The result was a moving documentary, GATEWAY, which looks at how overprescribing of opioids can lead to downstream consequences.

There is nothing more precious and personal than the health and well-being of our loved ones, or ourselves. And there is perhaps nothing more personally rewarding than caring for others who are in need. Parents, caregivers, volunteers, medical professionals, researchers, advocates—all share a common purpose: to help people. We share that purpose.

In partnership with our clients, we believe we can guide health journeys and change lives through information, insights and inspiration. Data tells you what’s happening, stories tell you why it matters. Research and outcomes can define a new conversation, frame a new perspective, inspire people to think differently, or reveal something that previously has gone unnoticed. Stories cast compelling narratives, capture tales of triumph and can empower people to share their experiences to lift one another in times of need. When it comes to healthcare, you need both: context and connection.

Whether it’s driving differentiation at medical meetings, introducing breakthroughs in patient care, mobilizing grassroots patient advocacy, or activating online influencers, storytelling is at the core of what we do. That’s why we get up in the morning.

Because when it comes to health, everything else comes second.



Crosby

705 Melvin Avenue
Annapolis, MD 21401
410/626-0805
www.crosbymarketing.com

Raymond Crosby, President
Denise Aube, Executive Vice President, Health Practice Leader
Joel Machak, Executive Creative Director

Crosby’s health practice leaders:  Joel Machak, Executive Creative Director; Denise Aube, EVP, Health Practice Leader; Raymond Crosby, President & CEO.

For more than 40 years, Crosby has helped healthcare clients Inspire Actions That Matter™— actions that positively impact people’s lives and make a real difference for individuals, families, and communities.

Crosby’s Health Practice serves hospitals and health systems, health plans, physician groups, technology and service providers, senior living companies, health advocacy groups and federal government agencies.

Services include marketing research and planning, brand development, experience design, integrated communications programs, public relations, social media, partner and community mobilization, digital marketing and web development, multicultural outreach, PSAs, and behavior-change campaigns.

Clients include Kaiser Permanente, Shriners Hospitals for Children, Centers for Disease Control and Prevention (CDC), Department of Health & Humans Services, the Agency for Healthcare Research and Quality (AHRQ), Health Resources and Services Administration (HRSA), Military OneSource, Qlarant, Refuah Health, Substance Abuse and Mental Health Services Administration (SAMHSA), U.S. Preventive Services Task Force, and Veterans Health Administration.

Crosby ranks among the top health communications agencies in the country and is a member of the PR Council and American Association of Advertising Agencies (4As). The firm has offices in Maryland’s state capital of Annapolis and in Washington, D.C. To see case studies and capabilities, visit www.crosbymarketing.com.



Crosswind Media and Public Relations

P.O. Box 264
Austin, TX 78767
512/537-1414
info@crosswindpr.com
www.crosswindpr.com

Thomas Graham, President & CEO
April Dang, Director of Operations
Karen Johnson, Vice President
Thomas Goff, Senior Advisor

Crosswind Media & Public Relations is a full-service communications and public relations firm, specializing in helping leaders navigate the intersection of business, government and media through strong brands, effective messaging and compelling public dialogue, creating influential conversations with the stakeholders most important to each organization. We use our combined full-service capabilities and innovative abilities in public relations, traditional and digital media, advocacy, brand enrichment and marketing to negotiate and develop a fully integrated and multi-channel campaign and strategic plan to create conversations that matter. We believe that by creating purposeful and impactful conversations, we also create pathways that make success accessible for more people, more often. That is why applying our expertise to important and life-changing pursuits, like health care, is a priority.

Connect with us and see what we can do for you.



Edelman

250 Hudson St., 16th Floor
New York, NY 10013
212/768-0550
Fax: 212/704-0117
www.edelman.com

Courtney Gray Haupt, U.S. Health Chair
Courtney.Gray.Haupt@edelman.com
202/210-5270
www.edelman.com

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.

In the face of Covid-19, healthcare organizations are facing unprecedented new pressures globally and locally—the race for new treatments, diagnostics and a vaccine; upcoming U.S. elections and their impact on health policy and the regulatory environment; and a heightened focus on addressing health disparities and systemic inequalities. Yet these challenges also present an important moment for the health industry to contribute to solutions and to redefine its reputation and purpose. The time to act is now.

At Edelman Health, we know how to advise our clients to best navigate the constantly changing nature of the healthcare landscape. We help healthcare brands and organizations build trust, enhance reputation and demonstrate leadership through action, moving mindsets and markets for the good of patients, healthcare and society at large. For more information, visit www.edelman.com.



Evoke KYNE

300 Vesey Street, 10th Floor
New York, NY 10282
212/594-5500
www.EvokeKYNE.com

The Evoke KYNE team, February 2020.

Evoke KYNE is an award-winning communications agency that harnesses insight, experience and creativity to advance health and wellbeing around the world. We are part of Evoke—a leading marketing, media and communications agency bound by a common purpose: Health More Human™. Our heritage is in two strong firms, KYNE and Evoke PR & Influence, which joined forces in 2019 to become one of the world’s largest health communications agencies. We work with leading biotech and pharmaceutical companies, non-profits and foundations, offering full-service communications with core capabilities in corporate reputation and responsibility, global public health, brand and data communications, partnerships and stakeholder engagement, disease awareness and patient advocacy. We have global reach with offices in New York City, Philadelphia, Los Angeles, Dublin and London, and key team members and/or senior consultants in Canada, France, Mozambique and Uganda. Our team lives by the belief that communication can be a powerful health intervention.



