|Sam Ingram, Hui Tang|
imre hires Sam Ingram as SVP of digital experience and Hui Tang as head of marketing analytics. Ingram comes to imre from Bristol Myers Squibb, where he led engagement planning for worldwide customer capabilities. He previously led digital initiatives for Nestle Health Science, Prudential Financial and Sharp Electronics. At imre, he will bring client-side perspective to the agency's digital experience team. Tang was most recently VP of marketing science at SOLVE(D), a data and analytics agency that is part of FCB Health. In her new role, she focuses on integrating measurement solutions more fluidly into client engagements. "Both Sam and Hui bring tremendous experience to strengthen and differentiate the way our client campaigns come to life, and we're excited by the possibilities their expertise will offer," said imre president and owner Mark Eber.
Treasury Prime, a banking-as-a-service company, brings on Nicole Phillips as VP of marketing. Phillips joins the company from online medical education company Hippo Education, where she served as marketing director. She has also been head of global marketing at Rainstone Capital, SVP global marketing at fintech company Aztec Exchange and marketing director, new business development at Eastman Kodak. In her new position Phillips is tasked with building Treasury Prime's presence in the financial marketplace.
Scribd, an online reading subscription service, hires Ariana Hellebuyck as chief marketing officer. Hellebuyck was most recently VP of marketing at family safety subscription business Life360. She has also led brand strategy and advertising efforts for NerdWallet and served as VP of brand marketing at the University of Phoenix. "Ariana's experience evolving companies' brands makes her the perfect choice to elevate our existing marketing structure," said Scribd co-founder and CEO Trip Adler.
Reputation Ink adds broadcast journalist Marja Martinez to its staff as account coordinator. Martinez has reported in Spanish and English for ABC World News Now, FOX Business Network, MundoFOX, Telemundo and Univision. She also produced and anchored a 30-minute news special that earned her a regional Emmy Award. "Marja has a producer's eye for what is truly newsworthy and how to sell it," said Reputation Ink principal and president Michelle Calcote King.
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