Emily Frager, a former FleishmanHillard senior VP and partner, is re-joining the global PR powerhouse to lead its Los Angeles and Orange County operations.

Emily FragerEmily Frager

She returns to the agency in the role of general manager on September 26.

Frager previously joined the Omnicom unit in 1998 and later held senior positions in the firm’s Chicago, Minneapolis, Los Angeles and San Diego offices. During her two-year absence from the agency, she served as VP and chief marketing officer at Lennar Ventures. Prior to joining FH, she was an account executive at advertising company Miller Meester.

Frager succeeds general Manager, senior VP and senior partner Mitch Germann, who leaves FH on September 7 after more than four years to lead global communications for Nike’s Jordan Brand.