Finn Partners

301 East 57th Street
New York, NY 10022
212/715-1603
https://www.finnpartners.com/sectors/health.html
Twitter @FinnPartners

Gil Bashe, Managing Partner/ Global Health
Alex Borisov, Partner/DC
Chantal Bowman-Boyles, Managing Partner/London
James Cavan, Senior Partner/Digital Health
Cathy Chon, Managing Partner/Hong Kong
Marie-Helene Coste, Senior Partner/Paris
Nicole Cottrill, Senior Partner/Nashville
Joe Foster, Partner/West Coast
Glenn Jasper, Managing Partner/Jerusalem
Shuchi Joseph, Partner/Singapore
Kristie Kuhl, JD, Managing Partner/US Biopharma
Fern Lazar, Managing Partner/Lazar/FINN/New York
Arielle Bernstein Pinsof, Partner/Chicago
Yeap Yin Ching, Managing Partner/Asia
Mina Volovitch, Senior Partner/Paris
Rebecca Warren, Partner/Nashville

Soccer icon Leo Messi has become the global Ambassador for Finn Partners’ client OrCam Technologies – a leader in personal, AI-driven assistive technology innovations – to raise awareness of the challenges faced by people who are blind or visually impaired, and of OrCam’s assistive technology solutions, including OrCam MyEye, named among the TIME Best Inventions of 2019.

Finn Partners champions health innovation, helping clients navigate payer, provider, patient advocacy, health policy and product innovation ecosystems. Since our founding, a decade ago, FINN has grown steadily. With more than $120 million in fees, and more than 800 collaborative team members working from 20 offices across three continents, we’re now one of the world’s largest agencies.

Named “Healthcare Agency of the Year” by PRovoke and health-sector trade group HITMC, FINN demonstrates extraordinary service and value through product communications, thought-leadership, investor relations, issues management, key opinion leader engagement, clinical-trial recruitment and traditional and digital media support. Our more than 150 health clients include innovators and game-changers from across the health industry, including several top-20 pharmaceutical companies, some of the nation’s largest hospitals and payer systems, and many of the world’s boldest companies in artificial intelligence, health/technology, and medical devices. From medical innovations to breakthrough health/tech to services that improve care, our clients are united in their focus on the most important part of the health system: the patient.

Across the health ecosystem, FINN is best known for its work in changing the lives of people with pressing health challenges. Whether we are introducing new medicines and technologies that improve and extend life, uniting patient communities by way of digital platforms, or raising awareness of illnesses and how they can be better managed, FINN engages with our client partners on the products and ideas that have the power to transform people’s lives.



FleishmanHillard

200 N. Broadway
St. Louis, MO 63102
314/982-1700
anne.deschweinitz@fleishman.com
www.fleishman.com
Anne de Schweinitz, Global Managing Director, Healthcare

FleishmanHillard is known for never settling—for our clients and ourselves. Our 300+ healthcare specialists work alongside experts in reputation, brand marketing, earned and paid media, digital and social, public affairs, issues and crisis, and change communications, forming seamless teams that deliver the powerful insights, diverse communications counsel and bold strategies that today’s healthcare organizations need to succeed.

Our experience is deep and broad across therapeutic categories and the full care continuum, from public education and prevention to acute care and chronic disease management, supporting our clients to educate, influence and drive action with health professionals, patients and consumers, health systems, payers, and policymakers at home and around the world. Our team is stacked with scientific, regulatory and behavioral change experts, including PhDs and credentialed health professionals, who form the technical backbone of our global healthcare practice.

We put creativity, intelligence and strategy at the heart of solving our clients’ challenges and we maintain a focus on DE&I to bring unique perspectives and innovation to the work we deliver. With 80 offices worldwide, we’re a seamless global team dedicated to truth and authenticity, driven by insights and bold ideas, and committed to doing what’s right.

Please contact Anne de Schweinitz, Global Managing Director, Healthcare: anne.deschweinitz@fleishman.com.



FTI Consulting Strategic Communications

88 Pine Street, 32nd Floor
New York, NY 10005
212/850-5600
www.fticommunications.com

Mark McCall, Global Segment Leader

As a leading global communications consultancy with more than 30 years of experience advising management teams and boards of directors, FTI Strategic Communications has an extensive track record of helping clients engage with their key stakeholders in order to protect their freedom to operate and advance their business interests.

Our communications professionals provide an unparalleled combination of deep sector expertise, local market knowledge, and broad capabilities. We approach each situation with a focus on foundational message development along with disciplined and nimble scenario- based planning that draws on our prior experience, but is unique to the situation at hand, to anticipate various contingencies and potential outcomes, while ensuring coordinated and consistent communications.

The FTI Healthcare & Life Sciences team integrates experience in corporate communications with deep knowledge of investor relations, capital markets, public affairs and government relations to enhance and safeguard our clients’ reputations. We take a holistic and global view of clients’ communications needs and develop unique solutions that help them effectively engage stakeholders and achieve business objectives in a complex and dynamic environment.



G&S Business Communications

111 W. 33rd Street, 22nd Floor
New York, NY 10001
www.gscommunications.com
learnmore@gscommunications.com

Rachael Adler, Senior Vice President, Healthcare Practice Leader
212/697-2600
radler@gscommunications.com

G&S Business Communications healthcare practice leader, SVP Rachael Adler.G&S Business Communications healthcare practice leader, SVP Rachael Adler.

G&S Business Communications is an integrated agency headquartered in New York, with offices in Chicago, Raleigh and Zürich/Basel, Switzerland. We are a team of researchers, media strategists, storytellers and engagement experts who meet our clients at the intersection of business and communications.

Our purpose is to help innovative companies change the world. We live and breathe our mission to inspire people to take action, resulting in business growth for our clients.

In our healthcare and wellness practice, it’s the richly integrated kaleidoscope of care—physicians and patients, hospitals and health systems, providers and payers —that drives our passion for the industry. With over 30 years of healthcare expertise spanning everything from consumer healthcare, patient education and hospital systems to provider and payer communications, medtech, pharmaceutical processing and nutraceuticals, we help our clients keep up with the rapid pace of disruption, while clearing pathways for their message and their mission.



