Crosby Marketing Communications has promoted two PR pros to supervisor roles at the Annapolis, MD-based agency: Karin Siomporas has been named public relations and integration supervisor and Sarah Goodling has been appointed public relations and social media supervisor.
Karin Siomporas (L) & Sarah Goodling
Siomporas joined Crosby in 2007 as an account executive before being named PR/reputation manager and later, senior PR/reputation manager. Siomporas, who oversees management of integrated marketing and PR programs for the agency’s clients, was a PR associate at high-tech PR shop Citigate Cunningham prior to joining the agency.
Goodling previously held the title of senior public relations and reputation manager at Crosby, which she joined in 2014. She was formerly a PR account supervisor at Baltimore-based agency Planit, a public relations account manager at B2B marketing agency Godfrey and a corporate communication manager at Berkshire Hathaway HomeServices.
Goodling develops and oversees strategic PR, public affairs and social media initiatives on behalf of Crosby’s nonprofit and government agency clients.
Crosby, which was founded in 1973 and specializes in marketing programs for healthcare, government and nonprofits, grew by nearly 22 percent last year, revealing more than $12.2 million in 2016 net fees.