Ogilvy has brought on Drew Warren as executive vice president, PR & influence. Warren joins Ogilvy from Ketchum where he was senior vice president and marketplace leader in its New York office, focusing primarily on consumer clients. Before coming to Ketchum, he worked for BCW. In addition to consumer and brand marketing, Warren has experience in the entertainment and influencer marketing categories. In his new role, he will serve as the global PR & influence lead on IHG (InterContinental Hotels Group), which last year centralized global PR responsibilities for its Mainstream and Upscale brands with a WPP team led out of Ogilvy’s New York office.
Strategy consultancy Vianovo has named Matt Hirsch a partner in the firm’s Austin office. Hirsch joins Vianovo from the office of Texas Gov. Greg Abbott, where he was deputy chief of staff and communications director, handling all aspects of the governor’s messaging, press relations and media strategy. Prior to joining Abbott’s office, Hirsch was communications director for Lt. Gov. David Dewhurst. “During his tenure in Gov. Abbott’s office, Matt demonstrated excellent judgment, gave wise counsel and maintained a steady hand during calm and crisis,” said Vianovo managing partner Blaine Bull. “He brings unique insights that will greatly benefit our firm and our clients.”
AMF Media Group has appointed Elizabeth Shoemaker vice president of client services, effective March 30. Shoemaker comes to AMF from Portland, OR-based marketing agency CMD, where she was also vice president of client services. Before that, she held positions with global brand agency Landor and led all of Safeway’s brand strategy and integrated marketing for 12 years. At AMF, Shoemaker will be responsible for overseeing all marketing and advertising client services across the agency. AMF has also promoted Jim Dyer, who has served as its director of digital services since 2016, to vice president of client growth.