Agencies What does a modern PR agency look like? (D. Parker)

Healthcare Why debunking myths about vaccines hasn't convinced dubious parents (C. Graves)

Content When content marketing lets you down (S. Burke)

Finance San Bernardino creditors cry foul at bankrupt city's plan to hire PR firm (AP)

Data Will customers ever get any respect? (J. Fox)

Tech Microsoft is suddenly killing it on PR (M. Bush)

Int'l White House tackles ISIS strategic comms. (Politico Mag)

UK Prince Charles' PR guru used Williams and Harry to burnish Charles (Daily Mail)

Public Diplomacy Time to debate change, continuity and doctrine(D. Bishop)

RFP PR, fundraising consultant for Wilderness Land Trust (PDF)