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| Latraviette Smith-Wilson |
Horizon Media names Latraviette Smith-Wilson chief marketing and equity officer, a newly created role, effective Feb. 14. Smith-Wilson comes to Horizon from Essence Communications, where she most recently served as chief strategy & engagement officer. She was previously SVP, communications & strategy at Sundial Brands, senior advisor to the president & CEO at the National Urban League and VP p, global diversity & inclusion at American Express. In her new post, Smith-Wilson will serve on the Horizon executive board and global task force as well as lead its marketing committee. “Beyond her track record of successes, her engaging leadership style, and the platform and recognitions she’s earned, Latraviette brings a transformative nature; she’s an exceptional addition as we continue to drive industry change,” said Horizon Media founder and CEO Bill Koenigsberg.
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| Jed Hamilton |
Forefront Communications hires Jed Hamilton as SVP and head of client service. Hamilton was previously a managing director at ICR. He has also served as a director at Cognito and head of North America at Apectus Group, a tech-focused agency. At Forefront, Hamilton will be responsible for overseeing all client activity and relationships across its client base of more than 30 capital markets and fintech firms. “Jed’s deep experience as a leader in marketing and communications for capital markets and fintech firms makes him the ideal person to oversee our client relationships and drive the PR, content and digital programs that propel our clients’ businesses,” said Forefront managing partner Eric Soderberg.
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| John Loken |
The Recording Academy hires John Loken as EVP of marketing. Loken joins the organization from Endeavor/IMG Events, where he was SVP of consumer marketing. He previously served as EVP of marketing & distribution at Ticketmaster and senior vice president of tour marketing at Live Nation Concerts. Loken also runs an The Experience Factory, an events workshop aimed at creating immersive experiences that inspire participants to take personal action. In his new post, Loken will oversee creative services, brand communication, social media, email marketing, merchandising, analytics and advertising.
The Next Solutions Group names Michelle Agnew as VP, reputation and issues management. Agnew joins NSG from The Coca-Cola Company, where she was director of strategic communications... Nebius, which works with startups and enterprises building AI products, agents and services, appoints Lindsey Irvine as CMO... Zeta Global, an intelligent AI infrastructure company, names Leah Pope CMO and Candace Dean chief communications officer.
SiriusXM recruits Paramount Pictures EVP, global communications Jenny Tartikoff to serve as SVP and head of communications, effective August 10.
West of Fairfax, which is in Los Angeles, appoints Scott Mallone as president. Mallone joins the agency from SHFT Labs... Codeword ups Brandon Carter to SVP, head of strategy... JOTO PR Disruptors names Nick Westcott head of establishment, working to improve coordination across departments, and helping each part of the agency operate with greater clarity, consistency and readiness for scale. 
Sotheby’s brings on Christie’s global head of communications Natasha Le Bel to serve as chief communications officer.
The U.S. Green Building Council, developer of the LEED (Leadership in Energy and Environmental Design) rating system, names David Purcell CMO, leading the organization’s marketing and communications... Capital V Strategies, a strategic communications and advisory firm, names Andy Dueñas to lead its newly launched Transactions & IPO Communications division... Haven Tower Group, which works with clients in the wealth management space, appoints Stephen Langlois to its board of advisors. Langlois is currently managing principal of Seaport Consulting Partners. 
