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| Ruth Sarfaty |
Ruth Sarfaty, who previously led the New York office of Clarity PR, is coming on board at Rally Point Public Relations as managing director, global technology and media.
At Clarity, she also served as head of client services for North America. Before joining Clarity, she was New York managing director at Sparkpr and executive VP, head of media strategies at MWWPR.
Sarfaty joins the agency as it works to broaden its B2B client base from fintech, digital assets and financial services to include such areas as media, marketing & advertising, thought leadership and crisis leadership.
“I spent the last decade working with dynamic, high growth companies and look forward to bringing all I know to Rally Point,” she said.
Rally Point has also brought on Monica Van Horn as managing director, global fintech and crypto/digital assets. Van Horn comes to the agency from Forefront Communications, where she was senior vice president. Before that, she founded fintech marketing and PR boutique Catalyst Communications.
Amy Edgy has joined Teneo as senior managing director and head of restructuring communications in its PR unit.
GCI Health brings on Eric Helgsen, who led digital transition and enterprise platform development at Weber Shandwick, as EVP, head of AI and innovation... Stanton Communications appoints Je’Coven Norwood as account director and Rida Dhanani as an account executive... Netflix hires the Walt Disney Company’s Naomi Bulochnikov-Paul as VP of television series communications... Abry Partners, a Boston-based private equity firm, names Yusef Kassim as head of capital strategy and investor relations.
Former Racepoint Global president Bob Osmond has moved to Clarity Global, where he will be managing partner, North America.
Jennifer Bett Communications names Kara Kamenec VP of affiliate and influencer marketing... Mark Allen & Co. brings on Isaac Benjamin as VP and Stacey Richman as account director, both based in the firm’s New York office... Mark43, a cloud-native public safety operations platform, appoints Alison Durant as CMO.
Kyra Obolensky, who was executive VP & head of healthcare at Weber Shandwick’s Brussels office, has moved to APCO's outpost in that city as Europe health lead.
