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Our Issue On Healthcare & Medical Public Relations

Our annual healthcare PR issue provides the latest insights healthcare's evolving social spaces and the health equity conversation. Also discussed are the keys to getting healthcare tech media coverage. Don’t forget to check out our rankings of the top agencies specializing in healthcare and medical PR >>



O'Dwyer's October Healthcare & Medical PR Magazine

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Profiles of Healthcare & Medical PR Firms

5WPR

3 Park Ave., 19th Fl.
New York, NY 10016
212/999-5585
www.5wpr.com

Annette Banca, Managing Partner & EVP, Health & Wellness
Dara Busch & Matt Caiola, Co-CEOs

5W’s award-winning health and wellness PR practice creates and executes communications plans that succeed in this multi-dimensional world. Our range of experience spans from long-established product categories like vitamins and supplements, diet, sports and fitness, and functional nutrition to brands and physicians in both the physical and mental health space, as well as a growing pharma division. We also excel in emerging areas of opportunity such as Cannabis, CBD, and psychedelics, and have represented a range of sub-categories within the larger wellness macro trend including healthtech, sexual wellness and femtech, and telehealth and treatment centers.

5WPR is a full-service PR agency in NYC known for cutting-edge programs that engage with businesses, issues, and ideas. Founded 20 years ago, 5W has been named a top US and NYC PR Agency by leading industry publication O’Dwyer’s, as well as awarded Agency of the Year in the 2023 American Business Awards®, and continuously brings leading businesses a resourceful, bold, and results-driven approach to communication. The agency has more than 300 professionals serving clients in B2C, B2B, Public Affairs, Crisis Communications, and Digital Marketing. In addition to its business accolades, 5W was named to Inc. magazine’s Best Workplaces 2022 list.



Abbi Agency, The

1385 Haskell St.
Reno, NV 89509-2844
775/722-3424
www.theabbiagency.com

Abbi Whitaker, President/Co-Founder: [email protected]
Ty Whitaker, CEO/Co-Founder: [email protected]
Connie Anderson, Chief Strategy Officer/Partner: [email protected]
Lauren Meckstroth, VP of Public Relations: [email protected]
Owen Truesdell, VP of Public Affairs: [email protected]

We are a fully integrated PR and marketing agency that’s been around since 2008, and our work has spanned across various industries, with healthcare becoming a paramount area of business. As a mission driven company, our ultimate goal is to make a positive impact on the communities we engage with and leave them better than we found them. Through a research driven-approach to PR and communications, we’ve worked with healthcare businesses and organizations to launch campaigns that reach their audience in ways that truly matter.

When it comes to our good work, we don’t just talk the talk, we walk the walk. The Abbi Agency has been recognized nationally for healthcare campaigns including at the Public Relations Society of America’s 2023 Anvil Awards. Here, we were recognized with an Award of Excellence for our work with Nevada’s Health Insurance Exchange, known as Nevada Health Link.

The Abbi Agency was also named one of PR Daily’s Top Agencies for 2023. We like to think this recognition is a testament to our commitment to excellence, innovation and delivering exceptional work as a top performance marketing agency to each and every one of our clients. When it comes to healthcare, the impact of our work goes beyond clicks, views or other vanity metrics. It’s about helping real people and real communities.

We are fiercely independent and true to our mission, vision and values—but also fiercely dedicated to diversity, equity, and inclusion. As a woman-owned business enterprise, we understand the importance of amplifying underrepresented voices, providing opportunities for diverse career growth, and practicing cultural humility to cater to the unique needs, desires, and perspectives of a diverse constituency.



The Bliss Group
Member of the Next Practices Group

230 Park Avenue Second Floor West
New York, NY 10169
212/840-1661
Fax: 212/840-1663
www.theblissgrp.com

Cortney Stapleton, CEO
Bob Pearson, Chair
Michael Roth, Chair of Bliss Bio Health, NPG Health
Gloria Vanderham, CEO of Bliss Bio Health
Alexis Odesser, Leader of Healthcare Practice, EVP
Reed Handley, Sally Slater, EVPs
Greg Hassel, Liz DeForest, Ken Kerrigan, Keri Toomey, Megan Tuck, Miles Hill, Bill Smith, SVPs
Alana Gold, GVP
Adam Schwartzman, Anna Robinson, Courtland Long, Janice Miller, Marisha Chinsky, Meghan Busch, Meghan Powers, Melissa Stone, Quintin Maidment, VPs

For the leading-edge companies changing the way health care is discovered, delivered and paid for, The Bliss Group is the integrated marketing communications partner that helps explain, encourage and activate those changes. We stand apart for our deep understanding of the complex dynamics among patients, payers, physicians and health care providers, and those supporting them in transforming the health care ecosystem.

This deep understanding of the business of health advances the missions and business goals of our clients in deploying population health analytics to support chronic care management, addressing social determinants of health, and nurturing reputations amid shifting competitive landscapes. Our health care storytellers and integrated marketers work with data scientists to pinpoint audience needs, so people remember, and get messages in front of the right eyes, at the right time, via the right channels.

Our business of health work complements our sister life sciences agency, Bliss Bio Health. Ignited by insights and informed by analytics, Bliss Bio Health (BBH) is an AI-infused, next-generation life sciences marketing communications firm that partners with clients across the health continuum from “Atom to Access” to disrupt the healthcare ecosystem and remove barriers to optimal care with an unrelenting focus on the whole person and their health journey.



Bospar

Serving 15 locations, including: San Francisco, New York, Los Angeles, Washington, D.C., Chicago and Austin.
1-844/526-7727 (844/5-BOSPAR)
[email protected]
www.bospar.com
@BosparPR
https://youtu.be/sF2XaYkmwyw

Chris Boehlke, Curtis Sparrer, Tom Carpenter, Principals
Paula Bernier, Chief Content Officer

Hey!

Yeah, you, the person reading this.

Is it us, or do all these agency descriptions sound alike?

“We’re an integrated global PR and marketing agency that BLAH, BLAH, BLAH.”

That’s not the kind of thinking that’s going to get you noticed.