GCI Health

200 Fifth Ave., 7th Floor
New York, NY 10010
212/798-9936
wendy.lund@gcihealth.com
www.gcihealth.com

Wendy Lund, CEO

GCI Health is an award-winning global integrated healthcare communications agency Inspired by People. We share our clients’ desire to improve the health of all people around the world and work tirelessly to contribute to their ambitious goals. Our approach to communications is rooted in looking at all stakeholders—patients, caregivers, healthcare providers, policymakers, reporters and payers—as people with distinct perspectives that shape how they think about health. We create breakthrough, people-driven programs that drive tangible results for our clients and the people they serve. And we carefully curate a culture that is catalyzed by the belief that people should be as successful in their personal lives as they are in their professional ones. Follow us on LinkedIn, Facebook, Twitter and Instagram.



Greenough Brand Storytellers

Watertown, MA
617/275-6500
www.greenough.biz
info@greenough.biz
Twitter: @GreenoughPR
Facebook: GreenoughCommunications
Linkedin.com/company/greenough

Phil Greenough, Founder and CEO
Ben Godley, President
Scott Bauman, EVP and General Manager

Greenough Brand Storytellers builds storytelling platforms for clients across health care, from hospitals and health systems to companies that are disrupting medicine with new health information technology (HIT), medical devices, diagnostics and therapeutics. Our unique brand journalism approach is predicated on in-depth and constant interaction with health system leaders, physicians, technology experts, regulators, policy makers and, of course, patients.

Whether our client is a hospital looking to establish a new specialty, an HIT provider addressing medication adherence or a medical robotics company building brand awareness among consumers, we focus on authentic, highly relatable stories that move audiences. We also know that context makes stories more powerful, and we’ve made it our business to track the evolving stories shaping healthcare today, from policy-making inside Washington to how those policies impact patients across rural America. Each day, we strategically deliver these stories to audiences and influencers across earned, owned and paid media.



Hager Sharp

1030 15th Street, NW, Suite 600E
Washington DC 20005
202/842-3600; 202/842-4032
www.hagersharp.com

Jennifer Wayman, MHS, President & CEO

At Hager Sharp, we have dedicated almost 50 years to creating strategic communications and social marketing initiatives for organizations that are committed to fighting for equity in education, improving the health of people and communities, and empowering vulnerable populations. We are a full-service, integrated marketing and communications firm with deep expertise in public health, disease prevention, health promotion, and behavior change strategies. As an employee-owned small business, we have provided communications leadership across a wide range of health issues, including chronic and infectious diseases, cancer, vaccine promotion, genetic diseases, environmental health, women’s health, food safety and nutrition, and substance abuse prevention. Hager Sharp’s strategists, researchers, creative specialists, media experts, and public health professionals bring award-winning, research-driven, behavior-changing health communications services and social marketing campaigns to life. Our focus is, and always will be, working with mission-driven institutions, businesses, foundations, and nonprofits to create and execute ideas that make a difference.



HUNTER

41 Madison Ave, 5th Floor
New York, NY 10010
212/679-6600
www.hunterpr.com

Grace Leong, CEO
Jonathan Lyon, Partner
Donetta Allen, Partner
Gigi Russo, Partner
Erin Hanson, Partner
Contact: smormar@hunterpr.com
Samara Farber Mormar, Executive VP, Business Development

Knowing that comfort comes from education, HUNTER is rolling out a multi-layered communications plan that shows and tells parents how to use Tytocare, a new at-home telehealth device.Knowing that comfort comes from education, HUNTER is rolling out a multi-layered communications plan that shows and tells parents how to use Tytocare, a new at-home telehealth device, in the places where they are seeking information about health for their family. HUNTER is working with mom-centric digital publishing partners and social influencers to create dynamic storytelling content that brings the experience to life. Through a robust paid campaign on Google properties and social platforms, we are showing up in their social feeds to educate about the convenience of the product and retargeting parents with an incentive to purchase. And, adding credibility to the brand through trusted doctors and third-party advocates in earned media.

HUNTER is an award-winning consumer marketing communications firm with primary offices in New York, Los Angeles and London and a footprint across North America. Beginning with research-driven consumer insights, HUNTER executes strategic, integrated programs that build brand equity, increase engagement and drive measurable business results for OTC products and healthcare services.

Today’s health brands have to find bold, breakthrough ways to earn consumer attention. HUNTER: Health + Beauty goes beyond “the pill” to help leading companies and brands show up authentically in the moments that matter for the consumers who matter most to their business. Our practice identifies unique insights to spark creative health campaigns that garner stand-alone media headlines for our brands and seamlessly integrate into consumer lifestyles, earning their attention and loyalty, while helping them look and feel great from the inside out. To do so, HUNTER employs a powerful blend of marketing solutions including strategic planning, social and digital media, talent and influencer engagement, media relations, experiential, multicultural, and content creation and distribution for all platforms and channels.

In partnership with some of the world’s most respected consumer health companies and retailers including Johnson & Johnson, Church & Dwight, and The Vitamin Shoppe, HUNTER’s work has covered the medicine cabinet from oral care, allergy, sanitary protection, pain and pregnancy, to digestive health, vitamins, supplements, weight-loss and heart health.



ICR

761 Main Avenue
Norwalk, CT 06851
203/682-8200
Terri.Clevenger@icrinc.com
www.icrinc.com/healthcare

Westwicke/ICR has established itself as one of the leading providers of integrated Public Relations and Investor Relations services for healthcare companies. Westwicke/ICR’s healthcare practice works with more than 130 clients across life sciences, medical device/diagnostics, services and healthcare IT. With complementary services in digital branding, capital markets advisory, IPO advisory, crisis communication and corporate governance advisory, Westwicke/ICR offers a full suite of strategic communications and advisory services for startups and mature public companies alike. Whether the emphasis is on corporate, scientific and marketing communications, patient education and advocacy, preparing for an IPO or raising additional capital, we understand that every client is different, and so too, is their story. With an innate understanding of the many complex dynamics and influencers within the healthcare ecosystem and a clear lens on the financial impact of all communications, Westwicke/ICR takes a hands-on approach to understand both the science and the sentiment behind your business, ensuring that your message goes beyond simple clarity to resonate and make a lasting impression with the audiences that matter most.



imre Health

210 W. Pennsylvania Ave., 7th Floor
Baltimore, MD 21204
www.imre.com
brians@imre.com

Dave Imre, Partner & CEO
Mark Eber, Partner & President
Crystalyn Stuart, Partner & President, Innovators
Jeff Smokler, Partner & President, imre Health

imre Health Partner and President, Jeff Smokler.

