It would be useful, as Detroit goes through its version of hell, to realize just how many folks are making tons of dough there, as with the Detroit Tigers, Detroit Lions, just for two. Beyond that, as CBS showed, outside of downtown rundown Detroit, there are upper class neighborhoods still within city limits and in the well to do suburbs. In fact, Chrysler which realized tons of taxpayer help has an office building in downtown. The point of all this is to ask where all those who made billions of this town in the auto and other industries worked both to improve local government and/or assist those downtrodden neighborhoods as the city's economy and leadership started on the path that has led the city to this?
Detroit has two superb PR firms but should provide more realistic budgets so the great PR tams can do their work. Huge PR budgets are likely to be provided by groups in two fights for multi-billion dollar shares of remaining assets.
1. Unions vs. Bondholders. Members of each group wants to be paid before the other group--and there aren't enough assets to pay for
all the pensions, healthcare obigations plus the principal and interest on Detroit's bonds.
2. Creditors vs. Citizens. Detroit Art Institute has billions of dollars worth of art and creditors (both unions and bondholders) feel
"they owe that money to us." But citizen groups--plus hotels and restaurants that set up "Save Detroit" fronts that sound like citizen groups--want the art to remain in Detroit for the pleasure of the citizens and the profitability of companies that get revenue from tourism.
What can PR actually DO for Detroit? Get out information that increases public awareness of the truth. Because without the truth being released to the media and online, justice may not be as likely as with an informed public.