The Official PR Salary & Bonus Report, 2017 edition, released by Spring Associates, Inc., shows that base compensation nationally for corporate communications and PR agency professionals increased by an average 4.8% and 1.2% respectively in 2016.
Corporate communications bonuses nationally averaged 19.7% of base salaries, a 13.3% decrease from the prior year. PR agency bonuses nationally averaged 9.7% of base salaries, a 3.1% decrease from the prior year.
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Average earnings nationally for corporate communications pros were up 1.6 percent to $136,400. On the agency side, average earnings nationally were basically flat at $104,000 (+0.4 percent).
PR firm hourly billing rates nationally increased approximately 25.6 percent, with the biggest increases coming in the Southeast and West, which had shown the biggest decrease in last year’s report.
The report identified the following eight areas which represent the greatest concentration of communications and PR pros: New York, Atlanta, Chicago, Los Angeles, Boston, Houston, Washington, DC, and San Francisco.
Average corporate communications salary for these areas came in at $140,820, up 1.4 percent. PR agency executives had an average salary of $111,630, up 2.8 percent.
The complete report with corporate and PR agency salaries, bonuses and agency hourly billing rates and alternative titles, can be purchased at springassociates.com.
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