Yet, the industry has noticed Bospar for our work in tech PR.

Fortune named Bospar to its inaugural Most Innovative Companies List—the only PR and marketing agency to make the list.

PRWeek has awarded us for excellence six times.

PRovoke has awarded us over twenty times.

But enough about us.

Let’s talk about you.

What can we do to help you get known fast, accelerate adoption, and drive impact?



BRG Communications Inc.

201 N. Union Street, Suite 110
Alexandria, VA 22314
brgcommunications.com

Jane Barwis, President & CEO
Mike Sloan, COO
Shannon Patrick McDaniel, EVP
Laurie Mobley, EVP

Recent awards for BRG Communications include PRWeek’s 2023 Outstanding Boutique Agency of the Year and PRSA’s Best Boutique Agency of the Year. BRG Communications has also been named a Great Place to Work for the second consecutive year. Founded in 2001, the agency forms strategic campaigns for clients that address critical health and social issues, strengthen brand reputation, build awareness, educate and drive positive change. BRG clients include corporations, nonprofit organizations, industry associations and medical societies focused on health, science, safety, and wellness.



Coyne Public Relations

5 Wood Hollow Road
Parsippany, NJ 07054
973/588-2000
coynepr.com/industry/healthcare

501 7th Avenue
New York, NY 10018
212/938-0166

Kelly Dencker, Executive Vice President, Director of Healthcare [email protected]
Kevin Lamb, Senior Vice President [email protected]
Linda Bernstein Jasper, Senior Vice President [email protected]
Erin Drelick, Senior Vice President [email protected]

There is nothing more precious in life than health. And there is perhaps nothing more personally rewarding than helping someone in need. Parents, caregivers, volunteers, medical professionals, researchers, advocates--—they all share a common purpose: to help people. We embrace that purpose and believe we can make a difference by connecting people in need to a treatment, service, or solution that in some way helps improve their lives.

World Series Champion, Alex Rodriguez, joined Coyne client OraPharma to launch the Cover Your Bases campaign – a national awareness initiative to help people understand the signs and symptoms of gum disease and encourage them to talk to their dentist about comprehensive treatment options.World Series Champion, Alex Rodriguez, joined Coyne client OraPharma to launch the Cover Your Bases campaign – a national awareness initiative to help people understand the signs and symptoms of gum disease and encourage them to talk to their dentist about comprehensive treatment options.

In partnership with our clients, we embrace the opportunity to change lives by guiding health journeys through information, insights, and inspiration. Data tells you what’s happening, stories tell you why it matters. Insights inform new conversations, frame new perspectives, and inspire people to think differently. Storytelling brings them to life through compelling narratives and inspirational tales of triumph that turn data and content into meaningful connections. That’s why we get up in the morning.

Because when it comes to health, everything else comes second.



Crosby

705 Melvin Avenue
Annapolis, MD 21401
410/626-0805
www.crosbymarketing.com

Raymond Crosby, President & CEO
Denise Aube, EVP, Healthcare Practice Leader
Rob Schnapp, Executive Creative Director
Suresh John, EVP, Digital Strategy & Analytics
Anna Zawislanski, EVP, Government Practice Leader
Pam Atkinson, EVP, Director of Connection Planning

For almost 50 years, Crosby has helped healthcare clients Inspire Actions That Matter™—actions that positively impact people’s lives and contribute to the greater good – while building their brands and business.

Crosby’s Healthcare Practice serves hospitals and health systems, health plans, physician groups, technology and service providers, seniors housing, health advocacy groups and federal government agencies.

Crosby’s leadership team includes (l-r) Anna Zawislanski, EVP, Government Practice Leader; Pam Atkinson, EVP, Director of Connection Planning; David Butler, EVP, Multimedia Production; Denise Aube, EVP, Healthcare Practice Leader; Raymond Crosby, President & CEO; Amy Hitt, EVP, Director of Operations; Suresh John, EVP, Digital Strategy & Analytics; and Rob Schnapp, Executive Creative Director.Crosby’s leadership team includes (l-r) Anna Zawislanski, EVP, Government Practice Leader; Pam Atkinson, EVP, Director of Connection Planning; David Butler, EVP, Multimedia Production; Denise Aube, EVP, Healthcare Practice Leader; Raymond Crosby, President & CEO; Amy Hitt, EVP, Director of Operations; Suresh John, EVP, Digital Strategy & Analytics; and Rob Schnapp, Executive Creative Director.

Services include marketing research and planning, brand development, experience design, public relations, social media, partner and community mobilization, digital marketing and web development, multicultural outreach, PSAs, and behavior-change campaigns.

Clients include the Agency for Healthcare Research and Quality (AHRQ), Blue Cross and Blue Shield of Vermont, Centers for Disease Control and Prevention (CDC), U.S. Department of Health and Human Services (HHS), Health Resources and Services Administration (HRSA), Kaiser Permanente, OrganDonor.gov, Shriners Hospitals for Children, Substance Abuse and Mental Health Services Administration (SAMHSA), and U.S. Preventive Services Task Force.

O’Dwyer’s ranks Crosby #10 among the top health communications agencies in the country. Crosby is a member of the PR Council, American Association of Advertising Agencies (4As), and the Diversity Action Alliance, and is a Google Premier Partner. The firm has offices in Maryland’s capital of Annapolis and in Washington, D.C. To see case studies and capabilities, visit www.crosbymarketing.com.



Crosswind

501 Congress Avenue, Suite 150
Austin, TX 78701
512/537-1414
[email protected]
www.crosswindpr.com

Since 2008, Crosswind Media & Public Relations has helped healthcare leaders across the country stay at the forefront of conversations that matter. As a full-service communications and public relations agency, our experts bring decades of experience to brand enrichment, effective messaging and compelling public dialogue. We use our innovative approach in public relations, traditional and digital media, research, brand enrichment and marketing to develop fully integrated and multi-channel campaigns that make a difference. We believe in fashioning purposeful and impactful conversations that build pathways to success for more people, more often.



