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| Elizabeth Drori |
Footwear brand Sperry recruits Elizabeth Drori for CMO slot. Drori was Walmart's fashion marketing head. She previously held several director roles at Converse, including global brand management, corporate and brand strategy and international business development. At Sperry, Drori will focus on developing and executing global brand strategy, including the delivery of integrated marketing activations across all consumer touchpoints and leading the brand’s global marketing, digital advertising, creative services, and social media efforts. “Elizabeth is a seasoned, dynamic marketing leader with the demonstrated ability to build brands and drive digital marketing performance,” said Sperry global brand president Joelle Grunberg.
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| Mia Wise |
MMGY Global hires Mia Wise to lead human resources globally as senior vice president and a member of the company’s global leadership team. Wise comes to MMGY Global from Upfield, the world’s largest producer of plant-based consumer goods, where she was human resources business manager. She has also held operations, human capital management and employee relations position with such companies as Unilever and Proctor & Gamble. Wise will also oversee MMGY Global’s diversity, equity and inclusion initiatives, with special emphasis on recruiting and retaining a more diverse employee base across the company. “Our business looks very different than it did a year ago due to COVID-19’s impact on the travel industry, and I believe Mia’s leadership and extensive expertise will be invaluable as we continue to adapt to these changes and lead our industry forward,” said MMGY Global CEO Clayton Reid.
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| Travis Parman |
AppHarvest, an applied technology company that builds indoor farms in Appalachia, has names Travis Parman as chief communications officer. Parman comes to the company from Nissan, where he served as vice president for Nissan Americas and president of the Nissan Foundation. He has also held public relations leadership posts at Renault, General Motors, Pulte Homes and Ally Financial. “Travis has worked for leading companies around the globe and is another example of Appalachian natives returning home to work with AppHarvest,” said founder and CEO Jonathan Webb. Parman joins the company following the recent opening of its flagship farm, a 2.76-million-square-foot facility growing tomatoes.




Sphere Entertainment Co., an entertainment holding company that owns the Sphere event venue in Nevada and New York-based regional sports network chain MSG Networks, names Karen Laureano-Rikardsen global head of corporate marketing and communications... Fender Musical Instruments Corporation appoints Christina Stejskal as chief communications officer, a new position at the company... Herringbone, a digital marketing platform backed by Trinity Hunt Partners, names Dan Hinckley head of AI.
DGA Group has added Hilton alum Jonas Neihardt as a senior advisor to bolster its hospitality, travel and tourism offering.
Ed Harnaga, who most recently served as SVP, chief marketing and communications officer at Pfizer, joins Vantage Data Centers, which provides hyperscale data center campuses, in the chief marketing and communications officer spot.
Lucas Public Affairs, a Sacramento-based firm, adds Sallie Poggi, who has worked at both FleishmanHillard and APCO, as a VP. Most recently, Poggi was chief communications officer at the University of the Pacific... Allied Universal, a security and facility services company, brings on Melissa Butler as VP of communications. She was at Burson... Talk Shop Media, a firm that operates in Canada and the U.S., specializing in PR, corporate communications and social media, promotes Stuart Martin to managing director of its U.S West Coast operations.
The Estée Lauder Companies names Madeleine Boyd SVP, global brand communications. Most recently, she served as global SVP, beauty & wellness at Together Group... Cohen & Steers, a global investment manager specializing in real assets and alternative income, names Erik Schneberger as EVP, chief marketing officer... CooperVision, a contact lens company, brings on former Bayer VP Brenda Raphael as VO of marketing, Americas.



