Lynwood, Calif., is looking for a PR firm to tout water conservation efforts amid the Golden State's extraordinary crackdown on water use.
California Gov. Jerry Brown declared a drought state of emergency in April, imposing stringent water restrictions and threatening large fines for violations.
The Metropolitan Water District, which provides water to Los Angeles and has reduced its distributions, in April awarded a $5.5M pact to Los Angeles agency Quigley-Simpson for water conservation PR efforts after a review.
Lynwood, in Los Angeles County, released an RFP this week to tout the state's new restrictions, as well as its own program in development. Proposals are due July 9.
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