Ricardo Reyes, VP of global communications for Tesla Motors, has left the automaker after less than two years.

Ricardo ReyesRicardo Reyes

Reyes, who reported to Tesla chief Elon Musk, exits just head of the launch of the company's Model 3 electric sedan. Bloomberg noted the PR post is particularly critical at Tesla because the company does not advertise on the scale of traditional automakers.

Reyes was VP of brand marketing and comms. for digital payments company Square after first leaving Tesla in 2012. He returned to Tesla in November 2014.

Earlier, he held communications and public affairs posts at YouTube and Google, and was a comms. manager for Bracewell & Giuliani after working in the George W. Bush administration.

Tesla is slated to unveil its new vehicle on March 31.