Recently ridiculed by a Facebook survey showing a lack of majority fan base in every single zip code in the US and plagued by another losing record, the New York Mets have put Harold Kaufman in the PR batter box.
He led PR for the National Basketball Association's Hornets for more than two decades, first in Charlotte and then New Orleans.
Kaufman joins the Mets on June 23 from the Ehrhardt Group in New Orleans, where he was senior counselor.
On the Mets, he takes the new post of executive director-communications in charge of off-field business, entertainment, community and lifestyle coverage.
Kaufman, who began his career with the NBA’s Dallas Mavericks, will work with long-time Met publicist Jay Horowitz (68) and report to David Newman, senior VP-marketing & communications.
Brunswick Group handles Endeavor, which has launched a review of strategic alternatives at the sports and entertainment combine as CEO Ari Emanuel believes Wall Street undervalues his company.
MWWPR has been retained by SportBLX to lead communications for the launch of a platform that allows fans and investors to own shares of unique assets in sports.
DraftKings is betting on Donald Trump-connected Ballard Partners to help it achieve its economic development and regulatory relief goals in Washington. (1 reader comment)
On November 15, “Ford v Ferrari” will roar into theaters, packing a publicity boost for two great global auto brands right on the marquee. Here's a Top Ten list of films in which a brand played a starring role. (1 reader comment)
Steven Spielberg’s Amblin Partners has brought on Dan Berger as executive vice president and head of communications.
Have a comment? Send it to 
No comments have been submitted for this story yet.