Victoria Aguiar is a senior vice president at Bliss Integrated Communication within the agency’s Healthcare Practice.

Stories by Victoria Aguiar

•	New Opportunities with Payor Communications (Healthcare PR) Thu., Oct. 3, 2019 Three questions to ask when initiating payor communications for life sciences companies.

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Without the Right Marketing Strategy, Your CX SUX (Healthcare PR) Thu., Oct. 12, 2017 Plenty of agencies are now incorporating artificial intelligence and virtual reality into their healthcare PR and marketing mix, but many are using these new technologies ineffectively, and could use some guidance regarding how to successfully integrate these tools in a strategic way that helps marketers make informed decisions while providing maximum value.