At imre Health, we believe that taking a moment to listen can change everything. And championing empathy and compassion on a global scale for patients and physicians—and our clients—can be a game changer.

By emphasizing these values alongside services that span creative, brand strategy & insights, medical & scientific affairs, and activation strategy (social media, digital marketing and earned communications), our 165+ employees are able to deliver imaginative orchestrated ideas for the pharmaceutical and biotech brands of tomorrow.

imre Health is a fiercely independent, LGBTQ-owned agency working with many of the world’s leading life science brands across AstraZeneca, GlaxoSmithKline, Pfizer, Bausch Health, Sobi, BioCryst and EQRx, among others. To learn more, please visit: www.imre.com/health.



Jarrard Phillips Cate & Hancock

The Horse Barn at Maryland Farms
219 Ward Circle, Suite 3
Brentwood, TN 37027
615/254-0575
Fax: 615/843-8431
www.jarrardinc.com

Jarrard Phillips Cate & Hancock, Inc. is a top-10 strategic communications consulting firm devoted to helping the nation’s health systems and health services companies navigate confidently through change, challenge and opportunity. With offices in Nashville and Chicago, Jarrard Inc. has guided leaders at more than 500 healthcare organizations across the country through high-stakes moments, including leading communications and political strategy for more than $60 billion in announced M&A. Our team of former journalists, political operatives and healthcare executives works alongside every client to build a custom strategy that delivers measurable results in the areas of M&A, issues and crisis management, strategic positioning opportunities and systemic change management. For more information, visit jarrardinc.com or follow us @JarrardInc.



JPA Health

1101 Connecticut Ave., NW, Suite 600
Washington, DC 20036
202/591-4000
carrie@jpa.com
www.jpa.com
@JPAHealthComm
www.facebook.com/JPAHealth

Carrie Jones, Principal
Michael O’Brien, Stephen Piotrowski and Diane Wass, Managing Directors

JPA Health is an independent agency offering integrated PR, marketing and advocacy services. Our exclusive focus on health means that our life science, medtech and nonprofit clients can count on a team with experience and perspective to deliver results. Our approach incorporates a proprietary tool that enables us to understand how conversations take place within the health sector. JPA’s Gretel® brings together news media, organizations and individual influencers to show precisely how they intersect, revealing insights for reaching and engaging audiences. Importantly, at JPA, we share our clients’ commitment to improving and protecting lives. This ideology inspires our work. We invite you to learn more by contacting one of our offices: Washington, DC; Boston; and London.



Landis Communications

1388 Sutter St., #901
San Francisco, CA 94109
415/561-0888
info@landispr.com
www.landispr.com

LCI receiving its award this year from PRSA San Francisco as the best small agency of the year in the San Francisco Bay Area.LCI receiving its award this year from PRSA San Francisco as the best small agency of the year in the San Francisco Bay Area.

At LCI, “We believe in ideas that create change. We craft compelling stories. And, we communicate.” Named America’s #1 Healthcare PR Agency (Ragan’s Ace Awards) and annually listed on O’Dwyer’s list of top Bay Area agencies, San Francisco-based Landis Communications Inc. (LCI) is celebrating 30 years in business. This year, LCI won PRSA SF’s “Agency of the Year” and “Campaign of the Year” awards. We’ve also won the IABC Gold Quill award, a national PRSA Silver Anvil award, numerous Bulldog Awards and have been named the #1 social media agency in the U.S. by TopPRAgencies.com. LGBT-owned and a certified member of the National Gay & Lesbian Chamber of Commerce, LCI is a full-service public relations, digital marketing, social media and marketing communications agency. Our PR specialties include: healthcare, technology, consumer, environmental, consumer technology, retail, real estate, hospitality, design, B2C and B2B programs. LCI’s Promised Results© return-on-investment program provides tangible metrics addressing clients’ identified goals. Healthcare clients include: Altais (healthcare for physicians, patients and the clinical community), Sutter Health, Frontier Medicines (biopharma), On Lok Senior Health Services, Lucile Packard Children’s Hospital Stanford, University of California at San Francisco, PRC, Global Alzheimer’s Platform Foundation, Brain Health Registry, Merck, Johnson & Johnson, Planned Parenthood, Crestwood Behavioral Health and more. David Landis is a founding member of the Forbes San Francisco Business Council and the San Francisco Business Times Leadership Trust. LCI also is the San Francisco member of the Public Relations Global Network, with 50 affiliate agencies worldwide. For information: www.landispr.com.



LaVoieHealthScience

20 Park Plaza, Suite 312
Boston, MA 02116
617/374-8800
info@lavoiehealthscience.com
https://lavoiehealthscience.com/

Donna L. LaVoie, President & CEO
Douglas Russell, SVP, Client Services & PR/Media
Sharon Correia, EVP & Chief Strategy Officer
Sharon Choe, SVP, Investor Relations & Business Development
Ella Deych Cerminara, VP, Finance & Chief Operations Officer
Paul Sagan, VP, Investor Relations & Corporate Communications
Lisa DeScenza, VP, Integrated Communications
Harriet Ullman, AVP, PR and Product Communications
Deanna Meservey, AVP, Communications, PR & Media