Edelman

250 Hudson St., 16th Floor
New York, NY 10013
212/768-0550
Fax: 212/704-0117
www.edelman.com

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Intelligence (research) and United Entertainment Group (entertainment, sports, lifestyle).



FINN Partners

1675 Broadway
New York, NY 10019
212/583-2791
www.finnpartners.com/sectors/health.html
Twitter @FinnPartners
Instagram @FinnPartners
LinkedIn @FinnPartners

Fern Lazar, Managing Partner/ Global Health Practice Lead
Julian Tyndale-Biscoe, Senior Partner/UK Health Group
Chantal Beaudry, Senior Partner, [email protected]
Jason Cao, Senior Partner / Head of Healthcare and Corp. Comm., FINN Partners China
David Carey, Senior Partner/Health Investor Relations Lead
Mark Chataway, Managing Partner/ EMEA Public Health Lead
Nicole Cottrill, Senior Partner/ Health Provider Services Lead
Beth Friedman, Senior Partner/ Atlanta Health IT Group Lead
Joe Foster, Partner/ West Coast Health Group
Richard Hatzfeld, Senior Partner/ Global Public Health Lead
Michael Heinley, Senior Partner/Global Growth and Client Engagement Lead
Aman Gupta, Managing Partner/Health Practice Asia Lead
Shivani Gupta, Managing Partner/Culture & Brand Reputation Health Asia
Glenn Jasper, Managing Partner/ Jerusalem and Health Innovation Lead
Tom Jones, Managing Partner/ NY Health and US Biopharma Lead
Christopher Nial, Senior Partner/ EMEA Public Health Lead
Ritesh Patel, Senior Partner/ Global Digital Health Lead
Diana Scott, Senior Partner/ NY Health Deputy Lead
Thomas Vickery, Senior Partner, [email protected]
Mina Volovitch, Senior Partner/ Paris Health Group
Nate West, Senior Vice President/Southeast Health Group
Gil Bashe, Managing Partner/ Chair Global Health, and Purpose

FINN Partners champions innovation across the health ecosystem. Our health clients include visionaries and game-changers from across the health industry, including top-20 pharmaceutical companies, the nation’s largest hospitals and payer systems, and many of the world’s boldest companies in artificial intelligence, digital health, health information technology and medical devices. Ranked among the world’s largest independent health practices, The FINN Global Health Practice includes more than 300 colleagues dedicated to the health sector, spanning nearly 100 countries.

Ranked by O’Dwyer’s among the leading health sector agencies and named “Healthcare Agency of the Year” by PRovoke and health-sector trade group HITMC, FINN delivers extraordinary service and value to every client through product communications, clinical-trial patient recruitment, digital marketing, investor relations, issues management, scientific publication support, thought-leadership strategy and traditional and social media.

Across the health industry, FINN is recognized for its work in transforming people’s lives by championing health innovation. Whether introducing new medicines and technologies that improve and extend life, uniting patient communities through advocacy platforms, supporting breaking science or raising awareness of unmet health needs, and elevating the work of provider systems, FINN has become the leading partner in helping clients to make a difference.



French|West|Vaughan

112 East Hargett St.
Raleigh, NC 27601
919/832-6300
www.fwv-us.com

Rick French, Chairman & CEO
David Gwyn, President / Principal
Natalie Best, Chief Operating Officer / Principal

French/West/Vaughan (FWV) is the Southeast’s leading public relations, public affairs, advertising and digital media agency, a distinction it has held since 2001. Headquartered in Raleigh, N.C., and founded in April 1997, FWV has received 30 National Agency of the Year honors over the past 26 years. Its professional services practice area is ranked 16th in the country.

FWV’s category acumen includes private and clinical practices, research labs, health IT companies, laboratory and medical device manufacturers, drug development firms, weight loss centers, medical schools and large pharmaceutical manufacturers. The agency specializes in helping its healthcare clients increase brand awareness among key decision makers for their product lines and services through targeted media outreach, advocacy marketing campaigns, public affairs, special events, trade show support, emerging media applications and crisis communications.

FWV’s healthcare and medical marketing experience includes work done on behalf of: A4 Health Systems, Avmacol, bioMérieux, Campbell University School of Osteopathic Medicine, Cardinal Health, Catalyst Clinical Research, CeNeRx, Eat Well, EpiPen, Ester-C, Flywheel, Foresight, GlaxoSmithKline, Isagenix, Istari Oncology, Locus Biosciences, MDeverywhere, Medcryption, New Hope Fertility Center, Nutramax Laboratories Consumer Care, Inc., O2 Fitness, Octapharma Plasma, One Medical, Pfizer, Proctor & Gamble (Prilosec), Quest Diagnostics, Southtech, Sterling Healthcare, Structure House, TFS HealthScience, The V Foundation for Cancer Research, University of North Carolina Institute for Pharmacogenomics and Individualized Therapy, WakeMed and Wellspring.

In addition to its diverse range of healthcare and medical marketing clients, FWV’s passionate team of expert storytellers works with many of the world’s leading companies and brands, including Wrangler, ABB, Proximo, Melitta, Volvo Trucks North America, Teen Cancer America and the N.C. Department of Transportation, just to name a few.

FWV is the parent company of fashion and lifestyle PR firm AMP3 (New York City); mobility and transportation-focused agency The Millerschin Group (Greater Detroit); pet and animal health practice FWV Fetching and feature film development imprint Prix Productions. FWV employs more than 130 public relations, public affairs, social media, advertising and digital marketing experts between its Raleigh, N.C., headquarters and offices around the country.



G&S Business Communications

111 West 33rd Street, 22nd Floor
New York, NY 10001
212/697-2600
www.gscommunications.com
Locations: New York, Chicago, Raleigh, and Basel, Switzerland

Steve Halsey, Chief Growth Officer, [email protected]
Luke Lambert, President & CEO

We are more than a public relations firm, digital agency or creative shop. We are a fully integrated team of media strategists, storytellers, engagement experts and analysts who are true partners in moving your business forward.

At G&S, we live and breathe our mission to inspire people to take action, resulting in business growth for our clients. That’s why we choose to work with companies who are making a difference, every single day. We immerse ourselves in a handful of industry sectors to help clients better navigate the realities brands face today. This includes work in: advanced manufacturing and energy; agribusiness; financial and professional services; healthcare; and, home and building.

