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PR News & Commentary

Last Updated: Tue., Jan. 25, 2022 @ 9:52 am

Category: Healthcare PRReturn to Latest News

Where 2022 Will Take Healthcare Communications

Mon, Jan. 3, 2022

By Karen Strauss

Karen StraussThe health metaverse, digital therapeutics and connective content are just a few of the developments that will impact healthcare communications in 2022.

Finn Partners Picks Up Medika.Life

Tue, Dec. 14, 2021

By Kevin McCauley

GIl NoahFinn Partners is acquiring Medika.Life, an opinion and news platform that reaches more than 100K decision-makers and influencers in the healthcare community each month.

An Accountability Strategy That Meets the Moment

Thu, Nov. 4, 2021

By Ryan Kuresman, Kim Sammons, Trey Watkins

Ryan Kuresman, Kim Sammons and Trey WatkinsPR pros working in the healthcare sector have an opportunity to leverage the public perception of the biopharmaceutical industry to help forge a new, healthier path forward.

Changing the Faces, Minds and Voice of Healthcare

Wed, Nov. 3, 2021

By Anne Green

Anne GreenHow stories that focus on inclusive advancements in healthcare today can help increase access while enhancing much-needed public confidence in America’s healthcare system.

Creating the ‘Perfect Fit’

Tue, Nov. 2, 2021

By Gary Grates

Gary GratesThe art of knowing what to communicate in an effort to tell a coherent, holistic story that raises public interest in an organization and positions it for future success.

When Healthcare is Politicized

Mon, Nov. 1, 2021

By Megan Kay, Amy Rosenfeld

Amy Rosenfeld and Megan KayHow healthcare communicators and marketers can help reduce stigma and increase access to quality care.

Pharmaceutical Marketing in a Hybrid World

Fri, Oct. 29, 2021

By Kristie Kuhl, Ritesh Patel

Ritesh Patel and Kristie KuhlThe COVID-19 pandemic has created an opportunity for the pharma industry to rethink how it handles business, marketing and communications.

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The Gamechangers of Healthcare

Thu, Oct. 28, 2021

By Allie Tozzi

Allie TozziThe art of embracing culturally relevant topics and conversations in an effort to stand out in a sea of sameness.

Can You Mandate Better Health?

Mon, Oct. 25, 2021

By Kathy Bloomgarden

Kathy BloomgardenHow a new leadership model can help shape healthier behaviors for a healthier future.

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From Stigma to Solution

Fri, Oct. 22, 2021

By Kelly Dencker

Kelly DenckerActivating the workplace community to help mitigate America’s current mental health crisis.

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Effective Healthcare PR Means More Than Awareness

Thu, Oct. 21, 2021

By Guy Antonioli

Guy AntonioliFederal, state and local governments should move beyond merely raising awareness of important healthcare information and should instead embrace emotional messaging that motivates audiences to change their attitudes and behaviors.

What PR Professionals Need To Know About ESG

Mon, Oct. 18, 2021

By Lisa DeScenza

Lisa DeScenzaEnvironmental, Social and Governance investments have grown in recent years, underscoring the need for PR pros working in the health and science industry to begin incorporating ESG messaging into their communications plans.