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| Gemma Bakx |
LaVoieHealthScience appoints Gemma Bakx as senior vice president of investor relations and financial communications. Bakx was most recently a senior director at Better Capital First. She has also served as vice president of investor relations at Corbin Advisors and Makinson Cowell. Bakx will partner with both the LHS investor relations team and those of its clients on integrated communications, reporting in to LHS president and CEO Donna L. LaVoie. “Addding a senior investor relations and financial communications executive with extensive experience in leading teams and counseling clients on 21st century issues, including ESG and sustainability, investor perception and targeting, is critical to the evolution of our client base,” said LaVoie.
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| Sara Nelson |
Vantage Leadership Consulting names Sara Nelson director of marketing. Most recently, Nelson ran her own consultancy, serving as a marketing adviser to nonprofit organizations, small businesses and entrepreneurs. Before that she was chief marketing officer at wealth management firm Mercer Advisors. In her new role, Nelson is responsible for all marketing initiatives, communications, and public relations. She also assists Vantage’s partners and consultants with business development efforts, enhancing the client experience and introducing new services to the market.
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| Arielle Sobel |
21Shares, a provider of crypto exchange traded products backed by Ark Invest CEO Cathie Wood, has appointed Arielle Sobel as its first head of communications. Sobel was most recently director of communications at financial advisory company Betterment. Before that, she was an account executive at Hill+Knowlton Strategies. At 21Shares, Sobel leads communications and PR efforts globally as the firm continues expanding to new markets and geographies. In the past four years, 21Shares has increased its assets under management from $25 million to $2.5 billion.
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| Zipporah Allen |
Strava, a social platform for athletes, names Zipporah Allen CMO. Prior to joining Strava, Allen was chief digital officer at Taco Bell, where she was responsible for transforming the brand’s customer experience via its digital products. She was previously CMO for Pizza Hut. At Strava, Allen will be responsible for overseeing the platform’s marketing and communications organizations. "Zip's experience leading marketing organizations at culture-driven global brands, paired with her passion for creating magnetic digital experiences make her an invaluable addition to the Strava leadership team," said Strava CEO Michael Horvath.
ICR adds Donna F. Anderson to its governance & shareholder advisory practice as senior advisor. She comes to ICR from T. Rowe Price... Troutman Strategies, a government affairs firm that is a subsidiary of legal firm Troutman Pepper Locke, promotes Neftali Partida and Tom Tilton to principal... Hancock Whitney, a Gulfport, MS-based financial services company, brings on Mary Elizabeth Stringer as director of government affairs, a newly created role.
Ballard Strategy Group names former Burson managing director Mike Waterman as MD. Waterman comes to Ballard from ROKK Solutions... The Herald Group brings on Trace Scruggs and Evan Lukaske as VPs... Travelier, which operates platforms for booking intercity transportation services via buses, trains and ferries in 124 countries, appoints Mario Gavira as CMO. 
Raffetto Herman Strategic Communications brings on Jessica Gail, who served as director of communications for Rep. Eric Swalwell, as senior media lead... Prime Therapeutics appoints Katie Payne as chief external affairs officer, a newly created role. She was previously a senior director at APCO... Thunderly promotes Jason Weaver to director of paid media. 
Ruder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO. 
Mod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.