Contact us at www.gscommunications.com to learn how we help innovative companies change the world.



Hager Sharp

1030 15th Street, NW, Suite 600E
Washington, DC 20005
202/842-3600
202/842-4032
www.hagersharp.com

Jennifer Wayman, MHS, President & CEO

At Hager Sharp, we have dedicated 50 years to creating strategic communications and social marketing initiatives for organizations that are committed to fighting for equity in education, improving the health of people and communities, and empowering vulnerable populations. We are a full-service, integrated marketing and communications firm with deep expertise in public health, disease prevention, health promotion, and behavior change strategies. As an employee-owned small business, we have provided communications leadership across a wide range of health issues, including COVID-19, chronic and infectious diseases, cancer, vaccine promotion, genetic diseases, environmental health, women’s health, food safety and nutrition, and substance abuse prevention. Hager Sharp’s strategists, researchers, creative specialists, media experts, and public health professionals bring award-winning, research-driven, behavior-changing health communications services and social marketing campaigns to life. Our focus is, and always will be, working with mission-driven institutions, businesses, foundations, and nonprofits to create and execute ideas that make a difference.



Highwire PR

727 Sansome St., 1st Floor
San Francisco, CA 94111

10 W. Hubbard St.
Chicago, IL 60654

142 Berkeley St., 4th Floor
Boston, MA 02116

8 W. 38th St., #1200
New York, NY 10018

415/692-0748
[email protected]
www.highwirepr.com/expertise/health

Emily Borders, Principal
Michael Byrnes, MD
Morgan Mathis, VP
Saige Smith, VP

Highwire is an inclusive strategic communications and digital marketing partner designed for category leaders across the healthcare and technology sectors. With roots in journalism, Highwire sets the standard for high-impact communications and marketing, with the goal of connecting reputation to revenue.

We are powered by the Highwire way: critical thinking, creative ideation and tenacious execution. Highwire’s fully integrated programs leverage digital and social media channels, media relations, and editorial and creative services to drive businesses forward.

Highwire at its 2023 all-agency KickoffHighwire at its 2023 all-agency Kickoff

Highwire’s client portfolio includes leaders in digital health, medtech, diagnostics, primary care, behavioral health, remote care and more. Current partners include Definitive Healthcare, Holon Solutions, iRhythm, Medically Home, Simple Practice, Wellframe and Zocdoc, among many others.

Highwire’s award-winning work has been recognized with honors such as: PRClub Bell Ringer award for Best in Healthcare (2023); SABRE Digital Agency of the Year (2023); Fast Company Most Innovative Companies (2017); Inc. Best Workplace (2022); Bulldog Best Healthcare Campaign (2020); Forbes Best PR Agencies (2020) and more.

With over 140 employees, Highwire has offices in New York, Boston, Chicago and San Francisco. Our four core values are: Inclusion always; Growth mindset; Team empowerment; Fierce distinction.



ICR Westwicke

761 Main Avenue
Norwalk, CT 06851
203/682-8200
[email protected]
www.icrinc.com/healthcare

ICR Westwicke, the healthcare division of ICR, has established itself as one of the leading providers of integrated Public Relations, Investor Relations and related services for healthcare companies. ICR Westwicke’s healthcare practice works with more than 200 clients across life sciences, medical device/diagnostics, services and healthcare IT. With complementary services in digital branding, capital markets advisory, IPO advisory, crisis communication and corporate governance advisory, ICR Westwicke offers a full suite of strategic communications and advisory services for startups and mature public companies alike. In September, ICR Westwicke acquired Consilium Strategic Communications, one of the preeminent healthcare communications firms in Europe. This provides our firm with the unrivaled ability to serve our healthcare clients’ communications needs on a global basis. Consilium’s clients extend across 13 countries in Europe and their team brings a complementary set of experience to the ICR Westwicke group. Whether the emphasis is on corporate, scientific and marketing communications, patient education and advocacy, preparing for an IPO or raising additional capital, we understand that every client is different, and so too, is their story. With an innate understanding of the many complex dynamics and influencers within the healthcare ecosystem and a clear lens on the financial impact of all communications, ICR Westwicke takes a hands-on approach to understand both the science and the sentiment behind your business, ensuring that your message goes beyond simple clarity to resonate and make a lasting impression with the audiences that matter most.



imre Health

210 W. Pennsylvania Ave., 7th Flr.
Baltimore, MD 21204
www.imre.com
[email protected]

Anna Kotis, President
Patrick Burke, Chief Financial Officer
Brian Simmons, Chief Growth Officer
Patrick Sullivan, Chief Creative Officer
Lorraine Hirsh, Chief People Officer

Imre Health works with many of the world’s leading and high growth brands. Driven by innovation, the agency’s integrated suite of marketing communications services include brand strategy, creative, digital, social, omnichannel marketing, modern earned, production, and media, data & analytics.

The firm continues to focus on disrupting the conventions of life sciences marketing, fueled by the fresh perspective shared by its culturally-connected creators across the agency’s consumer marketing team. This intentional approach continues to lead to more fully-integrated AOR assignments, and transforming the agency into a talent magnet.

Imre Health partners with a diversified and growing portfolio of brands across pharmaceutical, biotech, automotive, sports and retail, among other categories. The agency maintains offices in New York, Baltimore and Philadelphia in addition to a growing group of employees who work from anywhere. Imre Health is an LGBTQ-founded company.



JPA Health

1101 Connecticut Ave., NW, Suite 600
Washington, DC 20036
202/591-4000
[email protected]
www.jpa.com
Twitter: @JPAHealthComm
LinkedIn: @JPAHealthCommunications
Facebook: @JPAHealth

Offices in Washington D.C., New York, Boston, London.

Carrie Jones, CEO
Chris Sousa, CFO
Adam Pawluk, CCO
Tish Van Dyke, Exec. VP
Ken Deutsch, Exec. VP
Diane Wass, Mng. Dir., London

JPA Health is a full-service, omnichannel marketing & communications agency that is headquartered in Washington, D.C., with additional offices in New York, Boston and London. We work exclusively in healthcare, across four sectors: life sciences, public health, one health and the U.S. federal government.