LaVoieHealthScience (LHS) is a leading strategic, integrated communications firm that partners exclusively with health and science brands to build value for their companies, attract capital and reach key stakeholders. We provide public relations, investor relations, marketing, and strategy consulting to our clients to shape their messaging and make their technologies, products and services known, understandable and approachable. After nearly two decades in business, LHS has served more than 375 clients across a wide range of therapeutic areas including oncology, gene therapy, ophthalmology, and neurodegenerative disease. The agency has received over 50 awards in recognition of its work for industry-leading clients. Honors received by LHS include being inducted in the 2018 Inc. 5000 Hall of Fame List of the Fastest Growing Private Companies, ranked on PR Week’s list of 2019 Top Agencies and included in PR News’ inaugural Agency Elite Top 100. In January 2020, LHS and Omnicom Public Relations Group (OPRG), a division of Omnicom Group (NYSE: OMC), formed a strategic alliance to bring clients a broader set of integrated health and science experienced teams globally. In June 2020, LHS formed another strategic alliance with Bioscience Valuation BSV GmbH, a company that provides evidence-based strategic valuation assessments to life-science companies.



Lovell Communications Inc.

3212 West End Ave., Suite 500
Nashville, TN 37203
www.lovell.com
Twitter: LovellComm
Facebook: LovellCommunications
Lovell blog: Lovell.com/our-outlook

Rosemary Plorin, President and CEO
Rebecca Kirkham, Senior VP
Dana Coleman, VP
Robin Embry, VP
Susanne Powelson, VP

Lovell Communications’ strategic public relations work has received hundreds of national, regional and local awards over the past three decades.Lovell Communications’ strategic public relations work has received hundreds of national, regional and local awards over the past three decades.

Who We Are: Lovell Communications protects health care brand reputations and supports providers and the companies that serve them with award-winning communication strategy and stakeholder engagement.

Expertise: For more than 30 years, Lovell Communications has served as strategic counsel and trusted partner to health care providers and suppliers across the country.

Publicly traded companies, not-for-profit systems, early-stage and mature companies draw upon our vast communications expertise to support them through phases—or just moments—when it’s crucial to persuade audiences or influence decision makers.

We help organizations optimize opportunities, manage challenges and navigate changes and crises of all size. Our in-depth, results-oriented communications strategies focus on business-to-business marketing, consumer engagement, internal communication programs and stakeholder persuasion campaigns.

We specialize in:

• Transaction Support
• Crisis Communications
• Thought Leadership
• Internal and External Communications

Our firm—and the talented individuals who make it remarkable—has been recognized with hundreds of national, regional and local awards.



Marketing Maven

1460 Broadway, 1st Floor
New York, NY 10036
212/967-5510
www.MarketingMaven.com
lindsey@marketingmaven.com

Los Angeles Headquarters
310/994-7380

Lindsey Carnett, CEO & President

With offices in Los Angeles and New York City, Marketing Maven’s combination of PR, social media, influencer marketing and market research helps provide a competitive edge to their clients. Marketing Maven helps businesses grow their revenues by developing campaigns that engage a target audience, generate sales then utilize advanced metrics to measure ROI.

Named to the 2018 and 2017 Inc. 5000 List of Fastest Growing Companies in America and Entrepreneur magazine’s 2016 Entrepreneur 360 List as one of the Most Entrepreneurial Companies in America, their services aid national marketing campaigns and product launches with reputation management, organic SEO tracking, competitive analysis reports and online product reviews to help increase revenue.

Marketing Maven is a federally recognized Native American Owned 8(a) and WOSB certified company. They are also a certified Small Business (SB) with the California Department of General Services (DGS) and a certified Women’s Business Enterprise (WBE) with the Women’s Business Enterprise National Council (WBENC).

Specialties include: Multicultural, beauty/fashion, professional services, travel/hospitality, home furnishings, financial PR/investor relations, healthcare, food & beverage, entertainment/sports, technology, environmental/public affairs clients and social media.



McCabe Message Partners

1825 Connecticut Ave. NW, Suite 300
Washington, DC 20009
202/365-8567
www.MessagePartnersPR.com

Patrick McCabe, President
Mike Warner, Senior Vice President
Becky Watt Knight, Senior Vice President
Paul Skowronek, Senior Vice President
Jennifer Chu, MPH, Vice President
Brianna Gavio, Vice President
Rachel Griffith, Vice President

A virtual McCabe Message partners staff meeting.A virtual McCabe Message partners staff meeting.

Like a stone meeting water, effective communications ripple out to reach and motivate many audiences. McCabe Message Partners helps clients create their own ripple effect. Focusing solely on health and issues that affect it, team members bring experience in journalism, market research, public policy, consumer advocacy, corporate communications, and non-profit management. Clients include a who’s who of national and regional health philanthropies, government agencies, academic institutions, clinician organizations, industry associations, patient organizations, and corporations. Company culture—one of mutual respect, inclusion, fairness, and equality—is the result of ongoing engagement and active participation by every member of the team. McCabe Message Partners offers the expertise and professionalism of a large agency with the warmth and passion of a small business that believes deeply in improving health and well-being.



MCS Healthcare Public Relations

110 Allen Road, Suite 303
Basking Ridge, NJ 07920
908/234-9900
elioth@mcspr.com
www.mcspr.com

Joe Boyd, CEO
Eliot Harrison, President
Chad Hyett, Exec. VP
Karen Dombek, VP
Laura de Zutter, VP

For more than three decades, MCS has remained a constant fixture in an ever-changing media marketplace by adapting and innovating as rapidly as the science itself. As an independent specialty shop solely focused on healthcare, we think of ourselves as a swift boat among battleships: small but sturdy; nimble and reliable; and best-suited for operations that are difficult, demanding and unique.

Together, we turn strategy and creativity to action, resulting in solutions that specifically, comprehensively and robustly address your current needs.

We are experts in all facets of communications, including digital; social media; and paid, owned and earned channels. As your partners, we will bring new integrated ideas and real solutions to the table, and feel empowered to raise our hand when we have an idea on how to improve your business.

We take measurement seriously. We evaluate impact and proactively answer the questions, “so what?” and “what now?”

