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Last Updated: Thu., Sep. 21, 2023 @ 4:52 pm

Category: Healthcare PRReturn to Latest News

Health is Bigger Than Healthcare

Mon, Oct. 31, 2022

By Karen Goldstein, Melissa Zuckerman

Karen Goldstein & Melissa ZuckermanThe COVID-19 pandemic has uncovered biases in our health system and a lack of access to quality healthcare for millions of Americans. Here’s why the communications industry plays a vital role in improving health equity and addressing these barriers.

Who Are You Trying to Influence?

Thu, Oct. 27, 2022

By Tom Jones

Tom JonesThe path to drug launch in today’s fragmented health ecosystem is complex, but the right communications approach can overcome barriers to success.

The 'Great Retirement': A Thought Leadership Opportunity

Wed, Oct. 26, 2022

By Kim Blake

Kim BlakeThe pandemic contributed to a record number of healthcare CEOs retiring in the past year. Here’s how new and emerging leaders can seize the opportunity and emerge as industry thought leaders.

Patients Are Our North Star

Tue, Oct. 18, 2022

By Fern Lazar

Fern LazarPatient-centered marketing is essential to organizational success. It’s also the right thing to do.


Nuzzi Checks in at CVS Health

Thu, Oct. 13, 2022

By Kevin McCauley

Gary NuzziGary Nuzzi, who was senior VP and PA practice lead at Adfero, has joined CVS Health as VP-PA at the Woonsocket, RI-based pharmacy chain and health benefits provider.

Navigating Healthcare's Next Frontier

Wed, Oct. 5, 2022

By Dan Martin

Dan MartinMarketers’ opportunity for more personalized storytelling with the evolution of Web3 and the rise of the metaverse.