New York-based travel and tourism agency Laura Davidson Public Relations has been named agency of record for luggage brand Briggs & Riley.
Global luggage maker Briggs & Riley produces a line of travelware and business cases. The brand is owned by Long Island-based parent company is U.S. Luggage LLC, which was founded in 1911.
LDPR will spearhead a multi-pronged awareness campaign for Briggs & Riley that includes media relations, partnership tie-ins and a social media/influencer effort.
Other LDPR clients include Abercrombie & Kent, London’s Bulgari Hotel, Travel Portland, VisitScotland and Willamette Valley, Oregon.
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