We are a highly collaborative bunch that believes in the pollination of ideas across all brand communications. We welcome the opportunity to partner with your creative agencies, co-marketers and cross-functional colleagues to deliver results more efficiently and with a holistic vision of the brand’s success.



Merritt Group

8251 Greensboro Drive, Suite 600
McLean, VA 22102
703/390-1500
info@merrittgrp.com
www.merrittgrp.com

Alisa Valudes Whyte, CEO, Senior Partner
Thomas Rice, EVP, Senior Partner
John Conrad, EVP, Senior Partner
Jayson Schkloven, EVP, Senior Partner
Shahed Ahmed, SVP, Senior Partner

From our roots focused on the most cutting-edge technologies, Merritt Group is an award-winning, woman-owned healthcare marketing and PR agency that thrives at the intersection of deep domain expertise and full-service agency proficiency. We help our healthcare clients drive growth and meet the needs of today’s patients, providers, physicians, insurers and influencers across a complex healthcare continuum.

Our team deeply understands the transformative world of healthcare. With a more consumer-driven healthcare marketplace and constant changes to the healthcare policy landscape, Merritt Group can be your sentinel to navigate how to market to your core audiences.

For more than 15 years, we have worked with leading and emerging brands including GoHealth Urgent Care, Samsung Health, InnoCaption, Avizia, MedGenome and more.

Our philosophy starts with intrinsically understanding our healthcare marketing and PR clients’ target audiences, which leads to the development of powerful messaging and creative marketing, PR, content programs that drives high impact awareness, engages audiences and accelerates sales around their innovations.



Merryman Communications

318 Avenue I, Suite 227
Redondo Beach, CA 90277
424/262-0708
connect@merrymancommunications.com
www.merrymancommunications.com
Twitter: @MerrymanComm

Betsy Merryman, President and Managing Partner
Ashley Cadle, Account Director
Joni Ramirez, Account Director

Merryman Communications works closely with healthcare clients ranging from start-ups to Fortune 500 companies as a strategic partner in integrated marketing, communications, public relations and digital marketing. We are a full-service agency, and we offer a wide range of capabilities and special expertise to ensure we have all a client’s needs covered. The Merryman Communications team has worked across virtually all healthcare industry categories and therapeutic areas, including medical devices and diagnostics, biotech and pharmaceuticals, health IT, health plans, hospitals and physician groups/IPAs and nonprofits. We’re based in Los Angeles and have team members around the country. We’re all seasoned veterans of global advertising and PR agencies, so we offer “big agency” know-how but with a boutique, specialty agency touch. Our virtual model helps your budgets go further. We get results for our clients, our team as well as the agency so that we can be successful together.



MP&F Strategic Communications

611 Commerce St., #3000
Nashville, TN 37203
615/259-4000
Fax: 615/259-4040
info@mpf.com
www.mpf.com

Alice Chapman, Managing Partner
Katy Varney, Keith Miles, David Fox, Jennifer Brantley, Partners
Mary Ruth Raphael, Courtenay Rossi, Javier Solano, VPs

MP&F Strategic Communications and BlueCross BlueShield of Tennessee accept the Public Relations Society of America’s Best of Silver Anvil award, the highest national honor a communications firm can win, for the Don’t Be an Accidental Drug Dealer public education campaign.

MP&F Strategic Communications works with clients large and small from all over the country in a variety of industries, from health care to technology, to hospitality and education. We help our clients reach the right audiences with the right messages in order to create change and motivate action. Media relations, marketing, digital strategy, data and analytics, influencer outreach, partnership building, advertising, and great design work are just a few of the tools we use daily. Find us online at www.mpf.com and @mpfcomm on Facebook, Instagram, LinkedIn and Twitter. Clients include Acumen, ADS Security, Austin Peay State University, BlueCross BlueShield of Tennessee, Cox Automotive, CSX Transportation, FirstBank, Integral Senior Living, National Museum of African American Music, Nokian Tyres, PhRMA, Realtracs, Renaissance Hotel—Nashville, Republic Services, Solstice Senior Living, TVA, U.S. Department of Labor, Walmart and Western Governors University.



Padilla

1101 West River Parkway, Suite 400 (Headquarters)
Minneapolis, MN 55415
612/455-1700
PadillaCo.com

Fred Lake, Senior Vice President/Health Lead

Padilla is an independently operated, globally resourced public relations and communication company with offices across the United States. The agency builds, grows and protects brands and reputations worldwide by creating purposeful connections with the people who matter most through public relations, advertising, digital and social marketing, investor relations and brand strategy. Padilla includes the brand consultancy of Joe Smith, the food and nutrition experts at FoodMinds, and the research authorities at SMS Research Advisors.

Health clients include 3M, Be The Match, Blue Cross and Blue Shield of Minnesota, Hackensack Meridian Health, Lupus Foundation of America, Mayo Clinic, Medtronic, Purdue, Sanofi, VBI Vaccines and others.

Padilla’s Health team consists of seasoned health and science strategists spanning the health care ecosystem, specializing in: pharmaceutical and biotechnology companies; device makers, vaccine manufacturers; hospital and health systems; insurers, payor groups; and nonprofits, government.

Padilla is an AVENIR GLOBAL company and is a founding member of the Worldcom Public Relations Group, a partnership of 132 independently owned partner offices in 115 cities on six continents. Connect with purpose at PadillaCo.com.



PAN Communications

255 State St., 8th Floor
Boston, MA 02109
617/502-4300
info@pancomm.com
www.pancommunications.com

Philip A. Nardone, Pres. & CEO
Mark Nardone, Executive VP
Elizabeth Famiglietti, Executive VP, Human Resources
Darlene Doyle, Executive VP, Client Relations
Gary Torpey, Executive VP, Finance
Gene Carozza, Dan Martin, Nikki Festa O’Brien, Meg Kessler, Senior VPs
Gareth Thomas, Managing Dir., UK

PAN Communications is a leading integrated marketing and PR agency servicing tech and healthcare brands. With office locations in Boston, San Francisco, New York, Orlando and London, PAN helps companies transform ideas into captivating stories and coveted user experiences that align to their growth strategies. With a staff of 150+ strong, PAN is a mid-sized agency that is positioned to help brands emerge in new markets and drive integrated strategy across a variety of media channels.

