 |
Missouri is looking for a firm to run its Tobacco Prevention and Control Youth Leadership program designed to educate young people about the harms connected to smoking, vaping and second-hand smoke.
The youth perspective is critical to tobacco prevention and control because most people start smoking cigarettes before age eighteen.
The RFP notes that “adult decision makers are powerfully motivated by youth advocating for the health of their community and peer-to-peer education efforts are far more impactful than adults trying to convince youth to listen to what they should or should not do.”
Missouri wants a firm "to engage and empower youth in Building Communities for Better Health communities to educate their peers, community and decision-makers about the harms of e-cigarettes and tobacco and secondhand smoke and aerosol."
It will mobilize and advocate for smoke, vape, and tobacco-free policy changes that will help prevent and reduce youth use of e-cigarettes and other nicotine products.
The selected firm will conduct communications planning for the youth program, including talking points and messaging to use in educational initiatives and a branding campaign with collateral materials and media messages for digital, social and traditional channels.
Responses are due May 24. They go to the MissouriBuys electronic portal.
Have a comment? Send it to 
No comments have been submitted for this story yet.