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| Bob Lee |
Global Strategy Group hires Rob Lee to lead a new brand storytelling and digital media agency within GSG. Lee was previously global creative director at Newsweek, and has also been creative director at Veritas Communications. Lee will partner with GSG media director Emily William to lead The L@B, which will offer creative direction, video and content production, and digital media strategy, planning and buying capabilities. The L@B will benefit from full integration with GSG's communications and public affairs, and research practices. "We've been drawing on our research insights and experience working at the intersection of business, causes, and politics to build smarter and more impactful digital and creative campaigns for a long time now, but this new investment takes that to a new level," said GSG partner and managing director Tanya Meck.
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| Alegra O'Hare |
Tommy Hilfiger Global tabs Alegra O’Hare, who previously led Gap’s global marketing team, to serve as chief marketing officer. Before joining Gap, O’Hare was a vice president at Adidas, and she has also worked with brands including Lee, Wrangler, Bang & Olufsen and Champion. At Tommy Hilfiger, she will be responsible for developing and executing global strategies to reach and engage consumers. “She will be a driving force in bringing our new brand vision to life,” Tommy Hilfiger Global president and chief brand officer Avery Baker told WWD. “Her deep connection to culture and proven experience in growing both relevance and business with global consumers will be a great asset.”
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| Farah Farhat |
Clyde Group brings on Farah Farhat as people and culture director. Farhat comes to the agency from the Eurasia Foundation, where she served as senior manager of human resources and administration. She has also held human resources positions at Personify and Federated IT. Her experience spans the defense, technology and nonprofit sectors. Clyde Group has also hired Rob Bartnichak and Carolyn Crawford as managers and Andie Babusik as media relations specialist.
FGS Global brings on HSBC's Jean-Manuel Richier as senior advisor to bolster its equity advisory, investor relations and transaction & financial communications capabilities across Europe... TEAM LEWIS names Danielle Malvesti SVP, strategy. Malvesti joins the agency from Cramer.... Durée & Company ups Abbie Lipton to vice president... LDWW promotes Michelle Poland, Channing Sizemore and Emma Stoneham to managing director.
Narrative Strategies hires Chris Bissex as a managing director. Bissex was most recently deputy director of public affairs for the Federal Trade Commission... Marino promotes Elizabeth Latino to COO and managing director.... The Charlotte Hornets hire Big 12 Conference chief brand & business officer Tyrel Kirkham as CMO.
Breakwater Strategy, a strategic insights and communications consultancy, brings on former CNN justice correspondent Jessica Schneider as a VP... Stratacomm, a DC-based firm, names Darren Scher chief operating and integration officer. Scher comes to the agency from Adfero, where he was most recently managing director... Dreamday hires Veronica Gauthier as SVP of growth... TextNow appoints Bonnie Herche as VP of marketing. Herche joins the company from Crain Communications.
DCI Group has hired Will Stevens, who has more than 20 years of
Imre names Fred Hickman EVP, group account lead. Hickman joins Imre from Klick, an agency that works with life sciences companies... Residence, a global network of creative companies, brings on Julian McBride as head of communications, a newly created role... Sherlock Communications, which has offices in Bogotå, Buenos Aires, Mexico City, Rio de Janeiro, Sao Paulo and Santiago, appoints Bianca Boucault, Maria Amelia Costa and Patricia Zylberman as managing directors.