Connected Content—Creative Storytelling—Results that Matter!

Clients Include: 8x8, athenahealth, Braze, BMC, Carbon Lighthouse, Citrix, CloudBees, Degreed, LeanTaaS, GreatCall, GYANT, Health Dialog, MediaMath, OneStream, Quanterix, Quorom Software, Radial, Rapid7, Toast, Veeam, and White Ops.



Public Communications Inc.
Partner in The Worldcom Public Relations Group

One E. Wacker Drive, 24th Floor
Chicago, IL 60601
312/558-1770
lets_talk@pcipr.com
www.pcipr.com

Jill Allread, APR, CEO
Craig Pugh, President
Pamela Oettel, COO/CFO

Team members at Public Communications Inc. are passionate about healthcare. We create communication solutions for national and international healthcare clients in every sector. Healthcare communications is at the core of our national, independent agency, which boasts nearly five decades of healthcare experience.

PCI consistently delivers award-winning programs and campaigns for clients ranging from advocacy organizations and medical and allied health associations to Fortune 100 corporations; healthcare technology innovators and device makers; biotechs and hospital suppliers; hospitals and health systems; service providers; accrediting agencies; and consultants. PCI also knows healthcare audiences first-hand. We understand what makes them tick, how to reach them, and know the words that will resonate and prompt engagement.

Healthcare represents more than half of PCI’s business. Our clients include more than 25 medical and dental associations, start-ups looking for visibility and university health systems. We launch products and manage lifecycle communications; run consumer awareness and screening programs on a turn-key basis; develop professional relations campaigns designed to draw referrals; and develop digital media strategies, campaigns and platforms including efficient online newsrooms and content-rich websites.

More than a third of our healthcare clients have stayed with us 10 years or more with some exceeding 20-year partnerships. Our success grows from truly listening to, and talking with, our clients. We then create solutions and deliver quality service and results that meet or exceed our clients’ goals.



Racepoint Global

2 Center Plaza, Suite 210
Boston, MA 02108
617/624-3200
Fax: 617/624-4199
www.racepointglobal.com

Larry Weber, Chairman & CEO
Bob Osmond, President
Carolyn Regan, SVP, People
Philip Chadwick, SVP, Finance

Society has always been propelled forward by technology. There is a growing expectation, however, that innovation must serve humanity—there must be a higher moral purpose than innovating only because we can.

We believe that the complex challenges we face as a global society can only be tackled by embracing creativity and innovation fueled by purpose. Every company in every category is in some way using technology to sustainably change the way we work, live and play.

At Racepoint Global (RPG), our mission is simple: We help our clients navigate and succeed in the new communications landscape by shaping the conversations that matter. We live at the intersection of conversation and innovation and we serve clients with channel-agnostic communications strategies that engage their target audiences in authentic and meaningful ways. Our work with clients establishes competitive differentiation and drives business impact.

Capabilities: Media & Analyst Relations, Digital Marketing, Influencer Engagement, Strategy & Comms Planning, Creative Strategy, Video & Content Production, Media Training, Paid Media, Crisis Communications, Public Affairs, Event Management & Support, Measurement & Analytics



The Reis Group

1300 19th St., N.W., Suite 600
Washington, DC 20036
202/868-4000
www.TheReisGroup.com

Sharon Reis, Principal
Tamara Moore, Lauren Musiol, SVPs
Beth Casteel, Peter Pearl, Sr. Counselors

Full-service communications for health, medical, science, and social issues.

The Reis Group strongly believes in nurturing the next generation of PR professionals. Before COVID, we gave in-person presentations like this one at American University in Washington, D.C. (left). During the pandemic, we continued our efforts in a Zoom format (right), with students from the University of Massachusetts, Amherst.The Reis Group strongly believes in nurturing the next generation of PR professionals. Before COVID, we gave in-person presentations like this one at American University in Washington, D.C. (left). During the pandemic, we continued our efforts in a Zoom format (right), with students from the University of Massachusetts, Amherst.

The Reis Group is a small, woman-owned public relations agency specializing in health and social causes. Established in 2016, we were recently named Best New Agency of the Year by The Public Relations Society of America’s National Capital Chapter. We are proud to work with a wide range of clients who are committed to improving the health of our nation, including nonprofits, foundations, federal agencies, associations, health systems, corporations, and universities.

Our team of more than a dozen seasoned communications professionals has decades of experience working closely with clients as their communications partners, offering services including environmental scans, message testing, earned media outreach, thought leadership, video production, community engagement, issues management, content development, social and digital media, and website development and management.

Our goal is to provide every client with the skills and capabilities of a highly specialized agency, along with the commitment and dedication of a small business.

Partial client list includes: American Gastroenterological Association, Banner Alzheimer’s Institute, Blue Shield of California Foundation, Digestive Disease Week, Nemours Children’s Health System, National Association of Chronic Disease Directors, Society for Healthcare Epidemiology of America and Society of Interventional Radiology.



ReviveHealth

209 10th Ave., South, Suite 214
Nashville, TN 37203
615/742-7242
partner@thinkrevivehealth.com
www.thinkrevivehealth.com

ReviveHealth is a full-service agency focused on the intersection of healthcare delivery, finance, and innovation. Recently named 2020 Healthcare Agency of the Year (PRovoke Media), ReviveHealth brings a depth of perspective and experience that’s essential to navigating a complex and rapidly changing industry. With more than 100 marketing communication professionals across the country and a national client footprint of leading healthcare brands, ReviveHealth is built to help healthcare brands thrive. The agency’s work and culture are perennially recognized by peers and industry leaders, most recently including Healthcare Agency of the Year and Best Agency to Work For (PRovoke Media) and Crisis Communications Agency of the Year (Black Book). ReviveHealth is a part of Constituency Management Group (CMG), a wholly-owned unit of the Interpublic Group (IPG). CMG comprises 29 specialty marketing firms with over 7,000 employees. Explore and follow ReviveHealth at thinkrevivehealth.com and on Twitter at @ThinkRevive.