JPA Health’s team of specialists make meaningful connections like no other, leveraging cutting-edge data and analytics tools, including our industry-leading AI insights chatbot, Gretel® Trails. Its mantra of “Connect’ability” means their team delivers faster insights for deeper connections with audiences at every point on their journey—and results that keep clients coming back for more.

JPA Health senior leadership at a client event in Washington, D.C. From left to right: Tish Van Dyke, EVP; Adam Pawluk, CCO; Carrie Jones, CEO; Chris Sousa, CFO.JPA Health senior leadership at a client event in Washington, D.C. From left to right: Tish Van Dyke, EVP; Adam Pawluk, CCO; Carrie Jones, CEO; Chris Sousa, CFO.

Over the course of 2023, JPA Health continued its growth trajectory, achieving 26% revenue growth by adding new clients and increasing the average client size compared to the previous year.

Clients Include: American College of Obstetricians & Gynecologists (ACOG), Arvinas, Centers for Disease Control and Prevention (CDC), Glaukos, GSK, Intuitive, Kroger Health, LUNGevity, Merck, National Institutes of Health (NIH), Sanofi, Takeda, The Physicians Foundation and Substance Abuse and Mental Health Services Administration (SAMHSA).



LaVoieHealthScience

20 Park Plaza, Suite 312
Boston, MA 02116
617/374-8800
[email protected]
lavoiehealthscience.com

Donna L. LaVoie, President & CEO
James Heins, SVP & Managing Director
Ella Deych, SVP, Finance & COO
Lisa DeScenza, Vice President & Head of New Business

LaVoieHealthScience partners with health and science emerging and commercial organizations to advance their innovations. The complexity of the business of science, medicine, and technology requires leaders to create a unique voice in a highly regulated industry. We are a strategic communications and marketing firm with hubs in Boston, New York, and South Florida. We excel in messaging, positioning, investor relations, corporate communications, marketing, and public relations. As part of the health and science ecosystem, we stay ahead of the industry to skillfully guide clients in meeting tomorrow’s needs. Our purpose and value-driven approach seamlessly connects our clients with their target stakeholders including media, investors, advocacy, KOLs and more.

We are ranked among the Top 30 independent healthcare communications agencies in the United States according to O’Dwyer’s 2023 public relations firm rankings. We are an award-winning agency having won over 60 public relations and investor relations awards and are a member of the Inc. 5000’s fastest-growing private companies Hall of Fame. We are certified in healthcare communications compliance and serve commercial and pre-commercial clients both domestically and globally. Through our alliance with Omnicom Public Relations Group, we bring our global clients a broader set of health and science teams offering over 2,000 health experts worldwide. We are committed to serving health and science clients offering broad domain experience in animal science, autoimmune diseases, CAR-T, cell and gene therapy, generational AI, diagnostics, CNS, CRISPR, immuno-oncology, lysosomal diseases, medtech, medical devices, neurodegeneration, oncology, ophthalmology, precision medicines, rare diseases, regenerative medicine, and more. We’ve earned our clients’ trust with 21 years in our sector and have developed over 450 communications plans.



Marketing Maven

1460 Broadway, 1st Floor
New York, NY 10036
212/967-5510
www.MarketingMaven.com
[email protected]

Los Angeles Headquarters
310/994-7380

Lindsey Carnett, CEO & President

Marketing Maven CEO & President Lindsey Carnett.Marketing Maven CEO & President Lindsey Carnett.

With offices in Los Angeles and New York City, Marketing Maven’s combination of PR, social media, influencer marketing and market research helps provide a competitive edge to their clients. Marketing Maven helps businesses grow their revenues by developing campaigns that engage a target audience, generate sales then utilize advanced metrics to measure ROI.

Named to the 2018 and 2017 Inc. 5000 List of Fastest Growing Companies in America and Entrepreneur magazine’s 2016 Entrepreneur 360 List as one of the Most Entrepreneurial Companies in America, their services aid national marketing campaigns and product launches with reputation management, organic SEO tracking, competitive analysis reports and online product reviews to help increase revenue.

Marketing Maven is a federally recognized Native American Owned 8(a) and WOSB certified company. They are also a certified Small Business (SB) with the California Department of General Services (DGS) and a certified Women’s Business Enterprise (WBE) with the Women’s Business Enterprise National Council (WBENC).

Specialties include: Multicultural, beauty/fashion, professional services, travel/hospitality, home furnishings, financial PR/investor relations, healthcare, food & beverage, entertainment/sports, technology, environmental/public affairs clients and social media.



MediaSource

Serving clients nationwide.
1800 W. 5th Avenue
Columbus, OH 43212
614/932-9950
[email protected]
www.mediasourcetv.com

Lisa Arledge Powell, President & Founder
Kevin Volz, VP of Strategy
Shannon McCormick, Vice President of Public Relations
Jerred Ziegler, Vice President of Creative

Tired of telling groundbreaking stories that your audience never sees? Results start with us. MediaSource is a certified women-owned health care communications agency that helps organizations meet business goals by combining storytelling with strategy. With a 25-year history of elevating healthcare brands across the U.S., our team understands the realities of the healthcare industry with proven results that drive patients, recruitment, reputation and business.

Lisa Arledge Powell, President and Founder of MediaSource.Lisa Arledge Powell, President and Founder of MediaSource.

That’s right; Campaigns that actually drive business to your healthcare organization! There’s a reason why we were named Best Healthcare Agency by Ragan Communications for an unprecedented four years in a row. We know health care. Our award-winning collection of veteran public relations experts, producers and strategic analysts have the expertise to take your projects to the next level. Working as true partners, our team is known to quickly align with internal teams for collaboration that moves the needle for respected organizations.

You’ve probably seen many of our clients’ stories in the news, including work for The Ohio State University Wexner Medical Center, Nationwide Children’s Health, Orlando Health, National Jewish Health, El Camino Health, Northwell Health, the Dave Thomas Foundation for Adoption and many more.

