Miami Beach will stick with Hill+Knowlton Strategies after a spring review of its tourism PR account, as the city heads into its centennial in 2015,
H+K's Miami office has worked the account since 2011.
The Miami Beach Visitor and Convention Authority released an RFQ in April for the PR business, including development of a strategic PR plan, media outreach, press trips and other endeavors. A key focus was drumming up travel in the so-called "shoulder season" from May through November, as well as planning for the city's 100th anniversary.
Steve Adkins, chair of the MBVCA board, called H+K's pitch "commanding and compelling" amid several other firms.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
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