Clients include: Bon Secours Mercy Health CareCentrix, Cincinnati Children’s Hospital, Franciscan Missionaries of Our Lady Health System, Henry Ford Health System, Landmark Health, Lumeris, Omnicell, Onduo, Penn State Health, Teladoc, The Christ Hospital, Trinity Health, UC Davis and VCU Health.



The SPI Group, LLC

165 Passaic Ave., Suite 410
Fairfield, NJ 07004
973/244-9191
Fax: 973/244-9193
www.spigroup.com
Linkedin.com/company/the-spi-group-llc
Facebook.com/thespigroup/
Twitter.com/spigroup

James Koppenal, Senior Managing Director—Digital Communications
Ollie Hartsfield, Managing Director—Communications Strategy and Editorial
Sonali Munjal, Managing Director —Application Development
Allen Shapard, Managing Director
Heather Norian, Chief Operating Officer

Agency staff meeting in 2020Agency staff meeting in 2020

SPI Group is an award-winning agency that uses digital solutions to amplify the employee experience. We do our best work where communications and innovative technologies meet. Whether creating award-winning intranets, integrating employee apps, or using gamification to launch employee programs, for more than 20 years, we’ve been bringing smart communications solutions to enterprise clients.

Partnering with SPI Group means solving communications challenges through our integrated services—everything from strategy and design to editorial and web development. Our clients value our high-touch service, serving as an extension of their teams with flexibility, tactical know-how, and a strategic mindset. Visit our website to learn more about our full range of services, including: Employee Engagement, Digital Solutions, Leadership Communications, Storytelling, Creative Services, Writing and Editorial Management, and Assessment and Measurement.



Stanton

880 Third Ave.
New York, NY 10022
212/366-5300
astanton@stantonprm.com
www.stantonprm.com

520 3rd St.
Oakland, CA 94607
510/635-4150

Alex Stanton, CEO
Tom Faust, Charlyn Lusk, Managing Directors
Liam Collopy, Matt Conroy, Katrin Lieberwirth, Mike Goodwin, SVPs

Stanton works with a wide variety of emerging and established organizations across the spectrum of healthcare, from providers and management organizations to services and insurance, senior care, treatments, and technologies. This is why growing healthcare organizations turn to Stanton. We excel at helping healthcare innovators grow their businesses by raising company profiles, building reputations and capturing mindshare.

With offices in New York and the San Francisco Bay Area, Stanton is a full-service agency that supports our clients across a variety of communications disciplines including media relations, brand messaging, content development and marketing, executive visibility, thought leadership, digital and traditional marketing, reputation & change management, executive counsel, and social media. Our senior professionals spend the majority of their time on client work, ask tough questions, challenge assumptions, and suggest bold solutions. Clients find a home at our firm because we deliver a unique blend of smart strategy, strong relationships, innovative thinking, and first-class execution that produces business-changing results.



Trevelino/Keller

981 Joseph Lowery Boulevard, Suite 100
Atlanta, GA 30318
404/214-0722 X106 and X105
dtrevelino@trevelinokeller.com
gkeller@trevelinokeller.com
www.trevelinokeller.com

Ranked #1 in Healthcare in Atlanta, Trevelino/Keller continues to see its healthcare practice outperform all practices. Its long-standing base of experience with the CDC and United Healthcare, coupled with one of the country’s deepest technology practices and Atlanta’s leading lifestyle practice, has advanced its healthcare work across Health IT, retail health and healthcare. Having a base of experience with Ebola, Zika and other health crises, the firm has been sought after in the broader healthcare/wellness market as companies strategize over their place in the B2C and B2B landscape.

Some highlights of recent engagements include groundbreaking work in the cancer treatment segment with SpeciCare, a first mover in Live Tissue ScienceTM, 360 reputation marketing for SOC Telemed, as well as the Q4 launch of Mossa’s Movement Health initiative to address both the sedentary market and health club crisis through virtual, accessible programming. Independent of its client work, the agency was a founding partner in GeorgiaALIVE, a public awareness, education and support organization in response to COVID-19.

While the firm’s public relations discipline continues to grow, it’s seeing greater demand for its 360 reputation marketing approach which leverages its integrated marketing group as well as its creative arm, Groovy Studios. Its suite of services includes public relations, integrated marketing, demand generation and creative services.

Unrelated to healthcare, but an important new initiative for the firm was the recent launch of Voice4Change Project, the firm’s ongoing anti-racism platform acknowledging racism in America and encouraging education and action. Owning the industry’s number one retention rate, having lost two staffers to an agency in 17 years, the firm is known for its progressive, culture-rich programs like Red with Ted, Cooleaf Pro, Read to Lead, Farm to T/K, GeorgiaALIVE and Voice4Change Project. For more information, visit trevelinokeller.com.



W2O

50 Francisco Street
San Francisco, CA 94133
415/362-5018
www.w2ogroup.com
info@w2ogroup.com
Twitter: @W2OGroup

Founded by Jim Weiss in 2001 and built on an ethos of entrepreneurship, staying fluid and doing the right thing, W2O has achieved 18 years of uninterrupted growth while remaining fiercely independent. W2O is an alchemic mix of 1,400 people and hundreds of clients and partners—working from bench to bedside—to make the world a healthier place.

Driven by data, W2O applies proprietary analytics and best-in-class technology to build insights that power creative ideas and concepts. W2O seeks to become the partner of choice to empower optimal healthcare knowledge, access and outcomes—now and in the future.

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