Joe Eichner is a staffer at Greentarget, a strategic PR firm focused exclusively on business-to-business organizations.
Stories by Joe Eichner
| • | Is Nationwide Just Playing the Long Game?(Crisis Communications) Fri., Feb. 6, 2015 Nationwide took a lot of heat for its controversial Super Bowl ad warning parents about at-home risks faced by their kids. The ad though may benefit Nationwide's brand in the long run. |