Let’s get to work discovering and creating stories that will help you reach your goals. To learn about our PR, thought leadership content, video storytelling and other specialties, visit mediasourcetv.com.



Merritt Group

8251 Greensboro Drive, Suite 600
McLean, VA 22102
703/390-1500
[email protected]
www.merrittgrp.com

Alisa Valudes Whyte, CEO, Senior Partner
Thomas Rice, EVP, Senior Partner
John Conrad, EVP, Senior Partner
Jayson Schkloven, EVP, Senior Partner
Shahed Ahmed, SVP, Partner
Michelle Schafer, SVP, Partner

Merritt Group is an award-winning, woman-owned strategic communications agency with a dedicated focus on healthcare with locations in McLean, Virginia, San Francisco, California and North Texas. Merritt Group specializes in public relations, content creation, marketing, social media, demand and lead generation, analytics and measurement, and marketing infrastructure consulting.

Our philosophy starts with intrinsically understanding our healthcare clients’ target audiences, which leads to the development of powerful messaging and creative PR programs that drives high impact awareness, engages audiences and accelerates sales around their innovations.

We help our healthcare clients achieve their goals and meet the needs of today’s patients, providers, physicians, insurers and influencers across a complex healthcare continuum. Our team deeply understands the transformative world of healthcare. With a more consumer-driven healthcare marketplace and constant changes to the healthcare policy landscape, Merritt Group can be your sentinel to navigate how to market to your core audiences.

For more than 15 years, we have worked with leading and emerging healthcare brands including RapidAI, Medisafe, Infermedica, GoHealth Urgent Care, Samsung Health, InnoCaption, Avizia, MedGenome, CardMedic, Emeritus Healthcare and more.



Padilla

1101 West River Parkway
Suite 400 (Headquarters)
Minneapolis, MN 55415
612/455-1700
PadillaCo.com

Jen Dobrzelecki, Senior Vice President, Health

Padilla is a full-service integrated agency transforming brands and organizations through strategically creative communications. Our omnichannel work across health, agriculture, technology, financial services and food, beverage and nutrition, is consistently recognized with industry honors such as PRWeek Awards, PRovoke SABRE/IN2 SABRE Awards, and PRSA Anvil Awards, among others. Padilla operates in seven cities in the U.S. through its family of brands, which includes SHIFT (performance communications), FoodMinds (food and nutrition affairs), and Joe Smith (brand strategy).

Health clients include Abbott, Blue Cross and Blue Shield of Minnesota, CommonSpirit Health, Lupus Foundation of America, Mayo Clinic, Medtronic, Myriad Genetics, Purdue, Sanofi, Thea Pharma, and Valneva.

Padilla’s best-in-class Health team consists of highly experienced health, wellness, and science experts spanning the health care and patient ecosystem, specializing in:

• Pharma & biotech
• Medical devices
• Health tech & health IT
• Health care providers, hospital and health systems
• Consumer health & wellness
• Insurers, payer groups
• Nonprofits, associations, government

As an AVENIR GLOBAL company and a founding member of the Worldcom Public Relations Group, the agency provides services to clients through 155 offices worldwide. Transform with purpose at PadillaCo.com.



PAN Communications Inc.

255 State St., 8th Floor
Boston, MA 02109
617/502-4300
[email protected]
www.pancommunications.com

Boston | San Francisco | New York | London | Virtual

Philip A. Nardone, President & CEO
Mark Nardone, Chief Marketing Officer
Elizabeth Famiglietti, Chief People and Culture Officer
Darlene Doyle, Chief Client Officer
Megan Kessler, Chief of Integrated Marketing & Strategy
Gary Torpey, Chief Financial Officer
Dan Martin, EVP, Healthcare
Nia Evans, Managing Dir., UK

PAN Communications is a leading integrated marketing and PR agency trusted by B2B tech and healthcare companies to build brand, generate demand, and ignite growth across markets. Recognized as a 2x Tech Agency of the Year, the firm’s insights-driven approach helps clients transform ideas into captivating stories. PAN strives to help today’s marketers by integrating a combination of services to better engage target audiences, drive revenue, and move markets.

Bring your story to life. Let’s move ideas, together.

Clients Include: Algolia, Amdocs, Apptio, athenahealth, Aurora Solar, Bitdefender, Booz Allen, Boston Consulting Group, Botify, Brightside Health, CivicPlus, ClosedLoop AI, Clarify Health, Commure, DISCO, iCIMS, LeanTaaS, Loyal Health, NTT Data, Nuance, OM1, Qualtrics, Salucro Healthcare Solutions, Thales, ThreatX, Toshiba/Americas, UPS Capital, Veeam, Venti and Vercara.



Perry Communications Group

980 9th Street, Suite 1480
Sacramento, CA 95814
[email protected]
www.perrycom.com
Twitter: @perrycomgroup
LinkedIn: @perry-communications
Facebook: @PerryCommunications

Kassy Perry, President/CEO
Julia Spiess Lewis, Senior Vice President
Kaitlin Perry, Vice President
Megan Yee, Vice President

Perry Communications Group is a California-based public affairs firm that operates at the local, statewide, and national levels. We work at the center of issues that matter and give new perspective to the causes and events making headlines today, as well as those that will in the future. We shape ideas, opinions, decisions, and social change. PCG tackles pressing health care issues including those dealing with public health, health care reform, health care disparities, and chronic diseases. The bottom line for us is always the same— we’re invested in the cause and our clients’ work.

PCG’s current health care clients include Albie Aware Breast Cancer Foundation, California Chronic Care Coalition, Center for Inherited Blood Disorders, Chronic Care Policy Alliance, GO2 for Lung Cancer, Hemophilia Council of California, Joshua’s House Volunteer Hospice, Pharmaceutical Research and Manufacturers of America, Porosome Therapeutics, and the Sickle Cell Disease Foundation.



