heather wilsonAbernathy MacGregor has tapped LA-based Heather Wilson as managing director of its San Francisco outpost.

The firm also moved EVP Amy Feng from LA to San Francisco as the tech hotbed presents a bevy of financial, M&A and other PR opportunies.

Newly minted CEO Tom Johnson said the Bay Area includes a large portfolio for the firm and represents "highly attractive growth opportunities." He said the firm is "investing heavily" in the region to grow its presence.

Wilson is a Weber Shandwick alum and former journalist for CBS Marketwatch. Feng is a former Wall Street analyst who joined AbMac in 2008.