PR & Marketing Communications News

Last Updated: Fri., Sep. 25, 2020 @ 12:39 pm

Category: Healthcare PRReturn to Latest News

W2O Acquires Elysia Group

Thu, Sep. 24, 2020

By Kevin McCauley

ElysiaW2O, the No. 1 ranked independent healthcare PR firm, has acquired Elysia Group, an economic and outcomes research outfit based in New York.

PR's Top Pros Talk: Kym White

Wed, Sep. 23, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Kym White, SVP & Chief Comms. Officer, CVS Health
CVS chief communications officer Kym White talks with Doug Simon about the challenges of meeting all the messaging needs of a large, multi-faceted healthcare company in the latest “PR’s Top Pros Talk” video.

COVID-19 Pandemic Hits Health Insurance

Thu, Sep. 17, 2020

By Steve Barnes

FinnHealth insurance coverage is taking a hit due to COVID-19, and the loss of coverage is coming down hardest on Black Americans and young people, according to a new survey from Finn Partners. 

Juul Labs' Troy Takes Advisor Spot at Leavitt

Fri, Aug. 21, 2020

By Kevin McCauley

Tevi TroyTevi Troy, who was VP public policy at Juul Labs, has signed on as advisor at Leavitt Partners, the intelligence gathering and consulting shop that helps clients navigate the rapidly changing healthcare market.

Consumers Voice Concerns Over Health Data Security

Fri, Aug. 14, 2020

By Steve Barnes

W2OAs healthcare providers increasingly depend on personal health data to fuel such services as COVID trackers, consumers are concerned about how much control they have over that data, according to a new study from W2O.

Bayer Taps Moore for US Pharma PR

Tue, Aug. 11, 2020

By Steve Barnes

Lori MooreGermany's Bayer recruits Lori Moore, a veteran of Novo Nordisk and Sanofi, as VP, head of US pharmaceutical communications.

Finn Partners Supports COVID-19 Relief in Africa

Fri, Jul. 24, 2020

By Steve Barnes

AMSPFinn Partners is working with the Africa Medical Supplies Platform, a non-profit initiative launched by the African Union in response to the COVID-19 pandemic.

Avenue Provides Solutions to Moderna

Mon, Jul. 20, 2020

By Kevin McCauley

ModernaModerna, the Cambridge, MA-based biotech with a promising COVID-19 vaccine in development, has hired Avenue Solutions for DC representation.

Pharma Vet Jordan Joins Moderna

Mon, Jun. 15, 2020

By Kevin McCauley

Ray Jordan, who held top PR jobs at Amgen, Johnson & Johson and Pfizer, has joined biotech firm Moderna, which has developed the first US COVID-19 vaccine to post positive trial results. (1 reader comment)

PR's Top Pros Talk COVID: Olga Fleming

Fri, Jun. 12, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series
Y&R PR chief executive officer Olga Fleming talks about the importance of community, empathy and committing to both words and actions.

Huntsworth Corners Cormis

Tue, Jun. 9, 2020

By Kevin McCauley

CormisUK-based Huntsworth has acquired Cormis, healthcare strategic communications & medical staff training shop. Deal marks first acquisition under ownership of Clayton, Dubilier & Rice investment firm.

PRíS Top Pros Talk COVID: Gil Bashe & Marvin Stockwell

Wed, Jun. 3, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series
The impact of COVID-19 on healthcare PR is examined with Finn Partners managing partner, global health Gil Bashe and St. Jude Children’s Research Hospital director of media relations Marvin Stockwell.

W2O Selects Specht for Transformation

Mon, May 4, 2020

By Kevin McCauley

Bryan SpechtBryan Specht, one-time president of Olson, has joined W2O Group to accelerate its transformation to a digital healthcare firm.

Imre Health Hires Digitas' McDevitt

Wed, Apr. 29, 2020

By Kevin McCauley

Shane McDevittImre Health has recruited Digitas Health's Shane McDevitt as director of its new medical and scientific affairs unit.

Emergent BioSolutions Taps Sanofi's DeLorenzo

Tue, Apr. 7, 2020

By Kevin McCauley

Nina DeLorenzoEmergent BioSolutions, life sciences company that is engaged in the fight against COVID-19, has hired Nina DeLorenzo as senior VP-global public affairs.

Teneo Reps Bloom Energy in Bid to Refurbish Ventilators

Thu, Apr. 2, 2020

By Kevin McCauley

Bloom EnergyTeneo represents Bloom Energy, which is teaming with Almo Corp, to refurbish and distribute unused and out-or-warranty ventilators to states and hospitals in the fight against the COVID-19 pandemic.

CG Life Acquires McDAY

Wed, Apr. 1, 2020

By Jon Gingerich

Murad CG Life has acquired Philadelphia-based scientific​ PR and technical marketing agency McDAY.

Kaiser CCO Beiser Heads for Lilly

Fri, Mar. 20, 2020

By Steve Barnes

Kathryn BeiserKaiser Permanente chief communications officer Kathryn Beiser is headed to Eli Lilly and Company, where she will take the position of VP, global communications, effective April 6.

1AB Promotes COVID-19 Vaccine Test

Tue, Mar. 17, 2020

By Kevin McCauley

Moderna Therapeutics1AB strategic communications shop is handling Moderna Therapeutics, which on March 16 began the first US clinical trial for a coronavirus vaccine.

Finn Partners Targets $4.5T Wellness Market

Mon, Jan. 27, 2020

By Kevin McCauley

Tom JonesFinn Partners today unveiled the Finn wellness collaborative to join leaders in its consumer, health and travel & lifestyle practices across regions to increase the independent firm's share of the $4.5T wellness category.

A Transformative Decade for Health Communicators

Thu, Jan. 16, 2020

By Tim Bird

TImothy BirdAs the new decade dawns, here are some of the anticipated changes in health communications as well as potential opportunities for improving health in the 2020s.