Public Communications Inc. (PCI)
Founding Partner of Worldcom Public Relations Group

161 N. Clark St., Suite 2050
Chicago, IL 60601
312/558-1770
[email protected]
www.pcipr.com

Jill Allread, APR, Fellow PRSA, CEO
Craig Pugh, APR, President
Pamela Oettel, COO/CFO

Public Communications Inc. (PCI) is team of experts passionate about healthcare and healthy communities. More than 60 years after our founding, healthcare communication strategies that deliver client solutions and results remain at the core of our national, independent agency. Healthcare is complex and deeply personal. PCI’s Healthcare Practice works across the continuum of care to champion real stories and create space for voices that often go unheard. Whether you need to reach patients, physicians, allied health professionals, policymakers or other stakeholders, we know how to make your messages move audiences to act. PCI’s Healthcare Practice connects the science and practice of healthcare to create understanding.

Healthcare represents more than half of PCI’s client work. Our clients include medical and dental associations, start-ups looking for communications and marketing strategy and visibility, and university health systems. We launch products and manage lifecycle communications; run consumer awareness and screening programs on a turn-key basis; develop professional relations campaigns designed to draw referrals; and develop digital media strategies, campaigns and platforms including efficient online newsrooms and content-rich websites.

PCI’s philosophy is to build client programs on a foundation of thoughtful, strategic counsel. Our job is to help clients communicate what they have to say so it is heard, believed and leads to positive action. We take pride in our reputation for delivering creative, strategic and well-executed programs on time, within budget and to the satisfaction of our clients, exceeding expectations at every level.



Racepoint Global

Headquartered in Boston, MA
46 Waltham Street, 3rd Floor Boston, MA 02118
617/624-3200
[email protected]
www.racepointglobal.com/

Larry Weber, Founder and Chairman
Bob Osmond, President
Phil Chadwick, Chief Financial Officer
Carolyn Regan, Chief People Officer
Ben Haber, Executive Vice President, Client Services

The communications landscape is in constant flux, rife with challenges—and opportunities—for brands. Racepoint Global (RPG) is an independent integrated communications agency that helps tech-forward clients succeed by shaping and leading the conversations that matter. RPG crafts customer-centric narratives and creates multi-channel communications strategies that influence, engage, and reach target audiences in authentic ways. For twenty years, RPG’s work has established competitive differentiation and driven business impact. To learn more about how we can help you shape conversations that matter, visit racepointglobal.com.



Raffetto Herman Strategic Communications

1111 3rd Ave., Ste. 1810
Seattle, WA 98101
206/264-2400

1301 K St., NW, Ste. 220W
Washington, DC 20005
202/379-0545
rhstrategic.com

John Raffetto, CEO
David Herman, President
Danielle Ruckert, VP, Healthcare Practice Lead

John Raffetto and David Herman founded Raffetto Herman Strategic Communications (RH Strategic) in 2008 with the belief that tying great work to business objectives drives results and transforms innovative companies into industry leaders. We pride ourselves on elevating the stories of next-generation innovators—the visionaries, game-changing brands and hands-on architects of a better future. We deliver creative, integrated communications across the technology, healthcare, sustainability, and government sectors—and, importantly, the powerful intersections between them.

As the forces of change in healthcare drive innovation, RH Strategic has elevated the voices of visionary leaders and transformative brands through strategic communications. Our healthcare practice mirrors the healthcare landscape itself, spanning Fortune 100 players to Series A disrupters, including providers, insurers, health IT innovators, life sciences, educators, advocates, and digital health platforms.

Our approach is based on a deep understanding of our clients, our up-to-the-minute vertical expertise and our ability to articulate and amplify stories that build brands and thought leaders. We design award-winning strategies that introduce, inform, influence and inspire. We execute those plans with a commitment to precision and adaptability. We work smart and hard.

RH Strategic is more than the sum of its parts. We are our people, our clients and our relationships—collectively focused on ensuring tomorrow is better (and healthier) than today.



Reis Group, LLC, The

1300 19th St., NW, Suite 600 Washington, DC 20036
[email protected]
www.TheReisGroup.com

Sharon Reis, Principal
Lauren Musiol, Stacy Skelly, Kathleen Petty, Senior VPs
Beth Casteel, Peter Pearl, Senior Counselors
Hayley Rakus, Managing Supervisor

The Reis Group principal Sharon Reis.The Reis Group principal Sharon Reis.

The Reis Group is a health care public relations agency based in Washington, D.C. Our PR services are focused solely on health and social causes. We are passionate about our clients’ issues and believe in the power of communications to transform lives.

TRG is proud to represent a growing roster of both national and regional clients in the fields of health care, science marketing, medical research, social justice, and health equity. Their common denominator is striving for excellence to make the world a better place by improving health and well-being.

Our team of more than a dozen seasoned communications professionals has decades of experience working closely with clients as their communications partners, offering services including message testing, earned media outreach, thought leadership, issues management, science marketing, social media, reputation management and content development.

Clients Include: American Gastroenterological Assn., Banner Alzheimer’s Institute, Blue Shield of California Foundation, Digestive Disease Week, George Washington University, Office of The National Coordinator for Health Information Technology, Nemours Children’s Health System, Society for Healthcare Epidemiology of America, Society of Interventional Radiology and World Vaccine Congress.



Rosica Communications

2-14 Fair Lawn Ave.
Fair Lawn, NJ 07410
201/957-7156
[email protected]
www.rosica.com

Chris Rosica, President
Kathy Carliner, SVP
Terese Kelly Greer, SVP of Media Relations

Founded in 1980, Rosica Communications is a strategic, integrated PR and digital marketing agency specializing in the healthcare, animal health, non-profit, and education sectors. The award-winning PR and communications programs we develop and execute are driven by our clients’ goals, objectives, and strategic imperatives.

Rosica’s Healthcare PR services include thought leadership advancement, positioning and messaging, earned media, publication planning, KOL relationship development, B2B social media marketing, corporate communications, crisis communications, media training, and content creation.

Through Interact Marketing, the digital agency we co-founded in 2008, Rosica offers such digital marketing services as SEO, online reputation management, and SEM (paid search and paid social). This enables us to effectively measure the impact of our clients’ PR and comms. programs. One key metric we monitor is the number of [powerful] inbound links our work generates as this bolsters SEO. We also review website traffic, email open rates, page one search results (for reputation management), and website conversion rates.

