The Dungeon of Doom, which touts itself as the “most bone-chilling” attraction in the Greater Chicago area, is looking for a PR firm to lure “victims” (e.g., visitors) from the Windy City and Milwaukee markets.
In addition to traditional and digital media, the PR firm will create press materials, build recognition with bloggers and other online influencers, and manage interviews or media opportunities throughout the Halloween season.
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The scope of work includes the promotion of a “Press Night” for local media and influencers on the opening night of the attraction.
Proposals should include a detailed budget and timeline, agency history, list of proposed team members (including biographies), recommended program elements and a list of current and former clients in the event industry.
Fearworm Hauntvertising, advertising agency focused on haunted attractions and events, is handling the hunt for PR.
Deadline for proposals is July 28. They go to Ernest Corder at [email protected]. Interviews of firms begin during the first week of August.
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