What differentiates Rosica?

• Our hands-on senior team that brings decades of strategic experience to our clients.
• The award-winning earned media campaigns we creatively execute.
• Our ability to strategically repurpose and leverage earned media and other quality content to impact stakeholder communications, sales, perception, fundraising, government relations, and partnership development.

Rosica’s healthcare communications team quickly assimilates to our clients’ needs, handily tackling complex and technical subjects and creating authentic positioning statements, key messages, differentiators, stakeholder communiques, and story ideas. We identify and develop key opinion leaders and media train KOLs to conduct powerful talks and highly effective media interviews. Clients say our PR team is smart and strategic, providing white glove service from a senior-level team of PR and comms. professionals.

Rosica continuously cultivates and broadens relationships with national and regional media as well, including trade/business/consumer print, online, and broadcast outlets.

Clients, past and present, include: Easterseals, Exergen, Johnson & Johnson, Merck, NJ Sharing Network, Parker Laboratories, Pfizer, ShiftKey and Suveto. Please visit www.rosica.com for case studies and additional information.



Tier One Partners

129 South Street
Boston, MA 02111
617/918-7060

209 W. Jackson Blvd.
Chicago, IL 60606
708/421-0083
www.tieronepr.com

Marian Hughes, Co-Founder, Managing Partner, Chicago
Kathy Wilson, Co-Founder, Managing Partner, Boston

Tier One Partners works with pioneers across North America in the digital healthcare industry. Tier One Partners works with pioneers across North America in the digital healthcare industry.

Now in our 20th year, Tier One Partners is a woman founded and led full-service PR, digital, and content marketing agency. We are an award-winning team of strategic thinkers, trendspotters, creators, and digital changemakers who are agile and proactive by design. But, even more vitally, it’s our deep, mind-meld-like connection with our clients that enables us to act quickly, decisively, and in unison to seize the moment—turning good into great.

The collective talent, work ethic, and heart we put against our clients’ businesses is the foundation of everything we do. Our unique agile communications approach turns digital healthcare companies into category leaders by steadily aligning their missions to the most pressing challenges and opportunities of our time. Our earned media, creative content, and digital marketing strategies, combined with our relentless pursuit of results, bring our clients’ visions and missions to the forefront—and keep them there.

Tier One’s unique Agile Insights practice keeps our clients one step ahead of national and industry conversations. We use industry leading tools and proprietary processes to recognize and predict emerging macro trends in real time so our clients can capitalize on the most relevant thought leadership opportunities. We immerse ourselves in our clients’ businesses and go beyond what’s expected to deliver outstanding outcomes.

Co-headquartered in Boston and Chicago, Tier One is a certified women owned business. We’re proud of our work to build awareness and category domination for digital healthcare leaders including GHX, Level Ex, Omada, Virgin Pulse, Mightier, Medisafe, GI Supply, Hospital IQ, and more.



Trevelino/Keller

981 Joseph Lowery Blvd., Suite 100
Atlanta, GA 30318
404/214-0722 X106 and X105
[email protected]
[email protected]
www.trevelinokeller.com

Ranked #1 in Healthcare in Atlanta, Trevelino/Keller continues to see its healthcare practice rank as one of its highest performing. Its long-standing base of experience with the CDC, United Healthcare and Snapnurse [#2 on Inc. Fastest Growing], coupled with one of the country’s deepest technology practices and Atlanta’s leading lifestyle practice, has advanced its health work across Health IT, retail health and nutrition. The world’s pandemic crisis shined a spotlight on firms with extensive disease-related work and Trevelino/Keller became Georgia’s go to firm, representing Georgia’s COVID-19 Health Initiative on both COVID-19 awareness programs that would eventually transition to COVID-19 vaccine programs. This important work, coupled with a base of experience with Ebola, Zika and other health crises, has made the firm one of the country’s established health firms.

Some other highlights of recent engagements include groundbreaking work in the cancer treatment segment with SpeciCare, a first mover in Live Tissue ScienceTM, 360 reputation marketing for SOC Telemed, as well as the launch of Mossa’s Movement Health initiative to address both the sedentary market and health club crisis through virtual, accessible programming. Its growing base of work in healthy eating and nutrition with clients like unMEAT and its launch of plant-based products, as well as Qunol Turmeric Supplements, indicate an increased demand for the agency’s predisposition to healthier brands. While the firm’s public relations discipline continues to grow, it’s seeing greater demand for its reputation marketing approach which leverages its Growth Marketing department as well as its Creative Studios.

As 2022’s third fastest growing firm, the agency continues to own the industry’s number one retention rate, having lost two staffers to agencies in 20 years. It is known for its progressive, culture-rich programs like Red with Ted, Cooleaf Pro, Read to Lead, Patio55 and its recently released, Wild Blue Yonder, a curated travel getaway for staff. For more information, visit trevelinokeller.com.



V2 Communications

500 Harrison Ave.
Boston, MA 02118
www.v2comms.com
[email protected]

Jean Serra, CEO and Founder

V2 Communications is an integrated communications firm that represents B2B technology companies with a dedicated health tech practice. Despite the size and maturity of our clients’ organizations, our goal is the same: to shape markets, make market leaders and build iconic brands. By offering senior experience, trusted counsel and excellent execution, our strategic communications programs are proven to advance our clients’ business and financial outcomes.

The technology companies ushering in the new era of healthcare need strategic communications programs that influence audiences and drive better business outcomes. We are expert at illuminating innovative pathways for how care is diagnosed, delivered, and paid for. From breakthrough imaging and AI tools, to remote patient management and telehealth solutions, to documentation and billing support technology, V2 has the experience health tech leaders need to break through the noise.

V2’s roots in technology enable us to swiftly discern and message our healthcare clients’ unique value proposition against the context of the evolving market. We create customized communications campaigns that build awareness and connect clients with patients, scientists, healthcare professionals, or hospital and health systems administrators leveraging paid, earned, owned and social channels.

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